7cases for the

business value
of BIM

– Improving reach, innovation and

sustainability for manufacturers
 You know the story of BIM, right?
How BIM (Building information Modeling) is a 3D digital building process that gives
architects, engineers, contractors and owners/operators (AECO) precise design and
information about a building model’s physical and functional components. Which, in
turn, makes it easier to plan, design and construct in a smarter, faster and more
sustainable way.

But how does BIM work in reality? And how do companies, manufacturers and
decision-makers begin their BIM journey and who are the actual BIM users? This
e-book gives you the unique opportunity to peek behind the curtains of some of the
most prolific companies to learn how BIM is impacting real building projects and
business relationships.

The companies featured come from seven different industry niches with their own
sets of pain points and goals: kicking off with why BIM became a paradigm shift for a
bathroom manufacturer, passing the ball to a crane company that uses BIM to
elevate their digital pioneership, switching play to how BIM makes a world-renowned
furniture manufacturer greener and landing in how BIM was used to build one of the
world’s most exclusive football arenas.

The common denominator? The staunch belief that BIM enables a better, smarter and
greener world.

2 ­| BIM
 The cases:
1. L35: Designing Santiago Bernabeu Stadium with BIM
2. Electrolux: How BIM drives digitalisation and their sustainability work
3. Kanlux: Using BIM for innovation & gaining competitive advantages
4. Riwal: How BIM adds value and service to customers
5. VELUX: Improving sales and sustainability through BIM
6. Roca: BIM as a single source of truth
7. Giuseppe Tortato: Product innovation and collaboration with BIM

3 ­| The cases
L35: Visualisation

“BIM changed our methodology

and how we go about a project
from the beginning to the end”

The Spanish architecture firm L35 explains how The architecture firm L35 was chosen as lead
they used BIM and BIMobject to manage massi- designers for the remodel and renovation. New
ve volumes and complexities in the renovation internal spaces were created, such as lounges
of Real Madrid’s Bernabéu Stadium. and bathrooms, using files from manufacturers on
BIMobject. The Bernabéu renovation also included
There aren’t many bigger stages in sports than the a new skin and retractable roof. Alejandro Lorca,
Santiago Bernabéu Stadium in Madrid, Spain. Home to senior partner and director of L35, spoke about the
the Real Madrid football club since 1947, the 81,000- project at BIMobject LIVE in March 2020:
seat stadium is one of the most iconic arenas in the
world. For this modern renovation, modern methods “The Bernabéu façade is parametric. It is based on
of design were used to create the best-in-class 3D lines in space which change your perception of
outcome, including many tools around the Building scale as you get closer to the façade. You can see
Information Modelling (BIM) workflow. the whole volume from about 120 metres away, but
as you get closer these lines change in reference
and scale down the building.”

4 ­| L35
 BIM is building the next generation of architects
“BIM has changed our methodology, how we go about a project
Such a massive and high-profile project demanded the most from the beginning to the end. It changes the requirements for
innovative tools, and L35 already had experience using the the staff and it requires continuous training because BIM itself
BIMobject platform to find and download the right objects is changing,” says López-Chicheri.
for their projects. But BIM is nothing new for L35, who began
using the building process in 2011. Tristán López-Chicheri,
architect and CEO at L35, explains:

“We have done more than 50 projects in BIM and we have BIM
teams at our three main offices in Madrid, Barcelona and
Paris. We collaborate with all consultants and engineers
through BIM tools. There are many synergies with other tools
which are combined with BIM, such as with Revit.”

López-Chicheri compares the shift to BIM with that of paper

blueprints to AutoCAD. It´s a new collaborative structure, a
new system and a new way of doing things. They mixed their
teams to include BIM novices and specialists as well as
project experts. These teams worked with manufacturers as
the project progressed.

5 ­| L35
 Embracing the technology to reap the benefits

Although L35 has experience with BIM, applying it to the

Bernabéu project was a major endeavour on a whole other
level. They used Redbooth and BIMcollab, two cloud-based
issue management systems, for the teams of engineers
and architects. These tools made sharing critical project
information easier.

The surface area of the renovated Bernabéu Stadium will

be 152,000 square metres. This huge and complex project
was managed much more efficiently using BIMobject.
Lorca said taking objects from the global database is a
huge improvement over drawing each element. As an ex-
ample he cited how they designed VIP zones and were able
to pick files from furniture manufacturers to include. These
objects are also linked to the rendering programme, so the
graphics are better and nearly automatic. Real Madrid can
even choose individual seats and see what the pitch will
look like from that angle.

