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Georgia Movie Academy is a digital storytelling competition sponsored by the Educational
Technology Centers in the state of Georgia for the purpose of recognizing student work in
the area of video production and storytelling. This project-based learning opportunity
allows students to work in teams to produce a theme-based, standards-based, three-minute
video on a topic of their choice. Teachers serve as coaches and earn PLU credit. The
competition is for student teams in grades K-12, with younger students working with digital
images only, and all others working with video and images.
COACHES: A coach must be a teacher, media specialist or other professional staff member
providing instructional services to Georgia students. Coaches serve as guides instructing
students in the use of movie development software and offering advice on content and
design. Coaches are responsible for forming a team of 3-8 students, completing the team
registration process and providing guidance and assistance during the movie development
process. Coaches must have an active e-mail address for regular communication with the
Movie Academy contact(s). Coaches are encouraged to attend a Georgia Movie Academy
kick-off session at their local ETC in the fall, or to watch a webinar with the rules.
A coach may work with multiple teams during the movie development process. One coach
may lead a team in several competitive divisions. Coaches must distribute the Parent and
Guardian Permission/Media Consent Form to team members. It is the responsibility of the
coach to keep signed copies of the parent permission/media consent form on file in the
school and send copies to the ETC. Coaches working with multiple teams must name an
Assistant Coach. Coaches sponsoring multiple teams at the final celebratory event are
responsible for assigning an Assistant Coach to accompany and supervise each team
throughout the event.
STUDENT TEAMS: A team will consist of 38 students and no more than two coaches.
Individual students are not allowed to enter the competition as the Movie Academy
emphasizes teamwork and project-based learning. If a team falls below 3 members, the
team is subject to disqualification. A team that falls below 3 students should notify the
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Movie Academy staff via e-mail and file intent to withdraw from the Movie Academy
competition. No refunds will be given for teams that disqualify for lack of
membership. Team members must be students enrolled in K-12 education. Team
members are allowed to attend different schools. Teams may be students in public, private
and home schools. Students may compete within one competitive division only.
PROFESSIONAL DEVELOPMENT OPTIONS:
Credit will be awarded to coaches and co-coaches whose teams complete projects for
Georgia Movie Academy. 5 PLUs will be awarded.
Blog your teams journey throughout your GMA experience: For 2011-12, coaches, with
their teams, are asked to keep a blog about their participation in Georgia Movie Academy.
Coaches or students may write in the blog, describing their work. Possibilities might include
telling about how their team was chosen, how they developed their idea, the sessions they
had to plan the movie, the software they used in making the movie and how they learned it,
any extra software they used, the teamwork involved, the trips they made, if any, to shoot
the movie, the revisions or reshooting required, etc. By the time the movie is complete, a
story of their teams movie making experience will be captured. Blog should include(
! Team Name and School Name
! At least 5 entries
Blogging can be done using free blog sites or a word processing program. Each blog site or
journal should be submitted by the deadline designated by your ETC.
Coaches Clinic - Team Coaches may elect to attend a Georgia Movie Academy
workshop if offered by their regional ETC. This hands-on training is focused exclusively on
preparation of educators to lead students in standards-based video production projects.
SOFTWARE: The Movie Academy will accept movies developed by students using
common software applications and hardware platforms. All completed video projects
MUST be able to be viewed in the most current version of QuickTime or Windows
Media Player. Teams and coaches that are new to movie making are welcome and
encouraged to enter the Movie Academy competition. Coaches are invited to attend video
editing application trainings, and Georgia Movie Academy classes. Classes may be offered
on Movie Maker, Pinnacle, Adobe Premier Elements, Video Studio Pro, Macintosh iMovie or
Final Cut Express. Software for image editing or sound may also be included. No prior
movie-making experience is necessary but coaches will benefit from confidence gained from
basic computer skills competency. Enthusiastic teachers with willingness to learn will
become successful coaches!
REGISTRATION: To enter the Movie Academy competition, registration is required.
