AN IMAGE IS WHAT

IS LEFT BEHIND
ONCE A MEETING
IS OVER
IMAGE MANAGEMENT FOR
GREATER SUCCESS
WORKBOOK

w w w. i m p a g r o u p. o r g
 Ima g e Ma na g e me nt is all abo u t m anaging yo u r
a p p e a ra nce, be ha vio r and c o mmu nic at io n t o c re at e
p o we r ful fi rst and eve rla st ing im pre ssio ns t o ge t m o re
o p p ort uni t i e s in li fe and pe r fo rmbe t t e r whe n t he se
o p p ort uni tie s pre se nt t he mse lve s.
A n Ima g e Ma na g e me nt Pro fe ssio n al he lps individu als and
c o mp a ni e s ma na g e t he ir Image e ffe c t ive ly. Image
Ma na g e ment C onsu lt i ng is an art fo rm, wit h t he c o nsult ant
be i ng t he a rt i st, t he c lie nt be ing t he c anvas and t he
med i um be i ng a p p e a ranc e, be havio u r and c o mmu nic at io n.

Ima g e Ma na g e me nt Pro fe ssio n al s ’ A sso c iat io n is t he o nly

a sso ci a t i on of Ima g e Manage me nt Pro fe ssio n als in t he
Ind i a n S ub-C ont ine nt and t he Middle East.
IMPA p la ys a nurt uri ng and de ve lo pment al role for
p rofe ssi o na ls i nve st ed i n this do main, as we ll as wo rks
to ward s p romot i ng a nd e vange liz ing Image Manage m e nt
as a n umbre lla i nd ust r y for hu man re so u rc e t ransfo rmat io n.
The ma i n c hart e r o f IMPA is t o
E DUCATE, FACIL ITATE, IN TEGRAT E an d REGU L AT E
t he Ima g e Manage me nt Indu str y.
 S C O R I N G A N D I N T E R P R E TAT I O N S F O R
C H E C K Y O U R I M A G E Q U OT I E N T

G i v e y o u r s e l f 1 , 2 a n d 3 p o i n t s f o r a l l f i r s t, s e c o n d a n d t h i r d a n s w e r s r e s p e c t i v e l y
To t a l y o u r s c o r e

1 6 TO 2 6

Your scores indicate that you are currently not optimising the resources you have to project the right image. This could
be an outcome of your lack of exposure, or lack of orientation and understanding of Image as a game-changer in
getting people closest to their goals and aspirations. Sometimes this comes from not being fully aware of your personal
characteristics, and the way you use your appearance to either camouflage your weaknesses, or accentuate your
strengths.

You could solicit professional guidance from an Image Management Professional to explore next steps on building that
perfect, authentic, appropriate and powerful image that will keep you ahead always.

IMPA strongly recommends Image Management for you, sooner than later, for this one step could have a cascade effect
on your personal and professional growth and success. Some things in life should never be neglected or procrastinated,
Image Management is one such!

2 7 TO 3 8

You think about your image, and that ’s a good thing. Your scores reveal that on an absolute scale your image quotient
is average. Sometimes, when you feel a little hesitant about the way you are dressed or the choices you make, it ’s only
because you want to better your projection, and be complimented and liked for the way you carr y yourself. Taking
positive steps in building your image could pay you great dividends.

You could solicit professional guidance from an Image Management Professional to explore next steps on building that
perfect, authentic, appropriate and powerful image that will keep you ahead always. We, at IMPA urge you to assess
further and evaluate the best course of action

3 9 TO 4 8

Your high scores indicate that you clearly understand the power of image and feel confident about the image you have
cultivated. You are well suited to nurture and build on your image, to scale highest levels of breakthrough in the likeability
and influence you inspire in others.

You could solicit professional guidance from an Image Management Professional to explore next steps on building that
perfect, authentic, appropriate and powerful image that will keep you ahead always. Perhaps you could have the
makings of an Image Management Professional yourself. So, IMPA urges you to assess further and evaluate alternatives
in front of you.
 PERSONAL/PROFESSIONAL STYLE SCALE®
©2000-2012 Judith Rasband, Conselle Institute of Image Management.

EXAMPLES STYLE LEVELS DESIGN ELEMENTS MESSAGES*

4.9 Le v e l 4 C u e / C l u e: S u i t
4.8 Straight lines Authoritative
4 4.7 Angular shapes
Tailored
Matched Official
Darker colors Credible
4.6 Jacket layer
Strong dk./lt. Structured Persuasive
4.5 More formal
contrast
TAILORED

Fitted
4.4 Precise
Firm fabrics Refined quality
LEVEL

4.3 Geometric Stable

Long Sleeves
4.2 patterns Collar/lapel
4.1 Hosier y

3.9 Le v e l 3 C u e / C l u e: J a c ke t
3 3.8
Accessible
Influential
3.7 Predominately tailored design elements, mixed Capable
SOFTLY TAILORED

3.6 and softened with some untailored design Receptive

elements.
3.5 Less formal
BUSINESS CASUAL

(It ’s the mix—or combination—of design elements Conscientious

3.4
from different levels that creates the message Dependable
3.3
LEVEL

appropriate for business casual.)

