Communication                                   Elements of Communication
- came      from    the    Latin   word          1. Sender
     “communicare” which means working              - the individual who initiates the
     as one.                                            communication process by formulating
  - We are thinking, feeling, and reacting             and transmitting a message.
     beings.                                        - their purpose is to convey a message
  - Conflict     is  the    opposite    of
     communication                                  2. Message
  - A two-way process by which                     - the core content of the communication,
     information is exchanged between or                consisting of information, emotions, or
     among individuals through a common                 ideas that the sender intends to share
     system of symbols, signs, and                      with the receiver.
     behaviors.
                                                    3. Receiver
Types of Communication                              - the individual or group who receives and
   1. Verbal Communication                             interprets    the     message.       The
   - most common and familiar form of                  effectiveness of communication relies
       human interaction                                heavily on the receiver’s ability to
   - involves the use of spoken words and              understand and interpret the intention of
       active listening to convey messages              the sender.
       between individuals.
   - Sign language is a part of thing              4. Channel
                                                    - refers to the means or way by which the
1.1 Visual                                              message is conveyed from the sender
1.2 Oral                                                to the receiver.
1.3 Written                                         - mode/medium of communication.
    2. Nonverbal Communication                     5. Feedback
    - expression through our body language,        - an essential component of the
        gestures, and facial expressions.               communication process, as it enables
    - powerful means of communication that             the sender to gauge the receiver’s
        can    complement,       reinforce, or          understanding and response to the
        sometimes contract verbal messages.             message
    - extend the meaning of words.                 - the switching of roles.
Types of Nonverbal Communication                    6. Noise
   1. Facial Expressions                           - any interference, disturbance, disruption
   2. Gestures                                         that hinders the smooth transmission
   3. Paralinguistics – vocal communication,           and reception of a message between
       tone                                             the sender and receiver.
   4. Body Language and Posture                    - it can disrupt any element.
   5. Proxemics – space between people
   6. Eye Gaze
   7. Haptics – physical touch
   8. Appearance
   9. Artifacts
Communication Models                             4. David Berlo’s Communication model
                                                 - Linear type of communication
   1. Aristotle’s Communication Model           - Shows that each element has certain
   - Focuses on public speaking specifically        components or factors
       persuasive means or components such       - If speaker and receiver do not have the
       the ethos, logos, and pathos                  same level of factors, communication is
   - It is a one way communication                  ineffective
   2. Laswell’s Communication Model
   - Linear type of communication
   - It is an oversimplification of any         5.   Schramm’s Communication Model
       communication process                     -    Interactive model of communication
   - Its purpose is to analyze media            -    Communication is circular
       propaganda                                -    Feedback is now present and is
                                                       considered essential
                                                 -    Turn taking and alternating of positions
                                                       in the communication process such that
                                                       the sender becomes the receiver and
                                                       vice versa
   3. Shannon           and          Weaver’s
       Communication Model
   - Linear type of communication
   - It     is     a   technological   based
       communication model
   - It is based on wired forms of long
       distance communication such as
       landline telephones
    6. Wood’s Communication Model
    - Transactional model of communication         Semantics – meaning of words in context
    - Wood         emphasized      that    the     Jargons – technical terms in particular fields
        communication is dynamic                    Slang – words that are used in informal context
    - The closer the communicators are the
        bigger the circle overlaps                      3. Syntactic Barrier
    - She      also    said that the time              - involves grammar mistakes like verb
        communicators spent together brings                 tense shifts or differing sentence
        them closer and have more symbolic                  structure.
        interactions and shared experiences
                                                    Syntax – grammar
                                                        4. Physical or Environmental Barrier
                                                        - any physical limitation that can interfere
                                                            with the communication barrier.
                                                        - examples include noise, poor lighting,
                                                            technological issues, or poor signal.
                                                        5. Physiological Barrier
                                                        - refers to physical maladies that prevent
                                                            messages from being received correctly,
                                                            such as blindness, deafness, etc.
Communication Barriers                                  6. Emotional/Psychological Barrier
   - factors that prevent us from effectively          - prevents people from fully expressing
      exchanging       and      understanding               their emotions or feelings to one another
      messages.                                         - could be due to lack of trust or fear of
   - could be physical, cultural, linguistic, or           vulnerability.
      emotional.
