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Cyberres

The CyberRes Brand Guidelines document outlines the visual presentation standards for CyberRes, a Micro Focus line of business focused on security solutions. It includes specifications for logo usage, typography, color palettes, product family marks, and various applications such as PowerPoint templates and merchandise. The guidelines emphasize maintaining brand consistency and provide resources for accessing brand assets.

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Gaspar Dange
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0% found this document useful (0 votes)
42 views33 pages

Cyberres

The CyberRes Brand Guidelines document outlines the visual presentation standards for CyberRes, a Micro Focus line of business focused on security solutions. It includes specifications for logo usage, typography, color palettes, product family marks, and various applications such as PowerPoint templates and merchandise. The guidelines emphasize maintaining brand consistency and provide resources for accessing brand assets.

Uploaded by

Gaspar Dange
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
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Brand

Guidelines
2022
A Micro Focus line of business
Updated February 2022
Contents

Logo Elements Applications Other


Brand Architecture Typography CyberRes.com Resources
Logo Color Social Media Questions
Clearspace Photography Pull-up Banners
Logo and Color Illustration PowerPoint Template
Micro Focus Qualifier Icons Merchandise
Product Family Marks Patterns
Product Icons The Grid
Program Lockups Gradients

2 | CyberRes Brand Guidelines


Introduction

CyberRes helps companies protect what


matters most. This document explains how
we present ourselves visually.

3 | CyberRes Brand Guidelines


Logo
Brand
Architecture

Micro Focus is the parent


company to two lines of business:
Vertica, which comprises
its analytics solutions, and
CyberRes, which comprises its
security solutions.

5 | CyberRes Brand Guidelines


Logo

The logo for CyberRes is


a custom logotype using a
font called Proxima Nova.
Some of the letterforms have
been adjusted specifically for
this logo.

Always use the logotype in


instances where the logo is
needed—never just type the
word “CyberRes” in place of
the logotype.

6 | CyberRes Brand Guidelines


Clearspace

To ensure the logo has space


to breathe, use the height of
the letter R to determine the
spacing around the logo. Using
this space will ensure that it is
not crammed into and lost with
other visuals and information.

7 | CyberRes Brand Guidelines


Logo and Color

On light backgrounds, use


either the red or black
version of the logo. On dark
backgrounds, always use the
white version.

8 | CyberRes Brand Guidelines


Micro Focus
Qualifier

Because CyberRes is a
Micro Focus line of business
and still part of the Micro Focus
company, please include this
verbiage as a qualifier on assets
whenever possible.

When the CyberRes logo is


visible and the qualifier can be
a stand-alone statement (such
as on PowerPoint presentations)
use the following verbiage:

A Micro Focus line


of business

PowerPoint Presentation

9 | CyberRes Brand Guidelines


Website

When the CyberRes logo is not When the qualifier is part of a larger
visible (such as in the website piece of text (such as in email footers),
footer) use the following verbiage: use the following verbiage:

CyberRes, a Micro Focus CyberRes is a Micro Focus line


line of business of business. Email

10 | CyberRes Brand Guidelines


Micro Focus Helpful Tip

Qualifier Lockup What are examples of


appropriate use of the
Micro Focus qualifier
lockup?
Two examples of appropriate
use of the lockup include
when providing a logo to
Where the qualifier verbiage another company to be
cannot be included on an asset, featured as a sponsor, or in
and it is deemed necessary to co-branded lockups like the
include, use the official lockup one below:
shown on the right. Some
assets do not require the Micro
Focus qualifier, such as social
media, email signatures, and
other small assets.

When used in the lockup, the


qualifier verbiage is set in title
case.

Do not create your own


lockups. Any exceptions must
be approved by the MF Brand
and UX Team.

11 | CyberRes Brand Guidelines


Micro Focus
Partner Lockups

Partner lockups use either


version of the CyberRes logo
with a line dividing it from
the partner’s logo. The space
between each logo and the line
is 1.25 × the height of the R in
“CyberRes.”

12 | CyberRes Brand Guidelines


Product
Family Marks

Marks for the product families have been


designed to be both unique and to tie
together as a whole. Each has been designed
using two simple geometric shapes.

