Module 14
Module 14
An Era of Social
Change
Essential Question
How are significant and lasting social changes created?
About the Photograph: Hippies gather In this module you will learn about how the Kennedy and Johnson
in El Rito, New Mexico, at a Fourth of July administrations pushed for social reforms from within the government.
parade in 1969. You will also learn how citizens banded together to create movements
that changed the social climate in the 1960s and 1970s.
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Timeline of Events 1959–1980 Explore ONLINE!
1973 Israel and Arab states fight the Yom Kippur War.
1979 A nuclear power accident occurs at 1979 Iranian militants seize the U.S. embassy
Three Mile Island in Pennsylvania. in Tehran and hold 52 people hostage.
1980
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The Election of 1960
In 1960, as President Eisenhower’s second term drew to a close, a mood
of restlessness arose among voters. The economy was in a recession. The
USSR’s launch of Sputnik I in 1957 and its development of long-range mis-
siles had sparked fears that the American military was falling behind that
of the Soviets. Further setbacks including the U-2 incident and the align-
ment of Cuba with the Soviet Union had Americans questioning whether
the United States was losing the Cold War.
The Democratic nominee for president, Massachusetts senator John
Kennedy, promised active leadership “to get America moving again.” His
Republican opponent, Vice-President Richard M. Nixon, hoped to win by
riding on the coattails of Eisenhower’s popularity. Both candidates had
similar positions on policy issues. Two factors helped put Kennedy over the
top: television and the civil rights issue.
THE TELEVISED DEBATE AFFECTS VOTES Kennedy had a well-organized
campaign and the backing of his wealthy family. He was also handsome
Vocabulary and charismatic. Yet many felt that, at 43, he was too inexperienced. If
charismatic elected, he would be the second-youngest president in the nation’s history.
possessing personal
charm that attracts Americans also worried that having a Roman Catholic in the White
devoted followers House would lead either to influence of the pope on American policies or
to closer ties between church and state. Kennedy was able to allay worries
by discussing the issue openly.
One event in the fall determined the course of the election. This event
showed how the spread of mass media would impact politics for years to
John F. Kennedy (right) appeared confident and at ease during a televised debate with his
opponent, Richard M. Nixon.
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Americans,” he proclaimed, “ask not what your country can do for you—
ask what you can do for your country.”
THE KENNEDY MYSTIQUE During his term, the president and his beau-
tiful young wife, Jacqueline, invited many artists and celebrities to the
White House. In addition, Kennedy often appeared on television. The press
loved his charm and wit and helped to bolster his image.
Critics of Kennedy’s presidency argued that his smooth style lacked
substance. But the new First Family fascinated the public. For example,
after learning that JFK could read 1,600 words a minute, thousands of
people enrolled in speed-reading courses. The First Lady, too, captivated
the nation with her eye for fashion and culture. It seemed the nation could
Background not get enough of the First Family. Newspapers and magazines filled their
The fictional King pages with pictures and stories about the president’s young daughter, Caro-
Arthur was based
on a real fifth- or
line, and his infant son, John.
sixth-century Celt.
In literature, Arthur’s THE BEST AND THE BRIGHTEST With JFK’s youthful glamour and his
romantic world is talented advisers, the Kennedy White House reminded many of a modern-
marked by chivalry day Camelot, the mythical court of King Arthur. Kennedy surrounded
and magic.
himself with a team that one journalist called “the best and the brightest.”
They included McGeorge Bundy, a Harvard University dean, as national
Reading Check security advisor; Robert McNamara, president of Ford Motor Company, as
Draw Conclusions secretary of defense; and Dean Rusk, president of the Rockefeller Founda-
What factors help tion, as secretary of state. Of all the advisers who comprised Kennedy’s
explain the public’s
fascination with the inner circle, he relied most heavily on his 35-year-old brother, Robert,
Kennedys? whom he appointed attorney general.
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ADDRESSING POVERTY ABROAD One of the first
campaign promises Kennedy fulfilled was the creation
of the Peace Corps. It was a program of volunteer
assistance to the developing nations of Asia, Africa, and
Latin America. Critics in the United States called the
program “Kennedy’s Kiddie Korps” because many vol-
unteers were just out of college. Some foreign observers
questioned whether Americans could understand other
cultures.
Despite these reservations, the Peace Corps became a
huge success. It succeeded in its goal of increasing good-
will toward the United States throughout the world.
People of all ages and backgrounds signed up to work
as agricultural advisers, teachers, or health aides or to
do whatever work the host country needed. By 1968
more than 35,000 volunteers had served in 60 nations
around the world.
Today, the mission of the organization remains the
A Peace Corps volunteer gives a ride to a Nigerian girl.
same: to promote world peace and friendship. However,
the role of the Peace Corps has evolved along with the changing world.
Volunteers now bring along cutting-edge technology to tackle the mod-
ern challenges facing the countries they serve. Many volunteers serve as
teachers and health workers, but there is now a wider variety of volunteer
opportunities to address a broader span of global issues, such as gender
equality and climate change. In 2014 policy changes allowed volunteers to
choose specific countries and missions for the first time, causing a surge in
applications.
A second foreign aid program, the Alliance for Progress, offered eco-
nomic and technical assistance to Latin American countries. Between 1961
and 1969, the United States invested almost $12 billion in Latin America,
in part to deter these countries from picking up Fidel Castro’s revolution-
ary ideas. While the money brought some development to the region, it
didn’t bring fundamental reforms.
