K`deanns Shroom Revolution
Not your ordinary siomai, mush-flavorful and mush-affordable Mushroom Siomai!
A Business Plan Proposal
By:
De Silva, Kristel U.
Bengua, Anna Mae M.
Pinca, Jennifer M.
Erdao, Johanna Marie T.
Sta Clara, Danica B.
Amurao, Roma Rose D.
(ABM Student, Lipa City Senior High School)
March 2024
Executive Summary
K'deann's Shroom Revolution is more than just a company, it's making a
difference in the culinary industry. It's signature product is Mushroom Siomai, even
though there are several siomai brands in Lipa, but what makes this one special is that
it is different from the traditional meat-based siomai, it offers a delicious and nutritious
mushroom siomai, giving a costumers a completely different and satisfying flavor of
siomai.
The goal of K'deann's Shroom Revolution is to establish a difference in the food
industry by offering excellent products and outstanding service to the costumers. As the
business grows, the entrepreneurs goal is to expand and open new branches in
different places to reach a wider market. Having confident team ensuring cleanliness,
outstanding service, and efficient operations, the K'deann's Shroom Revolution can
create memorable dining experiences for guests and costumers.
This business relies on the owner's readily available resouerces that are
prepared to be invested in the business. If the fund target for operation is reach, the
opening can begin since there is a sufficient fund for the needs of the new product. To
reach the financial target, the entrepreneurs planned to look for investors from various
sources, including friends, business professionals, and anyone interested in supporting
the business. If having investors is not enough, the company will explore securing a
bank loan to ensure the funding for the business.
When the fund target is reached, additional employees will be hired. The process
of obtaining licenses and permits necessary for the new product's launch will be
completed before the launch of the business. People who are looking for a siomai that is
more healthier and flavorful will find what they are looking for. Mushroom Siomai will be
their all time favorite go-to food, mush- flavorful, mush-affordable mushroom siomai!
Company Overview
The Siomai King, one of the successful siomai business that offers meaty delicious
and affordable siomai. Siomai King started in 2010 and famous for their first and original
in offering 5 pieces of siomai in one servicing. They guaranteed that every bite has a
good taste and will truly gives the value for money. If they became popular and
successful by offering different flavor of meaty siomai in affordable price, why not
establish a siomai business that offers a nutritious siomai that uses mushrooms instead
of meat and also sold at affordable price.
Most of the people wants food that is nutritious, affordable and at the same time
worth buying for. According to Antonio Pérez-Montes, Esmeralda Rangel-Vargas, José
Manuel Lorenzo, Leticia Romero, Eva M Santos (2021) mushrooms are considered a
promissory source of bioactive compounds to be used in the production of healthier
meat products. Mushrooms have antimicrobial and antioxidant properties, which can
improve the self-life of meat products. A substantial improvement in terms of protein,
dietary fiber and ash content in meat products can be achieved by incorporating
different types of mushrooms without significantly affecting their physico-chemical
properties. Moreover, due to high percentage of dietary fiber, easily digestible
protein and a meat-like texture, mushroom is an interesting choice to replace salt,
phosphates, protein and fat in the formulation of meat products.
Customers and consumers will receive a good quality of food and service. The
business will make sure to give their best to satisfy their customers and consumers,
they will make sure that those who tried their product will surely comeback.
Despite of the large number of siomai businesses, we are confident to keep up to
other siomai business. K'deann's Shroom Revolution will prioritize giving nutritious and
delicious mushroom siomai. The company also aims to have different branches in
different places so they can also taste the company's product.
Marketing Study
Siomai holds the top spot as the most preferred dim sum delicacy in the Philippines,
with 95% of Filipinos enjoying it, making it a "darling of public consumers" (Bayeng,
2013). Its popularity is further highlighted as a best-selling street food alongside fish
balls (Langco, 2013). This widespread appeal has increased the growth of Siomai
brands across the Philippines, evident in established franchises like Master Siomai
whose running for 11 years, and Shanghai Siomai Store whose operating since 2006.
