Guidelines for Face Creators:
1. Background & Surroundings:
○ Shoot in front of a white aesthetic background.
○ Ensure the background and surroundings are clean and visually pleasing.
○ The surrounding environment should complement the product, creating an
aesthetically appealing scene.
2. Product Presentation:
○The wand of the product must be neat, clean, and free of any smudges.
○The swatches should be neat, clean, and well-applied.
○Swatches need to be bold, crisp, and clearly visible.
○The creator has the liberty to play with ideas ( Product haul, Hacks, Must
haves, Recommendation) and with creativity.
3. Video Specifications:
○ The video should be 15-30 seconds long for optimal engagement.
○ The video should be shot in 4K quality for sharp visuals.
○ Make sure the video includes the brand logo and banner provided by the
brand.
4. Lighting:
○ Natural sunlight is encouraged for a clean, fresh look, but ensure you
maintain proper lighting to avoid shadows and harsh lighting.
5. Music & Tags:
○ Include trending music that aligns with the vibe of the video.
○ Tag the brand in the video and use relevant hashtags.
○ Use hashtags and references from the brand’s page to enhance visibility and
reach.
6. Aesthetics:
○ Ensure the video maintains a clean, minimalist, and aesthetically pleasing
appearance throughout.
By following these pointers, the creator will ensure a professional and appealing final result
for the brand!