LESSON 4: FINAL TERM AY: 2023 - 2024
LESSON
                OBJECTIVES
• Know the nature of controlling
• Describe the link between planning and
  controlling.
• Distinguish control methods and systems
• Apply management control in accounting
  and marketing concepts and techniques
• Prepare a budget plan
   CONTROLLING
Control - knowing what is
actually happening in
comparison to set standards
or objectives and then making
necessary corrections.
 CONTROLLING
managerial activity for
ensuring the achievement of
an organization’s objective
WHY PRACTICE MANAGEMENT
       CONTROL?
• Prevent crises - if a manager does not know what is going on, it is easy for
  small, readily solvable problems to turn into crises.
• Standardized outputs - Problems and services can be standardized in
  terms of quantity and quality through the use of good controls.
• Appraise employee performance - Proper controls can provide the
  manager with objective information about employee performance.
• Update plans - Even the best plans must be updated as changes may
  occur.
• Protect the organization’s assets - Control can protect assets from
  inefficiency, waste and pilferage.
THE CONTROL                                    Correcting deviations
PROCESS                                        or straightening up
                                               what is crooked.
                         Comparing actual
                         performance against
                         standards.
Establishing standards
against which
performance can be
measured.
    THE LINK BETWEEN PLANNING
    AND CONTROLLING
Where
are we  How can
                  Planning occurs before action is taken
 now?    we get
                    while controlling takes place after
          from        planning is completed and the
What do  here?       organizational activities begin.
we want
 to be?
           BEHAVIOR OR PERSONAL
           CONTROL
            • Based on direct, personal surveillance.
TYPES OF   Ex. the first-line supervisor who maintains a close
           personal watch over employees is using behavior
           control.
CONTROL    OUTPUT OR IMPERSONAL
           CONTROL
            • Based on the measurement of outputs.
           Ex. Tracking production records
          PRELIMINARY CONTROL
          • called steering control and feed-forward
            control. It identifies major problems before
            they occur.
METHODS   CONCURRENT CONTROL
OF
          • called screening control. It monitors the
            operation in progress
CONTROL   POST-ACTION CONTROL
          • designed to detect existing problems after
            they occur but before they reach crisis
            proportions.
    APPLICATION OF
MANAGEMENT CONTROL IN
   ACCOUNTING AND
MARKETING CONCEPTS AND
     TECHNIQUES
CLASSIFICATION OF
CONTROL TECHNIQUES
                             Overall
Traditional   Specialize
                           Perfomance
                  d
CLASSIFICATION OF CONTROL TECHNIQUES       Budgetary Control
                                        • Refers to managing income and
                                          expenditures.
                                        • Regularly comparing actual income or
     Traditional                          expenditure to planned income or
                                          expenditure to identify whether or not
                                          corrective action is required
       Control                         Break-Even Point Analysis
     Techniques                         • Total income = total cost
                                        • Level of activity when profit or loss is
                                          made.
                                        • The manager analyzes the break ene
                                          point and determines the steps to be
                                          taken
CLASSIFICATION OF CONTROL TECHNIQUES   Gantt Chart Technique
     Specialized
       Control                              Network Analysis
     Techniques                        • Used to control a complex project that
                                         requires analysis of various activities
                                         and events.
                                       • The chart enables interrelated activities
                                         and critical paths to be observed.
CLASSIFICATION OF CONTROL TECHNIQUES     Income Statement
                                          complied at the end of
                                          accounting period that
                                       calculates net profit or loss
    Controlling                         from business operations
     Overall
                                        Return on Investment
   Performance                                  (ROI)
                                       • shows how good and fast the business
                                         achieve an optimum rate of return
CLASSIFICATION OF CONTROL TECHNIQUES         Key Control Area
                                         includes quantity, quality,
                                        time, and cost with profit as
    Controlling                           the criterion for success
     Overall
                                                         Audits
   Performance                         • Internal Audit - conducted by internal auditors
                                       • External Audit - conducted by external auditors
                                         that were not part of the organization
                                       • Managerial Audit - periodic assessment of
                                         managerial performance done by internal or
                                         external auditors
           Control
        Strategies
 Market Control - managerial approach that
   relies on market mechanism to regulate
prices for certain clearly spcicified goods and
reasonable level of competition in the goods
   or service are and it must be possible to
         specify requirements clearly.
          Control
       Strategies
Bureaucratic Control - Relies on regulations
  through policies, supervision, budgets,
   schedules, reward system, and other
  administrative mechanisms. Useful for
       keeping recurring activities.
          Control
        Strategies
  Clan Control - relies on values, beliefs,
traditions, corporate culture, shared norms
and informal relations to regulate employee
  behaviors and facilitate the reaching of
             organizational goal.
Role of Budgets in Planning and
           Control
Budget - formal document that states the monetary
 capacity of a firm to plan, control, and allocate its
               resources accordingly.
Budget and Its Role in Planning
Finding the leverage of the firm that the budget helps
 one to do. Accordingly, one can take the respective
         loans in order to complete a project.
Budget and Its Role in Controlling
 There have been mny areas where corrective actions
 have to be taken so as to put projects back on track.
  This is where the role of budgetting in controlling
                     takes place.
   Create a Budget Plan that
 Actually Works: 3 Steps to Take
  • Base your income and expenses on reality.
  • Choose a customized plan:
       2.1. the 50/30/20 rule (essential epenses, unnecessary expenses
and future goals
       2.2. the fixed and variable expenses budget - lower the payment of
fixed expenses, and cut out entertainment fall under discretionary
spending
       2.3 the bare bonus budget - based on lowest possible monthly
income
  3. Find a method to track your budget.
THANK YOU