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Elemental Full Report

The ELEMENTAL Kids Seasonal Narrative emphasizes the revival of natural materials through modern design, blending past influences with contemporary aesthetics. It highlights the emergence of new bohemian styles, inventive craft processes, and a focus on sustainability in children's fashion. Key items for both girls and boys feature versatile designs and materials, while accessories and footwear reflect a commitment to comfort and creativity.

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yixiao
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0% found this document useful (0 votes)
72 views34 pages

Elemental Full Report

The ELEMENTAL Kids Seasonal Narrative emphasizes the revival of natural materials through modern design, blending past influences with contemporary aesthetics. It highlights the emergence of new bohemian styles, inventive craft processes, and a focus on sustainability in children's fashion. Key items for both girls and boys feature versatile designs and materials, while accessories and footwear reflect a commitment to comfort and creativity.

Uploaded by

yixiao
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
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ELEMENTAL | BANNER

SS 26

Kids Seasonal Narrative


ELEMENTAL
By learning from the past, we are inspired to embark on a journey of artisanal intelligence
that bridges the gap between the past, present, and future of design.celebrates natural
materials that are revived through modern applications, proving their longevity as well as a
connection to their natural allure.
ELEMENTAL | KIDS MARKET INTELLIGENCE

How Will Our Current Reality Validate This Forecast?

Elemental celebrates natural materials that are revived through modern applications, proving their longevity as well as a
connection to their natural allure. By learning from the past, we are inspired to embark on a journey of artisanal intelligence that
bridges the gap between the past, present, and future of design.

New bohemian aesthetics emerge with a sense of intuition and soft power within the modern context. With light layers and
flowing silhouettes, this story inspires movement and the inclination to roam with the uninhibited nature of a child.

Subtle sophistication and elemental craft melds with old world influences resulting in inventive applications and a dedication to
technique. With a focus on materials, supreme creativity arrives from applying traditional skills to new mediums.

Patterns and graphics are inspired by poetic symbology like evolved symbols, repetitive patterns, or handwritten scribes.
These figures symbolize an expression of alternative storytelling methods achieved through repetition and topographic markings.
Inventive craft processes inspire us to think beyond their intended use for design that illustrates a collective history.
ELEMENTAL | MOOD

12-0605 TCX 12-0817 TCX 18-1449 TCX 17-3910 TCX 17-1048 TCX 15-0542 TCX 18-1512 TCX 12-5202 TCX 15-1334 TCX 17-1022 TCX 19-5220 TCX

Peeled Lychee Buttercream Darkened Coral Lost Lilac Kombucha Algae Bloom Washed Plum Putty Beige Coral Blaze Ginger Root Jaded Teal
19-5220 TCX

12-0605 TCX
ELEMENTAL | COLOR USAGE

17-1022 TCX

18-1512 TCX

17-1048 TCX

17-3910 TCX

15-1334 TCX

12-0817 TCX

17-1048 TCX
ELEMENTAL | INFLUENCES

LOEWE CRAFTED WORLD No. 21 SS 24


Luxury fashion house Loewe, fronted by creative The brainchild and lucky number of designer Alessandro
director Jonathan Anderson, showcased the Crafted Dell'Acqua, this Milan-based luxury label draws on his
World exhibition in Shanghai, meant to celebrate the expertise in form-fitting tailoring, high-quality fabrics, and
global community of artisans—from chronicling the minimalist silhouettes. The Milan-based label offers a
brand's history in elite craftsmanship to the journey fresh take on contemporary Italian clothing for kids, as
on becoming a destination for pioneering innovation. well as women's and men's.

STELLA MCCARTNEY SS 24 SUUKY SS 24


A bold display of conscious luxury fashion and material Compiling the knowledge of two generations in the textile
innovation, Summer 2024 is a study in family, freedom industry, João Falley set out in 2017 to launch her own
and fluidity. Reinterpreting pieces from Stella’s archive brand of home linen, eventually leading to apparel. All the
as well as those she borrowed from her parents, and products are made in Portugal under strict environmental
her daughters now borrow from her, this eclectic edit is and social certifications. The brand exudes a beautiful
an exploration of texture, proportion and decoration. old-world aesthetic with timeless collections of
comfortable garments that will outlast generations.
ELEMENTAL | DESIGN DETAILS GIRLS

