JOIN THE
#1 SPRAY-ON TRUCK BEDLINER AND
PROTECTIVE COATINGS
FRANCHISE
LINE-X.com
Recognized Global Brand
Over 500 locations in over 40 countries
L
INE-X is continually responding to industry needs around the world. Whether it’s designing
new protective coatings for an oil pipeline in Saudi Arabia or protecting 2.5 million trucks in the
United States. LINE-X protective coatings are used in a variety of different industries and markets
worldwide. From automotive and industrial applications to residential and recreational coatings,
LINE-X products help open doors to new markets and opportunities.
PROUD TO BE OVERPROTECTIVE
LINE-X is proud to provide new products and solutions that have a positive impact on the safety
of people worldwide. PAXCON® Protective Coatings, a division of LINE-X, is leading the charge in
defense and military applications. PAXCON has been approved to safeguard government buildings,
personnel and military vehicles around the globe, including the U.S. Pentagon.
LINE-X Advantage
No Royalties
Protected Territory
Franchise Fee Discount for Military Veterans
Nationwide Lifetime Warranty
#1 Market Leader in Spray-On Truck Bedliners
since 2006 (Frost & Sullivan)
Top Ranking Franchise -- Ranked in Franchise
500 since 2002 (Entrepreneur Magazine)
Initial and Ongoing Training
‘‘ To say the least I am extremely happy with my decision to become a LINE-X Franchisee.
- Kevin Koehnke, Tampa, FL (6 years in business)
’’
Through focus, service and some hard work, we have developed a very successful business.
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L
INE-X began with an exclusively formulated
ABOUT LINE-X
LINE-X Spray-On Truck Bedliner designed
for durability and toughness. Since then,
LINE-X has designed over a dozen different
products for use in the automotive and industrial
markets. If something needs to be rust-proof,
waterproof or resistant to harsh chemicals or
extreme abrasion, LINE-X can protect it.
Today, LINE-X sets the industry standard for
durability and toughness in the
spray-on truck bedliner market.
Each LINE-X Franchise is
focused on providing the highest
quality product and service. When
you own a LINE-X Franchise you are
joining North America’s trusted leader
in truck bed protection and an
innovator in specialized Spray-
On Protective Coatings.
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Evolving beyond the bedliner, LINE-X has been continually recognized
as an influential leader in the spray-on coatings industry.
AWARDS
FROST & SULLIVAN
2011 Product Line Strategy Award
2008 North American Truck Bedliner Product of the Year Award
2006 North American Bedliner Brand Leadership of the Year Award
2004 Market Penetration Leadership Award
2001 Market Engineering Award in Competitive Strategy
CENTER FOR THE POLYURETHANES INDUSTRY
2011 Innovation Award
POPULAR MECHANICS
2010 Editor's Choice Award
DUN & BRANDSTREET
2009 AllBusiness AllStar Franchise.
ENTREPRENEUR MAGAZINE'S FRANCHISE 500
2012 Ranked #1 in Miscellaneous Auto Products and Services
2008 - 2012 Ranked in Franchise 500 as Top Automotive Franchise
2004 - 2008 Ranked #1 in Miscellaneous Auto Products and Services
2002 - 2005 Ranked Among the Fastest-Growing Franchises
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W
WHAT WE DO
e major in Chemistry. Award winning, field tested, tough-as-nails
chemistry. LINE-X continues to invest considerable time and resources
to become the #1 spray-on protective coating in the world. New
products and applications are continually evolving and being tested in both the
laboratory and in harsh, real-world conditions. The LINE-X team is here to help
you build your dream of owning your own business.
Bedliners
Rocker Panels
Secondary Containment
Roll Cages
Running Boards
Step Bars
Bumpers
Wheel Wells
Floorboards
Fences and Gates
Park & Golf Equipment
Doors
Fountains
Flat Beds
Heavy Equipment
Storage Tanks
Pipe Coatings
Wall Mounts
Boats
Buoys
Dock Ramps
Submarine Decks
Helicopter Pads
Ballistics Vests
Humvees
Tanks
Jeeps
ATVs
Motorcycles
RVs
Tool Boxes
Trailers
Trams
Vents
Ducts
Farm Equipment
Silos
Props
Cargo Haul Areas
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L
INE-X Franchising, LLC is proud of the excellent support systems available to LINE-X Franchisees. Ongoing
support is provided before and after you open your store. As soon as you join the LINE-X team, you'll have
access to experienced advisors to help you get started. Once open, systems are in place to help you operate
your LINE-X store effectively.
LINE-X also hosts regional and global meetings that introduce you to other Franchise owners. You'll have
the opportunity to learn from other successful business owners and stay up to date on the latest products,
programs and tools to help your business succeed.
Field Support
The Operations Team will help you get started in your new LINE-X business and continue to offer support
long after you’ve opened. LINE-X Regional Managers are located across the U.S. and provide ongoing
business consulting and operations support for our Franchisees. These veteran LINE-X professionals
offer valuable assistance in all aspects of the LINE-X business. Your Regional Manager will serve as your
main contact person and can help with anything from grand openings and sales tactics to product and
application support.
We work with our Franchisees regularly to develop and utilize innovative new products, services and
operational systems to satisfy the ever-changing wants and needs of the loyal LINE-X customer. From
dirt bikes and Harley Davidsons to ATVs and Range Rovers, LINE-X has it covered.
R&D
LINE-X has a dedicated full-time Research and Development staff and a 15,000 square foot research
facility. Here, new products are constantly being developed, tested and perfected.
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Continuing Education
Regular newsletters, e-mails, live and online training classes and additional learning tools are available.