CONFRONTING DOMESTIC PROBLEMS Although progress was being
made internationally, many Americans suffered at home. Poverty contin-
ued to be a serious issue. The number of poor shocked many Americans. A
number of Americans also faced racial discrimination and segregation.
Gradually, the fight against segregation took hold. Throughout the
South, demonstrators raised their voices in what would become some of
the most controversial civil rights battles of the 1960s. Kennedy had not
pushed aggressively for legislation on the issues of poverty and civil rights,
although he effected changes by executive action. For example, Kennedy’s
administration introduced affirmative action policies to place more Afri-
can Americans in federal jobs and banned discriminatory hiring practices
by government contractors. However, now he felt that it was time to take
further actions to live up to his campaign promises.
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Dallas Police Department to the county jail. Then Jack Ruby, a Dallas
nightclub owner with ties to organized crime, broke through the crowd
and shot and killed Oswald.
The next day, all work stopped for Kennedy’s funeral as America
mourned its fallen leader. The assassination and televised funeral became
a historic event. Americans who were alive then can still recall what they
were doing when they first heard about the shooting of their president.
UNANSWERED QUESTIONS The bizarre chain of events made some
Vocabulary people wonder if Oswald was part of a conspiracy. In 1963 the Warren
conspiracy an Commission investigated and concluded that Oswald had shot the presi-
agreement by two or
more persons to take dent while acting on his own. Later, in 1979, a reinvestigation concluded
illegal political action that Oswald was part of a conspiracy. Investigators also said that two per-
sons may have fired at the president. Numerous other people have made
investigations. Their explanations have ranged from a plot by anti-Castro
Cubans, to a Communist-sponsored attack, to a conspiracy by the CIA.
What Americans did learn from the Kennedy assassination was that
their system of government is remarkably sturdy. A crisis that would have
crippled a dictatorship did not prevent a smooth transition to the presi-
dency of Lyndon Johnson. Some worried that the assassination would
have a negative impact on the progress being made on civil rights legisla-
tion, but Johnson vowed to continue the work that Kennedy had begun.
In a speech to Congress, Johnson expressed his hope that “from the
brutal loss of our leader we will derive not weakness but strength.” Right
Reading Check away, he began to push for the passage of the civil rights legislation that
Contrast How had been stalled in Congress. Johnson wanted to do more than follow
did the Warren
in Kennedy’s footsteps, however. He had ambitious plans of his own. As
Commission’s findings
differ from other president, Johnson would be a strong leader, using his considerable politi-
theories? cal talents to achieve greater legislative success than Kennedy.
Lesson 1 Assessment
1. Organize Information Use a web diagram to list the 3. Evaluate Do you think President Kennedy was a
programs of the New Frontier. successful leader and successful civil rights advocate?
Explain your viewpoint.
Think About:
• the reasons for his popularity
• the goals he expressed
The New Frontier • his foreign policy
• his legislative record
4. Make Inferences Why do you think Kennedy lost
popularity for supporting civil rights?
5. Draw Conclusions Why did the fate of President
Which do you think was most successful? Why? Kennedy affect people so deeply?
2. Key Terms and People For each term or person in the
lesson, write a sentence explaining its significance.
THE MIDWEST
Workers along the Midwest and
East Coast streams, where crops
are smaller, must keep moving
in order to find work. These
workers picking strawberries
in Michigan will soon move on.
For example, one family may
travel to Ohio for the tomato
harvest and then return to
Michigan to pick apples before
heading back to Texas for the
winter months.
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GEOGRAPHY SPOTLIGHT
WASHINGTON E
W
MAINE
S
MONTANA NORTH
DAKOTA MINNESOTA VERMONT
N.H.
OREGON
IDAHO NEW MASS.
SOUTH WISCONSIN YORK
DAKOTA
MICHIGAN R.I.
WYOMING
CONN.
PENNSYLVANIA
IOWA N.J.
NEVADA NEBRASKA
INDIANA OHIO DELAWARE
UTAH ILLINOIS WEST MARYLAND
COLORADO VIRGINIA
VIRGINIA
KANSAS
CALIFORNIA KENTUCKY
MISSOURI NORTH
CAROLINA
ARIZONA TENNESSEE
OKLAHOMA SOUTH
NEW ARKANSAS CAROLINA
MEXICO GEORGIA
MISS.
ALABAMA
LA.
Pacific Coast paths TEXAS FLORIDA
Midwest paths
Atlantic Coast paths
Year-round work
0 250 500 mi
Migrant base areas
0 250 500 km
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LBJ’s Path to Power
By the time Lyndon B. Johnson, or LBJ, as he was called, succeeded to the
presidency, his ambition and drive had become legendary. In explaining his
frenetic energy, Johnson once remarked, “That’s the way I’ve been all my
life. My daddy used to wake me up at dawn and shake my leg and say, ‘Lyn-
don, every boy in town’s got an hour’s head start on you.’”
FROM THE TEXAS HILLS TO CAPITOL HILL A fourth-generation Texan,
Johnson grew up in the dry Texas Hill Country of Blanco County. The John-
sons never knew great wealth, but they also never missed a meal.
LBJ entered politics in 1937 when he won a special election to fill a vacant
seat in the U.S. House of Representatives. Johnson styled himself as a “New
Dealer” and spokesperson for the small ranchers and struggling farmers of
his district. He caught the eye of President Franklin Roosevelt, who took
Johnson under his wing. Roosevelt helped him secure key committee assign-
ments in Congress and steer much-needed electrification and water projects
to his Texas district. Johnson, in turn, idolized FDR and imitated his leader-
ship style.
