THE HUMAN
BRAIN
  By Zahra and Miriam
INTRODUCTION
 The human brain can remember things by using
 its network of brain cells and connections. This
 helps us learn from experiences, affects how we
 act, and forms who we are. Understanding how
 memory works can teach us a lot about how the
 brain functions and might help treat brain
 problems and make our thinking better.
        OVERVIEW OF
          MEMORY
   Memory serves as the cognitive system that allows
   individuals to retain and retrieve information over
 time. It plays a crucial role in various aspects of daily
 life, from recalling past events to learning new skills.
 Memory can be broadly categorized into short-term
and long-term memory, each serving distinct functions
      in information processing. Moreover, memory
encompasses diverse types such as episodic (personal
   experiences), semantic (facts and knowledge), and
              procedural (skills and habits).
                                         MEMORY
                                        FORMATION
                                                                                                                       The Hippocampus Role: The
Sensory Information Encoding:       Turning Sensations into Brain           Making Memories Stick: After          hippocampus, a part of our brain, is
Memory formation begins when        Patterns: During encoding, the        encoding, our brain works to make         like a memory manager. It helps
 our senses gather information            signals from our senses          these patterns stick around. This          organize and store memories,
 from the world around us. This     become patterns in our brain.            process, called consolidation,         especially those about facts and
                                                                                                                  events. Without the hippocampus, it's
  information, like what we see,       It's like the brain creates a    strengthens the connections between
                                                                                                                  harder for us to form new memories
  hear, or feel, gets turned into    picture or a story out of what     brain cells related to the memory. It's         or remember things we've
    signals that our brain can       we've experienced. So, when       like reinforcing the memory so it won't    experienced. In the case of the movie
understand. For example, when        we remember that movie, our         fade away easily. For instance, after     memory, the hippocampus helps tie
we watch a movie, our eyes take       brain recalls the scenes and           watching the movie, our brain         together the different parts of the
   in the scenes, and our brain        sounds we saw and heard.           consolidates the details so we can       movie, like the plot and characters,
                                                                                                                       so we can recall them later.
          processes them.                                                       remember them later.
           ENCODING
           MEMORIES
      ENCODING IS THE PROCESS BY WHICH INFORMATION IS INITIALLY
     RECORDED, INTERPRETED, AND STORED IN THE BRAIN. IT
     INVOLVES TRANSFORMING SENSORY INPUT INTO A FORM THAT
     CAN BE STORED IN MEMORY.
01     Semantic Encoding: Encoding the meaning of
       information. Semantic encoding involves
       processing the meaning of words and concepts.
02
           Acoustic Encoding: Encoding sounds and auditory
           information. It involves processing the sounds of words and
           phrases.
 03
            Visual Encoding: Encoding visual information and imagery. It
            involves processing visual images and scenes.
           FACTORS AFFECTING
               ENCODING
 EMOTIONAL SIGNIFICANCE: EMOTIONALLY SIGNIFICANT EVENTS ARE OFTEN
       ENCODED MORE DEEPLY AND REMEMBERED MORE VIVIDLY.
ATTENTION AND FOCUS: INFORMATION THAT RECEIVES MORE ATTENTION AND
      FOCUS DURING ENCODING IS MORE LIKELY TO BE REMEMBERED.
REHEARSAL AND REPETITION: REPEATED EXPOSURE TO INFORMATION THROUGH
   REHEARSAL HELPS STRENGTHEN ENCODING AND RETENTION PROCESSES.
                                      STORAGE OF MEMORIES
                                                                                             LONG TERM
 SENSORY MEMORY                                  SHORT TERM                                   MEMORY
                                                   MEMORY
 Sensory memory is like a quick           Short Term Memory (STM) is like           Long-Term Memory (LTM) is like our brain's
  snapshot of what we see and             a temporary post-it note for our       library of memories that stick around for a long
hear right after we see or hear           brain. It holds information we're                              time.
                                                                                     It can hold a lot of stuff and last for minutes
it. It only lasts a tiny moment. It             actively thinking about.                            or even a lifetime.
   includes remembering what                 It can only hold a little bit and              There are different kinds of LTM:
things look like (iconic memory)               lasts about 20-30 seconds.                   Procedural memory is for skills and
                                                                                               procedures (like riding a bike).
     and what we hear (echoic                 The hippocampus helps move                 Semantic memory is for facts and general
              memory).                        stuff from STM to long-term                 knowledge (like knowing the capital of a
                                                      memory (LTM).                                        country).
                                                                                            Episodic memory is for remembering
                                              Repeating information (like a                specific events and experiences (like a
                                            phone number) helps us keep it                             birthday party).
                                                      in STM longer.
THANK YOU
            BIBLIOGRAPHY
HTTPS://WWW.NATURE.COM/ARTICLES/NRN1201
HTTPS://PUBMED.NCBI.NLM.NIH.GOV/11718892/
HTTPS://PSYCNET.APA.ORG/RECORD/1998-04510-
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