KALI
Presented by Group 4
De vega, Angelica Marie
Dioneza, Ronalyn
Gania, Aira
Lacson, Armando Jose
Lao, Patricia Mae
Rangasajo, Benilda
INTRODUCTION
Having a multipurpose cleaning solution can help consumers save time and money. Time
to locate other cleaning solution for a certain purpose, as well as money to buy additional
cleaning solution. Kali is a multi-purpose cleaning solution good for variety of surfaces,
including floors, furniture’s, and tiles, windows, other areas. It is a tablet type with 5 grams of
product and fill 500ml of water. Made with plant based and planet-friendly ingredients. The
business designed this product for people who lives in apartment or condo and especially for
people who have small space or lack of storage area since it is compact and easy to carry
everywhere. It is also made with the intention of making it eco-friendly by elimating plastic
packaging and promoting a refillable plastic bottle to decrease the plastic waste. Lastly it is easy
to use just drop the tablet in the bottle wait until it totally dissolves and shake. To simplify, Kali
offers convenience, compact and storage friendly, and especially an effective and eco-friendly
cleaning solution.
CHALLENGE
Bundle pricing-Include a bottle and a product and also in the future growth they may also use bundle
1.
pricing to offer more bundle products with discounted price, however sometimes the consumers
don’t have a choice to choose what kind of product or service are included in their bundle so
instead to up sell their products the business may loses our on the sale of both individual and bundle product.
Psychological pricing -It may improve your sales temporarily, but only for a
2.
shorttime.Some customers are willingto pay a higher price if they prefer a different
brand. Just because you reduced your prices doesnot guarantee that you will gain new
clients
cost of the product-will include all expenditures associated with production,distribution
3.
selling, and promotion. Pricing is a crucial factor that businesses must consider when
introducing a new product or service to the market,Businesses use demographic information t
better understand the traits of the customers who consume their goods and services.
GOALS
1st 2nd 3rd 4th
CUSTOMER CREATE A BUDGET AS WELL GROWTH AND SPECIFIC PROFIT
SATISFACTION AS A STRATEGIC PLAN EXPANSION
Customer satisfaction must be a top focus for
Multipurpose Cleaner. Happy customers Creating a solid budget is a crucial tool for Growth and expansion are critical components A company's financial health may be
continue to patronize a firm, lowering marketing reducing the company's expenses. They may of a multipurpose cleaner success. A jeopardized if it focuses too much on
expenditures and increasing the
make informed financial decisions if we have cleanliness business might benefit from profit and not enough on creating a strong
profitability of repeat customers. This is why it's critical
to keep an eye on and respond to a sense of the annual revenue, profits, and increased profitability and financial stability by client base.After meeting its client base
losses, and general expenses with expanding its customer base and entering new
unfavorable web reviews. Happy consumers also targets,
markets. It can also earn enough money to
recommend the company to others. For suppliers/distributors. Using the budget wisely the corporation can shift its focus to
these reasons, cleaning companies typically make increase employee salaries and buy better
will profitability. Other cleaning Business, on the
customer pleasure one of their key goals. equipment and supplies.
To achieve these aims, they frequently deploy help evaluate which areas of our organization other hand,
customer service tactics, create loyalty require development and which are going prioritize profitability right away
programs, and conduct quality assessments. smoothly
Issues
Inflation
It may be a concern since the product's price
might rise as a result of increased
demand. The cost of the product has increased,
which is one of the most fundamental
justifications for price increases by businesses.
Due to shortages and increased client
demand, some labor and material prices are
rising.
Product costing
Since there is a chance that the product will
be in demand due to the
ease it provides to the clients, there may be
a problem with product costs because each
product must be manufactured separately
Labor costing
High labor costs may have an impact on a
company's profitability. High
labor costs and high labor productivity
might have an impact on a business's
starting
budget.
Needs a bottle to function
People tend to stay away from up-selling
products, this may
pose as an issue no matter what the price is
because they will think of the further actions
needed to prepare the product or the
measurements included.
Needs a stable certified manufacturer
This issue in terms of certification would be a
manufacturing problem finding one would
cost money and pose problems if delegation
falls into the wrong hands
Solution
Inflation
Review your pricing regularly. We all know review pricing are important.
Review prices regularly to ensure you’re keeping up with trends in your industry and
the overall market. If you cut prices, customers may not respond if they perceive new
prices as signaling low-quality or a lack of confidence and experience. Be sure to
review your pricing on a regular basis so that if inflation does happen to creep into an
area where it's not expected, it won't cost you unexpected losses down the road. Be
aware of the current prices for the raw materials you purchase and make sure that
your
selling price is still reflective of your costs. If not, adjust accordingly.
