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Ide Bisnis

Amelia Bakery, founded in 2025 in Makassar, aims to provide high-quality bakery products at competitive prices while ensuring excellent customer service. The company plans to produce various items, including brioche, baguettes, and pastries, and focuses on creating job opportunities in the community. Their marketing strategy includes leveraging social media and delivery services to enhance product distribution and reach more customers.

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amelia dwi cahya
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21 views3 pages

Ide Bisnis

Amelia Bakery, founded in 2025 in Makassar, aims to provide high-quality bakery products at competitive prices while ensuring excellent customer service. The company plans to produce various items, including brioche, baguettes, and pastries, and focuses on creating job opportunities in the community. Their marketing strategy includes leveraging social media and delivery services to enhance product distribution and reach more customers.

Uploaded by

amelia dwi cahya
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
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A.

Company Profile:
Company Name: Amelia Bakery
Business Field: Food Industry
Address: Jl.Boulevard No.9, Makassar city
Year Of Founding: 2025

B.Vision:
Providing high quality bakery products at competitive affordable prices and providing
satisfactory customer service.

C.Mission:
1.Produce high quality bakery products at affordable prices.
2.Creating an expert and competent workforce.
3. Provide satisfactory customer service.
4. Become a leading company in the cake industry.
5.Help employment opportunities in surrounding communities and Indonesia

D.Organizational Structure
E.Products You Want To Make:
we agreed to create a bread and pastry business. some of what we make, namely:

Brioche Bakery: Baguette Bakery:

Croissants Pastry: Almont Pastry:


F. Marketing Plan:
Bakery as part of food products is often a special attraction to visit. So that the products created
can reach more potential customers, one of the marketing strategies used is product distribution.
In general, there are four marketing mix strategies, namely product, price, distribution and
promotion.
One strategy that can be developed with the rise of social media is to use delivery services
through certain applications, so that distribution reach to customers is faster, farther from the
outlet location and more convenient for your customers.

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