3.2
3.1

2.9 Le v e l 2 C u e / C l u e: C o l l a r Approachable
2 2.8 Functional
2.7 Predominately untailored design elements, mixed Flexible
CASUAL TAILORED

2.6 and strengthened with some tailored design Cooperative

elements. Informal
2.5
(It ’s the mix—or combination—of design Consistent
2.4 Relaxed
elements from different levels that creates the
2.3
LEVEL

message appropriate for business casual.)

2.2
2.1

1.9 Le v e l 1 C u e / C l u e : N o C o l l a r
1.8 Available
1 1.7
Curved lines
Rounded shapes
Untailored
Unmatched Unofficial
1.6 Lighter colors Unlayered Agreeable
Less dk./lt. contrast Unstructured Responsive
1.5
UNTAILORED

Soft, pliable fabrics Unfitted Casual

1.4 Easy-going
Curved, rounded Unrefined
1.3
LEVEL

patterns Short Sleeves Temporar y

1.2 Collarless
1.1 Sockless
* Message communicates first to the wearer and then to the viewer, affecting the way the wearer thinks, feels, and acts or behaves, and then the way the viewer reacts
or responds. Within each level are choices of color, fabrics, and patterns used in combination to create subtle degrees of difference in your mood and message. Each level
allows for authentic, appropriate, attractive, and affordable, classic or creative combinations.
 PERSONAL/PROFESSIONAL STYLE SCALE®
©2000-2012 Judith Rasband, Conselle Institute of Image Management.

EXAMPLES STYLE LEVELS DESIGN ELEMENTS MESSAGES*

4.9 Le v e l 4 C u e / C l u e: S u i t
4.8 Straight lines Authoritative
4 4.7 Angular shapes
Tailored
Matched Official
Darker colors Credible
4.6 Jacket layer
Strong dk./lt. Structured Persuasive
4.5 More formal
contrast
TAILORED

Fitted
4.4 Precise
Firm fabrics Refined quality
LEVEL

4.3 Geometric Stable

Long Sleeves
4.2 patterns Collar/lapel
4.1 Hosier y

3.9 Le v e l 3 C u e / C l u e: J a c ke t
3 3.8
Accessible
Influential
3.7 Predominately tailored design elements, mixed Capable
SOFTLY TAILORED

3.6 and softened with some untailored design Receptive

elements.
3.5 Less formal
BUSINESS CASUAL

(It ’s the mix—or combination—of design elements Conscientious

3.4
from different levels that creates the message Dependable
3.3
LEVEL

appropriate for business casual.)

3.2
3.1

2.9 Le v e l 2 C u e / C l u e: C o l l a r Approachable
2 2.8 Functional
2.7 Predominately untailored design elements, mixed Flexible
CASUAL TAILORED

2.6 and strengthened with some tailored design Cooperative

elements. Informal
2.5
3 pt

(It ’s the mix—or combination—of design Consistent

2.4 Relaxed
elements from different levels that creates the
2.3
LEVEL

message appropriate for business casual.)

2.2
2.1

1.9 Le v e l 1 C u e / C l u e : N o C o l l a r
1.8 Available
1 1.7
Curved lines
Rounded shapes
Untailored
Unmatched Unofficial
1.6 Lighter colors Unlayered Agreeable
Less dk./lt. contrast Unstructured Responsive
1.5
UNTAILORED

Soft, pliable fabrics Unfitted Casual

1.4 Easy-going
Curved, rounded Unrefined
1.3
LEVEL

patterns Short Sleeves Temporar y

1.2 Collarless
1.1 Sockless
* Message communicates first to the wearer and then to the viewer, affecting the way the wearer thinks, feels, and acts or behaves, and then the way the viewer reacts
or responds. Within each level are choices of color, fabrics, and patterns used in combination to create subtle degrees of difference in your mood and message. Each level
allows for authentic, appropriate, attractive, and affordable, classic or creative combinations.
 E VA LU AT I O N O F B O D Y S H A P E, FA C E S H A P E A N D P E R S O N A L C O LO R S
U s e t h e g u i d e l i n e s b e l o w t o i d e n t i f y y o u r b o d y s h a p e, f a c e s h a p e a n d p e r s o n a l
c o l o r s o f y o u r h a i r, e y e s, s k i n a n d l i p s. T h e n u s e t h e t i p s g i v e n i n t h e c h a r t s,
i n t h e f o l l o w i n g p a g e s, t o e n h a n c e y o u r a p p e a r a n c e.