The versatility of siomai, allowing it to be enjoyed as it is or alongside rice, further
contributes to its continued popularity and market stability. Its widespread availability
across the Philippines makes it a beloved Filipino food.
Given that the Siomai business is a good business to invest in, this business is
believed to be feasible as the Siomai business has already reached a stable standing in
the market. Though Lipa boasts many siomai brands, they primarily offer pork, chicken,
or shrimp options. This presents a unique opportunity for K'deann's Shroom Revolution
to introduce mushroom siomai, catering to vegetarians and health-conscious
consumers. Supported by a study by the International Journal of Public Health Science,
Filipinos' shift towards healthier choices after the pandemic, the mushroom siomai offers
a healthier and tastier alternative to traditional siomai. Its richness in vitamins and
minerals like vitamin B, vitamin D, potassium, copper, and selenium further strengthens
its appeal.
By focusing on a healthier filling, mushroom siomai avoids direct competition with
existing brands that primarily offer meat-based siomai. This potentially increases
profitability by attracting a broader customer base.
Operational Study
Service
In order to guarantee outstanding customer service, we work hard to offer each and
every customer customized attention and timely support, assuring a pleasurable
experience with our mushroom siomai. Beyond only providing assistance, our
dedication to service excellence encompasses a comprehensive strategy in which we
give each customer's demands and happiness top priority.
Sales
The financial section keeps thorough daily records that include quantities sold, pricing,
and total money generated, all of which are used to document the sales data of
mushroom siomai. These painstaking records are an essential tool for tracking income
variations, evaluating sales patterns, and making wise financial decisions that maximize
profits and foster company expansion.
Manufacturing
K'deann's shroom revolution company will begin obtain with carefully selecting high-
quality, sustainably sourced mushrooms also high quality employees . These is carefully
cleaned, chopped, and blended with seasonings. The filling is then carefully fill into
delicate dumpling wrappers, ensuring consistency in size and shape. Strict quality
control measures are implemented throughout the process, guaranteeing a delicious
and wholesome product for our customers.
Management Study
Ms. Kristel U. de Silva
The business owner oversees all aspects of the business, from operations
and marketing to finance and human resources. They also actively participate
in the sales department, taking a crucial role in customer relationships. And
the one who is responsible for initiating contact with potential clients,
understanding the customer's needs, and the company's growth strategies.
Jennifer M. Pinca
Assigned to Customer Service is responsible for resolving immediate
customer inquiries. They are also seen as advocates of the customer voice
within the organization. They are tasked to promote positive relationships with
existing and new clients ensuring their satisfaction and loyalty.
Ms. Anna Mae M. Bengua
The Finance Manager is the keeper and strategist of the company's financial
resources. The one who is responsible for the allocation of the company's
revenue and careful record keeping of all income and expenditures, ensuring
financial accuracy and transparency. And pave the way for sustainable
growth and financial stability.
Ms. Danica B. Sta Clara
Marketing Director who manages the marketing department for developing
and nurturing the company's brand, ensuring it can be seen by the target
audience and leaves a positive impression. And plays a vital role in shaping
the public perception of the firm and its products.
Ms. Johanna T. Marie Erdao
The human resource manager plays a key role in managing the organization's
most valuable asset its employees and is responsible for building a strong
relationship and ensuring a positive working environment.
Ms. Roma Rose D. Amurao
A sales representative is responsible for interacting with customers to
promote, sell, and build relationships around the company's products or
services. They play a vital role in driving revenue and achieving the
organization's sales goals.
Organizational Chart
Financial Study
Customer who will choose K'deann's Shroom Revolution can guarantee the best
service and great experience that the company provides. Having this project can help to
increase the local revenue and can help the community to grow more. The company is
expecting to be one the well-known business that sells a high selling product that the
customers will like and the company aims to provide. This project will not only be
beneficial to the customer, those people who are involved in this project will also benefit.