Coaches are responsible for the timely completion and submission of the Georgia Movie
Academy registration form and related materials.
Movie Academy Registration can be done through your regional ETC.
By December 9, 2011 the attached forms at the end of the policies must be sent to
your ETC:
! Registration form with fee (determined by each ETC) - Payable to your ETC.
! Policies and Procedures that must be read and signed by the coach.
! Parent Permission/Media Consent Form for each team member signed by parents
! Principal Form competition agreement
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COMPETITION DIVISIONS: There are four categories for Movie Academy competition:
Grades K-2: Movies will be still-picture with audio. Projects will be 3 minutes 0 seconds
maximum duration and will be submitted in two files - one high quality, and one for the
web.
Grades 3-5: Movies will be video projects with a combination of still pictures and video.
Submitted projects will be 3 minutes 0 seconds maximum duration. Projects will be
submitted in two files - one high quality, and one for the web.
Grades 6-8: Movies will be video projects with a combination of still pictures and video.
Submitted projects will be 3 minutes 0 seconds maximum duration. Projects will be
submitted in two files - one high quality, and one for the web.
Grades 9-12: Movies will be video projects with a combination of still pictures and video.
Submitted projects will be 3 minutes 0 seconds maximum. Projects will be submitted in two
files - one high quality, and one for the web.
VIDEO PRODUCTION COMPONENTS:
The entire video production for each competitive division will not exceed 3 minutes 0
seconds. Included elements are the movie, the credits, the sources, and the standards.
Movie: All content must be appropriate and suitable for publication on the Georgia Movie
Academy website as determined by sponsoring school system authorities and the Movie
Academy staff. The movies may not contain defamatory materials or materials of a sexual
or violent nature.
GMA 2012 COMPETITION THEME: Teams should base the content of their movie on the
Theme (choose one of the Es): Every Person, Every Place, Every Thing Has a
Story. Teams may creatively name their movie, based on this theme.
Credits and Sources:
Credits recognize the students, teachers, and others who worked on the movie.
All intellectual property (images, music, content) that is not the original work of the team
members must be properly cited and credited to the author by mention in the sources
component of the video project. Sponsoring school system authorities are required to
ensure copyright and citation compliance. Videos submitted by a school system are
considered to be compliant with all copyright and citation regulations.
Academic Standards: All competitive divisions must identify one to three of the primary
academic standards developed during the video production phase. Georgia Performance
Standards (GPS), or national standards in the content areas (NCTM, ISTE.NETS) must be
incorporated into the video project. These standards must be displayed at the end of the
video production.
2011-12 COMPETITION TIMELINE: The Movie Academy competition involves two stages.
The preparation stage spans one academic year (September 2011 March 1, 2012)
during which all team members must be actively involved in the design and development
process and make a significant contribution to the final product.
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Coaches must also submit a proposal outlining the topic. Proposals must state and align
with Georgia Performance Standards Curriculum.
This year we have set a window for the deadline for video project submissions. March 1,
2012. All submissions should be delivered to the ETC per their instructions.
Submissions after set deadline will not be included in the competition. All
video projects submitted for competition will become the official property of the ETC.
A final celebratory event may be sponsored by your regional Educational Technology Center.
The celebration is an invitation-only event held for registered team members, their coaches
and parents. Formal invitations will be mailed to team members who qualify by presenting
valid video project submissions that have been accepted for competition.
GMA reserves the right to extend any program deadline.
DISQUALIFICATION: Video projects may be disqualified for the following the following
reasons: TEAMS WILL BE ELIMINATED FROM COMPETITION IF POLICIES ARE
VIOLATED.
! The video project is submitted after the submission deadline.
! The video project lacks educational merit as determined by Movie Academy
staff.
! Plagiarism or other copyright violations occur within the content of the video
project.
! The video project contains materials of a sexual, defamatory, or violent
nature.
! The video project is over the 3 minute 0 second time frame.