BODY SHAPE

• Dress in body hugging clothes

• Stand straight in front of a mirror
• Your attention will generally be drawn to the largest area of your body
• Compare the largest area of your body to other areas of your body
• Refer to the body shape descriptions mentioned on the following pages to identify your body shape and use the tips
on dressing as per your body shape

FA C E S H A P E

• Stand in front of a mirror and look directly into the mirror, with your back straight, your head high, and your shoulders
back
• If you have bangs, pull them out of the way with a hair band
• Using lipstick, a bar of soap, chalk, a dr y-erase marker, or some other non-permanent sketching tool, carefully trace
the outline of your face in the mirror
• Start from the bottom of your chin. Tr y to stay as still as possible while you do this. Don't include your ears - just the
edges of your face
• Step back and look at the shape you've traced.
• Identify which geometrical shape it looks closest to from the chart in the following pages and use the tips for hairstyles,
makeup and accessories
• You can also draw or assess the face shape from a front shot close up of a postcard size picture of your face, with
your hair tied back

P E R S O N A L C O LO R S

• Stand in a room with good lighting —preferably daylight or under a balanced white light
• Your hair needs to be exposed
• You need to ensure you’re not wearing any makeup
• Look at your face in the mirror to identify your hair, eyes, skin and lip colors
• Make a note of these colors
• Identify the color group you belong to in the color chart and use the tips to enhance your appearance.
 T I P S O N AT T R A C T I V E D R E S S I N G A S P E R B O D Y S H A P E ( M E N )

ADOPT AVOID

•Emphasise upper torso with shoulder pads & lead •Smooth flowing material on the upper body
attention upwards by creating focal point around the face •Short shirts/jackets and patterns at the shirt hem
•Strong contrasting ties, collars & matching pocket squares which draw attention to the waist and hips
TRIANGULAR

to draw attention upwards •Tapered pants which would draw attention to

•Light, bright colours, crisp fabrics on the upper body the width of the waist
Narrow shoulders, Wider •Slightly longer jackets/bandis to cover hips &cover the •Heavy weight fabrics for pants which add
hips/thighs, body appears extra weight at the waist/ hips. volume to the lower body
bottom heavy •Dark coloured straight or pleated pants to appear slim.

•Considered ideal body shape for men so emphasise upper •Broad lapels and oversized prints on the upper
torso with slim fit or semi-fitted clothes body which would make the upper body
•A bright tie in strong contrast to create focal point disproportionately wider.
•Kurtas with slight design details on the shoulders to enhance
TRIANGLE
INVERTED

•Heavy fabrics would add too much volume to

& draw attention to the wider shoulders. upper body
Wide shoulders, narrow •Light, bright color shirts to emphasise and complement the •Contrast color belts or socks which would cut
hips/thighs, body appears upper body. the height
top heavy •Straight fit/tapered, flat fronted or pleated pants to appear •Very tight or very loose fitted garments
slimmer, taller.

•Emphasise shoulders with shoulder pads and design details •Low contrast colours in clothes as it would give
to create width a dull appearance
•A focal point in the form of a bright tie contrasting with shirt •Clinging fabrics which repeat your figure
RECTANGULAR

•A third layer in the form of a jacket to cut excess weight on •Oversized patterns on the top garments which
the torso would look disproportionate
•Medium size belt to emphasise waist •Loose fitting clothes in bulky fabrics as they
Shoulders, waist & hips are of •Dark colours on bottom half would give slimmer effect would add weight
the same width, no defined •Interesting color schemes and strong contrast to enhance •Boxy garments which repeat the figure
waist or indentation, body overall look
lines appear straight

•Emphasise shoulders and upper body by adding shoulder •Bulky fabrics

pads and design details to create width •Design details, strong contrast at the waist
•Bright contrast tie/collars to create a focal point around •Oversized patterns on the top garments
the face •Wearing pants too high or too low drawing
DIAMOND

•Smooth loose fit over mid-body area emphasis to mid-riff

•Interesting & closely spaced patterns on the upper half •Tight fitting & tapered pants which enhance
Wider waist & midriff, narrow
•Minimise mid-riff, waist & hip area by using third layers which the wider mid-riff
shoulders & hips, body
camouflage the weight
appears mid-body heavy
•Pleated pants to camouflage the lower body
•Medium waist pants with front crease for a slimming look

•Minimize thinness, bony angularity by filling out with slightly •Garments with a straight or slim fit which repeat
loose fit the figure
•Bright contrast tie/collars to create a focal point around •Clingy fabrics which make you look thinner or
the face heavy weight fabrics which would overpower
TUBULAR

•Wear shoulder pads to create slight width on upper torso your frame
•Light, bright colored shirts preferably full sleeves to give •Very tight or very loose fitting garments which
Slim to thin, straight body lines, fuller appearance make you look thinner/slimmer
similar width in shoulders, •Pleated pants in straight fit to add fullness below •Wide lapels, oversized prints and big buckle
waist & hips, body appears •Third layer garments like waistcoats, bandis & jackets to belts
balanced add weight/ fill the body •Big, heavy shoes or boots

•Minimise body width and weight by visually lengthening • Bulky fabrics

entire figure • Design details, strong contrast at the waist,
•Semi-fitted garments to allow fabric to flow over heavy parts mid-riff or hips
OVAL