Types of Communication Barriers                         7. Cultural Barrier
   1. Language Barrier                                 - occurs due to differences in culture
   - people who speak different languages              - reasons        could       include   poor
       attempt to interact.                                 pronunciation, sentence structure, etc.
   - prevents people from understanding                - happens when the audience’s culture is
       each      other      and leads    to                 vastly different from the sender’s
       misunderstandings, frustration, and              - results in messages being understood in
       even conflict.                                       unexpected ways.
Accent – the way a person talks                     Cultural Differences
                                                        1. Kinship
    2. Semantic Barrier                                - principles generally form the basis of
    - refers to different interpretations of the           societal organization.
        meanings of words                               - families consisting of at least one parent
    - one example is LOL, which is easily                  and one child are customary in all
        understood by teenagers but might have              customs.
        a gibberish meaning to older readers.
    - misunderstandings occur because of
        ambiguities.
   2. Sexuality                                      2. Interpersonal Communication
   - societies vary significantly in the degree      - what we normally think of as
       to which they encourage or discourage              communication since it involves at least
       intimacy and its different forms at                one other (dyad) or some others (group)
       different stages of life.
                                                   Contexts of Interpersonal Communication
   3. Gender                                         1. Psychological Context
   - categorizing children into the binary           - what the participants bring to the
       categories of female and male is fairly            interaction such as needs, values,
       common, but there is significant cultural          personality, habits, and characters.
       variability in the tolerance of switching
       categories and the number of genders,          2. Relation Context
                                                      - refers to how close or distant the
   4. Religion                                           speaker is to those in the interaction. we
   - religious beliefs and practices are                 speak differently when interacting with
       features of all known societies, but they          siblings versus the school principal.
       vary significantly between cultures.
                                                      3. Situational Context
   5. Cultural Taboos                                - deals with the psychosocial “where” the
   - while there are some universal taboos,              exchange happens.
       you’ll notice that some cultures consider      - the occasion
       certain things you consider “normal” to
       be very much taboo                             4. Environmental Context
                                                      - deals with the physical “where” they are
   6. Dress Codes                                        communicating.
   - some cultures encourage conservative            - the room arrangement, location, noise
       clothing,    such   as    covering                 level, temperature, are examples.
       shoulders/knees.
                                                      5. Cultural Context
   7. Food and Eating Habits (Foodways)              - includes all the learned behaviors and
   - This includes not only what you eat, but            rules that affect the interaction. Some
       also when, how, and why you eat it.                come from a culture where it is
Speech Contexts                                           considered rude to make long, direct
   - Researchers have classified speech                  eye contact and will avoid eye contact
       contexts into four kinds: Intrapersonal,           out of politeness.
       Interpersonal,   Public,   and     Mass
       Communication.
                                                      3. Public Communication
   1. Intrapersonal Communication                    - at the heart of society, whether in
   - the internal monologue between us.                  economics, entertainment, or religion.
   - may be our way of clearing our                  - people use it to preach, get elected,
       thoughts, rehearsing a message, or                 improve business, and promote social
       letting off steam.                                 causes.
   - in film or drama, it is used for
       characterization purposes.
   4. Mass Communication
   - refers to the exchange of information or
       ideas among large numbers of people
       simultaneously through broadcast radio
       or television, social media, and print.
   - traditional mass media: television and
       newspapers.
   - modern mass media: social media,
       digital tabloids.
-----------ADDITIONAL INFORMATION-----------
Dyad
   -   two individuals who take turns speaking
        and listening in the communication
        process.
Group
   - done in the simultaneous manner of all
      people involved speaking at the same
      time.
Group vs. Public
   1. AUDIENCE: Public speaking is done in
       front of a large audience while Group
       has a smaller audience.
   2. HIERARCHY: In public speaking, there
       is a distinction between the speaker and
       listener, whereas grouped people are
       more equal.
   3. PREPARATION: Public speaking
       requires extensive preparations. Group
       discussions may be less structured and
       less rehearsed.
   4. GOALS: Public speaking’s goal is to
       persuade or inform the audience, while
       the group discussion is typically to
       exchange ideas.
   5. PARTICIPATION: Public speaking is a
       one-way form of communication.