For the first two months the company will be focusing on soft launching to advertise
this product and publicate this project to the market. The estimated amount of the
project per month will be based on the amount that the company will use for the first two
months of the soft launch of this project. As shown in the record, the company expect to
make its first profit of 25,000.00 after the first two months of the launching.
Project Needs/Cost
Need Description Amount
Stall Depends on the location P 8,000.00
Set of Tables and Chairs 3 set of tables and chair (1 P 4,500.00
table and 2 chair) (1,500.00/set)
Kitchen Ware 3 dozen of paper plates P 105.00
(P35.00/dozen)
1 box of tissue paper P 50.00
1 box of mini fork P 85.00
Tong P 20.00
Knife P 30.00
Chopping board P 60.00
Kitchen Scissors P 145.00
Juice Container P 130.00
1 Bundle of paper cup P 120.00
Steamer P 950.00
Gas Butane P 180
(P 45.00 each)
Tupperware P 54.00
Utility Expense Electricity P 500.00
Water P 200.00
Internet Connection P 1800.00
Flyers P300.00
(3.00/flyers)
Advertising Expense Social media advertisement P10,000.00
Salary Expense 3 employees P 10,059.00
(P 3,353.00)
Total P 37,288
1,000 pcs. Mushroom siomai/week
Ingredients Description Amount
Canned Mushroom 50 pcs P 1,787.00
(P 35.00/each)
Carrots ½ kg P 52.00
Molo wrapper 5 packs P 150.00
Spring Onion 3 P 23.00
Salt 250g P 12.00
Garlic ¼ kg P 60.00
Egg ½ dozen P 120.00
Pepper 1 pack P 10.00
Oyster Sauce 100 grams P 25.00
Magic Sarap 60 grams P 10.75
Sugar ½ kg P 30.00
Oil 3 bottle P 60.00
Calamansi ½ kilo P 30.00
Sesame Oil 115ml P 105.00
Ground Pork ½ kg P 200.00
Paper plates 3 dozen P 105.00
(P 35.00/dozen)
Mini fork 1 box P 85.00
Total Production Cost P 2,864.00
Cost Per Unit P 2.86
Profit Margin P 30%
Selling Price Per Unit P 4.00
Revenue Per Month P 4,000.00
800 cups of sago at gulaman
Ingredients Description Amount
Sago 1 kilo P 115.00
Sugar 1 kilo P 105.00
Mineral Water 2 gallon P 70 .00
(P 35.00/each)
Banana extract 20ml P 80.00
Paper cups 3 dozen P 150.00
Total Production Cost P 1,400.00
Cost Per Unit P 3.50
Profit Margin P 30%
Selling Price Per Unit P 5.00
Revenue Per Month P 2,000.00
Food Revenue
Mushroom Siomai Income per week P16,000
P 4000.00
Sago at Gulaman P 4000.00 P 16,000
Total Expected Ave. Per Month P 32,000
Return of Investment
Date Investment Revenue Deficit
April 2024 P 41,552 P 32,000 (P 9,552)
Time Frame
Looking for Investors (April -May 2024)
The company is actively looking for investors in this year from various sources,
including friends, business professionals, and anyone interested in supporting the
business.
Bank Loan (June 2024)
As a backup, the company will explore securing a bank loan to ensure sufficient funding
for the business.
Processing of License and Papers (July 2024)
Starting this month, the proponents will initiate the process of obtaining licenses and
permits necessary for the company`s new product's launch.
Hiring of Employees (October 2024)
In this month the company will have a job opening for everyone to join the team and
contribute to the success of the business.
Informing about the firm and opening (October 2024)
Assuming the proponents secure suitable investment, Vintage Engineering Design and
Services anticipates launching between November 2024- December 2024)
Methodology and Timeline 2024
October
August-Sept.
July.
