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Section 1.3 Activity

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19 views1 page

Section 1.3 Activity

Uploaded by

Maria andrea quattrochi
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
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Knowledge assessment activity on Unit 1 section 1.

1. Differentiate clearly, with examples, between mission statements and vision

statements.

2. Explain what is meant by the term ‘SMART objectives’

3. Explain the meaning of the corporate objective ‘increasing shareholder value’.

4. Why might the objective of increasing shareholder value conflict with corporate social

responsibility?

5. Define the following terms:

a. business ethics

b. socially responsible business

6. Why are more companies adopting objectives that include corporate social

responsibility?

7. What do you understand by the term ‘ethical code of conduct’?

8. Why might some firms decide not to act ethically in a competitive market?

9. Identify two factors under each of the SWOT headings for any business that operates

in your country.

10. Select a business that operates in your country and give an example of how it could

adopt a ‘diversification strategy’

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