Once in the House, Johnson eagerly eyed a seat in the Senate. In 1948,
after an exhausting, bitterly fought campaign, he won the Democratic pri-
mary election for the Senate by a margin of only 87 votes out of 988,000.
A MASTER POLITICIAN Johnson proved himself a master of party poli-
tics and behind-the-scenes maneuvering. After just one term as a senator,
he rose to the position of Senate majority leader in 1955. People called his
legendary ability to win over reporters and persuade senators to support his
bills the “LBJ treatment.”
Johnson’s deft handling of Congress led to the passage of the Civil Rights
Act of 1957. This act was a voting rights measure—the first civil rights legis-
lation since Reconstruction. By 1960 Johnson had more influence in Wash-
ington, DC, than any other Democrat. His knack for achieving legislative
results had captured John F. Kennedy’s attention, too, during Kennedy’s run
BIOGRAPHY
Lyndon B. Johnson (1908–1973) became the state director of the National Youth
Administration, a New Deal agency.
LBJ received his teaching
degree from Southwest Texas
As president, Johnson pushed hard for the passage
State Teachers College in 1930.
of the Elementary and Secondary Education
To finance his own education,
Act. In 1965 he signed the act at the one-room
Johnson took a year off from
schoolhouse near Stonewall, Texas, where his own
college to work at a Mexican
education had begun. Johnson later wrote,
American school in Cotulla,
Texas. He later taught public
speaking and debate at the “My education had begun with what I learned
Sam Houston High School in that schoolroom. Now what I had learned and
in Houston. At age 26 he experienced since that time had brought me back
to fulfill a dream.”
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nuclear weapons on Cuba and North Vietnam. Johnson’s campaign capital-
ized on this fear. It produced a chilling television commercial in which a
picture of a little girl counting the petals on a daisy dissolved into a mush-
room cloud created by an atomic bomb. Goldwater advocated intervention
in Vietnam. Johnson assured the American people that sending U.S. troops
there “would offer no solution at all to the real problem of Vietnam.”
LBJ won the election by a landslide. He won 61 percent of the popular
Reading Check
Identify Problems vote and 486 electoral votes, while Senator Goldwater won only 52. The
What problems in Democrats also increased their majority in Congress. For the first time since
American society 1938, a Democratic president did not need the votes of conservative South-
did the Economic
Opportunity Act seek ern Democrats in order to get laws passed. Now Johnson could launch his
to address? reform program in earnest.
“The Great Society is a place where every child can find knowledge to enrich his mind and to enlarge
his talents. It is a place where leisure is a welcome chance to build and reflect, not a feared cause of
boredom and restlessness. It is a place where the city of man serves not only the needs of the body and
the demands of commerce but the desire for beauty and the hunger for community. It is a place where
man can renew contact with nature. It is a place which honors creation for its own sake and for what
it adds to the understanding of the race.”
—Lyndon B. Johnson, from “The Great Society,” May 22, 1964
other social issues of the 1960s, including civil rights, immigration reform,
environmental concerns, and protection for consumers. By the time Johnson
left the White House in 1969, Congress had passed 206 of his measures. The
president personally led the battle to get most of them passed.
NOW & THEN EDUCATION During 1965 and 1966, the LBJ administra-
tion introduced a flurry of bills to Congress. Johnson con-
Medicare on the Line sidered education “the key which can unlock the door to
When President Johnson signed the Great Society.” The Elementary and Secondary Educa-
the Medicare bill in 1965, only half tion Act of 1965 provided more than $1 billion in federal
of the nation’s elderly had health aid. It helped public and parochial schools purchase text-
insurance. Today, thanks largely to books and new library materials. This was the first major
Medicare, nearly all persons 65 years federal aid package for education in the nation’s history.
or older have medical coverage.
HEALTH CARE LBJ and Congress changed Social Secu-
Over the years, federal spending rity by establishing Medicare and Medicaid. Medicare
on Medicare has steadily increased. provided hospital insurance and low-cost medical insur-
Today it accounts for about 12 ance for almost every American age 65 or older. Medicaid
percent of all federal outlays. Experts extended health insurance to welfare recipients.
have debated whether Medicare
can be sustained as people live HOUSING Congress also made several important
longer, health care costs increase, decisions that shifted the nation’s political power
and the baby boomer generation from rural to urban areas. These decisions included
reaches retirement age. Though appropriating money to build some 240,000 units of
most Americans are not in favor of
low-rent public housing and help low- and moderate-
cutbacks to Medicare, efforts have
been made in the last few years to income families pay for better private housing. It
cut the growth in spending.
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included urban renewal and slum rebuilding for select cities and establishing
the Department of Housing and Urban Development (HUD). It also included
naming Robert Weaver, the first African American cabinet member in Ameri-
can history, as Secretary of HUD.
IMMIGRATION The Great Society also brought profound changes to the
nation’s immigration laws. The Immigration Act of 1924 and the National
Origins Act of 1924 had established immigration quotas. These quotas
discriminated strongly against people from outside Western Europe. The
act set a quota of about 150,000 people annually. It discriminated against
southern and eastern Europeans and barred Asians completely. Ending the
quotas based on nationality, the Immigration Act of 1965 opened the door
for many non-European immigrants to settle in the United States. This led
to a sharp increase in immigration from Asia, Africa, and Latin America. The
new immigrants brought their languages, cultures, and traditions with them,
slowly and permanently changing the demographic makeup of the United
States. The increase in immigration since 1965 has been a constant topic of
political debate in the United States, leading to subsequent reform laws in
the 1980s and 1990s. The greatest amount of political concern during those
decades was focused on illegal immigration, which many felt was encouraged
by lax policies.