Product Costing
Find a reliable supplier. Finding the right manufacturer for
your
product is necessary to effectively launch and meet
consumer demand. A reliable
supplier is able to consistently provide high-quality goods
or services that meet your
requirements. Having reliable suppliers can also help your
business grow, as they can
provide you with new opportunities and ideas. After all,
manufacturers define your
product’s quality, cost, and packaging and shipping.
Labor Costing
Provide employees work schedules. The work
schedule can be
designed to ensure work is completed efficiently and
on time. It also allows for the
most important work to be done during peak work
hours, so work is done better and
faster. A proper schedule will ensure that the right
employees are scheduled for a
particular shift. This way, everyone on your team
knows when they’re expected to
work
Product costing
Since there is a chance that the product will
be in demand due to the
ease it provides to the clients, there may be
a problem with product costs because each
product must be manufactured separately
Emphasize what's unique about your business
One of the most important ways to
build a reputation for your brand is to set it apart
from others. You should keep this in
mind whenever you’re presenting a product to a
customer. Use your business’ unique
features to your advantage and to differentiate
yourself from. Your competitors. In
addition to giving your brand its own distinct
essence, it will also help customers
recall your product easily.
Packaging / Moisture
Due to the packaging proposed by the group, The typical
packaging proposed by manufacturers consist of a paper-
based packaging. But that
will impose a problem in terms of distribution since selling the
product will require
conditions and temperatures in case that this product is
released to the market possibly
limiting the places where we can sell and store it
Needs more marketing to pull-off
Like we had said, Doubts will be a continuous
threat towards the usage of the product so it means selling it
will require more effort
into selling the said product that costs more for acquisition.
Solution:ConsistencyHaving set standards will also make firm
expectations and execution clear. Procedures
should be completed using the same steps and processes every
time, allowing for a
consistent product or service to the end user. This consistency
also allows for avoiding
mistakes within the organization that can limit efficiency and
therefore cost the firm
more money.
Needs a bottle to function
People tend to stay away from up-selling
products, this
may pose as an issue no matter what the
price is because they will think of the further
actions needed to prepare the product or the
measurements included.
Promo bundle
Buy a capsule with a bottle and replace it with a new
bottle every time
you buy a second product, allowing you to recycle the
old bottle and use it for other
productions. Also, a Mix and Match type of bundle
since some of food business has
been using this method to give their customers more
freedom to choose what kind of
product they want to put in their bundles. This is a
great solution to make their
customers feel more powerful by choosing the product
they want and need.
Product costing
Since there is a chance that the product will
be in demand due to the
ease it provides to the clients, there may be
a problem with product costs because each
product must be manufactured separately
Needs a stable certified manufacturer
This issue in terms of certification would
be a manufacturing problem finding one
would cost money and pose problems if
delegation falls into the wrong hands.
Results and
Benefits
Brand New to the Market.
Cleaning solution in tablet form is new to the market, it is
difficult to sell the product and to
inform people about its existence. However, by utilizing
various social media platforms,
businesses can introduce their products, inform people
about their existence, and build a strong
brand recognition. Using those platforms may also
assist the brand in connecting with their target
market as well as possible target markets. As a result,
they may able to build their brand image
faster.
Compact and Storage Friendly.
The product design is more convenient that other
available in the market nowadays. Since it
is a tablet type of product it is easy to carry
especially because of the product design is little and
compact perfect for small spaces against to normal
household brands since this only requires a
reusable bottle and the tablet to function.
Reasonably priced.
One of the reasons why kali has become an affordable product
is because it is really affordable
and can be offered a quality multipurpose product, because it
is different especially in other price
range of cleaning solutions in the market, it is also one of the
reasons because Kali offers cheaper
prices to consumers because its packaging material is paper
lighter and more upheld one of Kali's
goals to give a very convenient and handy product.
Plastic Free Packaging.
The Business wants to build a plastic free and
more eco-friendly brand image to help the
environment and especially to help people to
learn how important to reuse or recycle their old
plastic bottles and more.
Compact and Storage Friendly.
The product design is more convenient that other
available in the market nowadays. Since it
is a tablet type of product it is easy to carry
especially because of the product design is little and
compact perfect for small spaces against to normal
household brands since this only requires a
reusable bottle and the tablet to function.
Low Labor Cost
If the company can implement a
changing schedule, they may be able to
prevent having high
labor costs in the future. On the other
hand, employing too many people may
also lead to high
costs.
Low Production Cost
If Kali can figure out how to control inflation while also
locating the best suppliers for their
company, it may lead to reduced production costs and the
simultaneous supply of more
affordable products to the market. To sustain the low
manufacturing costs, the company must
also maximize and limit its use of raw materials, make
sensible capital expenditures, and notably,
maintain a positive working relationship with its
manufacturer.
A WARM
THANK YOU
TO ALL OF YOU!
