LinkedIn Optimization

1. Use a Professional Photo and Email ID:

➢ A professional photo is crucial for creating a strong first impression on LinkedIn. It enhances your credibility
and helps establish trust with potential employers and connections.
➢ Your email address should also be professional, typically formatted as firstname.lastname@domain.tld (e.g.,
siddharthsingh@gmail.com or siddharthsingh@outlook.com).

2. Optimise Your Headline:

➢ Your headline should clearly convey your expertise and the impact you can make in your field.

➢ Craft a compelling LinkedIn headline that highlights your current role, key skills, and the value you bring.
For instance:
o "Data Analyst at Microsoft | Specialising in Power BI and SQL"
o "Data Scientist | Helping Healthcare Organizations Improve Patient Outcomes"

3. Summarise Your Skills and Experience:

➢ Provide a concise summary of your skills and experience tailored to your career stage and goals. Here are
examples of different scenarios:
➢ Relevant Experience:

www.skillovilla.com
 o Example: Currently working as a Data Analyst at Flipkart, where I analyze large datasets to deliver
actionable insights and guide strategic decisions. Proficient in Python, SQL, and Tableau, I specialize in
identifying trends, optimizing operations, and generating impactful reports that support business growth
and enhance customer experiences.

➢ Fresher:

o Example: Recent graduate with hands-on experience in data analysis through impactful projects and
industry-recognized certifications. Skilled in Python, SQL, and Tableau, I am eager to translate data into
actionable insights and support decision-making. Excited to contribute my skills and make a meaningful
impact as part of a dynamic team!

➢ Non-Relevant Experience:
o Example: With a background in [Previous Role/Industry], I am transitioning to data analysis, driven by
a passion for uncovering insights and solving complex problems. I have completed several data-focused
projects and hold certifications in [e.g., Data Analytics, Data Science]. Proficient in Python, SQL, and
Tableau, I am eager to apply my analytical skills and fresh perspective to new challenges in data analysis.

➢ Highlighting Skills:

o Example: Eager to leverage my analytical skills and certifications in a dynamic role to drive data-driven
decision-making. #DataAnalyst #DataScience #Analytics #CareerChange #Python #SQL #Excel
#Tableau #PowerBI

www.skillovilla.com
4. Highlight Your Projects:
➢ Showcase your data analytics skills and experience by including examples of your projects on your profile.
Use the "Projects" section to add links to your portfolio, GitHub, Kaggle, or blog posts. Additionally, you
can utilize the "Featured" section to display work samples such as dashboards, reports, or presentations. This
approach not only highlights your expertise but also provides tangible evidence of your capabilities.

5. List Your Education and Training:

➢ For example, "I have a Bachelor of Science in Computer Science from the University of Lagos. I also
completed a Data Analytics Bootcamp from Noble Desktop, where I learned how to use Python, SQL, and
Power BI for data analysis and visualization. I received a certificate of completion and a badge of excellence
for my final project. I am currently enrolled in a Data Science Nanodegree from Udacity, where I am
learning advanced topics, such as machine learning, deep learning, and natural language processing."

www.skillovilla.com
6. Posts on LinkedIn:
➢ Open to work Job Posts on LinkedIn:
o Being "open to work" should never be seen as a negative reflection of someone's abilities or worth.
o There is no need to feel ashamed about having the OTW banner.
o Open to Work is a strategic and proactive choice, not a sign of weakness.
o Remember -Your value as a professional is not defined by your current employment status.
o Everyone experiences job transitions at some point in their career.
o Use all available resources and strategies to maximize your chances of success.

➢ For an example: Hi everyone - I’m looking for a new role and would really appreciate your support. I’m
eager to bring my expertise, skills, and experience to a new challenge.
➢ About me:

I’m looking for Human Resources Executive, Talent Acquisition Specialist, Human Resources
Specialist, Human Resources Positions, and Human Resources Recruiter roles.

I’m open to roles in India.

I’ve previously worked at Accenture.

I’d love to reconnect with you, share my experience, and catch up on what’s new in your world. If you
hear of any opportunities that you think are worth looking into, or are open to chatting, send me a
message or comment below! Hashtag #OpenToWork #Looking For Opportunities #fresher
Want to connect with #Technical Recruiter #Talent Acquisition #Recruiter #Recruitment Specialist.
➢ NOTE: It depends totally on the candidates the below information if they want to put in their post or
not.
o Looking for Positions: like by adding hashtags #recruiter #talent acquisition #HRmanagers #Technical
Recruiters
(We suggest if you put positions which are indicating similar roles and responsibilities it will help you
to know about the role and their designation in different organizations.)
o Looking for Companies: #XYZ company #abc #yfg (It's Completely Optional - Make sure if you are
targeting companies, it should be relevant companies).

www.skillovilla.com
 ➢ Certifications: Please add your all certifications that you have done from any institutions or from
colleges. If you have any internship experience or projects that you have done, please post it on LinkedIn.
It will really help to boost your profile and help you to grow your network.

