What are the foundations for sustainable QSR growt
Let’s take a look at the backbone of creating a successful and scalable QSR.
1. Develop a scalable business model
Before you start growing your business, you need solid foundations in place to ensure its success. This is where a scalab
A scalable business model ensures that you maintain profitability and operational efficiency as you expand — both of w
Centralising supply chains. Keeping all your supply chain management in one location helps you monitor inventory nee
Hot tip 🔥 Use Nory to manage your inventory and track supplier costs in real-time!
Creating efficient labour management practices. Managing labour gets trickier as you hire more people in your growin
Adapting to local market conditions. Scalability also requires the flexibility to adapt to changing consumer preferences
with robust sustainability initiatives). Take a look at Subway as an example, which has made various changes and comm
2. Build a strong brand identity
A strong brand identity helps you build credibility with diners. People trust a brand they’re familiar with, meaning they’
McDonald’s is a good example of a strong brand identity. You see the golden arches and you know exactly what it is, an
Have a look at their growth strategy to see how they plan to use their solid brand identity to fuel further growth.
Your brand identity also differentiates you in the already-competitive market, which helps you attract more diners and
Here are a couple of tips for building a strong brand identity:
Create a compelling brand story. Develop a narrative that reflects your restaurant’s mission, values, and origins. For ex
Use consistent visual and verbal messaging. Ensure that your logo, colour scheme, typography, and tone of voice are c
3. Establish standardised processes and procedures
Standardised processes and procedures are crucial for ensuring consistency across all QSR locations. It involves creating
Menu recipes
Food preparation and storage practices
Employee training programs
Customer service protocols
Quality control measures
By establishing clear, replicable processes, you can maintain high standards of service and product quality as you grow.
Take a look at Chipotle as an example. The Mexican QSR launched Project Square One in 2022, which aimed to standar
“The nuances of great throughput include teaching team members on the line how to deliver a great experience and
Officer at Chipotle.
Standardising these processes also maintains a strong company culture as you grow, which improves the employee exp
How restaurant technology supports QSR growth
Using restaurant technology like Nory is an invaluable tool when it comes to growing your QSR brand. Why?
Let’s take a look:
Drive your restaurant's performance with Nory
Discover how leading restaurants are increasing operational performance and profitability with our AI-powered restaur
Explore their success stories 👀
Track costs and profit margins in real-time. Keep track of spending, sales, and profit margins as it’s happening. This me
Review capital allocation and investment strategies. Get real-time insights into your financial performance to enable s
returns than dine-in renovations, guiding future capital allocation.
Adapt to changing consumer preferences. Use Nory’s sales insights to spot consumer trends and preferences and adjus
Create accurate forecasts. Accurately predict sales and demand to ensure you remain profitable as you grow. For exam
Nory success story 🥳 Find out how CUPP achieves a 99% sales forecast accuracy with Nory! Using the Vita Mojo POS int
“In the hospitality sector, you need everybody singing from the same hymn sheet. Having a central system like Nory
Use Nory’s AI-powered solutions to grow and scale y
A scalable business model is at the heart of success for a growing quick-service restaurant. Everything else falls under th
And what better way to create scalable processes and practices than with AI-powered technology?
With Nory, you can grow your business without impacting the day-to-day operations of your restaurant. Keep track of s
Reach out to the team
Speak to an expert and see Nory in action!
Contact us.
FAQs about QSR growth
What is the meaning of QSR?
QSR stands for quick-service restaurant. It’s a type of food establishment that focuses on speed of service, convenience
How big is the QSR industry?
The global quick-service restaurant industry is pretty big. The market size was worth $894.68 billion in 2023 and is expe
and boost margins), QSRs can thrive in the coming years.
