Rohit RD pr-1
Rohit RD pr-1
SYNOPSIS REPORT
                               ON
                       MUTUAL FUNDS
                               AT
                    AXIS BANK LIMITED
                             Submitted
                                By
                     MADUGULA ROHIT
                   H.T.NO: 2129-23-672-170
PROJECT SUBMITTED IN PARTIAL FULFILLMENT FOR THE AWARD OF DEGREE OF
                                1
                 Aurora’s PG College, Nampally
                  Department of Management
                              RESEARCH
                                DESIGN
College Seal
                                    2
                TABLE OF CONTENTS
  1      Introduction
                                                   4-6
  2      Review of Literature
                                                   7-11
  3      Objectives of the Study
                                                   12
  4      Statement of the Problem
                                                   12
  6      Research Methodology
                        ●   Nature of the Study
                        ●   Need of the Study
                        ●   Scope of the Study    12-14
                        ●   Data Collection
                            Methods
                        ● Tools for Analysis
  7      Industry Profile
                                                  15-17
  8      Company Profile
                                                  18-20
  9      Chapterisation
                                                    21
 10      Bibliography
                                                    22
                             3
INTRODUCTION
Mutual fund is an investment vehicle made up of a pool of money collected from many
investors for the purpose of investing in securities such as stocks, bonds, money market
instruments and other assets.
A mutual fund is just the connecting bridge or a financial intermediary that allows a group of
investors to pool their money together with a predetermined investment objective. The mutual
fund will have a fund manager who is responsible for investing the gathered money into specific
securities (stocks or bonds). When you invest in a mutual fund, you are buying units or portions
of the mutual fund and thus on investing becomes a shareholder or unit holder of the fund.
Mutual funds are considered as one of the best available investments as compare to others they
are very cost efficient and also easy to invest in, thus by pooling money together in a mutual
fund, investors can purchase stocks or bonds with much lower trading costs than if they tried
to do it on their own. But the biggest advantage to mutual funds is diversification, by
minimizing risk & maximizing returns
The mutual fund is structured around a fairly simple concept, the mitigation of risk through the
spreading of investments across multiple entities, which is achieved by the pooling of a number
of small investments into a large bucket. Yet, it has been the subject of perhaps the most
elaborate and prolonged regulatory effort in the history of the country. The mutual fund
industry has grown to gigantic proportions in countries like the USA, in India it is still in the
phase of infancy.
The origin of the Indian mutual fund industry can be traced back to 1964 when the Indian
Government, with a view to augment small savings within the country and to channelize these
savings to the capital markets, set up the Unit Trust of India (UTI). The UTI was setup under a
specific statute, the Unit Trust of India Act, 1963. The Unit Trust of India launched its first
open-ended equity scheme called Unit 64 in the year 1964, which turned out to be one of the
most popular mutual fund schemes in the country. In 1987, the government permitted other
public sector banks and insurance companies to promote mutual fund schemes. Pursuant to this
relaxation, six public sector banks and two insurance companies’ viz. Life Insurance
Corporation of India and General Insurance Corporation of India launched mutual fund
schemes in the country.
Securities Exchange Board of India, better known as SEBI, formulated the Mutual Fund
(Regulation) 1993, which for the first time established a comprehensive regulatory framework
                                               4
for the mutual fund industry. This proved to be a boon for the mutual fund industry and since
then several mutual funds have been set up by the private sector as well as the joint sector.
Kothari Pioneer Mutual fund became the first from the private sector to establish a mutual fund
in association with a foreign fund. Since then several private sector companies have established
their own funds in the country, making mutual fund industry one of the most followed sector
by critics and investors alike. The share of private sector mutual funds too has gone up rapidly.
THEORETICAL FRAMEWORK
MUTUAL FUND
Mutual fund is a trust that pools money from a group of investors (sharing common financial
goals) and invest the money thus collected into asset classes that match the stated investment
objectives of the scheme. Since the stated investment objective of a mutual fund scheme
generally forms the basis for an investor's decision to contribute money to the pool, a mutual
fund can not deviate from its stated objectives at any point of time.
Every Mutual Fund is managed by a fund manager, who using his investment management
skills and necessary research works ensures much better return than what an investor can
manage on his own. The capital appreciation and other incomes earned from these investments
are passed on to the investors (also known as unit holders) in proportion of the number of units
they own.