•Monochromatic color scheme garments for a slim look • Horizontal or very small patterns on the shirt
•Bright tie/design elements around the face to keep • Short shirts ending at the waist
Weight is above average, attention to the upper half. • Too tight or too loose garments
larger body, •Straight flat fronted/pleated pants with front crease for a
rounded body lines slimming appearance in medium weight fabrics
•Longer and light weight third layer garments to camouflage
extra weight
 T I P S O N AT T R A C T I V E D R E S S I N G A S P E R B O D Y S H A P E ( W O M E N )

ADOPT AVOID

•Accessories to draw attention to the face & upper body •Very loose or very tight garments
•Fill out shoulders and upper torso with soft fullness, shoulder •Very firm/heavy fabrics for the bottoms as
pads, design details, prints & patterns. they will make you appear heavier
•Short tops/blouses
TRIANGULAR

•Half sleeves/sleeveless to draw attention upwards

•Longer tops with hem below your hips to give a slimmer look •Fabrics like starched cotton and heavy silks
•Garments to define your waist to look closer to ideal figure as they would add weight/width at the hips
Narrow shoulders, wider hips
•Pliable fabrics & smooth, loose fit below the waist to flow •Prints & patterns below the waist drawing
&/or thighs, appears bottom
over heavy parts attention to the hips
heavy
•Slightly straight or flared kurta with enough ease •Saree with design details that make you
•Saree - Use pliable fabrics like crepe /georgette appear fuller at the hips

•Accessories on hands & wrists, to draw attention away from •Heavy accessories or design details around
upper body the neck and shoulders
•Design details/prints & patterns below waist to draw •Garments that are top heavy with broad
INVERTED TRIANGLE

attention to the lower body collarsor heavy lapels which add width to the
•A line, wrap tops & longer tunics in pliable fabrics, with upper body
enough ease to flow over upper torso •Extremely fitted clothes as they will draw
•Cinched waist & belts to define the waist attention to wider upper body
Wider Shoulders, •Flared skirts, straight or flared pants to fill out area below •Bold prints & patterns on upper body which
narrower hips & thighs, waist draw attention
appears top heavy •Firmer fabrics for lower body to add volume and hold the •Saree & blouse with heavy fabric or in contrast
line. colours which draw attention to upper body
•Sarees with design details in the borders and Palla to
draw attention down

•Use make-up & accessories in contrasting colors to keep •Clingy fabrics that stick to the body
attention on or close to the face •Straight cut tops and tunics which repeat the
•Clothes with slight shoulder pads or design details to body shape or give boxy appearance
emphasize shoulders •Fitted suits as it would highlight the body
RECTANGULAR

•Wear A lined tops & kurtas in restrained curves with design shape
details at the neck line •Fabrics like starched cotton, georgette,
•Belt to emphasize the waist and well-shaped garments with organdy & heavy silk
Similar width in shoulders, waist indentation e.g. cinched waist garments, princess cuts •Sarees in sheer fabric as the body shape in
waist, hips & thighs, no •Straight to gently flared flat-fronted pants & skirts sheer fabric would be clearly visible
defined waist, body appears •Sarees - Wear sleeveless contrasting blouse; Crepe silk
balanced would be the most recommended fabric as it is opaque
and firmly wraps around the body

•Emphasise shoulder and neck line area & lead attention •Very high necklines in tops, unless you have
to the face with accessories and design details, prints & a small bust.
patterns •Very firm, bulky fabrics as they would add bulk
•Minimise bust and hip fullness & fill out waist slightly with •Skirts with open pleats & tapered pants
free flowing semi-fitted garments •Salwar especially if they are heavy and bulky
HOURGLASS

•Tops & dresses with defined waistlines e.g. Patiala salwar

•Semi fitted kurtas in short or long length •Extreme fits, too tight/ too loose salwar suits
•Straight or gently flared pants
Larger bust and shoulders,
•If you are small to medium scale, wear well fitted suits
small waist, llarger hips &
that emphasize your curves
buttocks. Body appears
•Medium weight fabrics that are soft in texture for bottom
balanced but emphasizes
garments like Churidaars & Salwars;
full-rounded bust, hips and
•Saree that is free flowing and in pliable fabric
buttocks with narrow waist
 T I P S O N AT T R A C T I V E D R E S S I N G A S P E R B O D Y S H A P E ( W O M E N )
ADOPT AVOID

•Emphasise shoulder area with slight shoulder pads & lead •Clingy fabrics that stick to the body
attention close to the face with make-up/accessories/design •Tucked-in tops & tapered pants which would
details, prints & patterns make the mid-riff prominent
•Minimise mid-riff, waist & high hip area with smooth, loose fit •Pleated pants and skirts as they carry extra
garments flowing over mid-body area weight around the waist area
DIAMOND

•More of printed tops with closely spaced patterns •Low waist tight salwar or churidaar as it would
•Straight or slightly flared skirts /flat-fronted pants, palazzos show a prominent midriff
in soft, flowing fabrics •Sheer fabrics as they would clearly show the
Wider midriff and waist,
•Light to medium weight third layer garments to camouflage midriff area
narrower shoulders, hips &
mid-riff width •Very bulky fabrics like heavy silks and starched
thighs, mid-body heavy
•Sarees in light weight fabrics like crepe, worn with a long cottons
blouse & well fitted petticoat will camouflage the weight on
the midriff to some extent

