College Name – Bharati Vidyapeeth Deemed To be

University, Department of Engineering and Technology

Student’s Name – Aditya Pandey

Roll No. – 33

Class – Third Year CSE-AIML

Subject – Quantitative Techniques, Communication and

Values (QTCV)

No. of Signed Assignment –

No. of assignment not submitted –

Project Name – Project on Corporate Social Responsibility

of Google

Teacher Sign and Date

Chapter 1 : Introduction to Google
Google LLC is a multinational technology company specializing in internet services,
software, artificial intelligence, and consumer electronics. It is best known for its
Google Search Engine, which dominates the global search market, along with
products like YouTube, Android, Google Cloud, and Google Ads.
History and Founders :
1. Founding (1996–2004)
 1996: Larry Page and Sergey Brin, Ph.D. students at Stanford, developed a
search algorithm called PageRank.
 1998: Officially founded Google Inc.
 2000: Became the world’s leading search engine.
 2004: Launched Gmail and went public with an IPO worth $1.67 billion.
2. Expansion (2005–2010)
 2005: Acquired Android, later the most-used mobile OS.
 2006: Bought YouTube, making it the top video platform.
 2008: Launched Google Chrome, which dominates web browsers.
 2010: Introduced Google Drive and cloud services.
3. Alphabet Inc. & AI Focus (2011–Present)
 2015: Google restructured under Alphabet Inc.
 2016–2020: Invested in AI, self-driving cars (Waymo), and quantum
computing.
 2021–Present: Leading in AI search, Google Assistant, and sustainability,
aiming for 100% carbon-free operations by 2030.
Google’s Business:
Google operates under its parent company, Alphabet Inc., and generates most of its
revenue through Google Ads, the world's largest online advertising platform. Other
key business areas include:
 Search & Advertising: Dominates the search engine market and online
advertising.
 Cloud Computing: Competes with Amazon AWS and Microsoft Azure.
 AI & Machine Learning: Develops AI-driven products like Google Assistant
and Bard.
 Hardware & Software: Manufactures Pixel devices, Nest smart home
products, and develops Android OS.
Chapter 2 : Growth of Google
Google, under its parent company Alphabet Inc., has demonstrated significant
growth across various metrics, including revenue, product segments, and workforce
expansion.
Revenue Growth
 Annual Revenue: In the fiscal year ending December 31, 2024, Alphabet
reported total revenues of $350.02 billion, marking a 13.87% increase from
$307.39 billion in 2023.
 Quarterly Revenue: For Q4 2024, Alphabet's revenue reached $96.47 billion,
an 11.77% year-over-year increase from Q4 2023.

Product Segment Revenue Distribution (2024)

 Google Advertising: This segment, encompassing Google Search, YouTube
Ads, and Google Network, contributed approximately 77.8% of Google's total
revenue.
o Google Search & Other: Generated around $175.04 billion in revenue.
o YouTube Ads: Contributed approximately $31.51 billion.
o Google Network: Accounted for about $31.31 billion.
 Google Cloud: Represented 10.8% of the total revenue, amounting to
approximately $37.8 billion.
  Other Bets: This category, including ventures like Waymo and Verily,
generated around $1.52 billion, reflecting Alphabet's investments in diverse
sectors.