Voltage NetIQ Fortify ArcSight Interset


Data Privacy Identity & Access Application Security Artificial
and Protection Management Security Operations Intelligence

13 | CyberRes Brand Guidelines


Product
Family Marks
Construction

Each product family mark


is constucted using an
11x11 unit grid.

11 units

11 units

14 | CyberRes Brand Guidelines


Product
Family Marks x x

Configurations
x
Mark only

x x

The product family marks


can be used either by
themselves or combined
with the product name.

Clearspace for each


configuration is shown
on the right. Mark + Name
Horizontal

Mark + Name
Stacked

15 | CyberRes Brand Guidelines


Product Icons
ArcSight

ArcSight ArcSight ArcSight ArcSight ArcSight


ESM Intelligence Logger Recon SOAR

Product icons follow a global


strategy for the consistency and
unity of the CyberRes brand.
Each icon carries its respective Fortify
family icon with a one to
two-letter abbreviation of the Fortify Application Fortify Audit Fortify Fortify Static Fortify Software Fortify
Defender Assist on Demand Code Analyzer Security Center WebInspect
product name underneath.

Do not create your own product


icons. If a product icon needs to
be added to the library, please NetIQ
contact the Brand & UX Team.
NetIQ Advanced NetIQ NetIQ NetIQ NetIQ Data Access NetIQ Directory and NetIQ NetIQ Group Policy
Product icon library › Authentication AD Bridge Access Manager Change Guardian Governance Resourse Administration eDirectory Adminsistrator

NetIQ Identity NetIQ Identity NetIQ Privileged NetIQ NetIQ NetIQ Secure NetIQ Universal Policy
Governance Manager Account Manager Risk Service Sentinel Configuration Manager Administrator

Voltage

Voltage Content Voltage File Voltage Voltage SecureData Voltage Voltage Structured
Manager Analysis Suite SmartCipher Enterprise SecureMail Data Manger

16 | CyberRes Brand Guidelines


Program Lockups

When a program or organization


within the business needs a
mark to designate their area,
the convention shown on the
right is followed.

When the “Line of Business”


sign off cannot be included
elsewhere on the asset, a
version with the verbiage is
available for use.

If you need a program lockup,


contact the MF Brand Lab. Do
not create your own.

17 | CyberRes Brand Guidelines


Elements
Typography
Primary Typeface

Proxima Nova Bold


ABCDEFGHIJKLMNOPQRSTUVWXYZ
Our primary typeface is
Proxima Nova. It is available
on Adobe Fonts with an

abcdefghijklmnopqrstuvwxyz
Adobe Creative Cloud
subscription. As our primary
typeface, it should be used on

1234567890!&?
all marketing materials.

Proxima Nova Regular


ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
1234567890!&?

19 | CyberRes Brand Guidelines


Typography
Alternate Typeface

When Proxima Nova is not


Metropolis Bold
available, use our alternate
typeface, Metropolis. It is an
open-source font available
ABCDEFGHIJKLMNOPQRSTUVWXYZ
on 1001Fonts.com.
abcdefghijklmnopqrstuvwxyz
1234567890!&?
Use Metropolis only for
PowerPoint presentations
and when Proxima Nova is
not available.

Metropolis Regular
ABCDEFGHIJKLMNOPQRSTUVWXYZ
abcdefghijklmnopqrstuvwxyz
1234567890!&?

20 | CyberRes Brand Guidelines


Color

Our main color is red.


However, because red
is such a powerful color, CyberRed Midnight Purple Blue Aqua Green Yellow Orange
#F72047 #242452 #664DC7 #4B77F2 #68D9FF #66CA90 #FCDA1E #FF9629
it should be used very RGB: 247, 32, 71 RGB: 36, 36, 82 RGB: 102, 77, 199 RGB: 75, 119, 242 RGB: 104, 217, 255 RGB: 102, 202, 144 RGB: 252, 219, 31 RGB: 255, 150, 41

sparingly. CMYK: 0, 98, 71, 0 CMYK: 100, 94, 0, 50 CMYK: 82, 78, 0, 0 CMYK: 86, 45, 0, 0 CMYK: 55, 0, 1, 0 CMYK: 62, 0, 58, 0 CMYK: 0, 8, 100, 0 CMYK: 0, 50, 100, 0
PMS: Red 032 PMS: 2119 PMS: 2725 PMS: 2727 PMS: 305 PMS: 2247 PMS: 115 PMS: 137

The extended palette of


additional primary colors
and tints provides a wide
selection of colors for a
variety of uses.

