Project report on
“CONSUMER BUYING BEHAVIOUR”
In
“Heritage”
submitted
to
Government College (A), Ananthapuramu.
In partial fulfilment of the requirements for the award of the degree of
BACHELORE OF COMMERCE
by
N KALYAN
(H.T.No:202363)
Under the guidance of
Mr. C. Ravendra Reddy, M.Com, B.Ed., Set.
Lecturer in Commerce (Guest)
Government College (A)
(Affiliated to Sri Krishnadevaraya University, Anantapuramu)
Ananthapuramu-
515001
2019-2022
GOVERNMENT COLLEGE (A)
ANANTAPURAMU
Near Tower Clock, Anantapur
CERTIFICATE
This is to certify that project work entitled “Consumer Buying
Behaviour at Heritage.” is being submitted by N KALYAN (HT.No
202363), in partial fulfillment for the award of BACHELORE OF
COMMERCE from Government College (Autonomous)
Ananthapuramu is a record of bonfide work carried out by him under
my guidance and supervision during 2019-2022. The results embodied in
this have not been submitted to any other university or institution for
the award of any degree or diploma.
Head of the Department Internal Guide External Examiner:
1.
2.
DECLARATION
I hereby declare that the project report titled “A Study on Consumer
Buying Behaviour at Heritage.” has been prepared by me during the period
October – Novmber - 2021 to be submitted to Government College (A), Anantapur
in partial fulfilment of the requirements for the award of degree of BACHELORE OF
COMMERCE and submitted to the Department of Commerce Government College
affiliated to SRI KRISHNA DEVARAYA UNIVERSITY, Ananthapuramu under the
guidance Mr. E. Rajanna, Lecturer in Commerce. The empirical conclusions and
findings on this report are based on the information collected by me.
I also hereby declare that this project has not been submitted at any time to
any other university or institute for the award of degree or diploma
Signature of the student
N KALYAN
HT.NO:202363.
ACKNOWLEDGEMENT
To carry a project in the post graduation level in a new surrounding is a novel experience. I
am indebted to a multitude of personalities for the successful completion of my project on “A
Study on Consumer Buying Behaviour at Heritage.” I have received generous
help from number of people to carry on my research work. Without their co-operation and
encouragement I could not have completed my work with pleasure.
My sincere thanks to company Manager Mr. Srinivasulu for giving the
opportunity to undertake this project work.
I extend my thanks to Mr. E. Rajanna, Lecturer in Commerce for his guidance,
valuable support and encouragement throughout the project. I also thanks to all other faculty
members of B.Com for giving constant encouragement .
I am extremely thankful to my parents who dream and continue to envision a bright future
for me. The unconditional love, sense of sacrifice and the spirit of achievement and continued
to drive me towards bettering my performance and myself.
Last but not the least; I am thankful to all my friends for their wholehearted support
suggestions to me in completing this project.
Signature of the student
N KALYAN
HT.NO: 202363