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CHART 2.1: CONCEPT OF MUTUAL FUNDS
When an investor subscribes for the units of a mutual fund, he becomes part owner of the assets
of the fund in the same proportion as his contribution amount put up with the corpus (the total
amount of the fund). Mutual Fund investor is also known as a mutual fund shareholder or a unit
holder.
Any change in the value of the investments made into capital market instruments (such as
shares, debentures etc) is reflected in the Net Asset Value (NAV) of the scheme. NAV is
defined as the market value of the Mutual Fund scheme's assets net of its liabilities. NAV of a
scheme is calculated by dividing the market value of scheme's assets by the total number of
units issued to the investors.
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REVIEW OF LITERATURE
ARTICLES
ARTICLE 1
TITLE           : A Rational Theory of Mutual Funds' Attention Allocation
AUTHOR          :Kacperczyk,LauraVeldkampStijn,&Van Nieuwerburgh
JOURNAL         : Journal of the Econometic Theory
YEAR             2019
ABSTRACT : The question of whether and how mutual fund managers provide valuable
services for their clients motivates one of the largest literatures in finance. One candidate
explanation is that funds process information about future asset values and use that information
to invest in high‐valued assets. But formal theories are scarce because information choice
models with many assets are difficult to solve as well as difficult to test. This paper tackles
both problems by developing a new attention allocation model that uses the state of the business
cycle to predict information choices, which in turn, predict observable patterns of portfolio
investments and returns. The predictions about fund portfolios' covariance with payoff shocks,
cross‐fund portfolio and return dispersion, and their excess returns are all supported by the data.
These findings offer new evidence that some investment managers have skill and that attention
is allocated rationally.
ARTICLE 2
TITLE           : Why Do Investors Hold Socially Responsible Mutual Funds?
AUTHOR         : Arno Rifdl& Paul Smeet
JOURNAL         : Journal of Finance
YEAR: 2019
ABSTRACT: To understand why investors hold socially responsible mutual funds, we link
administrative data to survey responses and behavior in incentivized experiments. We find that
both social preferences and social signaling explain socially responsible investment (SRI)
decisions. Financial motives play less of a role. Socially responsible investors in our sample
expect to earn lower returns on SRI funds than on willing to forgo financial performance in
order to invest in accordance with their social preferences conventional funds and pay higher
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management fees. This suggests that investors are willing to forgo financial performance in
order to invest in accordance with their social preference
ARTICLE 3
TITLE          : Determinants of Investment Behaviour Of Investors Towards Mutual Funds
AUTHOR         : InderjitKaur
JOURNAL        : Journal of Indian Business Research
YEAR          : 2020
ABSTRACT: Mutual funds in India have not been as favourable investment alternatives as in
developed countries, as assets under management of mutual funds to gross domestic product in
India have been 7-8 per cent compared to 37 per cent globally. Further, investor base of mutual
funds has been narrow, as retail investors constitute 98 per cent of folios but contributed only 58
per cent of investments in September 2014. To broaden the investor base for mutual funds in
India, it remains imperative to understand the determinants of investment behaviour of
investors towards mutual funds. This study aims to achieve this objective
ARTICLE 4
TITLE          : Runs On Money Market Mutual Funds
AUTHOUR : Lawrence Schmidt,AllanTimmermann& Russ werners
JOURNAL        : American Economic Review
YEAR :2020
ABSTRACT :We study daily money market mutual fund flows at the individual share class
level during September 2008. This fine granularity of data allows new insights into investor
and portfolio holding characteristics conducive to run risk in cash-like asset pools. We find that
cross-sectional flow data observed during the week of the Lehman failure are consistent with
key implications of a simple model of coordination with incomplete information and strategic
complementarities. Similar conclusions follow from daily models fitted to capture dynamic
interactions between investors with differing levels of sophistication within the same money
fund, holding constant the underlying portfolio.
ARTICLE 5
TITLE : Window Dressing in Mutual Funds
AUTHOUR : VikasAgarwal Gerald D. Gay Leng Ling
JOURNAL        : The Review of Financial Studies
YEAR            2020
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ABSTRACT: We provide a rationale for window dressing wherein investors respond to
conflicting signals of managerial ability inferred from a fund's performance and disclosed
portfolio holdings. We contend that window dressers make a risky bet on their performance
during a reporting delay period, which affects investors' interpretation of the conflicting signals
and hence their capital allocations. Conditional on good (bad) performance, window dressers
benefit (suffer) from higher (lower) investor flows compared with non–window dressers.
Window dressers also show poor past performance, possess little skill, and incur high portfolio
turnover and trade costs, characteristics which in turn result in worse future performance.
