39 800 Co 112
39 800 Co 112
Eugene Page | 0
University - Zambia
Theory Exam Question Booklet
To be filled up by the Question Setter
Time: 3.00 Hours Centre Code: Max. Marks: 100No. of Pages used:
DMISEU-33 17
800 CO
Module Code: Module 112
Name: Commerce
As a question setter and provider of answer key, I undertake to maintain complete confidentiality of the question
paper set by me. I assure that none of the copies either in the form of soft or hard copy will be retained,
misplaced or thrown about carelessly.
Name of Setter: Signature of Setter:
FR. SOOSAI ANTONY
Signature of HOD:
For Office use only
Signature of Principal:
UNIT – I
PART – A (2 Marks)
Q.No Questions Answer key with marking scheme
1 What is barter system? BARTER SYSTEM Before the invention of money
goods were exchanged goods for some other goods.
[2 Marks]
2 Define the business. According to second view, business means “human
activity directed towards producing or acquiring
wealth through buying and selling goods.” Peterson
and plowman also define the term in the same sense. .
[2 Marks]
3 Define the commerce. Evelyn Thomas defines commercial activities as,
“activities dealing with the buying and selling of
the goods and the distribution of finished products
from the producers to the customers”.
”. [2 Marks]
4 What is meant by pre- sale service? Pre- Sales Service is the checking of goods such
as comers, television sets etc. before sale to
customers to ensure that goods are in workable
condition.
[2 Marks]
PART – B (4 Marks)
Q.No Questions Answer key with marking scheme
5 (a) Shortly explain the difficulties of Barter Lack of surplus stocks
System. Lack of double coincidence of wants
Absence of common measure of value or a medium of
exchange
Absence of direct contact between producer and
consumer
[4 Marks]
5 (b) Briefly explain the any four nature of NATURE OF COMMERCE
commerce. Economic Activities
Exchange of Goods and Services
Earning motive
Creation of utility
Regularity of transaction
[4 Marks]
6 (a) Differciate the commerce and trade. Thus, the point of difference between commerce and
trade may be stated as below:
. [12 Marks]
7 (b) Explain the functions of commerce. Hindrance of exchange
Hindrance of person
Hindrance of place
Hindrance of time
Hindrance of risk
[12 Marks]
8 (a) Elobrate in detail aboud the aids to trade in Aids to Trade (Branches Of Commerce)
the branches of commerce.
Transport:
Warehousing:
Insurance:
Banking
Merchant agents
Advertisement and publicity
[12 Marks]
[12 Marks]
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UNIT – II
PART – A (2 Marks)
Q.No Questions Answer key with marking scheme
1 Define the departmental store. According to G.B.Giles “A departmental store is a
collection of shops under one roof and ownership,
each shop or department specializing in selling a
special range of goods”.
.[2 Marks]
2 State the meaning of a multiple shop. . Meaning
A multiple shop is a network of a number of branches
situated at different localities in a city or in a
different part of the country. All the branches deal
only with a particular product line and specialize in
the same. This system consists of opening additional
branches to increase the sales volume [2 Marks]
3 What is the mail order business houses? The mail order business houses are retail-trading
houses, which receive orders from the public through
post. They deliver the articles by post, thus avoiding
personal shopping by the consumers. So mail order
business is selling and buying of goods through post.
[2 Marks]
4 Give the meaning of the teleshopping. In modern times Teleshopping is used by the
customers. Teleshopping means shopping done
through televisions, computers with Internet. Many
small retail shop owners have Points Of Sale (POS)
and Back Office Computer Systems. These can be
connected with the personal computers used by the
customers in their houses.
[2 Marks]
PART – B (4 Marks)
Q.No Questions Answer key with marking scheme
5 (a) Brifly explain any four features of Features of Departmental Stores:
departmental stores.
1. Universal provider from one place
2. Large Scale Operation
3. Buying Comforts
4. Departmental Integration
5. Self-Advertisement
6. Type of Organization :
[4 Marks]
5 (b) Describe shortly any four characteristics of Characteristics of a Consumers’ Co-operative Store
consumers’ co- operative strore. 1. Voluntary Association
2. Capital contribution
3. Management
4. Cash sales
5. Profit distribution
6. Basic principles of these stores
[4 Marks]
Page | 4
[4Marks]
UNIT – III
PART – A (2 Marks)
Q.No Questions Answer key with marking scheme
1 State the meaning of transport. Transport is an aid to trade concerned with the moving
of goods and people from one place to another.
[2 Marks]
2 What is meant by road transport? Road transport
Trade through road transport has been conducted since
very old days. The importance of road transport was
Page | 6
. [2 Marks]
3 Write the meaning of tha waterways. WATERWAYS
Goods arc also transported from one place to another
through waterways. Sea routes, rivers, channels and
canals are under the waterways. It need not be
mentioned here that the foreign trade is largely done
through waterways or sea routes. The river
navigation is also important in the internal parts of
the country.
