A
PROJECT REPORT
ON
SWOT ANALYSIS OF ZOMATO
Submitted to
B.J.B AUTONOMOUS COLLEGE, BHUBANESWAR
in Partial Fulfilment of the Award of the Degree of
BACHELOR IN COMMERCE
Submitted By:
SANJEEV KUMAR
BASKEY
B.Com – 3rd year
College Roll No: BC-21-114
Exam Roll No: 42131114
Under the Guidance of :
DR RANJITA NAYAK
Assistant/Associate Professor, Commerce
B.J.B Autonomous College, Bhubaneswar
DEPARTMENT OF COMMERCE
B.J.B AUTONOMOUS COLLEGE, BHUBANESWAR
2023-24
DEPARTMENT OF COMMERCE
B.J.B AUTONOMOUS COLLEGE, BHUBANESWAR
CERTIFICATE
This is to certify that the candidate SANJEEV KUMAR BASKEY, bearing
College Roll No.-BC-21-114, Exam Roll No.-42131114, is a bonafide student of
B. Com Final Year for the session 2021-2024 of B.J.B Autonomous College,
Bhubaneswar. The project report titled “SWOT ANALYSIS OF ZOMATO”
is her/his original piece of work and to the best of my knowledge, no other
candidate has submitted the same paper for the award of Bachelor’s Degree in
Commerce under the Department of Commerce, B.J.B Autonomous College,
Bhubaneswar.
Signature of the Guide
DR RANJITA NAYAK
Assistant /Associate Professor, Commerce
B.J.B Autonomous College, Bhubaneswar
Date-___/___/2024
Place-
DECLARATION
I do hereby declare that the project paper titled “SWOT ANALYSIS OF ZOMATO
” submitted by me to the Department of Commerce, B.J.B
Autonomous College, Bhubaneswar in partial fulfilment of the requirement
for Bachelor's Degree in Commerce is an original piece of work done by me. I
have neither copied nor translated it from others and it has not been submitted
to any other institutions including B.J.B Autonomous College, Bhubaneswar
or published at any time before.
SANJEEV KUMAR BASKEY
Date- College Roll No: BC-21-114
Place- Exam Roll No: 42131114
ACKNOWLEDGEMENT
My project paper entitled “SWOT ANALYSIS OF ZOMATO” would not have
been possible without the cooperation and valuable guidance given by my guide
RANJITA NAYAK , Assistant/ Associate Professor, Department of Commerce, B.J.B
Autonomous College, Bhubaneswar. I take this opportunity to convey my gratitude
and obligation to him.
While preparing this Project paper, I have tried my best to the precise and
objective. Up-to-date data and recent findings of eminent scholars have been
included by drawing on recent issues of learned journals and periodicals. I express
my gratitude to the authorities concerned in this respect.
I acknowledge my thanks to my parents without their cooperation and financial
provisions this project would not have been possible.
SANJEEV KUMAR BASKEY
Date- College Roll No: BC-21-114
Place- Exam Roll No: 42131114
INDEX OF CONTENTS
CHAPTER 1: INTRODUCTION Page No
1.1- Introduction
1.2- Objective of the study
1.3- Scope of the study
1.4- Methodology of the study
1.5- Limitation of the study
CHAPTER 2: THEORETICAL ASPECTS OF THE STUDY Page No
10-24
2.1- Conceptual Framework
2.2- Company profile
CHAPTER 3: ANALYSIS AND INTERPRETATIONS Page No
CHAPTER 4: FINDINGS, SUGGESTIONS & CONCLUSION Page No
BIBLIOGRAPHY
ANNEXURE