Benchmarks

PC Brazil
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Impressions Engagements ER
Q1 0 – 2,944 0 – 29 0% - 0.76%

Q2 2,945 – 3,929 30 – 44 > 0.76% - 1.03%

Q3 3,930 – 5,570 45 - 66 > 1.03% - 1.28%

Q4 5,571 – 7,614 67 - 107 > 1.28% - 1.78%

Q5 > 7,614 > 107 > 1.78%

Mediana 4,528 54 1.15%

Promedio 7,745 942 12.17%

Impressions Video Views Engagements VER

Q2 2,581 – 3,215 856 –1,138 23 – 36 > 2.17% - 2.76%

Q3 3,216 – 3,886 1,139 – 1,506 36– 48 > 2.76% - 3.61%

Q4 3,887 – 5,005 1,507 – 2,002 49 – 87 > 3.61% - 5.76%

Q5 > 5,005 > 2,002 > 87 > 5.76%

Mediana 3,456 1,295 44 3.18%

Promedio 6,892 2,251 1,084 48.17%