Naman Garg
24 years (DoB: 03/01/1999) || naman.mba20381@iimkashipur.ac.in || +91 7724032789
Majors: Marketing, Analytics, Operations || Current Location: Jabalpur, Madhya Pradesh, 485001
WORK EXPERIENCE 14 Months
Bharat Petroleum Co. Ltd. Marketing Officer Jun’22 – Present
• Handled 9 major revenue districts of M.P. with annual volume of more than 700 tonnes of MAK lubricants
• Responsible for managing primary & secondary sales across categories - Retail, Bazaar, Industrial & OEM channels
• Demonstrated expertise in end-to-end sales, channel management, demand forecasting, inventory control
• Modified process flow of C&F Depot by maintaining logistics operations, thus reducing TAT & increasing efficiency
• Designed sales plan, channel wise schemes, ATL & BTL promotional activities to create MAK brand pull in market
• Managed a network of 6 Channel Partners, 200+ Retail Outlets (Petrol Pumps), & B2B companies for MAK Lubes
• Managed the salesforce of more than 12 DSRs, and retailer base of more than 1000 garages and retail counters
• Accountable for creation and execution of marketing strategies, in turn increasing YOY growth in volume & margin
• Created marketing campaigns & activities for different target customers, channel partner wise to increase sales
• Organized “MAK Milan, Sangam & Manthan” – mechanic & retailer meetings for providing product knowledge
• Collaborated with technical team to provide VAS like CS, LS, MLV & TS, to Bazaar, Retail & B2B customers
• Performed operations on various software such as SAP, SSM, Sales force, RECIBO, BI e.tc. on day-to-day basis
• Learnt people management, channel management, inventory management and sales & marketing for B2C and B2B
EDUCATION
Year Degree Institute CGPA / %
2022 MBA Indian Institute of Management Kashipur 7.63
2020 B.E. (IT) Institute of Engineering and Technology DAVV, Indore 85.70 %
2016 12th (CBSE) Jawahar Navodaya Vidyalaya Morena 93.60 %
2014 10th (CBSE) Jawahar Navodaya Vidyalaya Morena 10
POSITION OF RESPONSIBILITY
Core Member, • Organized flagship event - Agnitraya 8.0, by ensuring proper functioning between
Agnitraya, IIM, 2021 functional teams & maintaining budget for different activities over 3 days
Executive Member, S-cell, IIM • Onboarded sponsors for different events via formal agreements as MOUs
Internships 13 months
Future Marketing Insights – Research Intern Feb’22 – Apr’22
• Conducted primary and secondary research to gather data and insights on various industries and markets
• Assisted in report writing, ensuring clear and concise communication of research findings to clients
Finocontrol – Senior Business Development Manager Nov’21 – Dec’21
• Developed and implemented business strategies to increase revenue and market share in the finance industry
• Led a team of sales and marketing professionals, provided mentorship & guidance to achieve business objectives
Arachnomesh Technologies Pvt. Ltd. – Sales & Marketing Intern Apr’21 – Jun’21
• Responsible for introducing different FMCG company’s CEO and marketing heads to the SaaS based product
‘Channelier’ & bringing nominations under Brand, Product & Product launch of the year in ‘Channelier FMCG Awards’
• Conducted market research & data analysis to identify target FMCG companies & increase customer engagement
• Nominated 150 clients out of 700 companies that applied & scheduled 50+ demo calls for ‘Channelier’ product
PUMA - Corporate Outreach Program Oct’20 – Dec’20
• Created strategic alliances with collaborative campaign partners to increase the reach & liaised with cross- function
teams to facilitate creatives and SOPs for corporate, defense personal, educational, fitness centers
• Increased sales for different cohorts through retail stores & Puma’s website by aligning with their needs
• Achieved 200+ company sign-ups for Outreach Program through proactive outreach efforts with 700+ companies
IIM Bangalore – Co-Manager E-summit’s Ambassador Jun’18 – Jul’18
• Effectively led a team of 22 campus ambassadors from various colleges, resulting in 240+ sign-ups for the fest
• Successfully onboarded 170+ students, earning a certificate of co-manager for well management & execution
ACADEMIC ACHIEVEMENTS & CERTIFICATIONS
• Among “Top 08 percentile” in a batch of 280 students at the end of 2nd year in IIM Kashipur 2022
• Completed a certification course on “Advanced DAX for Microsoft Power BI” by Maven Analytics 2021
• Completed certification course on “Google Analytics” from Google 2021
• Completed “Global Online Certification Course on Business and Operations Analytics”, NITIE, MIT USA 2020
• Certified in KPMG’s “Lean Six Sigma Green Belt” via their competency development program 2020
EXTRACURRICULAR ACTIVITIES
• National 2nd Runner’s up - Clepsydra, National Strategy based case study competition, IIM Rohtak 2021
• National Finalist - Novo Matrix, case competition conducted by Kautilya Consult Club of XLRI, Jamshedpur 2021
• National Winners in Chess Competition named “Prithvi”, conducted by SJMSOM, IIT Bombay 2020
• Worked at NSBM Dishanjali, NGO which help in the education of poor and underprivileged children 2018