ARTICLE 6:
TITLE      : A Study On Mutual Funds
AUTHOR :DR. S. NAGARAJU 202
JOURNAL:journal for advanced research in applied sciences
Abstract: The Mutual funds is the Traditional Financial Statement of a business enterprise.
While they do furnish useful financial data regarding its operations, a serious limitation of these
statements is that they do not provide information regarding changes in the firm’s financial
position during a particular period of time. Mutual funds are acquired for use in the business
for earning revenues so they are shown at their book values and at their current realizable
values. But when the business unit is not a going concern and is to be liquidated, current
realizable value of Mutual funds become relevant. A fundamental concept of accounting,
closely related to the going concern concept, is cost concept of accounting. According to this
concept, a Mutual funds is recorded in the books at the price paid to acquire it and that this cost
is the basis for all subsequent accounting for the asset. This concept does not mean that the
Mutual funds will always be shown at cost but it means that cost becomes basis for all future
Mutual funds are acquired for use in the business for earning revenues so they are shown at
their book values and at their current realizable values.
ARTICLE 7:
Title      : Mutual funds, Verification & Audit
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and theft deterrence. One of the major challenges that are by the Companies is to have a regular
verification of the Mutual funds owned by them. At times when, the management is not sure
of the existence of all the Mutual funds that reflect in records, the only answer is to conduct
comprehensive Mutual funds and inventory verification exercise. We help clients to carry out
Mutual funds and inventory verification.
ARTICLE 8:
Title    : Fixed Hedging on derivative sin Public Sector Organisation
Author :Emmanuel Ikechukwu Okoye 2021
Journal :National journal of banking and finance
Abstract: This research work is on Mutual funds in Public Sector Organizations with a
reflection on its Economic Impact on a Developing Country with focus on Nnamdi Azikiwe
University (NAU). The problem necessitating this study is the stealing, vandalization and
abandonment of Mutual funds in the public sector organizations in Nigeria. The main objective
of the paper, therefore, is to find the causes of these problems and ways of solving them. In
carrying out this research, both primary and secondary data were used. Simple percentages and
the chi-square statistical tool were used in analyzing the data. After the research, a number of
findings were made which included the fact that Nigerians have poor maintenance culture
among others. Consequent upon the findings, we concluded that there is need to inculcate
discipline, care and trustworthiness in the lives of staff, in the light of the above conclusion,
some recommendations were made which included that staff should be adequately motivated
(financially and otherwise) to enable the staff, not only care for these properties, but to look
beyond looting them. The researchers believe that if all these are put in place, Fixed Mutual
funds would yield its maximum economic benefit to any developing country.
ARTICLE 9:
Title       :Best Practices for Fixed Mutual funds
Author      :Nur Hadisukmana 2021
Journal :Journal for advance research in applied sciences
Abstract:
Currently, PUCMM does not have a reliable management process for its fixed and controlled
assets. In addition, PUCMM does not have a system that can provide accurate, fast and updated
information about these items. Therefore, there is the need of a new process for managing
PUCMM's Mutual funds. The purpose of this research is to design a new management process
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for PUCMM's fixed and controlled assets that will provide reliable, quick and updated
information. The methodology for this study is based on a cross-sectional study to assess
Mutual funds processes in this and other well-established organizations. It is a descriptive study
using qualitative data that describes how this type of property is managed and controlled.
Primary and secondary sources were used to gather information for this research project. The
data collection instruments issued for this study were interviews, observations, Internet, books,
journals and magazines. The findings of this study clearly show that all processes, procedures
and controls regarding the management of Mutual funds have been very inefficient. As a result,
PUCMM does not have a Mutual funds process that can provide reliable, precise, up-to-date,
and quick information about the institution's property. Furthermore, PUCMM does not know
what are its Mutual funds, their current condition, or how well these items are maintained.
Fixed Asset.
ARTICLE 10:
Title   : “fixed Mutual funds with respect to Wilomather and Platt pumps Pvt ltd”
Author : Dr. Daniel Penkar 2022
Journal : Guidance note on treatment of expenditure during construction period
Abstract: Mutual funds is an accounting process that seeks to track Mutual fundsfor the
purposes of financial accounting, preventive maintenance, and theft deterrence. Organizations
face a significant challenge to track the location, quantity, condition, maintenance and
depreciation status of their Mutual funds. This research paper addresses the role Mutual funds
play in efficiency of a company to generate sales. At the same time, this paper addresses the
areas for improvement for the company’s employees. The study is based on the research
conducted at Wilo Mather and Platt Pumps Pvt. Ltd.