Employee Growth
Alphabet's workforce has evolved as follows:
 2021: 156,500 employees
 2022: 190,234 employees (21.56% increase from 2021)
 2023: 182,502 employees (4.06% decrease from 2022)
 2024: 183,323 employees (0.45% increase from 2023)
Chapter 3 : CSR towards Education – “Internet Saathi Program”
Introduction
The Internet Saathi program was launched by Google in collaboration with Tata
Trusts in 2015 to bridge the digital divide in rural India. The initiative aimed to
empower women by providing digital literacy training so they could use the internet
to enhance their education, financial independence, and social awareness.
Geographic Area
The program covered over 300,000 villages across rural India, primarily in states
with low internet penetration.
Objective
 Train rural women to use smartphones, access the internet, and educate their
communities on digital tools.
 Reduce the gender gap in digital literacy.
 Enable rural communities to access health, banking, education, and
agricultural information online.
Amount Spent
The exact investment is undisclosed, but Google provided funding, technology
support, and internet-enabled devices for the program. While some sources claim
that google had spent around 50 crores for the Internet Saathi program initiative.
Activity Description
 Google trained selected rural women (called "Saathis") to use the internet
effectively.
 These Saathis then trained other women in their villages, creating a ripple
effect of digital literacy.
 Women were taught how to search for information, use YouTube tutorials, and
access government schemes and educational resources online.
Outcome
 Over 30 million rural women became digitally literate.
 Many trained women used digital platforms to start small businesses,
improving their economic independence.
 Helped increase awareness of health, farming techniques, and financial
services in remote villages.
Chapter 4 : CSR towards Agriculture : Wadhwani AI for Agriculture
Introduction
Google partnered with Wadhwani AI, a non-profit AI research institute, to support
farmers through artificial intelligence (AI)-based solutions. This initiative aimed to
reduce crop losses by providing real-time pest control and disease management
advisories.
Geographic Area
 Implemented in agricultural regions across India, especially in areas with a
high dependency on farming.
Objective
 Develop AI-powered solutions to help farmers manage crops efficiently.
 Provide early warnings about pests, diseases, and climate issues through AI-
based predictions.
 Support the Indian government’s agricultural initiatives.
Amount Spent
 This initiative was part of Google.org’s $50 million investment in Indian non-
profits working on AI and social development projects.
Activity Description
 Google supported Wadhwani AI in developing machine learning models to
analyze crop conditions.
 AI-based advisory tools provided personalized guidance to farmers via mobile
apps and government agricultural platforms.
 Farmers received real-time notifications about pest outbreaks, enabling them
to take preventive measures.
Outcome
 Reduced crop loss due to pests, increasing farmer income.
 Promoted sustainable farming practices by optimizing pesticide use.
 Contributed to food security by improving agricultural productivity.
Chapter 5 : CSR towards Sustainability: Biochar Carbon Removal
Initiative
Introduction
In January 2025, Google signed an agreement with Varaha, an Indian climate-tech
startup, to support biochar-based carbon removal. This initiative is part of Google’s
broader carbon neutrality commitment.
Geographic Area
 Focused on agricultural regions across India, where farmers generate large
amounts of crop waste.
Objective
 Convert crop waste into biochar to trap carbon dioxide and prevent its release
into the atmosphere.
 Improve soil health by using biochar as an organic fertilizer.
 Support India’s sustainability goals and carbon reduction commitments.
Amount Spent
 Google has committed to purchasing 100,000 tons of carbon removal credits
by 2030. The financial details remain undisclosed.
Activity Description
 Farmers were trained to convert agricultural waste into biochar instead of
burning it (which causes pollution).
 The biochar was mixed into the soil, sequestering carbon and enhancing soil
fertility.
 Google, through Varaha, purchased carbon credits from farmers participating
in the initiative.
Outcome
 Helped India reduce carbon emissions and improve air quality.
 Improved soil productivity, benefiting farmers with higher crop yields.
 Strengthened Google’s commitment to sustainability and net-zero carbon
goals.
Chapter 6 : CSR towards Public Awareness: CyberPeace
Foundation Partnership
Introduction
Google partnered with CyberPeace Foundation, an NGO that promotes digital safety
and cybersecurity awareness. The initiative aimed to educate people about
misinformation, cyber threats, and responsible internet usage.
Geographic Area
 Implemented across India, focusing on students, educators, and general
internet users.
Objective
 Educate individuals on fact-checking techniques, privacy protection, and safe
browsing.
 Combat the spread of fake news and cyber fraud.
 Promote digital literacy in multiple Indian languages.
Amount Spent
 Google.org granted $4 million to CyberPeace Foundation for this program.
Activity Description
 Developed an online learning portal with cybersecurity training modules in
15+ Indian languages.
 Conducted digital awareness campaigns, school programs, and community
workshops.
 Google and CyberPeace Foundation worked with law enforcement agencies
to spread awareness about online safety.
Outcome
 Reached 40 million people, teaching them how to identify and avoid cyber
threats.
 Improved awareness of cybersecurity laws and online fraud prevention.
 Strengthened India’s cyber resilience and digital safety infrastructure.