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Poster Introduction

A poster is a printed communication tool designed to convey messages through text and graphics, often used for advertising and public announcements. Effective posters should communicate their message quickly and can serve various purposes such as informing, motivating, or promoting. The history of posters dates back to the 19th century with the advent of color lithography, enabling mass production and widespread public display.

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54 views9 pages

Poster Introduction

A poster is a printed communication tool designed to convey messages through text and graphics, often used for advertising and public announcements. Effective posters should communicate their message quickly and can serve various purposes such as informing, motivating, or promoting. The history of posters dates back to the 19th century with the advent of color lithography, enabling mass production and widespread public display.

Uploaded by

tanupriyaa13
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
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What is POSTER?

• Poster is an effective communication tools.


• A poster is a piece of printed paper designed to be attached
to a wall or vertical surface.
• Posters include both textual and graphic elements. Posters
may be used for many purposes.
• They are a frequent tool of advertisers and other groups
trying to communicate a message.
Ajay Kumar Jha
What is POSTER?
• Usually, it is a large printed notice or announcement with
pictures or illustrations and implies a message or an idea to
advertise or publicize something.
• The picture helps people understand easily. While the large
printed notice helps people to read easily.

Ajay Kumar Jha


What is POSTER?
• Poster can be considered as a good poster if the message
implied in it can be known immediately.
• The purpose of the poster are commercial, announcement,
propaganda, and slogan. The other purposes of poster are
informing, giving motivation and noticing.

Ajay Kumar Jha


• This poster can be a
motivation for the viewers to
like reading.
• The slogan on the poster is
the reason why the people
must have reading habit.

Ajay Kumar Jha


Poster

Ajay Kumar Jha


Poster

Ajay Kumar Jha


POSTER
Poster shares a striking similarity
with the 2012 Mexican film ‘After
Lucia’. Both posters feature a
close-up shot of the lead actress
captured in motion, presumably
after being slapped.

Ajay Kumar Jha


• After the invention of colour lithography
printing in France in the 19th century,
History of Poster
made mass production possible of
modern posters.
• Max Gallo, a French historian written in
his book “The Poster in History”, “For
over two hundred years, posters have
been displayed in public places all over
the world. Visually striking, they have
been designed to attract the attention of
passers-by, making us aware of a political
viewpoint, enticing us to attend specific
events, or encouraging us to purchase a
particular product or service.”

Ajay Kumar Jha


History of Poster

Republican Party candidate William Democratic Party candidates John F.


L. McKinley, c. 1896–1900; lithograph Kennedy and Lyndon B. Johnson,
on paper, 17 x 11 3/16 inches; 1960; offset lithography, 20 1/2 x 13
Courtesy of Library of Congress. 3/16 inches; Courtesy of Hal Wert.
Ajay Kumar Jha

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