INDIA’SLARGEST FRANCHISED
CONVENIENCE RETAIL
NETWORK
83%Indians want to become business
owners
95%of them fail
42 months gestation Legal difficulties &
01 period 04 compliance challenges
Lack of training & Many Smallbusinesses
02 05
formal education are becoming obsolete
Lack of use of Technology -
03 Financial Constraints 06 Not being able to cope
with Digitization
Page |2
CONVENIENCE RETAILISTHE EASIESTSUCCESSFUL
BUSINESSTO START WITHUNLIMITEDUPSIDE
150,000+ $ 3 Tn+
Convenience Global Convenience
Storesin USA Retail Market Size
INDIAREPRESENTS A NEXT BIGOPPORTUNITY
FOR ORGANIZED CONVENIENCE STOREBUSINESS
1.4Bn+
Population
>300 4th
Convenience Largest Retail
stores in Market
India
$2Tn+
Indian Retail
industry by 2032
Page |3
ABOUT
Started in March 2019,TheNew Shop is a chain of 24
hours convenience stores with an omni-channel
presence, serving all daily needs products; snacks,
beverages, personal care, home care, pet care,
confectionery, Tobacco, hygiene needs, ready to eat
food, Over-the-counter drugs, grocery staplesetc.
Charak Almast Aastha Almast Mani Dev Gyawali
(Co-founder and (Co-founder and (Co-founder and
Head of Operations) Head ofBusiness) Head of Technology)
The New Shop is India’s fastest growing 24 hours
convenience store and instant hyperlocal delivery
retail network
The New Shop is trusted and backedby
Page |4
WHY ?
Strong Brand Legal and
The coolest licensing
store in town support
Ready pool of Easy exit
10klocations procedure
Fastest Training,
payback support and
franchise in continuous
India learning
IT , Marketing Safe
& Operational investment
support with financing
available
Open 24/7
For all age groups
Fast food cafe
Burgers & Sandwiches, Indian
meals, Tea,Coffee, Pastries,etc.
Supermarket
Dairy, Grocery, Personal
care, Home products
Local Services
Printing, ATM, Courier,etc.
Trulyomnichannel
TNS App, Zomato, Swiggy, etc.
Page |5
AWARDS &RECOGNITIONS
Best Technology
Retail Icon Best
Convenience
Retail Icon implementation
of India store of theyear of India of the year–In
House Solution
Most Innovative Retail Iconof
BW 40 Under 40 forAastha BestStore
Employee
Almast Practices Design India
NEWS &MEDIA
Page |6
OUR FLAGSHIP STORES
OUR FLAGSHIPSTORES
Chandigarh , UT Jabalpur , MP
Dayanand Ajmer , Rajasthan
colony Delhi
Ahemdabad , Gujrat IndianOil Gasstation,
Jasola, Delhi
Page |9
OUR PRESENCE
250+ 75,000+
Stores Cumulative Area (Sq.ft.)
Opening 20+
Stores Every
Month
16+ 60000+
States Covered Daily Customers
Page |
10
Thebest franchise FOR
JUSTINR28 -30 LAKHS
INR15Lakhs
INTERIOR& EQUIPMENTS
INR8-10Lakhs
INVENTORY
INR5Lakhs
FRANCHISE FEES
Page |11
INTERIOR& EQUIPMENTS
INTERIOR&
EQUIPMENTS
Page |12
INTERIOR(FURNITURE)
WOODEN RACKS WOODEN SHELVES BILLING COUNTER
CHILLER PARTITION ICE CREAM COUNTER
ISLAND RACK
SIGNAGE CATEGORY SIGNAGE
VINYL BRANDING WALLPAPERS CEILING BATON
FOR LIGHTS
Page |12
EQUIPMENTS
CHILLING AND FREEZING EQUIPMENTS
KITCHEN EQUIPMENTS
Air Curtain Air Conditioner CCTV Cameras
Page |13
INVENTORY
OWN F&BBRANDS
Freshly prepared
lip-smacking comfort fast food like
burger and sandwiches, wraps,etc.
Delectable desserts, cakes, pastries
andmuch more serving your sweet
cravings
Page |16
FRANCHISE SUPPORT
THE NEW SHOPSUPPORT
KEY ITEMS PARTICULARS
• Providing layout designs in a 2D format according to
Layout the dimensions of the site as per our business model
• Providing handbook detailing specifications related to
the materials, dimensions, vendors and brands of racks,
counters, ceiling, flooring, wallpapers, electric work, air
Interior & conditioning, air outlets, plumbing, signages, woodwork,
Equipment branding
SOPs • Providing list of equipments according to layout with
vendor/brand options
Branding/ • Providing access to all marketing/branding content
Marketing including banners, videos, pamphlets, hoardings,
Content posters, signages, menus and visual merchandising
• Providing HR manual detailing manpower
requirements along with key competencies,
HR SOPs documentation, job responsibilities, organization chart
and policies
• Assigning accounts/relationship manager from TNS to
Accounts/
act as a single point of contact for franchisee
Relationship
Manager
• Providing list of initial SKUs to be sold along with
InventorySOPs
distributor details
• Remote and on-site training of franchisee and
franchisee’s staff on usage of inventory management
and billing software, customer service, visual
merchandising, F&B operations, stock management
Training
and ordering, sales and marketing.