“
You have to fully embrace the technology to take
advantage of all of the possibilities it has. It was
a great journey for us and we are still looking at
ways to automate all our processes and take
better advantage of BIM,“ concludes Lorca.

>Want to learn the BIM basics?

Get them in this expert-led webinar

6 ­| L35
ELECTROLUX: Sustainability

“Digitalisation is a big part

of sustainability today”

Electrolux uses BIMobject to improve brand visibility, More interest than expected for BIM objects
efficiency and sustainability as part of their digital
transition. They see the digital marketplace as a way to Electrolux wanted to be part of the building industry’s digital
transformation in order to provide the tools and product data
work closely with customers throughout the entire
required by partners, stakeholders and specifiers.
building process.

For over a century people have turned to Electrolux for their “After we went online at bimobject.com we realised the
state-of-the-art home appliances. This tradition continues interest and request for BIM objects is huge – much bigger
today as Electrolux embraces building information modelling than we ever would have expected,” says Anders Johansen,
(BIM) to better serve their customers and improve their level of European channel manager at Electrolux, and continues:

“
sustainability.

“We decided to join BIMobject because we share similar values,

particularly digitalisation, connectivity and sustainability. Our We keep our BIM objects constantly updated. Every time
focus is to create better living experiences,”says Estelle Louvel, we upload a new category, product or brand we see
omni-channel shopper marketing manager at Electrolux. a huge increase in interest and downloads. We see it
through all categories, but especially for the latest
launches which are instantly downloaded.”

7 ­| Electrolux >Want to learn more or hear more from Anders? Watch our free on-demand
webinar: How to navigate in the new digital landscape
 Why manufacturers need to get digital

Digitalisation offers great opportunities to improve service

and efficiency, gaining happier customers and boosting
profitability. It’s so important that being digital is rapidly
becoming the standard, not the exception.
Johansen explains:

“Manufacturers need to be digitally present. Architects

often say ‘If you don’t use BIM, you are irrelevant to us’. The
train is already running. So, getting into BIM is not a matter
of ‘if’. It’s about ‘when’ you can hop on that train.”

BIMobject enables Electrolux to be an integral part of, and

throughout, every project phase. For example, architects
can now start working with Electrolux products from the
early design stage. Louvel states:

“BIMobject makes us and our brands more visible and open

to architects, which increases the probability that they
will work with us from the very beginning.”

How digitisation drives sustainability The future is green

Electrolux successfully uses BIMobject to strengthen Electrolux is able to improve efficiency, using less resources
customer relationships, improve brand visibility and to be more sustainable. Yet, they also see a bigger benefit
increase sales. Yet, they see another benefit of even grea- in being able to share information on their most sustainable
ter magnitude: being a responsible, sustainable company. products. Electrolux can encourage others to be friendlier
to the environment through the platform.
“Digitalisation is a very big part of sustainability today.
Publishing our products on BIMobject helps us save the “I am 100% sure that our industry will move towards
material we otherwise would have used for printing cata- constructing more sustainable buildings. We’re
logues,” says Johansen and continues:
already on our way with the Green Building
certifications, for example”, says Johansen and con-
“Every time we make a change to an object, we can just
upload it to the platform and instantly share the informa- cludes: “Together with BIMobject, we can offer more
tion. Working with BIM is easy and saves time.” support, such as visualisation and making it easier for
designers to select more sustainable products.”
Sustainability is part of the Electrolux DNA. Using a new
innovative tool like BIM fits perfectly with their strategy.
>How can you meet the demand for sustainability to build a
brighter (business) future? Get the answer– and much more in our
report: ‘Why sustainability is key to getting specified’.
8 ­| Electrolux
KANLUX: Innovation