THE ENVIRONMENT In 1962, Silent Spring, a book by Rachel Carson, had
exposed a hidden danger: the effects of pesticides on the environment. Car-
son’s book and the public’s outcry resulted in the Water Quality Act of 1965,
which required states to clean up rivers. Johnson also ordered the govern-
ment to search out the worst chemical polluters. “There is no excuse . . . for
chemical companies and oil refineries using our major rivers as pipelines
for toxic wastes.” Such words and actions helped trigger the environmental
movement in the United States.
CONSUMER PROTECTION Consumer advocates also made headway. They
convinced Congress to pass major safety laws, including a truth-in-packaging
law that set standards for labeling consumer goods. Ralph Nader, a young
lawyer, wrote a book, Unsafe at Any Speed. Nader’s book sharply criticized the
Reading Check
Analyze Effects U.S. automobile industry for ignoring safety concerns. His testimony helped
How did the persuade Congress to establish safety standards for automobiles and tires.
Immigration Act of Precautions extended to food, too. Congress passed the Wholesome Meat Act
1965 change the
nation’s immigration of 1967. “Americans can feel a little safer now in their homes, on the road, at
system? the supermarket, and in the department store,” said Johnson.
1964 Tax Reduction Act cut corporate and individual 1965 Medicare Act established Medicare and
taxes to stimulate growth. Medicaid programs.
1964 Economic Opportunity Act created Job Corps, 1965 Appalachian Regional Development Act
VISTA, Head Start, and other programs to fight targeted aid for highways, health centers, and
the “war on poverty.” resource development in that economically
depressed area.
CITIES
1965
Omnibus Housing Act provided money for 1966
Demonstration Cities and Metropolitan Area
low-income housing. Redevelopment Act funded slum rebuilding,
1965
Department of Housing and Urban mass transit, and other improvements for
Development was formed to administer selected “model cities.”
federal housing programs.
EDUCATION
1965
Elementary and Secondary Education Act 1965
National Foundation on the Arts and the
directed money to schools for textbooks, Humanities was created to financially assist
library materials, and special education. painters, musicians, actors, and other artists.
1965
Higher Education Act funded scholarships and 1967
Corporation for Public Broadcasting was
low-interest loans for college students. formed to fund educational TV and radio
broadcasting.
DISCRIMINATION
1964
Civil Rights Act outlawed discrimination in 1965
Voting Rights Act ended the practice of
public accommodations, housing, and jobs; requiring voters to pass literacy tests and
increased federal power to prosecute civil permitted the federal government to monitor
rights abuses. voter registration.
1964
Twenty-Fourth Amendment abolished the 1965
Immigration Act ended national-origins
poll tax in federal elections. quotas established in 1924.
ENVIRONMENT
1965
Wilderness Preservation Act set aside over 9 1965
Clean Air Act Amendment directed the federal
million acres for national forest lands. government to establish emission standards
1965
Water Quality Act required states to clean up for new motor vehicles.
their rivers. 1967
Air Quality Act set federal air pollution
guidelines and extended federal enforcement
power.
CONSUMER ADVOCACY
1966
Truth in Packaging Act set standards for 1966
Highway Safety Act required states to set up
labeling consumer products. highway safety programs.
1966
National Traffic and Motor Vehicle Safety Act 1966
Department of Transportation was created
set federal safety standards for the auto and to deal with national air, rail, and highway
tire industries. transportation.
Interpret Tables
What did the Great Society programs indicate about the federal government’s changing role?
692 Module 14
Several major Court decisions in the 1960s affected American society. The
Warren Court banned prayer in public schools and declared state-required
loyalty oaths unconstitutional. It limited the power of communities to censor
books and films. It said that free speech included the wearing of black arm-
bands to school by antiwar students. Furthermore, the Court brought about
change in federal and state reapportionment and the criminal justice system.
CONGRESSIONAL REAPPORTIONMENT In a key series of decisions, the
Warren Court addressed the issue of reapportionment. Reapportionment
is the way in which states redraw election districts based on the changing
number of people in them. By 1960 about 80 percent of Americans lived in
cities and suburbs. However, many states had failed to change their congres-
Chief Justice Earl Warren sional districts to reflect this development. Instead, rural districts might
have fewer than 200,000 people, while some urban districts had more than
600,000. Thus, the voters in rural areas had more representation—and also
more power—than those in urban areas.
Baker v. Carr (1962) was the first of several decisions that established the
principle of “one person, one vote.” The Court asserted that the federal courts
had the right to tell states to reapportion—redivide—their districts for more
equal representation. In later decisions, the Court ruled that congressional
district boundaries should be redrawn so that districts would be equal in
population. In Reynolds v. Sims (1964), the Court extended the principle of
“one person, one vote” to state legislative districts. These decisions led to a
shift of political power throughout the nation from rural to urban areas.
RIGHTS OF THE ACCUSED Other Warren Court decisions greatly expanded
the rights of people accused of crimes. In Mapp v. Ohio (1961), the Court
ruled that evidence seized illegally could not be used in state courts. This
is called the exclusionary rule. In Gideon v. Wainwright (1963), the justices
required criminal courts to provide free legal counsel to those who could
not afford it. In Escobedo v. Illinois (1964), the justices ruled that an accused
person has a right to have a lawyer present during police questioning. In
1966 the Court went one step further in Miranda v. Arizona. It ruled that all
suspects must be read their rights before questioning. (See Historic Decisions
of the Supreme Court: Miranda v. Arizona.) In Katz v. United States (1967),
the Court established the constitutional “right to privacy.” It set parameters
around what constituted a legal search, stating that the Fourth Amendment
guarantees the right to privacy when a person has “reasonable expectation of
privacy.”
