NAME: Sumitha N
REG.NO: 23AM34
COURSE CODE: 22MBAT23
COURSE TITLE: International business management
CASE STUDY ON MAKING THE APPLE IPHONE
Case Study 1: Making the Apple iPhone
Question 1:
Benefits, Costs, and Risks of Outsourcing to China
BENEFITS
Lower Labor Costs:
While not the primary driver, lower labor costs in China provide a cost advantage.
Rapid Scalability:
Chinese subcontractors can quickly adjust production to meet Apple's demand fluctuations.
Proximity of Suppliers:
The clustering of factories in China offers a streamlined supply chain.
Access to Skilled Engineers:
China has a pool of industrial engineers to oversee production.
POTENTIAL COSTS AND RISKS:
Ethical Concerns:
Poor working conditions in some Chinese factories can damage Apple's reputation.
Quality Control Issues:
Outsourcing can introduce risks related to quality and consistency.
Dependency on Foreign Suppliers:
Reliance on foreign suppliers can create vulnerabilities in the supply chain.
Intellectual Property Risks:
Transferring technology to foreign manufacturers may pose risks to intellectual property.
Question 2:
Winners and Losers
WINNERS:
Apple:
Benefits from lower costs, faster production, and access to skilled labor.
Chinese Subcontractors:
Profit from the large-scale production of iPhones.
Workers in China:
Employed in the iPhone manufacturing process.
POTENTIAL LOSERS:
U.S. Workers:
May lose jobs related to iPhone manufacturing if production were kept domestic.
U.S. Manufacturers:
Could face reduced demand for components if Apple shifts sourcing.
Workers in Other Countries:
If China's labor advantages erode, jobs may shift to regions with even lower
costs.
Question 3:
ETHICAL PROBLEMS AND POTENTIAL SOLUTIONS:
Ethical Problems:
Poor Working Conditions:
Low wages, long hours, mandatory overtime, and unsafe conditions.
Child Labor:
Concerns about the use of child labor in the supply chain.
Environmental Impact:
Potential negative environmental effects of manufacturing processes.
Potential Solutions:
Increased Oversight:
Apple can implement stricter oversight mechanisms to ensure compliance with
ethical standards.
Supplier Audits:
Regular audits of suppliers can identify and address issues.
Collaboration with NGOs:
Partnering with non-governmental organizations can help improve working
conditions.
Public Pressure:
Engaging with stakeholders and consumers can create public pressure for ethical
practices.
Long-Term Investments:
Investing in improving working conditions in the long term can lead to a more
sustainable and ethical supply chain.
By addressing these ethical challenges, Apple can maintain its reputation while ensuring that its products
are produced in a responsible and sustainable manner.