”We are not lagging behind

the competition. We are ahead of it.”
A top European lighting company uses BIMobject to
gain a competitive advantage, get deeper audience
insights and embrace innovation to close more deals.
Kanlux is one of the leading European lighting companies.
They’ve had over three decades of business success by under-
standing what their customers need and developing the best
solutions for them. Kanlux takes their motto “More than light”
Build your competitive advantage
seriously and embraces innovations to elevate their The digitalisation path isn’t a simple one. Kanlux took it rather
products – and business. seriously and put together a BIM taskforce. They had to organise
the materials in order to publish individual products. Although
BIM as business innovation they already had much of the data in their system, they still
needed to extend and complete some of the required
Kanlux wanted to be prepared when customers began using parameters.
21st Century tools. They decided to join BIMobject due to the
development of their own company and how digitalisation was However, some employees were not enthusiastic initially – if the
impacting product design and implementation in the market. old ways work, why change? One reason to change is proven re-
sults. It is difficult to argue against BIM when it becomes directly
Kanlux views BIM as not only a part of their current success, responsible for signing a new deal. Kachniarz explains:
but also a part of their digital future. It isn’t simply a different
sales channel or data analytics; they find BIMobject as an “In Poznan, Poland, we won a great deal because we had
innovation platform to create better relationships with their
BIM and the competitors did not. BIM will be more and
clients.
more popular among our clients and partners. It opens
“An important aspect of using BIM was the voices of architects the doors for public tenders.”
and designers. We want to win their business and work with
them; they were the driving force behind this decision,”
says Marta Kachniarz, development and marketing director at
Kanlux. “Architects see good opportunities if they have all the
files in one place like the BIMobject platform – it helps us begin
collaborations with them.”

9 ­| Kanlux
 Expansion driven by data Reaching more customers with BIMobject
Kanlux made the business decision to begin their digital trans- Manufacturers often struggle to gain attention and turn that
formation, adopting new tools and procedures to better serve attention into sales. Kanlux uses BIMobject as that tool to give
their clients. They use BIMobject to increase sales and develop potential customers what they need and turn them into loyal
products. clients.

“BIMobject’s tool for analytics is important for us, as it shows us Kachniarz explains that they now reach a wider group of designers
the number of file downloads for each product, or the country and architects. Thanks to BIMobject they not only win industrial
from which the most interest is coming. Sometimes these are and office building projects, but also, individual apartments.
quite exotic places like Cambodia. It is possible that this will
show us the way to expand into other markets,” explains When talking to potential customers Kanlux are often asked if
Radosław Kłoda, director of the investment department at they have BIM objects, which is an important way to share product
Kanlux. specifications. She points out that in some cases using BIM is a
prerequisite to winning a deal.
The downloads and location data help increase sales and make

“
deals close quicker, but it can also assist with product develop-
ment. They watch trends and use this information to help make
decisions. It provides fast, accurate feedback to both manage- One of the components of signing contracts with design offic-
ment and production.
es is the fact that you have files on BIMobject. Without it, such
cooperation would not be possible,” says Kachniarz and adds:
“We also reach customers who do not use BIMobject but they
are then pleasantly surprised with the possibilities and func-
tionality of the platform.”

Developing for the future

BIM helps Kanlux save time and costs as they increase sales.
They use BIMobject to understand their business better and
take the next steps in their business evolution.

“For us, BIM is above all an indispensable step into the

future and the possibility of further development,” says
Kachniarz and concludes: “We are not lagging behind the
competition; we are ahead of it.”

10 ­| Kanlux >Want to find your competitive advantage?

We can help you out with that.
RIWAL: Digitalisation

”BIMobject helps us add value to our

customers.”
Thinking that BIM only benefits building product
manufacturers? Riwal, a company that sells and rents
out heavy construction equipment for working at
heights, shows you how to leverage the digital building
process as a means to provide stellar customer service.

Riwal specialises in selling and renting our machines such as

aerial working platforms, telehandlers, cherry pickers and
scissor lifts, as well as giving expert advice for working at
height. The company provides smart solutions for working at
height and offers a rental fleet of 20,000 machines in 70 depots
in 16 countries throughout Europe, the Middle East, India and
Kazakhstan.

“Some companies don’t expect Riwal to participate in the BIM A critical part of the digitalisation process is the digital availability
process. We don’t create items used in construction, but main- of their existing solution. Said and done: in 2019, they digitised their
ly focus on how to reach every part of a building throughout products and made them available on the global BIMobject market-
its entire lifecycle,” says Kees van Benschop, international BIM place. Now, their customers increasingly go to bimobject.com to find,
coordinator at Riwal. download and include Riwal’s rental equipment in their models.

“The advantage of BIMobject is that it has strong

Digitisation improves service and sales international coverage and that It’s well known in the
market,” says van Benschop and continues:
Riwal has fully embraced digitalisation to better serve their
customers. In 2015 they first implemented a customer portal “We noticed that customers prefer our BIM files because they are
and since then have continuously developed and added more easy to use and have a lot of options embedded in the design. Also,
digital services. These digitalisation efforts resulted in a 2021 BIMobject is an interesting tool for project stakeholders to meet a
IAPA Best Digital Development Award. rental specialist like Riwal. BIMobject helps us to tell our story and add
value to our customers.”