Color-blocked Stitching Fringe Trim Embroidered Pocket

Crochet Straps Eyelet Patterns Smooth Linen Blend

Peek-a-boo Pattern Pattern Mixing Subtle Cut-outs


ELEMENTAL | DESIGN DETAILS BOYS

Pop Color Carabiner Printed French Terry Braided Drawstring

Organic Prints Mini Collar Slouchy Pocket

Crafty Appliques Linen Henley Crochet Knit Cotton


ELEMENTAL | KEY ITEMS GIRLS | KEY ITEMS GIRLS

UTILITARIAN SET MAXI DRESS WIDE LEG PANTS CROPPED TANK

This gender-inclusive set can easily be worn Crafted from soft cotton or linen, the Maxi A key capsule item, Wide Leg Pants Easy cropped tops feature adjustable
together or separately for added versatility. Dress can easily be dressed up or down. feature a cropped fit and an easy tie belt thick straps and a boxy shape for
A timeless look, this set can be easily Easy to layer, this dress can be worn that can be removed. Materials like linen comfort. Ruched necklines and fringe
updated through color, pattern, and material throughout the year. Its generous fit also are key for Spring/Summer, while the hems add interest and texture.
updates. grows with the child for optimal wearability. cropped length and wide fit allow for optimal
comfort and movement.
ELEMENTAL | KEY ITEMS GIRLS | MORE PHOTOS

1. Coco au Lait (Brand) 2. Sunguard Swim (Brand) 3. Saesta Surf (Brand) 4. Lainsnow (Brand) 5. Good Weekend (Brand) 6. Folpetto (Brand) 7. Farewell Swim (Brand) 8. Simple Folk (Brand) 9. Good Weekend (Brand) 10. Good
Weekend (Brand)
ELEMENTAL | KEY ITEMS GIRLS | MORE PHOTOS

1. Saesta Surf (Brand) 2. Cheryl Creations (Brand) 3. Mini A Ture (Brand) 4. Farewell Swim (Brand) 5. 120 Percent Lino (Brand) 6. 120 Percent Lino (Brand) 7. Commas (Brand) 8. Five CM (Brand) 9. Cmmn Swdn (Brand) 10. Frescobol
Carioca (Brand)
ELEMENTAL | KEY ITEMS GIRLS | MORE PHOTOS

1. Julius (Brand) 2. Ooops My Boy (Brand) 3. Pepe Shoes (Brand) 4. Rick Owens (Brand) 5. Belle Chiara (Brand) 6. MM6 (Brand) 7. Middle Daughter (Brand) 8. Wildkind (Brand) 9. Chloe Kids (Brand) 10. Misha and Puff (Brand)
ELEMENTAL | KEY ITEMS GIRLS | MORE PHOTOS

1. Boysmans (Brand) 2. Fear of God (Brand) 3. Molo (Brand) 4. Boysmans (Brand) 5. Weekend House (Brand) 6. Il Gufo (Brand) 7. ZhoeandTobiah copy 8. SimpleKids 9. HundredPieces6 10. LouiseMisha1
ELEMENTAL | KEY ITEMS GIRLS | MORE PHOTOS

1. Little Bambah (Brand) 2. Zimmermann (Brand) 3. By Walid x Kindred (Brand) 4. MC2 Saint Barth Kids (Brand) 5. ZhoeandTobiah 6. Soor 7. OAS1 8. LouiseMisha copy 9. Liewood copy 2 10. Hartford
ELEMENTAL | KEY ITEMS GIRLS | MORE PHOTOS

1. Belle Chiara (Brand) 2. MM6 (Brand) 3. MM6 (Brand) 4. Paade Mode (Brand) 5. Paade Mode (Brand) 6. Pepe Shoes (Brand) 7. Middle Daughter (Brand) 8. Middle Daughter (Brand) 9. Pauline Suzor (Photographer)
ELEMENTAL | KEY ITEMS BOYS | KEY ITEMS BOYS

