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Ethical Challenges and Responses

a presentation by MAGBOO - MANINGO - SARDENIA - YUTRAGO

ShoUt Your
LET’S BREAK THE ICE!

Call!
NEW GEN LINE EDITION
Expected learning outcomes
Define what is millenials and how its
characteristics differ from prior generations.
Recognize the challenges of millenials in their
era.
Identify ‘Fillenials’ and its difference to the
world.
What is one word comes into
your mind when you hear
Millenials?
who are the MILLENIALS?
According to the Merriam-Webster Dictionary, the term
“Millennials” generally refers to the generation born between the
early 1980s and 1990s.

The Millennial Generation, also known as Generation Y, comes

after Generation X – those people between the early 1960s and
the 1980s.

.The publication Ad Age was one of the first to coin the

"Generation Y" in an editorial in August 1993.
Characteristics of Millenials
Aspect Millenial Trait Insight for Businesses

Leadership and decision- Engage with content that recognizes their authority
Professional Stature
making roles and influences.

Enthusiasm for AI and digital Employ tech-forward approaches in product

Technology
tools development and customer service

Savings-oriented, yet open Present investment opportunities that resonates

Finance
to luxury with a balance of prudence and pleasure

Preference for sustainability Highlight eco-friendly practices; support customer

Environment
and individual action empowerment in environmental decision making.

High value on experiences, Create offerings that cater to their appetite for
Lifestyle
especially on travels. exploration and memorable moments.
MILLENNIALS DEPEND ON TECHNOLOGY TO IMPROVE THEIR JOB PERFORMANCE

They are intend to have a flexible schedule, and strive for a better work
life.
Moreover, millennials were targeted due to their highly opinionated
demeanor, often viewed as troubling, overly demanding, and
uncommitted to the typical workplace.

MILLENNIALS ARE CONFIDENT

This confidence comes from their trust and optimism.

Research says that previous generations fostered and molded
a generation's confidence.
Research shows that millennials rank higher in self-esteem and
assertiveness than previous generations at that same age.
For the millennial generation,
confidence is expressed in how they perform and how they view themselves.

When compared to older generations, millennials are less likely to identify

themselves as overweight even though they have a much higher rate of obesity and
less overall fitness

Millennials also have higher expectations for advancement opportunities within

their careers. Hauw and Vos (2010) found that due to their confidence and need to
achieve, they are more likely to seek out career-enhancing opportunities in an
organization.
 MILLENNIALS ARE KNOWN TO BE ACHIEVEMENT-FOCUSED

They need to not only do well but excel and surpass all goals and
aspirations. It leads them to seek out new learning opportunities.

MILLENIALS ARE MORE WILLING TO PUT IN EXTRA EFFORT TO HELP AN

ORGANIZATION SUCCEED
They are more willing to go without social time, such as coffee
breaks, and work extra hours to do so.

MILLENNIALS ARE FAMILY-FOCUSED

And thus need to have a better work life balance. This generation
grew up emphasizing family, which has created a shift in the
workplace
MILLENNIALS ENJOY WORKING IN TEAMS AND ARE MORE
TOLERANT THAN PRIOR GENERATIONS

They were raised on sports teams, standardized testing,

and group learning, so it is not surprising that this would
transfer into the workplace.

The value of teamwork has also created tolerance for subjects that older
generations would not approve of. An example of this is demonstrated in a
study conducted by Deal on 2010, which found that, on average, millennials
object less to tattoos than older generations, especially tattoos on women.

This growth in tolerance can be connected to growing up in a more diverse

world and working in teams to gain new perspectives in completing a project
 MILLENNIALS ENJOY MILLENNIALS ARE ALSO
UTILIZING TECHNOLOGY KNOWN AS THE "LOOK AT
ME" GENERATION