LINE-X training will prepare you to handle almost any application.
24/7 Technical Assistance
Tech Support Hotline is on stand-by 24/7 to help applicators with technical issues ranging from spraying
new substrates, prep procedures, quoting jobs and trouble-shooting equipment.
Operations Manual
LINE-X provides an in-depth manual covering a full range of topics important to running your business.
Logistical Support
You will have a dedicated Order Processor assigned to help you order everything you need to run your
LINE-X Franchise. To keep things moving, LINE-X offers same day shipping on orders placed before
11:00 am.
Marketing Support
Advertising templates, collateral, point-of-purchase materials, website support and additional marketing
tools are available. Not marketing savvy? As a LINE-X franchisee, you have access to professionally
crafted regional and national marketing campaigns.
National Media Partnerships
LINE-X maintains a national public relations program that promotes the brand through press releases,
sponsorships and partnerships with popular television shows and media outlets.
Discovery Channel’s
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THE NUMBERS $85,000 *
*Includes $30,000 Franchise Fee
What does that mean
and $55,000 Equipment Package
No Royalties
for YOU?
• You work hard, you keep the profits
Protected Territory
Field Support via Dedicated Regional Manager
Dealership Sales Programs
Marketing and Advertising Support
• We generated over 40,000 leads
in 2011 from our website alone
Globally Recognized Brand
• LINE-X is established in over 500 locations
in 46 countries
Operational Support
Demographic report
Access to a variety of specially formulated, award
winning products
Three weeks of hands-on application training
24/7 technical support
Extensive Equipment Package (see page 8)
Ask about our Military Discount for
Veterans of the Armed Forces.
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Equipment Package
• EXP2 Reactor Spray System with all the bells and whistles
• 2 sets of LINE-X Spray-On Truck Bedliner material
• Prep kit
¥¥Materials and equipment needed to properly clean and
prep a truck bed or other substrate
¥¥All consumables required to protect the body of the
truck
• LINE-X XTRA kit
¥¥Includes color pigments
¥¥Application kit
• LINE-X PREMIUM kit
¥¥Includes chemical product
¥¥Application kit
• Safety equipment
¥¥Fresh air breathing system
¥¥Personal safety gear
¥¥Air compressor
• Dedicated Order Processor
• Tech Support Team
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NEXT STEPS
Want to know the next steps to
becoming a LINE-X Franchisee?
Here are the 9 quick and easy steps to
opening your own LINE-X store.
1
STEP 1
Review this Brochure
If this brochure doesn’t give you a tingly feeling inside, check out LINE-X.com. If
it does spark your curiosity, find out more at LINE-X.com
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STEP 2
Complete Franchise Questionnaire
A questionnaire is completed by the Franchise applicant and will be reviewed
by LINE-X.
3
STEP 3
Contact Us
A dedicated LINE-X representative will follow-up once the questionnaire is
received.
4
STEP 4
Review Franchise Disclosure Documents (FDD)
A Franchise Disclosure Document will be sent to you outlining more information
about protective coatings and the franchise business offered by LINE-X
Franchising, LLC.
5
STEP 5
Find a Location
All LINE-X Franchises are required to have a retail storefront. This location must
be large enough to house a spray booth and room for the necessary LINE-X
equipment.
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STEP 6
Secure Financing
Options are available for financing through LINE-X or a number of approved
finance companies.
7
STEP 7
Sign Franchise Agreement (14 or more days after receiving FDD)
8
STEP 8
Attend Training
Take part in our comprehensive three-week training program. This includes
training at both the LINE-X corporate office and your store.
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This advertisement is not
an offering. An offering
may only be made by a STEP 9
prospectus filed first with the
Department of Law of the Celebrate Grand Opening
State of New York. Such filing
does not constitute approval Congratulations! Advertising templates, collateral, point-of-purchase materials,
by the Department of Law. website support and additional marketing materials are available to support
your new LINE-X Franchise.
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THINK YOU HAVE WHAT IT TAKES?
You've got to believe in the LINE-X brand.
You've got to be passionate about doing things right.
You have to respect yourself and others.
You've got to have gumption.
Most of all, you have to be proud to give 110%.
Shout-Outs - What our Franchisees Say:
‘‘ This has proven to be a very rewarding business. The business is like your child, learning and
’’
growing. We have our good and bad times, but such is life. We like being able to protect a
customer's expensive truck with the best liner available.
- Allen & Patti Jo Baer, Tucson, AZ (7 years in business)
‘‘ My son, Zach, and I purchased an existing LINE-X franchise in Albuquerque, NM. Our
commitment to providing excellent customer service along with a product proven to be the
best in the industry has been well received in our community. We were extremely satisfied
’’
with the training we received through LINE-X and the continued support from all the LINE-X
staff.
- Dulcie Bingham, Albuquerque, NM (5 years in business)
‘‘ ’’
LINE-X has helped us achieve our goal to have a successful family-run business. Anytime we need
anything the people at LINE-X are there for us.
- Shawn and Tamara Faircloth, Knoxville, TN (6 years in business)
From the 2012 Global LINE-X Conference
‘‘ Thanks for a wonderful conference! It makes us proud to be a part of the LINE-X family!
- Molly Koehnke, Tampa, FL (8 years in business)
’’
‘‘ Awesome weekend at the LINE-X Convention! The future of LINE-X is going to be spectacular!
- Jeff Rados, El Segundo, CA (9 years in business)
’’
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LINE-X Franchising, LLC
1862 Sparkman Drive, Huntsville, AL 35816
877-330-1331 • 256-713-4220
LINE-X.com