OVERSIZED TANK PRINTED SET CROPPED PANTS LIGHTWEIGHT SHIRT JACKET

Loose-fitting and featuring oversized This gender-inclusive set can easily be worn Cropped pants feature utility details like A key transeasonal item, the shirt jacket
necklines and arm holes, this basic tank together or separately for added versatility. A removable belts with a functional zippered in sturdy yet soft denim or canvas allows
can easily be paired with any summer timeless look, this set can be easily updated pouch. Belted pant legs allow the item to
for effortless layering. Front pockets add
bottoms. Breathable cotton allows for through color, pattern, and material updates. grow with the child or adjust pant length to
both function and style, while solid colors
ultimate comfort. the wearer's preference.
or a subtle pattern ensure versatility.
ELEMENTAL | KEY ITEMS BOYS | MORE PHOTOS

1. Coco au Lait (Brand) 2. Sunguard Swim (Brand) 3. Saesta Surf (Brand) 4. Lainsnow (Brand) 5. Good Weekend (Brand) 6. Folpetto (Brand) 7. Farewell Swim (Brand) 8. Simple Folk (Brand) 9. Good Weekend (Brand) 10. Good
Weekend (Brand)
ELEMENTAL | KEY ITEMS BOYS | MORE PHOTOS

1. Saesta Surf (Brand) 2. Cheryl Creations (Brand) 3. Mini A Ture (Brand) 4. Farewell Swim (Brand) 5. 120 Percent Lino (Brand) 6. 120 Percent Lino (Brand) 7. Commas (Brand) 8. Five CM (Brand) 9. Cmmn Swdn (Brand) 10. Frescobol
Carioca (Brand)
ELEMENTAL | KEY ITEMS BOYS | MORE PHOTOS

1. Julius (Brand) 2. Ooops My Boy (Brand) 3. Pepe Shoes (Brand) 4. Rick Owens (Brand) 5. Belle Chiara (Brand) 6. MM6 (Brand) 7. Middle Daughter (Brand) 8. Wildkind (Brand) 9. Chloe Kids (Brand) 10. Misha and Puff (Brand)
ELEMENTAL | KEY ITEMS BOYS | MORE PHOTOS

1. Boysmans (Brand) 2. Fear of God (Brand) 3. Molo (Brand) 4. Boysmans (Brand) 5. Weekend House (Brand) 6. Il Gufo (Brand) 7. ZhoeandTobiah copy 8. SimpleKids 9. HundredPieces6 10. LouiseMisha1
ELEMENTAL | KEY ITEMS BOYS | MORE PHOTOS

1. Little Bambah (Brand) 2. Zimmermann (Brand) 3. By Walid x Kindred (Brand) 4. MC2 Saint Barth Kids (Brand) 5. ZhoeandTobiah 6. Soor 7. OAS1 8. LouiseMisha copy 9. Liewood copy 2 10. Hartford
ELEMENTAL | KEY ITEMS BOYS | MORE PHOTOS

1. Belle Chiara (Brand) 2. MM6 (Brand) 3. MM6 (Brand) 4. Paade Mode (Brand) 5. Paade Mode (Brand) 6. Pepe Shoes (Brand) 7. Middle Daughter (Brand) 8. Middle Daughter (Brand) 9. Pauline Suzor (Photographer)
ELEMENTAL | FOOTWEAR GIRLS | FOOTWEAR GIRLS

Optimal minimalism and comfort is key for Girls' Footwear. Extra padding and platform soles are key for pool slides, while classic clogs are done in durable leathers. Colorful stitching adds a crafty
touch to espadrilles.

LEATHER CLOGS STITCHED ESPADRILLES FOAM SLIDES


ELEMENTAL | FOOTWEAR GIRLS | MORE PHOTOS

1. Douuod Kids (Brand) 2. Rick Owens (Brand) 3. No 21 (Brand) 4. Ancient Greek Sandals (Brand) 5. Chloe (Brand) 6. The Row (Brand) 7. Maison Margiela (Brand) 8. Suicoke (Brand) 9. Age of Innocence (Brand) 10. Bopeeps (Brand)
ELEMENTAL | FOOTWEAR GIRLS | MORE PHOTOS

1. La Coqueta (Brand) 2. Age of Innocence (Brand) 3. Pepe Kids (Brand) 4. Eli1957 (Brand) 5. Monnalisa (Brand) 6. Eli 1957 (Brand) 7. Burberry Kids (Brand) 8. Mi Mi Sol (Brand) 9. Florens (Brand)
ELEMENTAL | FOOTWEAR BOYS | FOOTWEAR BOYS

Timeless footwear is updated in new materials and colors for a fresh take and a clean, minimalist aesthetic. Clogs with elasticized straps feature textured woven raffia, while canvas and leather are key
for strappy fisherman and slide-on styles.