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OBJECTIVES OF THE STUDY
       ●   To identify the feature the investors looks for in mutual fund products.
       ●   To Enchanes knowledge about the subject.
       ●   To understand the recent trends in the Mutual Funds world.
       ●   To understand the risk and return of the various schemes.
       ●   To find out the various problems faced by Indian mutual funds and possible
           solutions.
RESEARCH METHODOLOGY
NATURE OF THE STUDY
The study of mutual funds involves understanding the characteristics, structure, operations,
performance, and various factors influencing the mutual fund industry. This type of research is
multidimensional, encompassing both theoretical and practical aspects. Below is an overview
of the nature of the study of mutual funds.
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the period you are analyzing but your fund declined 8%, you may not have reason for concern
over the performance of your fund.
DATA COLLECTION
Research Methodology is the systematic, theoretical analysis of the methods applied to a field
of study. It comprises the theoretical analysis of the body of methods and principles associated
with a branch of knowledge.
Primary data: Primary data are those which are collected for the first time. It is original in
character. The primary data was collected through survey.
Secondary Data: The secondary data collected from the different sites, broachers, newspapers,
company offer documents, different books
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TOOLS FOR ANALYSIS
     The following parameters were considered for analysis:
 ●    Beta: It is a measure of the volatility, or systematic risk, of a security or a portfolio in
      comparison to the entire market or a benchmark. Beta is used in the Capital Asset Pricing
      Model(CAPM), which calculates the expected return of an asset based on its beta and
      expected market returns. Beta is also known as the beta coefficient.
 ●    Alpha: “Alpha" (the Greek letter α) is a term used in investing to describe a strategy's
      ability to beat the market, or it's "edge." Alpha is thus also often referred to as “excess
      return” or “abnormal rate of return,” which refers to the idea that markets are efficient,
      and so there is no way to systematically earn returns that exceed the broad market as a
      whole. Alpha is often used in conjunction with beta (the Greek letter β), which measures
      the broad market's overall volatility or risk, known as systematic market risk.
 ●    Correlation Coefficient: The correlation coefficient is a statistical measure that
      calculates the strength of the relationship between the relative movements of the two
      variables.
 ● .Treynor’s Ratio:The Treynor ratio, also known as the reward-to-volatility ratio, is a
      metric for determining how much excess return was generated for each unit of risk taken
      on by a portfolio. Excess return in this sense refers to the return earned above the return
      that could have been earned in a risk-free investment. Although there is no true risk-free
      investment, treasury bills are often used to represent the risk-free return in the Treynor
      ratio.
 ●    Sharpe’s Ratio: The Sharpe ratio was developed by Nobel laureateWilliam F. Sharpe,
      and is used to help investors understand the return of an investment compared to its risk.
      The ratio is the average return earned in excess of the risk-free rateper unit of volatility
      or total risk.
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INDUSTRY PROFILE
A bank is a financial institution that accepts deposits and channels those deposits into
lending activities. Banks primarily provide financial services to customers while enriching
investors. Government restrictions on financial activities by banks vary over time and
location. Banks are important players in financial markets and offer services such as
investment funds and loans. In some countries such as Germany, banks have historically
owned major stakes in industrial corporations while in other countries such as the United
States banks are prohibited from owning non-financial companies. In Japan, banks are
usually the nexus of a cross-share holding entity known as the keiretsu. In France,
bancassurance is prevalent, as most banks offer insurance services (and now real estate
services) to their clients.
Introduction
India’s banking sector is constantly growing. Since the turn of the century, there has been a
noticeable upsurge in transactions through ATMs, and also internet and mobile banking.
Following the passing of the Banking Laws (Amendment) Bill by the Indian Parliament in
2018, the landscape of the banking industry began to change. The bill allows the Reserve
Bank of India (RBI) to make final guidelines on issuing new licenses, which could lead to a
bigger number of banks in the country. Some banks have already received licences from the
government, and the RBI's new norms will provide incentives to banks to spot bad loans and
take requisite action to keep rogue borrowers in check.
Over the next decade, the banking sector is projected to create up to two million new jobs,
driven by the efforts of the RBI and the Government of India to integrate financial services
into rural areas. Also, the traditional way of operations will slowly give way to modern
technology.
Market size
Total banking assets in India touched US$ 1.8 trillion in FY19and are anticipated to cross
US$ 28.5 trillion in FY25.
