INTRODUCTION

At Posh Accents , we believe that every home tells

a unique story, and we're here to help you craft
yours. Our brand manual is your guide to
understanding and embodying the essence of Posh
Accents. Within these pages, you'll discover the
principles, values, and visual elements that define
our brand identity.

Posh Accents was founded with a passion for

transforming houses into homes, where every
corner reflects warmth, style, and personality.
From elegant furnishings to exquisite accents, we
curate collections that inspire and elevate your
living spaces.
 BRAND VISSION
We envision a world where every home is a sanctuary of style, comfort, and personal
expression. Our mission is to inspire individuals to transform their living spaces into
havens of beauty and functionality, where every corner reflects their unique personality
and aspirations.
Driven by a passion for creativity and a commitment to excellence, we strive to be more
than just a brand – we aim to be a trusted companion in the journey of crafting spaces that
resonate with warmth, elegance, and authenticity. With every product we offer, we aspire
to inspire moments of joy, comfort, and connection, fostering a sense of belonging and
serenity within the heart of every home.

To offer end to end home decor products that build connection between people and
the decor, creating an awe-inspiring sensation.
 BRAND MISSION
Our mission is to redefine the way individuals engage with their living
spaces by offering innovative and versatile home decor solutions. We are
committed to providing products that seamlessly blend style,
functionality, and sustainability, empowering our customers to create
environments that reflect their unique tastes and lifestyles.
Driven by a passion for design excellence and a dedication to quality craftsmanship,
we strive to inspire creativity and
elevate everyday living experiences. Our mission is to curate a range of products that
not only enhance the aesthetics of a
space but also contribute to its practicality and comfort.

Above all, our mission is to foster a sense of joy, satisfaction, and pride in our customers
as they transform their houses into homes that are both beautiful and functional. Through
our products, we aspire to be a trusted partner in their journey towards creating spaces
that inspire and delight."
 BRAND VALUE
Innovation and Creativity: A dedication to innovation and creativity in design,
constantly seeking new and unique ways to elevate home decor offerings.
Sustainability: A strong emphasis on sustainability and eco-conscious
practices throughout the production process.
Personalization and Customization: A belief in the importance of
personalization and customization, allowing customers to express their
unique style and personality in their home decor choices.

Elegance
Creativity Innovation

Quality Sustainability
 BRAND PROMISE

"Transforming Spaces, Enriching Lives."

Transforming Spaces: This part of the promise highlights the brand's

dedication to helping customers create beautiful and functional living spaces
that reflect their individual style and personality. Whether it's through stylish
furniture, elegant accents, or innovative design solutions, the brand aims to
transform ordinary spaces into extraordinary ones.
Enriching Lives: Beyond just enhancing the aesthetics of homes, the brand
seeks to enrich the lives of its customers by creating environments that
promote comfort, happiness, and well-being. By providing high-quality,
thoughtfully designed products, the brand strives to elevate the daily
experiences of individuals and families, fostering a sense of joy, inspiration,
and fulfillment within their homes.
 BRAND PHILOSOPHY

Our brand philosophy at Posh Accents is rooted in the belief that home is
more than just a physical space—it's a sanctuary that reflects our deepest
aspirations, passions, and values. We envision homes as canvases for self-
expression, where every furnishing, accessory, and detail tells a story and
evokes emotion.
Our commitment to authenticity, quality, and sustainability ensures that each
piece we offer is not just a product, but a reflection of our dedication to
enhancing the lives of our customers and the spaces they call home. With
every creation, we aim to inspire creativity, foster connection, and create
havens of beauty, comfort, and joy for all who enter. Welcome to a world
where every home is a masterpiece in the making.
 BRAND STORY

From childhood I would always like to keep my room clean, so art works, and
decorate my room with all nice items.
As, my mother is an interior designer this hobby of mine rose.

If i visit somebodys house, i would see their room and how well they have
maintained their place.
When people used to come to our house, they would be struck by the interior
deign and decor, hence many of them complimented and they love to stay at
our place for a long time.

Hence, I came to the conclusion of making a brand for home decor where
every intrested induvidual gets to decorate their workplace place or home
with a nominal price.
 INSPIRATION

Posh Accents creates a luxurious home decor

brand that deeply resonates with people's
emotions that prioritizes empathy, connection,
and authenticity.

Posh Accents brand is mainly inspired from the

colors of nature and the originality of the
elements.
 LOGO
Meaning

This logo represents how the emotions ,the home decor aesthetics
and the positive impact on the mind are interrelated to each other
giving a good vibe,

Symbol
Logotype

POSH ACCENTS
LOGO STRUCTURE

+ =
 COLOR PALETTE

#FFFFFF #EBD39C #86633E #284C44 #19332E #0D201C #000000

 LOGIC
Gold is often associated with luxury, wealth, and
sophistication.
#EBD39C When paired with black, which signifies power and authority, it
creates an aura of exclusivity and elegance. This combination
can attract consumers who associate the brand with high
quality and premium offerings.
Black and gold are versatile colors that can be used across
various industries and target demographics.
#284C44 The striking contrast of black,gold and green can make the
brand more memorable to consumers and relatable to nature
and luxury.
Colors have the power to evoke specific emotions and associations,
so don't overlook the importance of color psychology in shaping your
brand's identity.
#0D201C A cluttered color palette can overwhelm and confuse your audience.
 TYPOGRAPHY

ABCDEFGHIJ abcdefghij LOREP IPSUM

I chose this typography for my brand name because it perfectly encapsulates the essence and
values of our brand. The sleek and modern lines of the font convey a sense of innovation and
forward-thinking.By selecting this typography, we aim to establish a strong visual identity that
resonates with our target audience, while also ensuring versatility and readability across various
platforms and mediums. Ultimately, this typography not only represents our brand name but also
serves as a powerful visual symbol of our brand's identity, values, and aspirations.

Make sure that the font is legible

enough to be read and remmbered by
the consumer
PHOTOGRAPHY
ASSETS

APPLICATIONS

Website

1
 APPLICATIONS

Online Platform

2
APPLICATIONS

Carry Bags

3
 APPLICATIONS

Buisness Cards

4
APPLICATIONS

Flyers

5
 BRAND COLLATERALS

Brand Collaterals are the collection of media used to promote the

brand and support the sales and marketing of a product or service.
It's the tangible evidence of the brand, designed congruent with the
brands core values and personality.
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