These rulings had a significant impact on the legal court system and
greatly divided public opinion. Liberals praised the decisions. They argued
that they placed necessary limits on police power and protected the right
of all citizens to a fair trial. Conservatives, however, bitterly criticized the
Reading Check Court. They claimed that Mapp and Miranda benefited criminal suspects and
Contrast What were severely limited the power of the police to investigate crimes. During the
the differing reactions late 1960s and 1970s, Republican candidates for office seized on the “crime
to the Warren Court
decisions on the rights issue.” They portrayed liberals and Democrats as being soft on crime and cit-
of the accused? ing the decisions of the Warren Court as major obstacles to fighting crime.
“The Great Society succeeded in prompting “Failures of the Great Society prove that
far-reaching social change.” government-sponsored programs do not
work.”
Defenders of the Great Society contend that
it bettered the lives of millions of Americans. The major attack on the Great Society is
Historian John Morton Blum notes, “The Great that it created “big government”: an oversized
Society initiated policies that by 1985 had bureaucracy, too many regulations, waste and
profound consequences: Blacks now voted at fraud, and rising budget deficits. As journalist
about the same rate as whites, and nearly 6,000 David Alpern writes, this comes from the notion
blacks held public offices; almost every elderly that government could solve all the nation’s
citizen had medical insurance, and the aged were problems: “The Great Society created unwieldy
no poorer than Americans as a whole; a large new mechanisms like the Office of Economic
majority of small children attended preschool Opportunity and began ‘throwing dollars at
programs.” problems. . . .’ Spawned in the process were vast
Attorney Margaret Burnham argues that the new constituencies of government bureaucrats
civil rights gains alone justify the Great Society: and beneficiaries whose political clout made it
“For tens of thousands of human beings . . . giving difficult to kill programs off.”
promise of a better life was significant. . . . What Conservatives say the Great Society’s
the Great Society affirmed was the responsibility social welfare programs created a culture of
of the federal government to take measures dependency. Economist Paul Craig Roberts
necessary to bring into the social and economic argues that “The Great Society . . . reflected
mainstream any segment of the people [who had our lack of confidence in the institutions of
been] historically excluded.” a free society. We came to the view that it
is government spending and not business
innovation that creates jobs and that it is society’s
fault if anyone is poor.”
Critical Thinking
1. Connect to History What was the impact of the 2. Connect to Today Research the most pressing
Great Society programs? Do you think the Great problems in your own neighborhood or precinct.
Society was a success or a failure? Explain. Then propose a social program you think would
address at least one of those problems while
avoiding the pitfalls of the Great Society programs.
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As this cartoon points out,
President Johnson had much to
deal with at home and abroad.
This autographed copy was
presented to President Johnson
by the cartoonist.
Johnson’s massive tax cut spurred the economy, but there were also
economic compromises. Funding the Great Society contributed to a grow-
ing budget deficit—a problem that continued for decades. The new pro-
grams also greatly expanded the size of the government. Questions about
government finances, as well as debates over the effectiveness of these
programs and the role of the federal government, left a number of people
disillusioned. Some members of Congress expressed concern over the rapid
pace of reform. They argued over whether the federal government should
play such a large role in matters of social welfare. A conservative backlash
began to take shape as a new group of Republican leaders rose to power. In
1966, for example, a conservative Hollywood actor named Ronald Reagan
swept to victory in the race for governor of California over the Democratic
incumbent.
Thousands of miles away, the increase of Communist forces in Vietnam
Reading Check also began to overshadow the goals of the Great Society. The fear of com-
Identify Problems munism was deeply rooted in the minds of Americans from the Cold War
What events and era. Four years after initiating the Great Society, Johnson, a peace candi-
problems may have
affected the success of date in 1964, would be labeled a “hawk”—a supporter of one of the most
the Great Society? divisive wars in recent U.S. history.
Lesson 2 Assessment
1. Organize Information List four or more Great Society 2. Key Terms and People For each term or person in the
programs and Warren Court rulings. lesson, write a sentence explaining its significance.
3. Evaluate Explain how Lyndon Johnson’s personal and
Great Society Warren Court
Programs Rulings political experiences might have influenced his actions
as president.
1. 1.
Think About:
2. 2.
• his family’s background and education
3. 3.
• his relationship with Franklin Roosevelt
4. 4.
• his powers of persuasion
Choose one item and describe its lasting effects. 4. Analyze Primary Sources Look at the political cartoon
illustrating LBJ at sunrise. What do you think the artist
was trying to convey about the Johnson administration?
THE RULING
The Court overturned Miranda’s conviction, holding that the police must
inform criminal suspects of their legal rights at the time of arrest and may
not interrogate suspects who invoke their rights.
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HISTORIC DECISIONS OF THE SUPREME COURT
Critical Thinking
1. Connect to History Critics charged that Miranda 2. Connect to Today Do Internet research to locate
incorrectly used the Fifth Amendment. The right to laws and other Court decisions related to Mapp
avoid self-incrimination, they said, should only apply and Miranda. Then, prepare a debate on whether
to trials, not to police questioning. Do you agree or courts should or should not set a guilty person free
disagree? Why? if the government broke the law in establishing that
person’s guilt.
