CSR REPORT: PREP WORK
10 Points
Select 2 nonprofit organizations to research for your CSR Report (cannot select
Make-A-Wish).
Find the evidence below using the organization’s website, Charity Navigator,
and 1 additional source.
Use the Library Research Guide (Nonprofits tab) to find the required sources.
Required Sources: Use 1 Additional Source
Use for Each Organization for Each Organization
Organization Website Great Nonprofits
Charity Navigator Guidestar
Give.org
Nonprofit Explorer:
ProPublica
If the information requested below is not available for your organization, include
other relevant evidence in the Additional Information section. To write a
persuasive report, you’ll need to find most of the information below. Select
another organization if you can only find limited information.
You can copy/paste information directly from the source to the tables below to
gather evidence. However, you are not allowed to use direct quotes in the report
(except for the testimonial).
Testimonials: Use screenshots to document all testimonials (2 required for
each organization).
Visuals: 2 visual elements are required (1 for each organization). Visuals must
be found using the required sources.
_____________________________________________________________________________
Organization 1 Name:
Organization Website
Complete the table below to add the organization’s website to your reference list.
Follow the examples on the Citation Guidelines.
Author American Cancer Society
Publication Date
2
Title American Cancer Society
Source Title
Link http://www.cancer.org
Find the following information on the organization’s website.
Year the organization started 1913
Headquarters location, Atlanta Georgia
number of offices/chapters
Number of staff/volunteers 1.5M volunteers
Mission/Purpose Help fight cancer with the help of advocacy, research and
patient support
Programs and Outcomes Lodging, transportation, helpline, clinical trials, post surgical
products
Financial Information Revenue- $508,764,000
Programme costs- $663,797,000
Additional Information 152M lives touched in 2023
Testimonial: You are required to use 2 testimonials for each organization. Use screenshots to
document testimonials found on the organization’s website.
3
Visual Elements: 2 visual elements are required for the report (chart/graph/table). Copy/paste any
relevant & persuasive visual elements from the organization’s website here. Avoid photos or
infographics.
Charity Navigator
Complete the table below to add Charity Navigator to your reference list.
Follow the examples on the Citation Guidelines.
4
Author Charity Navigator
Publication Date
Title American Cancer Society
Source Title
Link http://www.charitynavigator.org/ein/131788491
Find the following information on Charity Navigator.
Overall Charity Score 99
Accountability & Finance Score 99
Independent Board Size 22
Program Expense Ratio 80.04%
Fundraising Efficiency Ratio $0.16
Working Capital Ratio 1.91 years
Total Revenue and Expenses Expenses- $746M
Revenue- $657M
Salary of Key Persons Karen E Knudsen Phd, Chief Executive Officer
$1,404,895
Kael Reicin, Chief Fin. & Strategy Officer
$1,133,988
Michael L Neal, Chief Of Org. Advancement
$830,990
William L Dahut, Chief Scientific Officer
$810,090
Andre C Bokhoor, Chief People Officer
$796,113
5
Additional Information 4/4 stars
Visual Elements: 2 visual elements are required for the report (chart/graph/table). Copy/paste any
relevant & persuasive visual elements from the organization’s website here. Avoid photos or
infographics.
Use 1 Additional Source from Each Organization
Select 1 Source Listed
Below
Great Nonprofits
Guidestar
Give.org
Nonprofit Explorer:
ProPublica
Complete the table below to add the additional source to your reference list.
Follow the examples on the Citation Guidelines.
Author Give.org
Publication Date
Title American Cancer Society
Source Title
Link http://give.org/charity-reviews/Health/American-Cancer-Society-
in-Kennesaw-ga-186
Information gathered from additional source:
Costs
Programmes- 82%
Fundraising- 15%
Admin- 3%
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Testimonial: You are required to use 2 testimonials for each organization. Use screenshots to
document testimonials found using the additional source.
No testimonial on additional source
Visual Elements: 2 visual elements are required for the report (chart/graph/table). Copy/paste any
relevant & persuasive visual elements from the source here. Avoid photos or infographics.
Organization 2 Name:
Organization Website
Complete the table below to add the organization’s website to your reference list.
Follow the examples on the Citation Guidelines.
Author Unbound
7
Publication Date
Title Unbound
Source Title
Link http://www.unbound.org
Find the following information on the organization’s website.
Year the organization started 1981
Headquarters location, Kansas
number of offices/chapters
Number of staff/volunteers 200,000 voulenteers
Mission/Purpose Walk along with the marginalized an the poor
Programs and Outcomes Workplace giving, planned giving
Financial Information Revenue- $142M
Programme costs-$126M
Additional Information Present in 14 countries
Testimonial: You are required to use 2 testimonials for each organization. Use screenshots to
document testimonials found on the organization’s website.
8
Visual Elements: 2 visual elements are required for the report (chart/graph/table). Copy/paste any
relevant & persuasive visual elements from the organization’s website here. Avoid photos or
infographics.
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Charity Navigator
Complete the table below to add Charity Navigator to your reference list.
Follow the examples on the Citation Guidelines.
Author Charity Navigator
Publication Date
Title Unbound
Source Title
Link http://www.charitynavigator.org/ein/431243999
Find the following information on Charity Navigator.
Overall Charity Score 99
Accountability & Finance Score 100
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Independent Board Size 8
Program Expense Ratio 91.25%
Fundraising Efficiency Ratio $0.05
Working Capital Ratio 0.62 years
Total Revenue and Expenses Revenue- $140M
Expenses- $139M
Salary of Key Persons Scott Wasserman, President/ceo (retired July 2023) (non-
voting)
$330,476
Ashley Hufft, Interim President/ceo (starting August 2023)
(non-voting)
$243,669
Rob Mcelroy, Interim Chief Technology Officer
$193,987
Andrea Ewing, Chief Operating Officer
$189,227
Martin Kraus, Treasurer (non-voting)/cfo
$182,744
Additional Information 4/4 stars
Visual Elements: 2 visual elements are required for the report (chart/graph/table). Copy/paste any
relevant & persuasive visual elements from the organization’s website here. Avoid photos or
infographics.
Use 1 Additional Source from Each Organization
Select 1 Source Listed
Below
Great Nonprofits
Guidestar
Give.org
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Nonprofit Explorer:
ProPublica
Complete the table below to add the additional source to your reference list.
Follow the examples on the Citation Guidelines.
Author Give.org
Publication Date
Title Unbound
Source Title
Link http://give.org/charity-reviews/child-sponsorship/unbound-in-
kansas-city-ks-3080
Information gathered from additional source:
Costs
Programmes- 92%
Fundraising- 5%
Admin- 3%
Testimonial: You are required to use 2 testimonials for each organization. Use screenshots to
document testimonials found using the additional source.
No testimonials on this website
Visual Elements: 2 visual elements are required for the report (chart/graph/table). Copy/paste any
relevant & persuasive visual elements from the source here. Avoid photos or infographics.
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