11 ­| Riwal
 BIM in practice: SRON construction, maintenance
and cost savings

Riwal brought their solutions to help SRON, the Netherlands

Institute for Space Research. Huge open areas are beautiful in
architecture, but when you need to change a light bulb several
metres off the floor you suddenly realise their limitations.
During the design phase Riwal worked with SRON to determine
the best way to conduct maintenance in the atrium.

“Using BIM, we made clear which places can be reached from

a specific aerial platform machine. Our technical specialists
equipped the aerial platform with extra sensors on the under-
carriage, so the operator is warned if he gets too close to a
wall or barrier. This machine will remain within SRON’s premises,
so the client created a special space where it’s stored,” says
van Benschop.

They also used BIM to determine the optimal paths the

machine should take to reach all parts of the atrium. With this
knowledge they knew where to reinforce the concrete floor to
handle the weight of the aerial platform.

“
Gaining insights into audience trends and needs
By using BIM objects we are able to think
BIMobject’s offering has become a valuable part of Riwal’s
marketing matrix. By using BIMobject’s tool for analysing audi- along with our customers in all phases of
ence activity, they can now decipher who is downloading their constructing a building,” van Benschop says.
files and then contact interesting companies who fit the bill. “With SRON we were able to look at
maintenance even during the development
Seeing downloads in real time allows Riwal to plan and build re-
phase. As a result, unnecessary costs are
lationships easier and faster. Thanks to BIMobject they’re able
to get involved in a project and collaborate at an early phase. avoided and we take away the guesswork.

Riwal also conducts market analysis by gathering important

data and identifying trends. For example, they now judge how
widely BIM is being adopted in different markets and adapt
their approach accordingly.

12 ­| Riwal
VELUX: Marketing

“BIMobject gives us insights

into specifier needs.”
VELUX has been creating roof windows to bring daylight Using BIM to boost global outreach
and fresh air into buildings since 1941. They use BIMobject
as an innovative tool to expand their outreach and VELUX wants to reach as many people and professionals
improve sales. around the world as possible. Expansion does, however,
require time and resources to build up systems for each new
VELUX is a global manufacturer specialised in providing roof market.
windows, skylights and related accessories to customers in
over 40 countries. Rooted in innovation, they have always By joining BIMobject, they were able to promote their products
embraced new solutions to improve their business. As a result, digitally and connect with architects, engineers, contractors
the company was an early BIM adopter and joined the BIMobject and owners/operators from all parts of the world – all without
platform in 2013. having to establish dozens of expensive sales organisations.

“Our purpose of being on BIMobject is to reach out Hansen says that BIMobject acts as their single source of truth
to as many architects, engineers and users as since it offers a solution that works for 80-90 % of their markets
and adds: “Sometimes it’s hard to get strategies into differ-
possible,” explains Martin Let Hansen, VELUX’s BIM ent sales organisations, and if we have to do it over 40 times it
manager, and continues: “BIMobject’s solution gave would require a lot of resources. Having everything on one single
us the possibility to reach a lot of BIM users in sev- platform enables us to reach more specifiers with less effort.”
eral markets on a single platform, where we could
enable our sales organisation to customise and
translate content and links to their local needs.”
13 ­| VELUX
 Meeting demands for sustainable design

Getting precise data on product and brand engagement is a key

aspect for VELUX. But there’s another added BIM benefit that
aligns with their corporate philosophy: sustainability.

“
Our commitment to being a Model Company
and leading by example is a core part of VELUX’s
DNA. We aim to lead the change towards health-
ier and more sustainable buildings,” explains
Hansen.

Strategic decisions built on data

By creating BIM content that contains intricate product data, VELUX
BIMobject has proven a good data source for VELUX. Being able equips specifiers with the product information they need to meet
to analyse product downloads and decipher trends is invaluable sustainable design requirements and create better living environ-
information for a BIM Manager such as Martin Let Hansen. ments.

“BIMobject is a good solution for deepening our understanding of ”The incentive to produce sustainable products will increase as the
specifier needs. The data provides guidance as to where to put demand for life cycle assessments rise. Frontrunners are document-
extra effort and which BIM software is used in which markets and ing their products’ environmental impact, which means that other
projects,” says Hansen. building product manufacturers will soon need to follow suit,”
concludes Martin Let Hansen, VELUX’s BIM manager.
The BIMobject platform gives VELUX an idea of where ArchiCAD is
more popular compared to Revit, for example, or where
architects stick to AutoCAD. This helps to guide them on how to
approach different markets.