• Providing access to all content on staff training
Licensing • Helping in licenses to run the store
• Alignment of vendors from where the accesories
Staff & Store
have to be procured.
Accessories
• Creating user credentials for management and
Dashboard
billing software
Access
• Listing on google my business with location
Google listing
coordinates
3rdParty • Listing on Swiggy, Zomato, Magicpin and any (wherever
Listings possible)
TNS Listing • Listing on TNS website and delivery app
Page |19
EMPOWERED BY INHOUSETECHNOLOGY
Integrated
Store POS
e-Delivery app Rewards program
Cashierless IoTstores
Customer
Experience
Data Inventory
Insights Management
Workflow MISfor brands &
Automation partners
Business &
Operations
Database - enables us to make 100%integrated
applications on top ofit
GROSS MARGINS
Category for Margins Gross Margin Sales Contribution
F&B 60.00% 30.0%
FMCG Products -
MNC/Legacy Brands 15.00% 20.0%
FMCG Products -
MSME/Regional Brands 25.00% 15.0%
Paan 10.00% 8.0%
Electronics & Gadgets 25.00% 2.0%
Water, Soda, Cups, Ice and
other Essentials 40.00% 5.0%
Breakfast & Dairy 15.00% 10.0%
Staples & Provisions 15.00% 5.0%
Meat & Meat Products 15.00% 5.0%
Total 100.0%
Effective Margins 32.80%
Discounts & Offers 2.50%
Gross Margin 30.30%
Page |19
UNITECONOMICS
Franchisee (INR)
Monthly Average
Offline Sale 12,00,000
Online Sale- Zomato/Swiggy ,
TNS app 3,00,000
Other Income 20,000
Total Revenue 15,20,000
COGS 10,41,400
Rent 70,000
Manpower 80,000
Electricity 40,000
Other Costs 10,000
Royalty 35,000
Net Revenue 2,43,600
Net Revenue% 16%
Payback in less than 18 months of operations
Page |20
ADVANTAGES OF OWNINGTNSFRANCHISE
Coolest Brand Everything under one roof
Low Investment,High ROI Payback in >18
months
Highest IndustryMargins Omni Channel Presence
Page |21
ADVANTAGES OF OWNINGTNSFRANCHISE
Legal Support & Guidance End to End TrainingSupport
InhouseTechnology Operational Excellence
Support
COVID/Lockdown proof Easy Exit Mechanism
Page |22
FAQs
1-Who builds the
HOW INITIAL store?
SETUP WORKS TNS’s Authorized vendors.
2- How many days to build a 3-Ist here a site
store? approval requirement?
If Authorized TNS vendors build Yes,TNS will share the location
the store, it will be done within 30 analysis form that needs to submit
days to TNS forapproval.
4- What licensesdo weneed? 5- Area, electricity and
water required?
Labour license, FSSAI, trade
license and 24 hour operating Area: 600 sq. ft. minimum with 13
permission. TNS will support in feet minimum frontage, plain floor
procurement of licenses. & plain ceiling, 15kW Electricity
line, Water inlet outlet .
HOW 1-Who manages thestore?
OPERATION This is up to the franchise partner.
But it is preferred if a partner
WORKS looks after day-to-day ops instead
of hiringa manager.
2- How will the supply chain
work? 3- How many staff members
are required?
TNS will align distributors for all
products. Partners can use TNS’s 4 team members* +2 managers
dashboard to place orders or call
TNS head office for help in placing (*These are all minimum wage
orders. workers)
4- Who takesthepayment?
5-Are there SOPs?
Partners receive the payments
from the customers and pay TNS Yes, there is a comprehensive list
royalty everymonth. of SOPs for smooth operations of
the store and the best customer
experience .
Page |24
HOW 1-Who trainsthe partner?
TRAINING TNS has a training team to train
partners on operations, marketing,
WORKS technology, food preparation ,etc.
2-Where will the training happen?
At first, training will be conducted remotely for the franchise partner
and then, the staff will be trained by the TNS team on-sites for 4-5
days .
3- Is there any content I can 4- Are there any chargesfor
referto? continuous learning?
Yes, partners will be provided with No, training and learning are
a content repository to refer to in absolutely FREE OF CHARGE
case ofany doubt.
TNS WILLALSO 1-Mystery Audits
PERFORM TNS will perform bi-monthly
mystery audits to ensure SOPs are
THESE followed and quality standards
meet expectations.
2- Create offers, contests
etc. 3-New products, categories
TNS will work with brands to
create more offers, contests etc. to TNS will periodically introduce
attract customers more. new products and categories
depending on insights from sales
data and customer behavior.
4-Marketing & advertisements
TNS will run marketing and digital ad campaigns on a national level as
well as a city level.
Page |25
Plot No 67 2nd Floor New Shop Okhla Phase 3 New Delhi 110020
Contact No : 9809809808
Email : info@thenewshop.in