. [2 Marks]
4 Give the meaning of warehouse. Meaning of Warehousing:
It is an arrangement by which goods are stored when
they are not immediately needed and are kept in such a
manner to protect from deterioration. It can be simply
called as a place where the storage facilities are
provided. The object of warehousing is preservation
and protection of goods from deterioration in quantity
and quality. It creates time utility . [2 Marks]
PART – B (4 Marks)
Q.No Questions Answer key with marking scheme
5 (a) Write down the the importance of transport. The importance of transport is clear from the
following facts:
Assistance in exchange of goods
Assistance in large scale production
Proper Industrial Location
Incentive to economic activities in a particular area
.[4 Marks]
5 (b) Briefly explain the disadvantages of road Disadvantages of road transport
transport. There are some disadvantages of road transport also:
Road transport is not convenient for transporting
goods to longer distance. It is convenient to
transport low bulk goods through motor vehicles.
Road transport is not safer than railway. Cyclone,
winds, rains, way offenders etc. have substantial
effects on road transport.
Road transport is inconvenient and costlier to
transport high bu1k and low priced goods.
Speed of road transports is comparatively low.
Muddy roads become non-transportable in rainy
season.
[4 Marks]
6 (a) Shortly explain advantages of waterway. Advantages of waterway
[4 Marks]
[12 Marks]
8 (a) Elobrately the kinds of warehouse. KINDS OF WAREHOUSES:
Page | 8
1. Private
2. Public
3. Co-operative
1. Bonded
2. General merchandise
3. Special commodity
4. Cold storage
5. Field go downs
6. Household
7. Grain elevators
8. Yard storage
9. Institutional
.[12 Marks]
8 (b) Explain in detail the documents used in DOCUMENTS USED IN WAREHOUSE
warehouse.
Warehouse receipt:
Dock warrant:
Delivery Order:
Docks Receipt
Document of title
[12 Marks]
UNIT – IV
PART – A (2 Marks)
Q.No Questions Answer key with marking scheme
1 Define the banking. According to Herbert L. Hart “A banker is one who in
the ordinary course of his business honors cheques drawn
upon him by persons from and for whom he receives
money on current accounts”.
. [2 Marks]
2 What is meant by internet banking? INTERNET BANKING:
Banking through Internet is called internet banking. It
can also be called as electronic banking. Many banks
have their own websites. They offer banking facilities
such as account enquiry, request for statement and cheque
books etc., on the net . [2 Marks]
3 Define the cheque. Cheque as “a bill of exchange drawn on a specified
banker and not expressed to be payable otherwise than
on demand.” in other words, we may say that a cheque
is a bill drawn on a banker which is payable on
demand.
[2 Marks]
4 State the meaning of endorsement. The word endorsement is derived from the latin word
‘endorsum’ which means the back. The writing of a
person’s name either on the back or the face of the
Page | 9
PART – B (4 Marks)
Q.No Questions Answer key with marking scheme
5 (a) Explain shortly the features of bank. . Features of Banks
[4 Marks]
5 (b) Explain shortly essentials of which are Essentials of which are must for a cheque also may be
must for a cheque also may be summed up. summed up as follows:
It must be in writing.
It must contain an unconditional order to pay.
The amount of money to be paid must be certain. It
must be signed by the drawer.
The medium of payment must be money and money
only. It must be payable to a specific person or to
his order.
[4 Marks]
6 (a) Describe briefly any four circumstances in . The circumstances in which a credit card might be
which a credit card might be used. used are:
[4 Marks]
6 (b) Write the short note on as following; Voyage Policy: It is the marine policy issued for a
a)voyage policy specific a voyage, ‘viz. dar salaam to London voyage
b)mixed policy insurance. The insurance company is liable to
indemnify the losses in this particular voyage such
insurance is more suitable for cargos.