“You can see the number of BIM users is growing and our down-
loaders are growing steadily,” says Hansen and adds: “When we
provide better content to go with the BIM objects the more the
users will download our offerings.”
14 ­| VELUX
ROCA: Digitalisation

“Having a single source of information

on BIM content is crucial for us.”
Roca first began their journey with BIMobject in 2013. At the
Based in Barcelona, Roca is a leading manufacturer time they knew that the future was digital and that they would
of ceramic bathroom products, producing multiple need to manage their digital content, its validity and availa-
bility. They needed a single source of guaranteed up-to-date
brands in many markets. Roca trusts the data
and reliable product information which their customers could
quality of their tens of thousands of products by trust. For Roca, BIMobject is the key that unlocks the door:
using BIMobject as a Single Source of Truth.
“It’s all about having your products readily available for any-
one in the world and, downloadable in the formats they want.
If you’re a manufacturer of construction materials you have
to be on BIMobject. BIM is becoming a widespread standard,”
says Miguel Angel Heras, Roca’s Head of Marketing and
Communications.

Roca has taken rapid strides in their BIM adoption and out-
reach since joining the BIMobject platform back in 2013. As of
2021, the manufacturer has made an impressive 3,500 prod-
ucts available for designers to download and use in projects.
In addition, they recently reached a massive milestone.
Cristina Bosch, Digital Communications Manager at Roca,
explains:

“We have reached not just one; but 2 million product down-
loads. The professionals who access our product catalogue
are recurring visitors and from all corners of the world.”

15 ­| Roca
 Trusting the data Improving digital marketing

The digitalisation process is about collecting relevant data. But that Roca has been in business for more than a century, so they have
data needs to be reliable and useful, so that it can be analysed and evolved with the media landscape, advertising in newspapers, mag-
used in decisions. With BIMobject Roca gains information about azines and television over the years. It was difficult to measure the
current or potential customers and their interest in different prod- effectiveness of a newspaper ad, for example, but digital platforms
ucts. Roca knew they needed to digitalise along with the entire provide companies much more power. With BIMobject Roca can get
industry, but they also knew they had to do it the right way. direct feedback and measure results in real time.

“Having a single source of information on BIM content is crucial for us,” says “Creating BIM objects and getting on BIMobject allows us to stay
Bosh. “By centralising all of our brands and products on one platform we close to professionals and align with their needs. Between 2019 and
can keep track of and manage the different versions of our objects.”
2020, we noticed a 51% increase of leads coming from the BIMobject
platform”, says Cristina Bosch.
BIMobject has been good for Roca as well as Roca’s clients. One
example where Roca’s BIM objects are put to good use is the new
The company gets lots of leads from the BIMobject platform, so
Warsaw UNIT office building. It has 55,000 square metres of office
many that the challenge was how to nurture those new relation-
space and will be 202 metres high. When the builders of UNIT used
ships. Now they are creating new methodologies to help their mar-
BIMobject, they knew they were getting up-to-date and high-quality
keters.
information on 3,500 Roca products straight from the company.
“It is unfeasible to manage the data generated from over two million
Building “the Google of BIM” downloads. Streamlining the process will enable us to manage,
nurture and qualify leads. This will improve efficiency as well as the
Roca makes good use of BIMobject, contacting architects to be overall customer journey.”
part of their projects and using BIM Insight to understand what
objects they are requesting. By using the service they can invite
architects to try their products for the first time or to encourage
current partners to continue using them.

Digitalisation – and BIM – has been a revolution in the industry and

“
Roca believes it would be a big mistake not to take part in it. Heras
states:

BIMobject is clearly on the right track to become the

Google of BIM worldwide. We are happy to have been part
of the BIMobject platform from the beginning to help it
become the global platform for all users in our industry.”