Bank deposits have grown at a compound annual growth rate (CAGR) of 21.2 per cent over
FY06–18. Total deposits in FY19were US$ 1,274.3 billion.
Total banking sector credit is anticipated to grow at a CAGR of 20.1 per cent (in terms of
INR) to reach US$ 2.4 trillion by 2020.
In FY17, private sector lenders witnessed discernable growth in credit cards and personal
loan businesses. AXIS Bank witnessed 171.6 per cent growth in personal loan disbursement
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in FY17, as per a report by Emkay Global Financial Services. Axis Bank's personal loan
business also rose 49.8 per cent and its credit card business expanded by 31.1 per cent.
Investments
Bengaluru-based software services exporter Mphasis Ltd has bagged a five-year contract
from Punjab National Bank (PNB) to set up the bank’s contact centres in Mangalore and
Noida (UP). Mphasis will provide support for all banking products and services, including
deposits operations, lending services, banking processes, internet banking, and account and
card-related services. The company will also offer services in multiple languages.
Microfinance companies have committed to setting up at least 30 million bank accounts
within a year through tie-ups with banks, as part of the Indian government’s financial
inclusion plan. The commitment was made at a meeting of representatives of 25 large
microfinance companies and banks and government representatives, which included
financial services secretary Mr GS Sandhu.
Export-Import Bank of India (Exim Bank) will increase its focus on supporting project
exports from India to South Asia, Africa and Latin America, as per Mr Yaduvendra Mathur,
Chairman and MD, Exim Bank. The bank has moved up the value chain by supporting
project exports so that India earns foreign exchange. In 2018–18, Exim Bank lent support to
85 project export contracts worth Rs 24,255 crore (US$ 3.96 billion) secured by 47
companies in 23 countries.
Government Initiatives
The RBI has given banks greater flexibility to refinance current long-gestation project loans
worth Rs 1,000 crore (US$ 173.42 million) and more, and has allowed partial buyout of such
loans by other financial institutions as standard practice. The earlier stipulation was that
buyers should purchase at least 50 per cent of the loan from the existing banks. Now, they
get as low as 25 per cent of the loan value and the loan will still be treated as ‘standard’. The
RBI has also relaxed norms for mortgage guarantee companies (MGC) enabling these firms
to use contingency reserves to cover for the losses suffered by the mortgage guarantee
holders, without the approval of the apex bank. However, such a measure can only be
initiated if there is no single option left to recoup the losses.
SBI is planning to launch a contact-less or tap-and-go card facility to make payments in
India. Contact-less payment is a technology that has been adopted in several countries,
including Australia, Canada and the UK, where customers can simply tap or wave their card
over a reader at a point-of-sale terminal, which reads the card and allows transactions.
SBI and its five associate banks also plan to empower account holders at the bottom of the
                                              16
social pyramid with a customer call facility. The proposed facility will help customers get
an update on available balance, last five transactions and cheque book request on their
mobile phones.
Road Ahead
India is yet to tap into the potential of mobile banking and digital financial services. Forty-
seven per cent of the populace have bank accounts, of which half lie dormant due to reliance
on cash transactions, as per a report. Still, the industry holds a lot of promise.
India's banking sector could become the fifth largest banking sector in the world by 2020
and the third largest by 2025. These days, Indian banks are turning their focus to servicing
clients and enhancing their technology infrastructure, which can help improve customer
experience as well as give banks a competitive edge.
Exchange Rate Used: INR 1 = US$ 0.0173 as on October 28, 2020
The level of governmentregulation of the banking industry varies widely, with countries
such as Iceland, having relatively light regulation of the banking sector, and countries such
as China having a wide variety of regulations but no systematic process that can be followed
typical of a communist system.
The oldest bank still in existence is Monte dei Paschi di Siena, headquartered in Siena, Italy,
which has been operating continuously since 1772.
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COMPANY PROFILE
Axis Bank Ltd (Axis Bank) is a provider of personal and business banking, and other related
financial solutions. Personal banking includes accounts, deposits, cards, loans, investment
solutions, NRI services, and agriculture and rural banking. Business banking comprises
corporate accounts, corporate loans, capital market services, trade and forex; and treasury
services such as foreign exchange, derivatives trading, and equity and mutual funds. The bank
also provides insurance solutions for life, health, travel, motor, and commercial purposes. It
serves individuals, corporates, SMEs, government, and NRI clients. It operates in India, the
UK, Bangladesh, Singapore, and the UAE. Axis Bank is headquartered in Mumbai,
Maharashtra, India.
