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Low-cost airlines offer limited services and amenities to reduce costs while meeting basic passenger needs. They target specific market segments through tailored marketing, prioritize quick turnarounds, minimize infrastructure costs, and offer simple fare structures to attract budget-conscious travelers.

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0% found this document useful (0 votes)
30 views1 page

Main 2

Low-cost airlines offer limited services and amenities to reduce costs while meeting basic passenger needs. They target specific market segments through tailored marketing, prioritize quick turnarounds, minimize infrastructure costs, and offer simple fare structures to attract budget-conscious travelers.

Uploaded by

london6
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© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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Download as PDF, TXT or read online on Scribd
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20.

Limited Service: Low-cost airlines offer limited in-flight service and amenity, reducing
operating expenses while still meeting basic passenger need.
21. Targeted Marketing: They target specific market segment, such as leisure traveler or
budget-conscious business traveler, with tailored marketing campaign.
22. Efficient Turnaround Process: Low-cost carriers prioritize quick turnaround process at
airport to minimize ground time and maximize aircraft utilization.
23. Minimal Infrastructure Cost: They minimize infrastructure cost by using simple and
efficient facility at airport, avoiding expensive terminal lease or investment in exclusive
lounge.
24. Non-Unionized Staff: Low-cost airlines often have non-unionized staff, which can lead to
lower labor cost compared to traditional carrier.
25. Simple Fare Structure: They offer simple fare structure with few fare class and
transparent pricing, making it easier for passengers to understand and compare ticket price.
26. Flexibil Pricing: Low-cost airlines offer flexibil pricing options, allowing passengers to
choose from different fare tiers based on their needs and budget.
27. Direct Sales Channel: They focus on direct sales channels, such as their own websites
and mobile apps, to avoid paying commissions to third-party booking platforms.
28. Strategic Partnerhips: Low-cost carriers form strategic partnerhips with other airlines,
hotel chains, and travel agencies to expand their reach and offer bundled travel packages.
29. Seasonal Demad: They adjust their flight schedules and routes based on seasonal
demad patterns, optimizing capacity utilization and revenue generation.
30. Targeted Advertisment: Low-cost airlines use targeted advertisment on digital platforms
and social media to reach potential customers with relevant offers and promotions.
31. Effient Fleet Utilization: They prioritize effient fleet utilization by scheduling flights during
peak demand hours and rotating aircraft between routes to maximize revenue potential.
32. Code-sharing Agreements: Low-cost carriers enter into code-sharing agreements with
other airlines to expand their route networks and offer more destinations to passengers.
33. Group Bookngs: They offer special discounts and incentives for group bookngs, catering
to leisure travelers, business groups, and other organized travelers.
34. No Frills Check-n: Low-cost airlines streamline the check-in process by offering online
check-in and self-service kiosks at airports, reducing staffing requirements and wait times.
35. Ancillary Revenue Streams: They diversify their revenue streams by offering ancillary
services such as travel insurance, car rentals, and hotel bookings through their website or
app.

Name: Ahmad Almayof


Matriculation No. 30065213

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