Google Search has become the standard for finding relevant infor-
mation on the internet, so much so that “to google” has become a
verb for searching on the platform. Heras believes that BIMobject is
on its way to becoming the standard for BIM searches as well.
16 ­| Roca
GIUSEPPE TORTATO: Collaboration

“BIM objects allow us to build new

synergies and partnerships”

BIM is built on collaboration. The Giuseppe Tortato Using BIM to adapt to every building’s unique
Architetti studio has built new synergies and part- design needs.
nerships through BIMobject. These collaborations
are on display in the new Arcadia Center in Milan, Tortato is no stranger to BIM, having first studied it in
Italy. 2007. Today, Giuseppe Tortato Architetti is a major advo-
cate for BIM design and provides advisory BIM guidelines
Giuseppe Tortato, the architect and man behind the and specification customised to meet client needs.
firm, was born in Venice and educated in Italy and the These apply to the design and planning phase as well as
USA. His studio Giuseppe Tortato Architetti has attracted the building management phase.
the world’s attention for its work in urban regeneration.
They use cutting-edge digital technologies while re- “Given the different cases we encounter every day, it’s
specting the culture and the history of built environ- necessary to adopt different methodologies that can
ments. adapt to specific situations and that are put in place by
the collaborators of the studio,” says Tortato.

17 ­| Giuseppe Tortato
 Enabling greater collaboration

Architects working with BIM need manufacturer-specific BIM

objects to populate the model. Giuseppe Tortato Architetti
studio began using bimobject.com during an interior architec-
ture project that stressed the integration between the design
furnishings and the use of space. Using the global marketplace
for BIM objects allowed the studio to optimise space while still
enjoying greater flexibility in their design.

Besides urban redevelopment, Giuseppe Tortato Architetti

studio is involved in multiple activities with new buildings in
various sectors including hospitality, tertiary and residential.
The many choices of BIM objects give them flexibility and
versatility in their wide range of work. Tortato explains:

“Accessing a very large library of BIM objects divided both by

brand and by category is a significant advantage for the mem-
bers of the project team. The marketplace is used as a
multi-brand digital catalogue in which you can choose the
element that best suits your design needs.”

Once Tortato finds the perfect element he can then work with
the manufacturer as the project proceeds.

“ The files made available by BIMobject are in a

wide range of formats useful in all project
phases” says Tortato. This has allowed us to
build new synergies and partnerships. We are
able to directly contact the manufacturers of
the objects selected by us.

18 ­| Giuseppe Tortato
 BIM in practice: Arcadia Center redevelopment

Giuseppe Tortato himself is famous for adopting a tailored

approach to architecture and design. One of their greatest
displays of Tortato’s work is the Arcadia Center in Milan, the new
home of Volkswagen’s financial arm. Developed with BIM tech-
nology, the 20,000 square metre structure will have LEED Silver
certification for its low environmental impact.

“With the Arcadia Center we were able to develop a BIM

design integrated with all the disciplines for the first
time,” explains Tortato and continues: We imported the
structural elements of the building into BIM and
parametric information was implemented with BIM.

Tortato says that BIM is perfect when dealing with new construc-
tion. However, the Arcadia Center is an existing structure orig-
inally built in 1970. The importance of the intervention and the
technological and organisational capacity of the professionals
involved made BIM essential for the redevelopment.

In addition to allowing information sharing during the design phase,

using BIM will also allow building maintenance to be optimised for the
future. This integrates the processes and the sustainability of the
building.

The Arcadia Center is the perfect display of how BIM can be used to
improve and maintain the integrity of existing structures. BIM brings
unbeatable advantages for architects, contractors and clients. But the
cornerstone of successful BIM design lies in manufacturers delivering
BIM objects. Tortato concludes:

“If they have not done so already, we encourage manufacturers

to develop their products as BIM objects and make them easily
available.”

> Want to digitise your products? We help building product

19 ­| Giuseppe Tortato manufacturers define an actionable, step-by-step plan to
digitalise their product catalogue into BIM objects.
 Visit business.bimobject.com
– to read our blogs, reports and get more industry insights

BIMobject.com
We can’t go on building like we do today. Construction, the world’s largest industry, is also among the
world’s largest sources of pollution, with buildings and new construction generating nearly 40% of the
world’s energy-related CO2 emissions.

BIMobject is on a mission is to digitalise construction for With 2,000 building product brands and all the world’s top
a more sustainable future. We’re a global marketplace 100 architect firms as users, we power digital building
for the construction industry, providing architects and design worldwide. By using our platform to reach, influen-
engineers with the information and inspiration they need ce and understand building designers worldwide we can
to design buildings faster, smarter and greener. make a difference together.
This is what we want to prove with this e-book.

BIMobject was founded in 2011, and is headquartered in Malmo, Sweden. We’re listed on the NASDAQ
First North Growth Market (ticker BIM) and our largest owners include EQT Ventures, and our founders.