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What Are Retailers?: Retailer S

Retailers are businesses that purchase goods from suppliers and sell them directly to consumers through physical or online platforms. There are various types of retailers, including street markets, independent retailers, specialty shops, department stores, supermarkets, hypermarkets, chain stores, and e-commerce. Retailers also engage in advertising, provide credit facilities, and often offer storage for non-perishable items.

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Varnanjali Gunawardana
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21 views3 pages

What Are Retailers?: Retailer S

Retailers are businesses that purchase goods from suppliers and sell them directly to consumers through physical or online platforms. There are various types of retailers, including street markets, independent retailers, specialty shops, department stores, supermarkets, hypermarkets, chain stores, and e-commerce. Retailers also engage in advertising, provide credit facilities, and often offer storage for non-perishable items.

Uploaded by

Varnanjali Gunawardana
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd
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Retailer

s are
What
Retailers?
Retailers are businesses that buy goods from
manufacturers, wholesalers, and other suppliers and
sell them directly to consumers for personal use
through physical stores or online platforms.
The types of
Retailers
1) Street Markets 5) Chain
Stores
2) Independent 6)
Retailers Supermarkets
3) Speciality 7) Hypermarkets
Shops
4) Department 8)
Stores Ecommerce
Selling
Street markets are open-air places Retailers provide selling
where vendors sell goods directly to the outlets for manufacturers and
public, often in temporary stalls or other suppliers.
stands.

Chain stores are retail outlets own


Independent retailers are small businesses
company, providing standardized
that are privately owned and sell goods
services across multiple locations
directly to consumers, operating freely of
and efficiency. Examples include
larger chains or franchises.
Target.

Specialty shops are retail stores that focus on a


specific product category, offering a curated and
specialized selection of items tailored to particular
customer interests or needs.

Department stores are large retail establishments


offering a wide range of products, such as clothing,
furniture, and electronics, organized into separate
sections or departments.
Supermarkets are large retail stores that offer a Advertising and Window Display
broad range of food products, including fresh
Retailers advertise their products an
produce, meat, dairy, and packaged goods, along
This is POS (Point of Sale) advertisin
with some household items, all in one useful
be done on windows as a display or
location for daily needs.
This leads to impulse buying where
customers make an unplanned purc

Buying
All retailers have to buy their stock from
suppliers and generally retailers buy in bulk
quantities.

Hypermarkets are large retail stores, offering a


wide range of groceries, clothing, and household
goods in one location, providing to one-stop
shopping needs.

E-commerce is the buying and selling of goods


and services over the internet. It allows Introducing New Products
consumers to shop online, making transactions
via websites or mobile apps. In competitive markets,
businesses/retailers must think of
new ideas to stay above the rest.
Providing Credit Facilities
Some retailers allow customers to buy
goods on credit basis, thus providing a
credit facility.

Storing
Most retailers offer storage facilities
to store non-perishables.

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