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The Counterculture
In the late 1960s historian Theodore Roszak deemed these idealistic
youths the counterculture. It was a culture, he said, so different from the
mainstream “that it scarcely looks to many as a culture at all, but takes on
the alarming appearance of a barbarian intrusion.” The attitude of these
youths was so different from their parents that it led to a generation gap.
The older generation had a difficult time understanding or sympathizing
with the young people’s beliefs, ideas, and attitudes.
“TUNE IN, TURN ON, DROP OUT” Members of the counterculture, known
as hippies, shared some of the beliefs of the New Left movement. Specifi-
cally, they felt that American society—and its materialism, technology,
and war—had grown hollow. Influenced by the art, music, and literature
of the beat movement of the 1950s, hippies embraced the idea of noncon-
formity. They followed the credo of Harvard psychology professor and
counterculture philosopher Timothy Leary: “Tune in, turn on, drop out.”
Throughout the middle and late 1960s, tens of thousands of idealistic
youths left school, work, or home. They left to create what they hoped
would be an idyllic community of peace, love, and harmony.
HIPPIE CULTURE The hippie era was sometimes known as the Age of
Aquarius. It was marked by rock ’n’ roll music, outrageous clothing, sexual
license, and illegal drugs—in particular, marijuana and a new hallucino-
genic drug called LSD, or acid. Timothy Leary, an early experimenter with
the drug, promoted the use of LSD as a “mindexpanding” aid for self-
awareness. Hippies also turned to Eastern religions such as Zen Buddhism.
This religion professed that one could attain enlightenment through medi-
tation rather than the reading of scriptures.
A Changing Culture
In a declaration of their individuality and desire for more freedom, coun-
terculture youth embraced a variety of new ideas in art and music. These
ideas became the catalyst that helped fuel the counterculture movement.
Andy Warhol shows off And unlike many aspects of the counterculture, they also left a more last-
his pop art style in this
self-portrait. ing imprint on the world.
ART The counterculture’s rebellious style left its mark on the art world.
The 1960s saw the rise of pop art (popular art). Pop artists, led by Andy
Warhol, attempted to bring art into the mainstream. Pop art was char-
acterized by bright, simple, commercial-looking images often depicting
everyday life. For instance, Warhol became famous for his bright silk-
screen portraits of soup cans, Marilyn Monroe, and other icons of mass
culture. These images were repeated to look mass-produced and imper-
sonal. It was a criticism of the times implying that individual freedoms
had been lost to a more conventional, “cookie-cutter” lifestyle.
© 2020 The Andy Warhol Foundation for the
Visual Arts, Inc./Licensed by Artists Rights
Society(ARS), New York
700 Module 14
ROCK MUSIC During the 1960s the coun-
terculture movement embraced rock ’n’ roll
as its loud and biting anthem of protest. The
music was an offshoot of African American
rhythm and blues music that had captivated
so many teenagers during the 1950s.
The band that, perhaps more than any
other, helped propel rock music into main-
stream America was the Beatles. The British
band, made up of four youths from working-
class Liverpool, England, arrived in America
in 1964. They immediately took the country
by storm. By the time the Beatles broke up in
1970, the four “lads” had inspired a count-
less number of other bands and had won
over millions of Americans to rock ’n’ roll.
One example of rock ’n’ roll’s popular-
ity occurred in August 1969 on a farm in
upstate New York. More than 400,000
showed up for a music festival called “Wood-
The Beatles, shown here in 1967, influenced fashion with their long hair stock Music and Art Fair,” commonly known
and psychedelic clothing. as Woodstock. Despite the huge crowd, the
festival was peaceful and well organized. Woodstock represented, as one
songwriter put it, “the ’60s movement of peace and love and some higher
cultural cause.” Over four days, the most popular bands and musicians
performed, including Jimi Hendrix, Janis Joplin, Joe Cocker, Joan Baez,
the Grateful Dead, and Jefferson Airplane. Woodstock was more than just
a rock concert. It was a celebration of an era and became a defining experi-
ence for a whole generation.
PROTEST SONGS In the midst of the turbulent climate of the sixties,
hippies and other activists also used music as a vehicle for political expres-
sion. In bus terminals, in the streets, and on the White House lawn,
thousands united in song. They expressed their rejection of mainstream
society, their demand for civil rights, and their outrage over the Vietnam
War. Musicians like Bob Dylan stirred up antiwar sentiment in songs like
“The Times They Are A-Changin’,” while Joan Baez and Pete Seeger popu-
larized the great African American spiritual “We Shall Overcome,” which
became the anthem of the civil rights movement.
CHANGING ATTITUDES While the counterculture movement faded, its
casual “do your own thing” philosophy left its mark. American attitudes
toward sexual behavior became more casual and permissive, leading
to what became known as the sexual revolution. During the 1960s and
1970s, mass culture—including TV, books, magazines, music, and mov-
ies—began to address subjects that had once been prohibited, particularly
sexual behavior and explicit violence.
702 Module 14
In contrast to the 1968 Democratic convention in Chicago, the Republican convention was
orderly and united—particularly in the delegates’ opposition to the counterculture.
Lesson 3 Assessment
1. Organize Information Use a tree diagram to list 3. Develop Historical Perspective A stereotype is a
examples that illustrate the beliefs, lifestyle, and impact generalization made about a group. What stereotype do
on society of the 1960s counterculture. you think hippies might have formed about mainstream
Americans? What stereotype do you think mainstream
The Counterculture
Americans might have formed about hippies? Why?
Think About:
Impact on
Beliefs Lifestyle • Alex Forman’s comments in “One American’s Story”
Society
• hippies’ values and lifestyle
Examples Examples Examples
• mainstream Americans’ values and lifestyle
Which example do you think had the biggest impact on 4. Make Inferences In your opinion, why didn’t the
society? Why? hippies succeed?