LEATHER FISHERMAN FRAYED CANVAS WOVEN SLINGBACK


ELEMENTAL | FOOTWEAR BOYS | MORE PHOTOS

1. Douuod Kids (Brand) 2. Rick Owens (Brand) 3. No 21 (Brand) 4. Ancient Greek Sandals (Brand) 5. Chloe (Brand) 6. The Row (Brand) 7. Maison Margiela (Brand) 8. Suicoke (Brand) 9. Age of Innocence (Brand) 10. Bopeeps (Brand)
ELEMENTAL | FOOTWEAR BOYS | MORE PHOTOS

1. La Coqueta (Brand) 2. Age of Innocence (Brand) 3. Pepe Kids (Brand) 4. Eli1957 (Brand) 5. Monnalisa (Brand) 6. Eli 1957 (Brand) 7. Burberry Kids (Brand) 8. Mi Mi Sol (Brand) 9. Florens (Brand)
ELEMENTAL | ACCESSORIES GIRLS | ACCESSORIES GIRLS

Materials like crochet add texture and intrique to classic Girls' Accessories like totes. Bucket hats are updated in organic patterns and hair clips take inspiration from nature in the form of shells,
starfish, and more.

CROCHET TOTE PRINTED BUCKET HAT FOUND OBJECTS CLIPS


ELEMENTAL | ACCESSORIES GIRLS | MORE PHOTOS

1. Ami Paris (Brand) 2. Supreme (Brand) 3. Happymess (Brand) 4. Animals Observatory (Brand) 5. Paolo Pecora (Brand) 6. Isabel Marant (Brand) 7. Zimmermann (Brand) 8. Zimmermann (Brand) 9. Bonpoint (Brand) 10. Monnalisa
(Brand)
ELEMENTAL | ACCESSORIES GIRLS | MORE PHOTOS

1. Jacquemus (Brand) 2. Chloe (Brand)


ELEMENTAL | ACCESSORIES BOYS | ACCESSORIES BOYS

Material updates breathe new energy into Boys' Accessories. Crochet finds its way into the popular bucket hat style, while plisse adds texture and elgance to simple neckties. Sporty, durable
materials like mesh add increased fuctionality to utilitarian bags.

MESH CROSSBODY CROCHET BUCKET HAT PLISSE NECKTIE


ELEMENTAL | ACCESSORIES BOYS | MORE PHOTOS

1. Ami Paris (Brand) 2. Supreme (Brand) 3. Happymess (Brand) 4. Animals Observatory (Brand) 5. Paolo Pecora (Brand) 6. Isabel Marant (Brand) 7. Zimmermann (Brand) 8. Zimmermann (Brand) 9. Bonpoint (Brand) 10. Monnalisa
(Brand)
ELEMENTAL | ACCESSORIES BOYS | MORE PHOTOS

1. Jacquemus (Brand) 2. Chloe (Brand)


ELEMENTAL | TREND ROADMAP

Macro Trends FULL CIRCLE POWER SHIFT

A deeper understanding of the bonds between individual and environmental Mounting institutional distrust and digital innovations like AI will fuel a dramatic
well-being will empower humankind to protect itself from the risks coming reshaping of power dynamics and give rise to new sources and means of
down the line and strive for a liveable planet for all. influence around the globe.

Cultural Sentiments ECOSYSTEMS HUMBLE HERITAGE

Galvanized by new technologies and regenerative practices, a systems-led A search for meaning and authenticity is inspiring a reexamination of humble
approach guided by abundance and smart, high-impact solutions is fueling the traditions, stories, and ways of the modern past.
next era of sustainability.

Design Aesthetics HONORED

In a world yearning for profound connection and deeper meaning, a new era
of co-creation is beginning to emerge. Diverse perspectives intertwine, as
multi-generational friendships blossom, uniting a passion for shared
experiences and inclusive spaces

Seasonal Narratives ELEMENTAL

By learning from the past, we are inspired to embark on a journey of artisanal


intelligence that bridges the gap between the past, present, and future of
design.

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