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RAVE

Rave culture originated from parties in the UK in the 1980s and was brought to the US, where it was especially influential on the East and West coasts including New York City and California. Rave graphic design developed from flyers DJs created to promote their parties, and was characterized by extremely vibrant colors, bold typography, and defying conventions. The style sought to bring hype and joy to viewers rather than imitate drugs, and emphasized having fun which remains central to rave culture today as evidenced by its ongoing influence on event flyer design.

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0% found this document useful (0 votes)
108 views2 pages

RAVE

Rave culture originated from parties in the UK in the 1980s and was brought to the US, where it was especially influential on the East and West coasts including New York City and California. Rave graphic design developed from flyers DJs created to promote their parties, and was characterized by extremely vibrant colors, bold typography, and defying conventions. The style sought to bring hype and joy to viewers rather than imitate drugs, and emphasized having fun which remains central to rave culture today as evidenced by its ongoing influence on event flyer design.

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he20003009
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Rave is more referred to as a style of partying, and early American rave designers took inspiration

from parties in the UK back in the 80s. The hosts of these parties, mostly DJs, had to promote their
work by creating flyers, and the rave graphic design style was born. Arguably the most important
locations for rave culture in the US was the East and West coasts, as NYC was very influential, as well
as California. Rave is characterized by traits similar to psychedelic posters, using extremely vibrant
colors and defying conventions. Typography was bold and brash, but while psychedelic posters
sought to imitate the hallucinative effect of drugs, rave flyers brought a lot of hype and joy to the
viewers. It was centered on having fun, as the main purpose after all was to promote parties. The
graphic image I chose was a classic example of rave flyers, as it included the iconic and frequently-
used smiley-face characterizing rave culture. It also includes various bright and eye-popping colors,
most notably yellow. The text at the bottom encourages the reader to have fun, characteristic of
rave style. Rave culture is still evident today, as it continues to influence the design of flyers, both
physical and digital. This is a list of artists who draw on rave culture to design flyers for our
contemporary world.

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