7. Create Job Alerts:

Creating job alerts on LinkedIn ensures you stay informed of relevant job opportunities, saving time and
increasing your chances of being noticed by recruiters. It streamlines your job search, boosts visibility, and
helps you stay updated on industry trends, making it easier to align with your career goals.

www.skillovilla.com
8. Prefer the designations of same domain:
Use specific job titles related to the data domain in job alerts, as they vary across organizations but often refer to
the same roles. Optimizing these titles increases the chances of relevant opportunities and ensures better
alignment with your skills and career goals. and career goals.
Data Analyst Designations: Data Science Designations:
Junior-Level: Junior-Level:
1. Data Analyst 1. Junior Data Scientist
2. Junior Data Analyst 2. Data Science Associate
3. Operations Data Analyst 3. Machine Learning Engineer (Junior)
4. Marketing/Data Insights Analyst 4. Applied Data Scientist (Junior)
5. Business Intelligence (BI) Analyst 5. Junior Data Engineer
6. Reporting Analyst 6. Decision Scientist (Junior)
7. Data Quality Analyst 7. Apprentice Data Science Leader
8. Data Analytics Intern 8. Data Science Intern
9. Research Data Scientist
Mid-Level:
1. Senior Data Analyst Mid-Level:
2. Lead Data Analyst 1. Data Scientist
3. Business Intelligence Developer 2. Senior Data Scientist
4. Operations Analyst 3. Applied Data Scientist
5. Analytics Consultant 4. Machine Learning Engineer
6. Quantitative Data Analyst 5. Decision Scientist
7. BI Analytics Specialist 6. Quantitative Analyst
8. Data Reporting Lead 7. Data Engineer
8. Data Science Consultant
9. Analytics Engineer
10.AI Engineer
11. Apprentice Leader (in Data Science/Decision
Science)

www.skillovilla.com
 Naukri Optimisation:
Complete Your Profile: Fill in every section with accurate details about your education, experience, and skills to
make your profile stand out.

1. Personal Details: Accurate details you need to fill in the resume with the correct number +91-7345893783
where the recruiter can able to connect with you and the mail id should be professional -
firstname.lastname@domain.tld example-siddharthsingh@gmail.com/outlook.com.

2. Education: Enter your degrees, institutions, and graduation dates in the Education section. Include all relevant
details.

3. Certifications: List certifications in the designated section with names, issuing organizations, and dates
obtained. Highlight those relevant to your target jobs.

4. Notice Period: While filling the notice period details in the Naukri profile make sure you mention the correct
notice period. If you are serving you should put the notice period immediately to 15 days and if you are freshers,
please mention it immediately.

5. Location: If you are urgently looking for a job you should irrespective of any location.

6. Salary and work Experience: Always mention correct salary details and work experience in the Naukri profile
which will help to build a good impression.

Naukri BIO: The summary should define your job role and make sure it is short and crisp. Example:

➢ Relevant Experience: Currently/Actively looking for a job change working as a Data Analyst at Flipkart, I
use Python, SQL, and Tableau to analyse datasets, identify trends, and drive strategic decisions.

➢ Fresher: Currently/Actively looking for a job change. I am a recent graduate with hands-on data analysis
experience, skilled in Python, SQL, and Tableau, ready to contribute insights and drive decision-making.

➢ Non-Relevant Experience: Currently/Actively looking for a job change want to Transition from [Previous
Role/Industry] to data analysis with project experience and certifications in Python, SQL, and Tableau,
eager to apply my skills to new challenges.

www.skillovilla.com
7. Use Relevant Keywords: Include job-related terms like "data analysis" or "project management" to improve
your visibility in search results.

➢ For an example- if you are mentioning “React.js” it will not fetch so you can put like “Reactjs” try to avoid
dots while you are mentioning skills and keywords in the resume because the Naukri search it as an object
for only particular skills.

➢ On Naukri, the use of capital or small letters for skills does not affect search results. You can list your skills
in either format, as the platform does not differentiate between them.

8. Keep Your Resume and Profile Aligned: Update your resume to reflect the details on your Naukri profile,
ensuring consistency and accuracy. Make sure you are always trying to be active on Naukri and you should
keep updating your resume within 2 weeks to show that you must be aligned to your job market.
Conclusion:
➢ LinkedIn Optimization: Enhance your LinkedIn profile to increase visibility to recruiters and potential
employers by showcasing your skills, experience, and network effectively.
➢ Naukri Optimization: Improve your Naukri profile to attract relevant job opportunities by ensuring all
sections are complete, accurate, and aligned with your career goals.

THANK YOU!! ALL THE BEST!!!

www.skillovilla.com