The Millennial They also found

BABY BOOMERS COMPLAINS
generation became THAT MILLENNIALS CAN BE
that the younger
more dependent DIFFICULT TO INTERACT generations were
on technology WITH, ARE ENTITLED, AND perceived to be
OVERLY SERVICE-FOCUSED impatient, lacking in
earlier than other
generations. This comes from work ethic, self-
millennials important and
expressing disloyal.
opinions and
making greater
demands than their
elder and more
"experienced"
counterparts
 MILLENNIALS' EXPECTANCY TO
MILLENNIALS MAY ATTEMPT TO
WORK LIFE BALANCE HAS
GAIN IMPORTANT POSITIONS IN
SOMETIMES CREATED CONFLICT
LARGE PROJECTS SOON AFTER
WITH BABY BOOMER
BEING HIRED
COWORKERS
Coworkers can be taken aback This conflict could be the
by this, believing arrogance background mentality
drives the new generation and that millennials are selfish
not their need to overachieve. and lazy. Myers and
Sadaghiani wrote that the
need for work life balance
makes older generations
doubt millennials
concerning organizational
commitment and
dedication
MILLENNIALS FOCUS MORE ON MILLENNIALS PREFER A BOSS
THEIR OUTSIDE LIVES, BABY WHO CARES MORE THAN ANY
BOOMERS MAY QUESTION THE OTHER QUALITY
SACRIFICES THEY MADE FOR
THEIR CAREER While ambition is found to be the
most valued quality for baby
Older employees may begin boomers and Gen X, millennials
taking a from these differing prefer a boss who cares more
personal values. greater interest than any other quality. They also
in their own private lives, or prefer their managers to be
additional conflicts may arise. inspiring and imaginative.
Overall, millennials prefer a more
interpersonal relationship with
their management and to know
that their manager cares.
 Who are the

FILLENIALS?
In the Philippines, Filipino Millennials
or “Fillennials” is now a thing.

Filipino millennials have their unique

characteristics, and thus are
specifically called fillennials.
Fillennials are rising to the dare.

Study shows that the Filipino

Millenials are significantly different
from Millenials to other countries.
 y.o.l.o You Only Live Once
It is a famous line that became popular at the phase of millenials - or ‘seize the day’
An article of Nathan A. Heflick, Ph.D., The Psychology of "YOLO" discusses the
characteristic of millennials and fillennials
The catchphrase "YOLO" (you only live once) has become a cultural sensation. It is
not new. The Latin poet Horace coined "Carpe Diem" in 23 BC.
 CHARACTERISTICS OF FILLENIALS

CLOSENESS TO FAMILY
Fillennials are very passionate because they want to be better
than their parents. That is why they try to achieve more, pursue
higher studies.
They recognize that living the life and being able to live the life
you deserve should enable one to live with its benefits

SELFIE GENERATION
Millenials invented the selfie, so as the Filipino millenials
flourished it more in social media.
They grew up with cellphones and have nearly instant access
to social media as it is the era where it was popularly borned.
 CHARACTERISTICS OF FILLENIALS

SPENDTHRIFTS
They are usually spendthrifts who usually spend for luxury
goods and so are also described as “broke“.
This focus on self-care is driven by a desire to maintain a
balanced lifestyle and the need to combat the pressures they
face, such as economic uncertainty, job stress, and the
challenges of managing work-life balance.

ME, ME, ME GENERATION

They are called as narcissist positively.
The term was popularized by Time magazine in a 2013 article.
The phrase refers to the idea that millennials are self-obsessed
and prioritize "self-realization" and "self-fulfillment" over social
responsibility.
 CHARACTERISTICS OF FILLENIALS

SELF-EXPRESSIVE & LIBERAL

Fillennials tend to have positive views of themselves, and score
higher on measures of self-esteem.
Fillennials tend to have very positive views of themselves and
are very optimistic about their expectations for their lives and
they're more likely to say that they're above average

FUN-LOVING
They love watching TV, listening to music, eating out, and
spending time with friends and family. Digital streaming has
become the standard when it comes to TV and audio.
Fillennials often use music as a way to escape reality and
remind themselves of good memories.
 CHARACTERISTICS OF FILLENIALS

SOCIALLY & POLITICALLY ENGAGED

Fillennials are reshaping political discourse, showing evolving
attitudes towards governance, social issues, and economic
policies.
Because of social media, Fillennials are the most connected
generation, and use social media to share and receive
information, and to raise awareness for causes they care about.

TECHNOLOGY AND SOCIAL MEDIA RELIANT

They do not usually read newspapers but get information
from Google or Waze for road directions, that’s why they have
short attention span.
Fillennials are early adopters of technology, and use it for a
variety of purposes, including communication, entertainment,
and creative expression.
Thank
You!