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Sales Management and Strategy Quiz

The document consists of a series of multiple-choice questions and answers related to sales management strategies and principles. Key topics include the importance of customer satisfaction, sales force management, sales planning, and the evolving role of salespeople. The answers indicate a focus on maximizing benefits, continuous growth, and building relationships with customers.

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Sidhant Bose
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20 views3 pages

Sales Management and Strategy Quiz

The document consists of a series of multiple-choice questions and answers related to sales management strategies and principles. Key topics include the importance of customer satisfaction, sales force management, sales planning, and the evolving role of salespeople. The answers indicate a focus on maximizing benefits, continuous growth, and building relationships with customers.

Uploaded by

Sidhant Bose
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd
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Q1 What will be the result of promising and over delivering sales strategy

1. Happy Customers
2. Customer dissatisfaction
3. Customer exchange
4. Full line sales
Ans -1
Q2 Sales management is a discipline of……………... benefits a company and its customers
receive from the efforts of its sales force.
1. Minimizing
2. Maximizing
3. Controlling
4. None of the above
Ans -2
Q3 The main objective of sales management is-------
1. Decrease in profits and continuous growth
2. Increase in profits and stagnant growth
3. Increase in profits and continuous growth
4. Decrease in profits and stagnant growth
Ans -3
Q4 Sales management is the -------- of sales staff, and the tracking and reporting of the
company’s sales.
1. Strategy
2. Training and development
3. Management
4. None of the above
Ans –2
Q5 ----------- is the fundamental guiding principle of Sales management.
1. Customer delight
2. Customer Orientation
3. Customer Satisfaction
4. None of the above
Ans –1

Q6 One of the elements of sales planning is to --------for selling activities


1. Set Objectives
2. Schedule objectives
3. Track Objectives
4. None of the above
Ans- 1
Q7 From the economic systems point of view, the role of marketing intermediaries is to
transform:
1. Raw material into finished products
2. Consumer needs with producers
3. Consumer needs and wants into product desires
4. Assortment of products made by producers into the assortments wanted by the
consumers.
Ans---4
Q8 Which of the following statements about the sales force management is true
1. The sales force is the most updated link to the customer
2. As organisations implement the marketing concept, they soon realize how important
it is to be sales oriented.
3. Personal selling is usually less expensive than advertising
Ans----- 2
Q9 Which of the following is not a common qualifying criterion for prospects in selling?
1. Age
2. Need of the product
3. Ability to pay
4. Authority to buy
Ans – 1
Q10 What is the role of salespeople in the early 21st century
1. Focusing solely on one-time sales
2. Implementing pressure sales tactics
3. Building a personal relationship and ensuring purchases
4. Reducing follow up contact with customers
Ans--3

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