AYUSH RAJAT

Business Analyst
Hyderabad | Rajat.ayush38@gmail.com | +919454544548 | www.linkedin.com/in/ayushrajat

PROFILE SUMMARY
• 3+ years of experience in product development, data-driven decision-making, and business
analysis across B2B and B2C platforms.
• Expertise in Agile methodologies, product roadmap planning, market research, and cross-
functional collaboration.
• Strong understanding of MVP development, feature prioritization, wireframing (Miro, Figma), and
PRD creation.
• Proficient in SQL, Power BI, A/B testing, and user research to drive product enhancements.
• Passionate about customer-centric problem-solving, workflow automation, and optimizing
product adoption.
• Reduced requirement gaps by 30% and increased execution efficiency by 20% through process
optimization.

CERTIFICATIONS
• CBAP (In Progress) – Simplilearn (2025)
• SQL (Intermediate & Basic) – HackerRank (2025)
• Agile Project Management – Google (2024)
• Power BI & Tableau – 365 Careers & Ligency (2022)
• Advanced Excel – LinkedIn (2022)

TECHNICAL SKILLS
• Product Management: Product Roadmap, Feature Prioritization, PRDs, Wireframing, User Stories
• Data Analysis & Reporting: SQL, Power BI, A/B Testing, User Research
• Tools: Jira, Miro, Figma, Draw.io, Microsoft Office
• Agile & Workflow Optimization: Requirement Gathering, Stakeholder Collaboration
• Business Strategy: Market Research, Competitive Benchmarking, Customer Insights

WORK EXPERIENCE
Brane Group (Sept 2022 – Present)
Business Analyst
• Led end-to-end product development & implementation for 5+ projects, collaborating with
engineering, design, and business teams.
• Developed and managed product roadmaps, ensuring alignment with business goals and user
needs.
• Owned feature ideation, PRD creation, and backlog grooming, working closely with stakeholders to
refine product requirements.
• Designed wireframes & prototypes using Miro and Figma to visualize user flows and improve UX/UI.
• Implemented A/B testing strategies to evaluate feature performance and optimize adoption.
• Automated reporting & dashboarding using SQL and Power BI to track KPIs and inform data-driven
decision-making.
• Reduced issue resolution time by 35% by streamlining post-implementation analysis and feedback
loops.
• Strengthened stakeholder collaboration, conducting 50+ formal presentations and aligning product
features with business objectives.
• Ensured timely delivery through proactive risk mitigation, sprint planning, and structured execution
strategies.
Key Achievements:
• Reduced requirement gaps by 30%, improving development efficiency and reducing rework.
• Increased execution efficiency by 20% through workflow automation and process optimization.
• Automated data reporting, reducing manual effort by 40% and improving accuracy.
• Achieved 95%+ client satisfaction through proactive product support & enhancements.
Zycus Infotech Pvt. Ltd. (Dec 2021 – Aug 2022)
Procurement Analyst – Spend
• Conducted data-driven spend analysis & cost-benefit evaluations to optimize vendor selection &
procurement strategy.
• Developed ETL-based data pipelines & SQL queries to automate procurement reporting & improve
forecasting.
• Recommended automation solutions to reduce inefficiencies & improve procurement cycle time.
• Designed real-time dashboards to monitor procurement KPIs, improving compliance and decision-
making.
Key Achievements:
• Reduced procurement cycle time by 25%, improving operational efficiency.
• Improved vendor selection accuracy by 40%, optimizing procurement costs.
• Enhanced procurement forecasting accuracy by 30% through advanced data analysis.
• Strengthened compliance, reducing financial risk exposure by 20%.
Puravankara Ltd. (Feb 2021 – Nov 2021)
Senior Executive
• Conducted market research & competitive benchmarking to inform strategic decision-making.
• Developed go-to-market (GTM) strategies for B2B & B2C customer acquisition, optimizing marketing
efforts.
• Improved CRM workflows to increase sales pipeline visibility and customer engagement.
• Created customer segmentation models to refine targeting and boost conversions.
Key Achievements:
• Increased sales conversions by 22% through CRM optimization & targeted marketing.
• Improved revenue forecasting accuracy by 30% via in-depth market analysis.
• Increased client acquisition rates by 15% with strategic GTM initiatives.
• Enhanced customer satisfaction scores by 20% through better onboarding & support.
Insplore Consultants Pvt. Ltd. (Feb 2020 – Aug 2020)
Management Trainee
• Developed risk assessment models for fraud detection in financial transactions.
• Adapted sales processes for digital-first customer engagement, improving lead conversions.
• Conducted financial analysis & tax optimization for enterprise clients.
• Assisted in developing new underwriting standards for improved risk assessment.
Key Achievements:
• Improved fraud detection accuracy by 35% using machine learning-based risk models.
• Enabled 100% digital customer engagement, boosting policy sales.
• Secured INR 1.3 lakhs in tax reductions for key clients.
• Enhanced risk assessment accuracy by 25%, reducing claim processing delays.

EDUCATION
• PGPM (Operations & Marketing Management) – ICFAI Business School, Pune (2019 – 2021)
• B.Tech (Civil Engineering) – Dr. A.P.J. Abdul Kalam Technical University (2014 – 2018)