MISSION
Axis Bank's mission is to be the preferred financial solutions provider excelling in customer
delivery through insight, empowered employees and smart use of technology.
To safeguard the interests of the investors, lenders, customers and other stakeholders through
strong adherence to regulatory guidelines
To achieve higher level of operational efficiencies through well-defined internal processes and
domain expertise
VISION
To be the preferred financial solutions provider excelling in customer delivery through insight,
empowered employees and smart use of technology
Be a preferred partner for trusteeship and other related services through high quality service,
customized solutions & preservation of confidentiality
VALUES
●      Ethics
●      Transparency
●      Teamwork
●      Ownership
●      Customer Centricity
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BOARD OF DIRECTORS
Rakesh Makhija
Independent Director & Non Executive (Part time) Chairman - Axis Bank
Rakesh Makhija is an Independent Director on the Board of Axis Bank Limited since 27th
October 2015. He is also the Non-Executive (Part-time) Chairman of the Bank since 18th
July 2019.
Rakesh Makhija is an Engineer from the Indian Institute of Technology, New Delhi.
During his career spanning over four decades, he has been an active contributor to the Industrial
and Technology sectors, both internationally and in India. He has held a number of top
management positions within the SKF Group. He was the President for the Industrial Market
(Strategic Industries) and a member of the Group Executive Committee, based in Gothenburg,
Sweden. Prior to this, he was President of SKF Asia with overall responsibility for China and
India. He was the Managing Director of SKF India from 2002 till 2009. He was recipient of
the prestigious ‘CNBC Business Leader Award for Talent Management’ in 2007.
Prior to joining SKF, he was the CEO and Managing Director of Tata Honeywell Limited. He
was subsequently appointed as the Country Manager and Managing Director of Honeywell
International, with responsibilities for company’s business in South Asia. Prior to Honeywell,
he worked with Kinetics Technology International BV (now Technip), a process engineering
and contracting company in the Netherlands for over eight years.
He is Chairman of Corporate Social Responsibility Committee and Acquisition, Divestment
and Merger Committee, and a member of the Nomination and Remuneration Committee and
Special Committee for Monitoring of Large Value Frauds of Directors of the Bank.
He is not related to any other Director or Key Managerial Personnel of the Bank.
                                               19
Amitabh Chaudhry,
Managing Director and Chief Executive Officer - Axis Bank
Amitabh Chaudhry is the Managing Director & Chief Executive Officer (MD & CEO) of Axis
Bank Limited.
Amitabh Chaudhry, is an Engineer from Birla Institute of Technology and Science, Pilani and
has done his Post Graduate in Business Management from IIM, Ahmedabad.
He joined the Bank as its MD & CEO on 1st January 2019, after successfully leading HDFC
Standard Life Insurance Company Limited (HDFC Life), for over nine years. Under his
leadership, HDFC Life emerged as the finest brand in the life insurance space and is one of
India’s largest private life insurers.
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CHAPTERISATION
CHAPTER -1 - INTRODUCTION
This chapter includes the introduction of the topic, need, scope, objectives of the study, Project
limitations and methodology of the study.
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BIBLIOGRAPHY
BOOK
    1. Glenn Hubbard, Michael f. Koehn,” the mutual fund industry: competition and investor
        welfare” 1st edition Published by Columbia University Press, 2010.
    2. Donald Fischer & Ronald Jordan --“Security Analysis and portfolio Management”,6th
        edition published by prentice Hall 2095.
    3. Prasanna Chandra - “Financial Management Theory and Principle”- 2008.
JOURNAL
    1. Glushkov, D. and Statman, M., 2015. Classifying and Measuring the Performance of
       Socially Responsible Mutual Funds.
    2. Bogle, J.C., 2015. Bogle on mutual funds: New perspectives for the intelligent investor.
       John Wiley & Sons.
    3. Frankel, T. and Laby, A.B., 2015. The regulation of money managers: mutual fundsand
       advisers (Vol. 3). Wolters Kluwer Law & Business
WEB SITE
   1. https://mf.indiainfoline.com/MFOnline/Home
   2. https://economictimes.indiatimes.com/mutual-funds
   3. https://www.nseindia.com/products/content/equities/mutual_funds/mfss.htm
   4. https://www.moneycontrol.com/mutualfundindia
NEWSPAPER
1. Dharmendra Kumar 2021“Should a new investor invest in direct plans of mutual funds?” on
ECONOMIC TIMES, July 17
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Thank you
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