2. Key Terms and People For each term or person in the 5. Analyze Issues What role did the counterculture and
lesson, write a sentence explaining its significance. antiwar movement play in helping Richard Nixon win
the presidency?
Environmental Activism
704 Module 14
The Roots of Environmentalism
The widespread realization that pollution and overconsumption were dam-
aging the environment began in the 1960s. One book in particular had
awakened America’s concerns about the environment and helped lay the
groundwork for the activism of the early seventies.
RACHEL CARSON AND SILENT SPRING In 1962 Rachel Carson, a marine
biologist, published a book entitled Silent Spring. In it, she warned against
the growing use of pesticides—chemicals used to kill insects and rodents.
Pesticides first came into widespread use in the 1940s. In 1939 Paul Muller
developed a pesticide called DDT. This chemical could kill a wide range of
pests and seemed to be relatively harmless to humans and other mam-
mals. With DDT, malaria—a disease spread by mosquitoes—was able to
be brought under control. Farmers were able to increase crop production.
In addition, DDT was easy to apply and cheap to produce. At the time, it
seemed like a miracle substance.
Carson disagreed. In her book, she argued that pesticides poisoned the
very food they were intended to protect and as a result killed many birds
and fish. Carson cautioned that America faced a “silent spring,” in which
birds killed off by pesticides would no longer fill the air with song. She
added that of all the weapons used in “man’s war against nature,” pesti-
cides were some of the most harmful.
“These sprays, dusts, and aerosols . . . have the power to kill every
insect, the ‘good’ and the ‘bad,’ to still the song of birds and the leap-
ing of fish in the streams, to coat the leaves with a deadly film, and
to linger on in soil—all this though the intended target may be only
a few weeds or insects. Can anyone believe it is possible to lay down
such a barrage of poisons on the surface of the earth without making
it unfit for all life?”
—Rachel Carson, from Silent Spring
BIOGRAPHY
Carson entered college intent on becoming a quickly fell in love with the study of nature. By the
writer. During her sophomore year, she took a next year, Carson switched her major from English
biology class to fulfill her science requirement. She to zoology—the study of animals.
706 Module 14
control. Today, the EPA remains the federal government’s main instru-
ment for dealing with environmental issues.
Some 35 environmental laws took effect during the decade. These laws
addressed every aspect of conservation and cleanup—from protecting
endangered animals to regulating auto emissions. One important and
complex environmental problem was how to control air pollution. In 1970
Nixon signed a new Clean Air Act that added several amendments to the
Clean Air Act of 1963. The new act established new programs that regu-
lated toxic air pollutants and required the best available technology to be
used to help control all new major sources of air pollution. It also required
a 90 percent reduction of emissions from new cars by 1975. The new
act gave the EPA the authority to set air standards. It also increased the
authority of the government to enforce regulations.
Following the 1970 Clean Air Act, Congress passed the Endangered
Species Act. It was signed into law in 1973 to “halt and reverse the trend
toward species extinction, whatever the cost.” The act provides for the
protection and recovery of fish, wildlife, and plants that are endangered
or threatened. The act makes it illegal to possess, sell, or transport those
species. It also protects and conserves the ecosystems that these species
depend on to survive. Congress also passed laws that limited pesticide use
and curbed strip mining. Strip mining is the practice of mining for ore and
coal by digging gaping holes in the land.
The government also pushed to strengthen laws protecting all the
“waters of the United States.” In 1972 the Clean Water Act was passed by
the United States Congress, after being vetoed by President Nixon. It gave
the EPA the power to improve the nation’s water quality through the regu-
lation of cities and industries. It made it illegal to dump chemicals or other
pollutants into U.S. waters. It also provided money to build water treat-
ment plants to help cities control sewage.
708 Module 14
“On Friday, a very frightening thing occurred in our area. A state
policeman went door-to-door telling residents to stay indoors, close
all windows, and turn all air conditioners off. I was alone, as were
many other homemakers, and my thoughts were focused on how
long I would remain a prisoner in my own home. . . . Suddenly, I was
scared, real scared. I decided to get out of there, while I could. I ran
to the car not knowing if I should breathe the air or not, and I threw
the suitcases in the trunk and was on my way within one hour. If any-
thing dreadful happened, I thought that I’d at least be with my girls.
Although it was very hot in the car, I didn’t trust myself to turn the
air conditioner on. It felt good as my tense muscles relaxed the far-
ther I drove.”
—an anonymous homemaker, quoted in Accident at Three Mile Island: The Human Dimensions
Electricity
Containment
Structure
Pump
Backup
Cooling
Water Turbine Generator
3
Control
Rods
Hot Water Pumps
2
Heat
Cool Water
Steam
Generator
Condenser
Cooling Tower
Fuel
Water
1 Reactor Elements
Core Pumps 4
REACTOR MELTDOWN
1 The radioactive reactor core generates heat as its atoms split during a controlled chain reaction.
2 An inoperative valve releases thousands of gallons of coolant from the reactor core.
3 Half of the 36,816 exposed fuel rods melt in temperatures above 5,000 degrees.
4 The melted material burns through the lining of the reactor chamber and spills to the floor of the
containment structure.
In all, more than 100,000 residents were evacuated from the surround-
ing area. On April 9 the Nuclear Regulatory Commission, the federal
agency that monitors the nuclear power industry, announced that the
immediate danger was over.