•Draw attention up to the face with delicate accessories & •Garments with a straight fit which repeat your
pleasing makeup figure
•Minimize thinness, bony angularity by filling out above and •Sheer or clingy fabrics which make you look
below waist with slightly loose fit thinner
•Wear shoulder pads, full sleeves or puffed sleeves to give •Very tight or very loose fitting garments which
fuller appearance make you look thinner/slimmer
•Garments with restrained curve waist lines & belts to •Big chunky accessories
TUBULAR

emphasize waist •Large patterns in dress, saree or blouse which

Straight body lines, similar
•Flared Skirts/ fuller patterned skirts / pleated pants to add overpower your small frame
width in shoulders, waist &
hips, body appears fullness below
balanced, but thin or slim •Third layer garments like jackets, shrugs, waistcoats to add
weight/ fill the body
•Sarees- Wear 3/4th or full sleeve blouse in brocade/silks
with sarees in firm fabrics like starched cotton, silk, etc.

•Draw attention up to the face with good accessories & •Clingy fabrics that reveal the curves of your
pleasing makeup body
•Minimise body width and weight by visually lengthening •Large lapels as it would add bulk
entire figure •Tucked-in tops draw attention to midriff
•Good fitting, well-adjusted hosiery •Narrow or tapered skirts & pants which
•Tops and bottoms in the same colors /monochromatic color enhance bulky waist & hip
OVAL

Above average weight scheme for a slim look •Short length tunics, kurtas with loud patterns
range, larger figure with •Straight flat-fronted or slightly flared pants /skirts in medium •Low waist sarees
rounded body lines weight fabric – not too narrow or loose •Bulky fabrics
•Wear A-line kurta with salwar to camouflage extra weight
•Sarees - Wear longer blouse and saree above the belly
button for less skin show
 FA C E S H A P E E VA LU AT I O N A N D R E C O M M E N D AT I O N S
FACE SHAPE RECOMMENDATIONS
Considered as the ideal face shape for Women
OVAL/IDEAL

Almost any style would look good.

Hairstyle: Women - Visually lengthen and soften the face; cover hairline and jaw line with softly waved or curled hair;
longer straight & curved in at jaw; high side part, diagonal bangs, height or fullness on top.
SQUARE

Men – Classic neat haircuts with side parting or back combing and short layers. Add volume on top to
lengthen the face.
Glass frames: Oval and aviators. upswept, thinner frames.
Neckline/Collar: Draw attention down; vertical slit or placket; V-shaped, open collars, narrow lapels.
Jewellery: Long neck-pieces; softly curved edges.
Hairstyle: Women - Visually shorten & widen the face; short to medium length; low-side part; cover some of forehead
RECTANGLE

with bangs; add width at cheek line; light teasing at the sides.
Men - Hair length slightly longer on the upper half (above the ears) to add volume.
Glass frames: Rounded/oval, or softly rectangular, aviators, wrap. Upswept, thinner frames.
Neckline/Collar: Lead attention outward; horizontal, square, wider scoop; short V, collars wide open.
Jewellery: Neck-pieces that are horizontal wide; rounded designs. Short or medium length earrings with softly
rounded curves.

Hairstyle: Women - Visually widen face at the temples; short to medium length; low side part; soft fullness at
sides/temples; longer waves or curls to cover jaw line.
TRIANGLE

Men - Fuller sides above the ear, overall short hairstyle for balance.
Glass frames: Square, rectangular, oval, rounded, wrap and aviators
Neckline/Collar: Lead attention inward and down; vertical slit or placket; V- or U-shaped scoop; open collars,
narrow lapels.
Jewellery: Long vertical neck-pieces. Small studs or sleek long earrings.
INVERTED TRIANGLE

Hairstyle: Women - Visually widen the face at jaw line; high side part or no part; cover temples & most of hairline;
wispy or narrow diagonal bangs; longer with fullness at or below jaw line.
Men - Mid-length and longer styles that are kept reasonably thin and light, soften the strong forehead.
Glass frames: Softly square and round (preferably rimless and/or wire frames). Wider frames.
Neckline/Collar: Lead attention outward; horizontal wider, scoop; square; wider lapels.
Jewellery: Neck-pieces- horizontal wide; rounded designs. Round/square bright bold earrings.

Hairstyle: Women - Visually widen the face at temples and jaw line; high side part, fullness at temples; waved, crimped,
or curled to cover cheek line; mid-neck length, curved under at jaw line, layered fuller sides above the ear.
DIAMOND

Men - Fuller sides above the ear, overall short hairstyle.

Glass frames: Soft square, cats eye/upswept, oval with light frames, round, aviators and wrap.
Neckline/Collar: Lead attention outward; horizontal, wider scoop; square. Men – medium to wide spread collars.
Men avoid narrow spread or button down collars.
Jewellery: Neck-pieces are horizontal wide; rounded designs. Small studs or delicate hanging earrings.

