December Promotion Plan
1. Spin Wheel Promotion
• Prize Categories: Customize the spin wheel with a variety of rewards, such as:
❖ Discounts: 5%, 10% or 20% off the next meal.
❖ Free Items: Free coffee, dessert, appetizer, or side dish.
❖ Exclusive Offers: VIP discounts for future visits or special promotions (e.g.,
“Buy One, Get One Free” offer on selected menu items).
❖ Coffee Mug Gift: Offer the restaurant’s branded coffee mugs as a prize,
making them an exciting collectible item.
❖ Gift Cards: Small gift cards worth 20,000 for customers to use during future
visits.
❖ Holiday-Themed Prizes: Seasonal prizes like a free slice of cake or a festive
cocktail.
Use the Spin Wheel Effectively:
• When to Spin: Customers can spin the wheel after making a purchase above a
certain amount (e.g., 100,000 or more), or they can earn a spin after completing
a certain action, such as booking a reservation or attending a special event at
the restaurant.
• Social Media Tie-In: Encourage customers to share a photo or video of
themselves spinning the wheel on social media, tagging the restaurant, and
using a holiday-specific hashtag (e.g., #SpinForHolidayCheer). Offer additional
small rewards for posts that get a certain number of likes or shares.
2. Coffee Mug Gift Promotion
Coffee mugs make a wonderful gift item, especially during the colder months. Adding
this as a giveaway can help boost sales and customer loyalty.
Set Up the Coffee Mug Gift:
• Branded Mugs: Design custom coffee mugs with your restaurant’s logo, festive
designs, or a special holiday-themed message like “Warm Wishes from
[Restaurant Name]” or “Merry & Bright.”
• Gift with Purchase: Offer a free coffee mug with purchases over a certain
amount (e.g., any meal over 50,000 or on the customer’s first visit in December).
• Loyalty Reward: Gift a coffee mug to customers who are part of your loyalty
program after they make a certain number of visits or spend a specific amount in
December.
• Special Event Giveaway: Hand out coffee mugs at events, like your Christmas or
New Year’s Eve celebration, to add a personal touch and keep the holiday spirit
alive long after the event is over.
3. Holiday-Themed Menu and Spin Wheel Interaction
Pair the spin wheel with your holiday menu specials for added excitement:
• Create a "Holiday Meal Deal" where customers who order a holiday-themed dish
(like a Christmas roast, festive dessert, or special cocktail) are eligible for a spin
on the wheel.
• Feature limited-time menu items like gingerbread lattes, spiced hot chocolate,
or winter-themed cocktails and offer customers a chance to win these items for
free via the spin wheel.
4. Social Media Integration
• Social Media Challenges: Run a holiday challenge where customers can earn a
spin on the wheel by posting a photo of their meal, the holiday decor, or the spin
wheel itself on social media.
5. Email Marketing and SMS Promotion
Send out a December Holiday Special Offer email or SMS to loyal customers that
includes a spin wheel promotion (e.g., “Book a table this December, and spin to win!”).