The events at Three Mile Island rekindled the debate over nuclear
power. Supporters of nuclear power pointed out that no one had been
killed or seriously injured. Opponents countered by saying that chance
alone had averted a tragedy. They demanded that the government call
a halt to the construction of new power plants and gradually shut down
existing nuclear facilities.
While the government did not do away with nuclear power, federal
officials did recognize nuclear energy’s potential danger to both humans
and the environment. As a result of the accident at Three Mile Island, the
Nuclear Regulatory Commission strengthened its safety standards and
improved its inspection procedures.
LOVE CANAL Another environmental disaster was uncovered at Love
Canal in New York. There, long-buried chemicals left behind by a chemical
company began seeping up through the ground. Exposure to the chemicals
Reading Check was linked to the high rates of birth defects in the community. To solve
Summarize the problem, the state of New York bought the homes of some 200 resi-
What were the dents. The government then began the costly task of cleaning up the mess.
environmental actions
taken during the Experts warned that there were likely many more toxic waste sites like
Nixon administration? Love Canal around the country.
A Continuing Movement
In the years since the first Earth Day, environmental issues have gained
increasing attention and support, but also some opposition. Government,
industry, and environmentalists must work together. They must find a bal-
ance between environmental protection and economic interests.
710 Module 14
PRIVATE CONSERVATION GROUPS As concerns about pollution and the
depletion of nonrenewable resources grew, so did membership in private,
nonprofit organizations dedicated to the preservation of wilderness and
endangered species. Many of these groups lobbied government for protec-
tive legislation. Some filed lawsuits to block projects such as road or dam
construction or logging that would threaten habitats. The Environmental
Defense Fund (today Environmental Defense) brought lawsuits that led to
the bans on DDT and on leaded gasoline.
Radical groups also emerged. Greenpeace was formed by a group of indi-
viduals who wanted to stop nuclear testing on an island in Alaska that was
home to endangered species of sea otters, eagles, and other wildlife. The
group became known for its antinuclear stance and for its members’ will-
ingness to take direct action to stop activities that threatened the environ-
ment. Members of Greenpeace risked their lives at sea to escort whales and
protect them from commercial hunters. Later in the decade, an even more
radical group called Environmental Life Force began to use explosives in
their fight against the use of pesticides. The group disbanded in 1978 after
its leader, John Hanna, was arrested for attaching bombs to seven crop-
duster planes at an airport in California.
ECONOMIC CONCERNS The environmental movement has also faced a
struggle to balance environmental concerns with jobs and progress. As the
environmental movement gained popular support, opponents also made
their voices heard. In Tennessee, for example, a federal dam project was
halted because it threatened a species of fish. Local developers took out
Reading Check
Contrast ads asking residents to “tell the government that the size of your wallet
How are the goals is more important than some two-inch-long minnow.” When confronted
of supporters and with environmental concerns, one unemployed steelworker spoke for oth-
opponents of the
environmental ers. He remarked, “Why worry about the long run, when you’re out of work
movement different? right now.”
Lesson 4 Assessment
1. Organize Information Draw a web diagram, filling in 2. Key Terms and People For each term or person in the
events that illustrate the main idea “Concern for the lesson, write a sentence explaining its significance.
environment grew in the United States.” 3. Analyze Issues How much should the United States
rely on nuclear power as a source of energy? Explain
your view.
Think About:
• the safety of nuclear power
Concern for the environment
grew in the United States. • the alternatives to nuclear power
• U.S. energy demands
4. Analyze Effects In what ways has the environmental
movement influenced the federal government?
712 Module 14
Module 14 Assessment, continued
2. Form Generalizations John F. Kennedy Engage with History
said, “[M]y fellow Americans, ask not what Write a job description for “U.S. President.”
your country can do for you—ask what you Include sections on “Responsibilities” and
can do for your country.” Do you agree with “Requirements” that list necessary traits and
his view about the relationship between experience.
individuals and the country? Explain your
opinion. Think About:
3. Evaluate Do you think the Great Society • Kennedy’s and Johnson’s (and Nixon’s) back-
met the goal of helping people make their ground and style
lives better for themselves and their chil- • the role of the media
dren? What were the compromises that • challenges each leader faced and how he
resulted? Explain. dealt with them
4. Analyze Effects What were the social and • the American public’s tastes and
political effects of the increase in immigra- preferences
tion following the Immigration Act of 1965? • the influence that groups, individuals, and
5. Analyze Causes How did new music and social movements have on the government
art act as a catalyst for the counterculture
movement? Focus on Writing
6. Analyze Primary Sources Reread the song Imagine that the year is 1964. President Johnson
lyrics of Bob Dylan’s “The Times They Are has introduced a series of programs as a part of
A-Changin’.” How do you think this song his vision for a Great Society. Write a persuasive
captured the main message of the counter- letter to your congressional representative tell-
culture movement? ing him or her to either support or oppose the
7. Synthesize Explain the effect mass media new programs.
had on American politics during the 1960s
and 1970s. Note several examples of Multimedia Activity
how television, music, art, and literature
Use the Internet to research examples of 1960s
influenced the government during these
or 1970s culture, such as songs, paintings, post-
decades.
ers, clothing, cars, and so on. Prepare an elec-
8. Compare How were the counterculture
tronic museum exhibit of several artifacts that
movement and the environmental move-
display a trend or theme discussed in the mod-
ment similar in terms of impact on society?
ule. Write captions for the artifacts explaining
9. Summarize Explain the actions the govern- their historical context and relating them to your
ment took in the 1970s to confront environ- chosen theme.
mental issues.
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