Hairstyle: Women - Visually lengthen & slim the face; short, mid-neck length or longer straight to cover cheeks;
high side part, lift at hairline; diagonal bangs, upswept at sides; height/ fullness on top.
ROUND

Men - Slit back hairstlye for visual height.

Glass frames: Rectangular (Horizontally wider), square, aviators, cats eye.
Neckline/Collar: Lead attention down; vertical slit or placket; V shaped, layered necklines; angular collars; open
collars a little. Men avoid spread or rounded collars.
Jewellery: Long neck-pieces; angular designs. Long hanging earrings.
Hairstyle: Women - Visually shorten & widen the face; short to medium length; Low-side part; cover some of forehead
with bangs; add width/fullness at cheek line; light teasing at the sides.
OBLONG

Men - Styles with side parting.

Glass frames: Square, soft rectangle, oval, round, aviators or wrap.
Neckline/Collar: Lead attention outward; horizontal, square, wide, open collars wide. Men avoid button down,
narrow point, tab collar.
Jewellery: Neck-pieces - horizontal wide or square. Short round earrings.

Hairstyle: Women - Visually add width at temples, short with fullness at temples, mid-neck length or longer, straight
or curled to cover jaw line.
TRAPEZOID

Men - Longer haircuts with fuller sides/spikey look for balance.

Glass frames: Soft rectangular, oval, aviators and wrap; Frames wider at the top
Neckline/Collar: Draw attention inward; vertical slit or placket; narrow V-shaped, open collars. Men avoid spread
collars.
Jewellery: Long neck-pieces. Delicate studs, long delicate earrings going below the face.
 E N H A N C E Y O U R A P P E A R A N C E T H R O U G H C O LO R

PERSONAL COLORING FASHION COLORS WHICH WOULD WORK FOR YOU TIPS
Corn silk, Butter Yellow, Burnt Gold, Golden Yellow, Champagne, Camel, Tan, White, Ivory, Vanilla, Khaki,
Blonde or taupe hair; light skin; • Evaluate your personal coloring with your hair
Cinnamon, Rust, Umber Brown, Peach, Coral, Tomato Red, Crimson, French Blue, Sapphire, Navy – Dusty rose,
Light to medium brown eyes. scarlet, burnt sienna, mulberry, raspberry, wine, Deep orchid, Aqua, Cyan, Peacock, Teal, Grass Green, exposed, without makeup and in good light –
Forest Green, Grey, Charcoal, Black preferably day light or under a balanced white light.
Daffodil, Butter Yellow, Burnt Gold, Golden Yellow, Champagne, Camel, Tan, White, Ivory, Vanilla, Khaki,
Blonde or taupe hair; light skin; Burnt Orange, Cinnamon, Ginger, Rust, Umber Brown, Peach, Coral, Tomato Red, Crimson, French Blue, Sapphire, • Note down the color of your hair, eyes and skin.
dark brown eyes. Navy – Dusty rose, scarlet, burnt sienna, mulberry, raspberry, wine, Deep orchid, Aqua, Cyan, Peacock, Teal,
Grass Green, Forest Green, Grey, Charcoal, Black • Compare your personal coloring with the groups of
Butter Yellow, Burnt Gold, Golden Yellow, Champagne, Camel, Tan, White, Ivory, Vanilla, Khaki, Cinnamon, Rust,
Blonde or taupe hair; light skin; colors given in the first column.
Umber Brown, Peach, Coral, Tomato Red, Crimson, French Blue, Sapphire, Indigo, Navy – Dusty rose, scarlet,
blue, green, violet, or hazel eyes. burnt sienna, mulberry, raspberry, wine, Deep orchid, Aqua, Cyan, Peacock, Teal, Grass Green, Forest Green,
Bright Olive, Grey, Charcoal, Black • Once you identify the group which you belong to,
Butter Yellow, Burnt Gold, Golden Yellow, Champagne, Camel, Tan, White, Ivory, Vanilla, Khaki, Burnt Orange, you can refer to the colors which would flatter your
Brown, red or black hair; light skin; personal coloring and work well for you given in the
Cinnamon, Ginger, Rust, Umber Brown, Peach, Coral, Tomato Red, Crimson, French Blue, Sapphire,
brown eyes Navy – Dusty rose, scarlet, burnt sienna, mulberry, raspberry, Violet, Wine, Deep Orchid, Aqua, Cyan, Peacock, second column – Fashion Colors.
Teal, Grass Green, Forest Green, Grey, Charcoal, Black
White, Ivory, Vanilla, Khaki, Cinnamon, Rust, Umber Brown, Orange, Salmon, Peach, Coral, Tomato Red, Crimson, • The shade or tint of any color you choose must make
Brown, red or black hair; light skin;
Indigo, French Blue, Sapphire, Electric Blue, Royal Blue, Navy – Dusty rose, Scarlet, Burnt Sienna, Mulberry, your skin look more healthy and vibrant and bring out
blue, green, violet or hazel eyes. Raspberry, Wine, Deep orchid, Plum, Aqua, Cyan, Peacock, Teal, Grass Green, Forest Green, Bright Olive, Grey, the color of your eyes.
Charcoal, Black
Burnt Gold, Saffron, Muted Gold, Golden Tan, Butterscotch, Champagne, Tan, Ivory, Khaki, Tangerine, Pumpkin, • You can wear virtually any color if you wear it in
Brown or black hair; dark skin;
Cinnamon, Burnt Orange, Terra Cotta, Cinnamon, Rust, Mocha, Mink, Steel Blue-grey, Sapphire, Electric Blue,
brown eyes. combination with some of your personal colouring –
Royal Blue, Navy Blue, Shell Pink, Salmon, Coral, Paprika, Maple, Burnt Red, Burgundy, Lavender, Aqua, Plum,
Teal, Olive, Indigo, Forest Green hair, eye, skin, and cheek or lip color.

