TATA MOTORS
PRESENTATION
BY
PRASANTH S - 715521114040
SADHASHIVAM N-71552114044
SRIHARINI N-715521114053
A brief history of Tata Motors
Founded in 1945 – by Jamsetji Tata, a leading Indian industrialist.
Largest Indian Automaker – and 4th largest in Asia.
Product Evolution – Started with steam locomotives (1903) and
diversified into automobiles, buses, trucks, and defense vehicles.
Passenger Cars – First car, Tata Standard (1954); iconic models: Indica,
Indigo, Nano.
Global Expansion – Acquired Jaguar Land Rover in 2008, expanding into
luxury car market.
Electric Vehicles – Focus on sustainable mobility with Nexon EV, Tigor EV,
and development of hydrogen fuel cell vehicles.
Social Responsibility – Over 50,000 employees, committed to improving
lives in India through various initiatives.
Who owns Tata Motors
Tata Motors is a publicly traded company owned by the Tata
Group, a multinational conglomerate headquartered in India. Tata
Sons, the holding company of Tata Group, owns a majority stake in
Tata Motors. Other major shareholders of Tata Motors include the
Life Insurance Corporation of India, GIC Pte. Ltd., and Rakesh
Jhunjhunwala. Marc Llistosella is the current CEO of Tata Motors.
How Tata Motors Works
R&D Innovation – Heavy investment in Research & Development, with global
R&D centers developing new vehicles and technologies.
Manufacturing – Worldwide plants utilizing processes like stamping, welding,
painting, and assembly.
Global Sales Network – Extensive sales and marketing channels with
dealerships and service centers globally.
Comprehensive After-Sales Service – Includes repairs, maintenance, parts, and
financing options for customers.
How Tata Motors makes money
Vehicle sales
Licensing and royalties
Financial services
Other income
SIX CAPTIALS
Financial
Manufactured
Intellectual
Human
Social and Relationship
Natural
TATA MOTORS - BUSINESS MODEL CANVAS
Key Activities
Key Partner
Customer Segments
Unique Value Proposition
Distribution Channels
Customer Relations
Revenue Streams
Cost Structure
Key Resources
Example of Business Model
SWOT Analysis
Strengths Opportunities
Diversity Growth
Innovation Advancements
Sustainability Support
Weaknesses Threats
Dependence Disruption
Limitation Uncertainty
Vulnerability Obsolescence
Conclusion
Tata Motors stands as a prominent player in the Indian automotive landscape,
with a diversified product portfolio, strong brand recognition and a
commitment to innovation and sustainability.
Their business model positions them well for future growth. However,
navigating and addressing key challenges will be critical for the company.