JUDGES: Video projects presented for competition will be judged by education professionals
with extensive background in standards-based teaching and video production. All judgments
will be considered final. No forums for contesting judgments will be held and no petitions
will be considered.
AWARDS: The following awards will be presented within each of four competitive divisions.
All movies will be rated using a rubric with the following criteria:
Identified Academic Standards, Photography, Technical, Lighting, Audio/Sound, Alignment
to 2012 GMA Theme, Editing/Transitions, Content/Story, Creativity/Style, Enhancements,
Digital Citizenship, and Length of Movie
Rubric for GMA competition (next page)
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Photography
Camera work is outstanding using
shots, angles, and rules of 1/3's to
provide impact.
Camera work suitable using a
variety of shots.
Camera occasionally out of focus or
shaky.
Technical
Accomplished techniques and skills in
video projects.(Or zooming
techniques in K-2 division)
Consistent video project.
(Zooming techniques in K-2
division)
Video project unpredictable.
Lighting
Lighting is of the highest standard with
no unintended distracting shadows,
glares or discolorations.
Lighting planned, used
available light or
instruments/reflectors
Lighting used ambient light only.
Lighting low.
Audio/Sound
Audio/Voiceover is flawless and well
balanced using ambient sound, music,
and sound effects.
Audio/Voiceover consistent
and conformed to
acceptability.
Audio/Voiceover occasionally
inaudible or without continuity.
Editing/
Transitions
Editing is of the highest quality.
Transitions are creative and connected
to the flow.
Editing motivated by action.
Transitions used sparingly and
with purpose.
Editing inconsistent. Transitions
abrupt. Without purpose.
Content/Story
Compelling relative to
Theme
The Storyline is clearly defined and
relates to all elements of the
production with thoroughly thought out
structure. Content with depth and
storyline fully developed.
Acceptable story structure,
suitable content and
reasonable development of
storyline.
Some related structure, emerging
content, inadequate development of
storyline.
Creativity
Writing/Directing with
imagination
Style
Superior creative skill. Exceptional
ability to create the mood.
Outstanding skill in creating a style.
Obvious use of imagination.
Clear effort to seek an
imaginative bent. Sufficient
thought and creativity.
Satisfactory style.
Writing/direction and style
address the objective.
Some degree of an inventive
approach. Little attempt to create a
style. Little effort toward a unique
technique.
Enhancements
Titles/Graphics are used to enhance
the topic or message.
Titles/Graphics are original
and appropriate.
Titles/Graphics are not original
unrelated and poorly done.
Digital
Citizenship
Materials are clearly cited and sources
of multimedia are identified. APA or
MLA
Citations given but some
multimedia not identified with
references
Minimal to No Citations
Standards
Standards are clearly addressed and
evident in the process or the product.
Standards are unclear or
indirectly addressed
Standards not Addressed
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AWARDS CATEGORIES:
ISTE Awards: The ISTE awards recognize video productions that demonstrate student
mastery of the National Educational Technology Standards for students (NETS-S) published
by the International Society for Technology in Education (ISTE). These standards define
What students should know and be able to do to learn effectively and live productively in
an increasingly digital world.
The ISTE categories include:
Best Video - Creativity and Innovation
Best Video Communication and Collaboration
Best Video Research and Information Fluency
Best Video Critical Thinking, Problem-Solving & Decision Making
Best Video Digital Citizenship
Best Video Technology Operations and Concepts (Cinematography-visual impact
with regard to lighting, photography and framing; and Sound-choice of music, sound effects
and levels.)
Regional Awards by ETC:
Best Picture by Division - All elements in the movie bring a powerful emotional impact
that communicates the message of the movie and demonstrates student mastery of the
academic standards. The movie leaves a lasting impression. The movie demonstrates
thinking skills and content understanding. The movie can be used to inform others. This
recognition acknowledges exemplary video production skills as evidenced in
cinematography (visual impact with regard to lighting, photography and
framing) and sound (choice of music, sound effects and levels).