Gray or "salt and pepper" hair; Ivory, Khaki, Tangerine, Terracotta, Burnt Orange, Dark Taupe, Cinnamon, Rust, Umber Brown, Light Blue, Sapphire,
• Ensure that only one color is dominant and other
light or dark skin; brown eyes. Blue-grey, Royal Blue, Navy, Butter Yellow, Golden Mist, Champagne, Camel, Raspberry, Wine, Lavender, Lilac,
Plum, Grass Green, Peacock, Teal, Emerald, Indigo, Forest Green, Bottle Green, Dark Olive colors subordinate in your outfit.

Ivory, Khaki, Tangerine, Terracotta, Burnt Orange, Dark Taupe, Cinnamon, Rust, Mocha, Mink, Umber Brown, • Use Accent colors to focus attention where you
Gray or "salt and pepper" hair;
Light Blue, Sapphire, Blue-grey, Royal Blue, Navy, Butter Yellow, Golden Mist, Champagne, Camel, Dusty Rose, want it.
light or dark skin; Scarlet, Burnt Sienna, Mulberry, Raspberry, Wine, Violet, Deep Orchid, Plum, Aqua, Peacock, Teal, Grass Green,
blue, green, blue-gray, or violet eyes. Forest Green, Bright Olive, Grey, Charcoal, Black • Carry your clothing colors up into your accessories
like earrings, neck pieces or eyewear. You can benefit
White Silver hair; light skin; any eye color. White, Silver, Grey, Charcoal, Black, Light Blue, Blue-Grey, Royal Blue, Navy Blue, Ivory, Vanilla, Khaki, Rust,
Pastel Pink, Rose Pink, Dusty Rose, Crimson, Cranberry, Burgundy, Lavender, Lilac, Plum, Aqua, Cyan, Turquoise,
by appropriate makeup matching your clothing
Peacock, Teal, Mint Green, Grass Green, Emerald, Forest Green, Bright Olive Jade, Pale Yellow, Muted Gold colors. This would create a harmonious look.

White, Silver, Grey, Charcoal, Black, Ivory, Khaki, Terracotta, Burnt Orange, Dark Taupe, Cinnamon, Rust, Mocha, • Experiment and create outfits in your existing
White hair; dark skin; any eye color. Mink, Umber Brown, French Blue, Cobalt Blue, Royal Blue, Electric Blue, Navy Blue, Camel, Golden Tan, Shell Pink, wardrobe, choosing new combination of clothing
Peach, Coral, Salmon, Paprika, Burgundy, Rose Brown, Emerald, Peacock, Teal, Olive, Indigo, Forest, colors & taking pictures for future reference.
Hunter Green, Olive, Plum, Violet
Grooming and Personal 7 Powerful Body Language
Hygiene Tips Tips

Dress neat and sharp 
To boost your confidence, assume a power pose

Cleanse your face regularly 
To increase participation, look like you’re listening

Ensure fresh breath. Maintain dental hygiene 
To encourage collaboration, remove physical barriers

Smell pleasant. Wear a deodorant 
To show agreement, mirror expressions and postures

Keep your nails short and clean 
To improve your speech, use your hands

Look after your hands 
To learn the truth, watch people’s feet

Manage facial hair 
To improve your memory, uncross your arms and legs

Maintain your hairstyle. Opt for classic styles

Wear clean and comfortable footwear

Women apply make-up reasonably

Avoid visible tattoos

7 Etiquette 6 Steps to Attitude

Tips Adjustment

Be on time for meetings - face to face or virtual 
Expect good to happen- you always get exactly what
and switch off your gadgets you expect subconsciously

For business meals, bring your manners 
Focus on what you want and not on what you don’t want

Express gratitude and use “please" and “thank 
Your mind can hold only one thought at a time so make
you" sure it is a positive and constructive thought

Names matter 
Don’t waste your time talking about your problems with

Dress appropriately to convey the right message people who cannot solve them

Don't underestimate the power of a smile- wear it 
Treat everyone as the most important person in the world
often 
Always create an impression of increase