#FF636D #3F3F73 #8483FF #7B9EFF #9EE7FF #98E3B7 #FFE479 #FFB347


RGB: 255, 99, 109 RGB: 63, 63, 115 RGB: 132, 131, 255 RGB: 123, 158, 255 RGB: 158, 231, 255 RGB: 152, 227, 183 RGB: 255, 228, 221 RGB: 255, 179, 71
CMYK: 0, 69, 51, 0 CMYK: 82, 77, 0, 19 CMYK: 73, 61, 0, 0 CMYK: 61, 21, 0, 0 CMYK: 38, 0, 6, 0 CMYK: 42, 0, 33, 0 CMYK: 0, 5, 59, 0 CMYK: 0, 31, 85, 0
PMS: 2345 PMS: 2117 PMS: 2715 PMS: 2142 PMS: 304 PMS: 2246 PMS: 2002 PMS: 1365

White Slightly Grey Bright Grey Grey Silver Dim Grey Dark Grey Near Black Black
#FFFFFF #F5F7F8 #ECEEEF #DCDEDF #BDBEC0 #656668 #323435 #1B1A22 #000000
RGB: 255, 255, 255 RGB: 245, 247, 248 RGB: 236, 238, 239 RGB: 220, 222, 223 RGB: 189, 190, 192 RGB: 101, 102, 104 RGB: 50, 52, 53 RGB: 27, 26, 34 RGB: 0, 0, 0
CMYK: 0, 0, 0, 0 CMYK: 3, 1, 1, 0 CMYK: 6, 4, 4, 0 CMYK: 13, 8, 9, 0 CMYK: 26, 20, 20, 0 CMYK: 60, 51, 49, 20 PMS: CMYK: 71, 63, 61, 57 CMYK: 92, 73, 29, 89 CMYK: 20, 20, 20, 100
PMS: 656 PMS: 649 PMS: Cool Grey 1 PMS: Cool Grey 2 Cool Grey 9 PMS: Black 7 PMS: 532 PMS: Black

21 | CyberRes Brand Guidelines


Photography

Photography should be
friendly, but professional.

22 | CyberRes Brand Guidelines


Illustration

Illustrations are created using


simple, flat, geometric shapes.
Colors should be pulled from the
palette to maintain consistency
and a cohesive feel.

23 | CyberRes Brand Guidelines


Illustration
(Continued)

Illustrations can be very


simple—almost icons—
like those to the left.

24 | CyberRes Brand Guidelines


Icons

A set of simple, mono-line


icons should be used in most
cases where icons are needed.

These icons are available for


download to use in PowerPoint
presentations here.

25 | CyberRes Brand Guidelines


Patterns All Products Pattern

Because of the geometric


nature of the product family
marks, they can be arranged
in a variety of ways to create
different textures.

These textures can be


scaled large or small, be
bold or subdued, and be
used as a main image or as
a background texture.

ArcSight Pattern NetIQ Pattern Fortify Pattern Voltage Pattern Interset Pattern

26 | CyberRes Brand Guidelines


The Grid

The grid pattern can be used


as a texture or a way to add
form to an illustration.

27 | CyberRes Brand Guidelines


Gradients

Gradients made using the


brand colors can also be used
as backgrounds and textures.

28 | CyberRes Brand Guidelines


Applications
Pull-up
Banners

Intelligently Intelligently Intelligently


adapt your adapt your adapt your
cybersecurity. cybersecurity. cybersecurity.
Protect. Detect. Evolve. Protect. Detect. Evolve. Protect. Detect. Evolve.

30 | CyberRes Brand Guidelines


PowerPoint Template

31 | CyberRes Brand Guidelines


Merchandise
T-shirts

32 | CyberRes Brand Guidelines


Resources
To access resources such as
the product icons, patterns, and
photography, click here.

Questions
For any questions or specific
needs, please submit a request
to MF Brand Lab or contact
Dave Groom, Director of Brand
Communications.

© 2021 Micro Focus. CyberRes is a Micro Focus line of business.

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