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10
2. Commercial Banks
3. Industrial Banks
4. Regional Rural Banks
5. Exchange Banks
6. Central Bank
[12 Marks]
7 (b) Elucidate in detail the types of cheques. Types of cheques
1. Open cheque
1.1. Bearer cheque
1.2. Order cheque
2. Crossed cheque
2.1. General crossing
2.2. Special crossing
[12 Marks]
8 (a) Elaborate the seven principles of The seven principles of insurance are:-
insurance. Principle of Uberrimae fidei (Utmost Good Faith),
Principle of Insurable Interest
Principle of indemnity
Principle of contribution
Principle of subrogation
Principle of loss minimization
Principle of cause proximal ( nearest cause)
Page |
11
[12 Marks]
8 (b) Describe the kinds of insurance. Kinds of insurance
Life Insurance:
Fire Insurance:
Marine Insurance:
Miscellaneous Insurance:
Motor Insurance
Personal Accident Insurance:
Burglary etc., Insurance:
Guarantee Insurance:
Health Insurance
Bank deposit insurance
Unemployment Insurance
Credit insurance:
[12 Marks]
UNIT – V
PART – A (2 Marks)
Q.No Questions Answer key with marking scheme
1 State the meaning of advertisement. ADVERTISING
The word ‘Advertising’ has originated from the Latin
‘Adver’ which means ‘to turn the mind to-ward’. Thus,
advertising the context of business includes all the
activities directed towards attracting the attention of the
people towards something [2 Marks]
. [2 Marks]
3 Give the meaning of television advertising Television Advertising
Advertising by television has all the characteristics of
radio advertising. Besides, it has some additional
attraction also. First appeals can be made
simultaneously both to the eyes and ears through this
medium, use of the products can be shown and uti1it of
the products can be demonstrated. Thus, it is more
effective medium than radio. And second, motion
picture advertisements can also be on television Thus, it
has features of film advertising also.
2 Marks]
4 What is interior display. Interior display: By this is meant the display made
inside or in the interior portion of a shop. Thus, this
display includes display of goods on Counters in front of
the salesmen, display in show cases and shelves with
doors made of glasses. Goods can be hung attractively
on the ceiling also [2 Marks]
PART – B (4 Marks)
Q.No Questions Answer key with marking scheme
5 (a) Describe shortly how does the ADVANTAGES TO SOCIETY
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12
Classified Advertisement,
Unclassified Advertisement.
[4 Marks]
6 (a) Elucidate briefly the purposes of making Purposes
display. . The purposes of making display may be summed up as
follows:
6 (b) Write down what is the show room. Show room is a room in which goods are displayed and
the prospective allowed examining them. Business is
highly competitive today in which it is not the goods
but the satisfaction which is sold to the customers. For
certain products like the motor car, refrigerator, record
players, and furniture etc., the customers want to
inspect them beforehand. This has given rise to the idea
of establishing show rooms where there is ample scope
for inspection of displayed goods. Thus, shoe rooms are
very essential to the manufacturers, wholesalers and
dealers in consumer durables. A general retailer cannot
afford to maintain attractive show rooms because they
have to stock a number of different types of goods.
. [4 Marks]
[12 Marks]
8 (a) Elucidate about the types of salesman. . types of saleman
1. Manufacturers salesman
2. Whole salesman
3. Retail salesman
2. Travelling salesman
3. Missionary salesman
On the basis of types of goods to be sold: on this basis
salesman may be classified into:
1. Sales executive
2. Critical executive
. [12 Marks]
8 (b) Describe in detail the need for consumer Need for Consumer Protection
protection. We need physical protection of the Consumer,
for instance, protection against products that are
unsafe or endanger health and welfare of Consumer.
[12 Marks]
Page |
16
Descriptions of the major categories in the cognitive Instructional objectives Illustrative verbs for
domai n stating
specific learning outcomes
Knowledge. Knowledge is defined as the remembrance Knows common terms, specific Defines, describes,
of previously learned material. This may involve the facts, methods and procedures, basic identifies, la bels, lists,
recall of a wide range of materials from specific facts concepts and principles. matches, names, outlines,
to complete theories. reproduces, selects, states.
Comprehension. Comprehension is defined as the Understands facts and principles, Converts, defends,
ability to grasp the meaning of material. This may be interprets verbal material, Interprets distinguishes, estimates,
shown by translating material from one form to another charts and graphs, and Translates explains, extends,
(words of numbers), by interpreting mate rial verbal material toMathematical generalizes, gives examples,
(expla ining or summarizing), and by estimating future formulae, Estimates consequences infers, paraphrases, predicts,
trends (predicting consequences or effects). implied in data, Justifies methods rewrites, summarizes
and procedures.
Application. Application refers to the ability to use Applies principles to new situations, Changes, computes,
learned material in new and concrete situations. This Applies theories to practical demonstrates, discovers,
may include the application of such things as rules, situations, solves mathematical manipulates, modifies,
methods, concepts, principles, laws and theories. problems, constructs charts and operates, predicts, prepares,
Learning outcomes in this area require a higher level graphsanddemonstrates correct usage produces, relates, shows,
of understanding than those under comprehension. of a procedure. solves, uses
Analysis. Analysis reefers to the ability to break down Recognizes unstated assumptions, Breaks down, diagrams,
materi al into its component parts so that its Recognizes logical fallacies in differentiates, discriminates,
organizational structure may be understood. This may reasoning, distinguishes between distinguishes, identifies,
include the identification of the parts, analysis of the facts and inferences, evaluates the illustrates, infers, outlines,
relationships between parts, and recognition of the relevancy of dataand analyzes the points out, relates, selects,
organizational principles involved. Learning outcomes organizational structure of awork. separates, subdi vides.
here represent a higher intellectual level.