Remember a business scenario is unisexual

7 Confidence Building 7 Goal Setting and Goal

Tips Getting Steps

Stop comparing yourself to others 
Be sincere to your goal- make sure it is your goal

Keep your limiting beliefs at bay 
Be specific, measurable and time bound

Keep thinking of what you have achieved 
Have a meaningful purpose for achieving the goal

Have a meaningful purpose 
Ensure alignment with self-image- what kind of person

Keep developing knowledge and skills in the area achieves such goals
of your purpose 
Chunk your goals in smaller goals- daily, weekly, monthly

Silence the critique within 
Tell others about your goals and make yourself

Keep focusing on your strengths rather than accountable
weaknesses 
Reward yourself on small victories
 P U R P O S E O F C O M M U N I C AT I O N
We u s e l a n g u a g e f o r d i f f e r e n t p u r p o s e s. T h e f o l l o w i n g t a b l e g i v e s a g u i d e l i n e f o r s o m e
c o m m o n p u r p o s e s a n d t h e w a y t o u s e l a n g u a g e.
Giving Opinions Clarifying Asking for Clarification Advising and Suggesting
Well, in my opinion I feel that… Hope, I have clarified this? I don’t quite understand In my view, we should…
The way I see things… Hope you are able to see what Could you explain to me how that Do you think you may wish to…
I’m getting at? is going to work?
My views on this subject are… Let me put this another way… I don’t see what you mean How about I suggest we…
Asking for Opinions Requesting Information Stating Purpose Asking for Repetition
Rajesh, I would like to invite you to A gentle request, If you could… I’m here today to… Sorry, I didn’t catch that or I
give your input missed that.
Asha, what is your view on this? If you don’t mind could you…? What I’d like to do is… Could you repeat it, please?
What’s your opinion, John? I was wondering if it would be My aim / objective is to… Could you run that by me again?
feasible for you to…?
Commenting on Other Connecting Cause Asking for Verification Asking for Help
Opinions and Consequence
I never thought about it that way This will therefore infer that… Do you mean that? Can I request you for some
before support to help me with this
section on budgeting?
I get your idea and I see what It implies that… A result in B Is it true that? Would you be OK, If I reached
you mean out to you for some help
I see your point of view The measure will cause… Are you sure about this? I do believe I will need some help
on this assignment. Can you spare
15 mins for me?
I understand where you are This will result in… Are you one hundred percent I Understand that you are really
coming from… positive? busy but I sincerely need a little
help from you
Agreeing with Other Contrasting Asking for Spelling Keeping the Meeting
Opinions on Track
Exactly, I echo that sentiment Although A seems fine, B is better Would you mind spelling that for Well, that’s another subject
because… me, please? altogether
You and I are on the same page In spite of the evidence, I’d like to Could you spell it, please? I’m afraid we can’t discuss that
add that… issue today
I have to agree with James We could opt for A. On the other If you don’t mind spell that out for That’s outside the scope of this
hand… me please meeting
We are completely aligned on I like your idea Nevertheless, I Requesting you to spell that out Let’s get back on track
this prefer… please
Disagreeing with Asking for Contributions Correcting Information Finishing Meeting
Other Opinions from Other Participants
Up to a point I agree with you, What do you think about this Sorry, that might not be quite right Well, we will wind up now even
but I’m afraid I can’t see it that proposal? though this meeting has been
way non-conclusive
I don’t think so; I’ve got another Would you like to add anything, I’m afraid that was not what I was Should we bring this to a closure
point of view Cynthia? getting at… now?
I beg to differ Has anyone else got anything to That’s not what I had in mind… Folks, we will wrap up today’s
contribute? discussion now
I understand, but I see things Are there any more comments? This is different to what I meant… Time to finish!
differently.
Contrary to how you feel, my Is there anyone who will wish to A small correction there… Ok, so that will be it for today
feeling is… contribute?
 C O N T I N U O U S E VA LU AT I O N A N D E N H A N C E M E N T
I m a g e M a n a g e m e n t i s a n o n g o i n g p r o c e s s r a t h e r t h a n a o n e t i m e e x e r c i s e.
It is therefore important to periodically rate yourself using the following rating wheel
a n d s t r i v e t o i m p r o v e d a i l y o n a l l a s p e c t s. Re m e m b e r t h a t c o m p e t i n g w i t h y o u r s e l f i s t h e
o n l y w a y t o e n s u r e c o n t i n u o u s i m p r o v e m e n t a n d d e v e l o p m e n t.

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Mark an X to rate where you currently stand in each of the above areas on the
s c a l e o f 1 t o 1 0 . T h e n m a r k a n o t h e r X a t t h e l e v e l y o u w o u l d l i ke t o b e, t o a c h i e v e
y o u r g o a l / p r o m o t i o n / n e w j o b e t c. A s s e s s t h e g a p a n d w o r k o n e a c h o f t h o s e a r e a s
in a time-bound manner and solicit help from a qualified
I m a g e M a n a g e m e n t Pr o f e s s i o n a l.
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