(Depending on number of entries, a 1st and 2nd runner-up may be named.)
2012 Best Picture Overall All videos receiving ISTE awards or this best of competition
award will be awarded to the one video project that best demonstrates students mastery of
academic standards; presents high-quality, theme related content; communicates an
appropriate message; and exemplifies high-quality video production as evidenced in the
elements of cinematography.
State Awards: Division winners will be chosen.
2012 Best Picture Award will be named by division.
Please return the next pages to your local ETC with signatures by December 9,
2011 for participation in GMA 2012.
! Coach and Co-Coach Form
! Principal Form
! Registration Fee (determined by each ETC)
! Team proposal
! Parent Permission forms/Media Consent Forms
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_______________________________________________
Coach and Co-Coach Contract
I ________________________________ (Coachs Name) have read and understand
the policies for Georgia Movie Academy Competition for 2011-12.
______________________________________
Coachs Signature
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I ________________________________ (Co-Coachs Name) have read and
understand the policies for Georgia Movie Academy Competition for 2011-12.
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______________________________________
Co-Coachs Signature
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_______________________________________________
Dear Principal,
A teacher in your school is to be congratulated for embracing technology for student
learning!
__________________________________(Teachers name) has requested your permission
to participate in the Georgia Movie Academy Competition for 2011-12. This program
focuses on teaching curriculum standards through project-based learning while providing a
professional learning opportunity for your teacher. Guided by the teacher, students work in
teams to research and develop websites or movies that are based on Georgia Performance
Standards. These projects then serve as student work artifacts to help other students learn
the GPS content.
If your school is willing to participate, then please indicate by initialing the checklist below.
________I understand that the teacher named above will earn 5 PLUs for successful
completion of the project and related professional learning task as part of this program.
________I understand that the cost for this project is $_50___
________I understand that students and teachers will be celebrated and thanked at an
end-of-the-year award presentation by your regional ETC.
per student team.
Additional professional development fees may apply as stated by your regional ETC.
Principals Signature Date School
Thank you very much for your leadership and support. Please feel free to contact your local
ETC for more information.
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_______________________________________________
Registration for GMA 2012
Please print
Date
Coach
Co-Coach
GMA Division
(circle one)
K-2 3-5 6-8 9-12
School
School
Address
School Phone
How many
teams?
ETC
*Each ETC will determine the registration process.
Registration Fee: (determine by each ETC)
Select Payment:
Check $__________ #_____________
Invoice School for $_____________
______________________________ ______________________________
Coach SlgnaLure Co-Coach SlgnaLure
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______________________________________________________
Parent/Guardian Permission Form
Required for Georgia Movie Academy Participation
I, the parent/guardian of ___________________________________________agree
that he or she has permission to participate in the Georgia Movie Academy Competition for
2011-12. Any personal information that might be collected on a team member will not be
made available to anyone except authorized GMA personnel. In that case, such personal
information is used only for purposes related to GMA competition. All teachers are
responsible for enforcing the Acceptable Use Policy (AUP) of the school at which each team
member attends.
Media Consent Form
I, the parent/guardian of ___________________________________________, give my
permission to allow the Georgia Movie Academy (and hosting institution) to use his or her
name, picture, voice, video clips, and/or the likeness in any legal manner for the internal or
external promotional or information activities of the Educational Technology Center
newspaper, television, radio, Web, or in any other publication medium for educational
purposes.
I also agree to allow my child to be interviewed and/or photographed by members of the
external news media in relation to any and all coverage of the Educational Technology
Center in which he/she is involvedawards, honors, projects, etc.
I further understand that, by signing this consent form, I waive any and all present, or
future, compensation rights to the use of the above-stated materials.
_________________________________________________________________________
Parent/Guardian Signature Date
NOTE: Teachers/coaches are responsible for faxing or mailing a copy of this signed form to
their
regional ETC GMA coordinator.
______________________________________ ___________________________
Teachers Name Team ID
______________________________________
School
