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RTE Food Questionnaire

The document is a market research questionnaire focused on Ready-to-Eat (RTE) food products, gathering personal information, consumption habits, brand awareness, buying preferences, and satisfaction levels. It includes sections on demographics, frequency of RTE consumption, preferred brands, factors influencing purchase decisions, and health perspectives. The questionnaire aims to identify consumer preferences and areas for improvement in RTE products.

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vatsalmangal536
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52 views2 pages

RTE Food Questionnaire

The document is a market research questionnaire focused on Ready-to-Eat (RTE) food products, gathering personal information, consumption habits, brand awareness, buying preferences, and satisfaction levels. It includes sections on demographics, frequency of RTE consumption, preferred brands, factors influencing purchase decisions, and health perspectives. The questionnaire aims to identify consumer preferences and areas for improvement in RTE products.

Uploaded by

vatsalmangal536
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as DOCX, PDF, TXT or read online on Scribd
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Questionnaire: Market Research on Ready-to-Eat (RTE) Food Products

Section A: Personal Information


1. Age:
☐ Under 18 ☐ 18–24 ☐ 25–34 ☐ 35–44 ☐ 45–50 ☐ Above 50

2. Gender:
☐ Male ☐ Female ☐ Other ☐ Prefer not to say

3. Occupation:
☐ Student ☐ Working Professional ☐ Homemaker ☐ Business Owner ☐ Retired ☐
Other: ___________

4. Monthly Household Income:


☐ Less than ₹20,000 ☐ ₹20,000–₹50,000 ☐ ₹50,000–₹1,00,000 ☐ More than
₹1,00,000 ☐ Prefer not to say

5. City/Town of Residence: ___________________

Section B: Consumption Habits


6. Do you consume Ready-to-Eat (RTE) food products?
☐ Yes ☐ No

7. How frequently do you consume RTE food?


☐ Daily ☐ 2–3 times a week ☐ Once a week ☐ Occasionally ☐ Rarely

8. At what time of the day do you usually consume RTE food?


☐ Breakfast ☐ Lunch ☐ Dinner ☐ Snack Time ☐ Late-night meal

9. What types of RTE products do you usually buy? (Tick all that apply)
☐ Instant noodles ☐ Ready meals ☐ Frozen snacks ☐ Packaged soups ☐ Ready-to-
cook mixes ☐ Indian sweets/desserts ☐ Others: ___________

10. How much do you typically spend per month on RTE food?
☐ Less than ₹200 ☐ ₹200–₹500 ☐ ₹501–₹1000 ☐ More than ₹1000

Section C: Brand Awareness & Preferences


11. Which of the following brands have you used/tried? (Tick all that apply)
☐ Nestlé (Maggi) ☐ MTR ☐ Haldiram’s ☐ ITC ☐ Tata Q ☐ Amul ☐ Others: ___________

12. Which brand do you prefer the most?


☐ Nestlé ☐ MTR ☐ Haldiram’s ☐ ITC ☐ Tata Q ☐ Amul ☐ Others: ___________
13. Where do you usually buy RTE food products?
☐ Supermarkets ☐ Local Kirana shops ☐ Online grocery apps ☐ E-commerce websites
☐ Other: ___________

Section D: Buying Decision & Preferences


14. Which factors influence your purchase decision the most? (Tick top 3)
☐ Taste ☐ Price ☐ Nutritional Value ☐ Brand Name ☐ Packaging ☐ Shelf Life ☐
Availability ☐ Cooking/Heating Time

15. How much time do you prefer it should take to prepare an RTE meal?
☐ Less than 2 minutes ☐ 2–5 minutes ☐ 5–10 minutes ☐ More than 10 minutes

16. Do you read the ingredients or nutrition label before purchasing?


☐ Always ☐ Sometimes ☐ Rarely ☐ Never

Section E: Satisfaction & Health Perspective


17. How satisfied are you with the overall quality of RTE food?
☐ Very satisfied ☐ Satisfied ☐ Neutral ☐ Dissatisfied ☐ Very dissatisfied

18. Do you consider RTE food healthy?


☐ Yes ☐ No ☐ Not Sure

19. Have you experienced any negative effects after consuming RTE food?
☐ Yes ☐ No

20. Would you recommend RTE food to others?


☐ Yes ☐ Maybe ☐ No

21. What improvements would you like to see in RTE products? (Tick all that apply)
☐ Better taste ☐ More variety ☐ Healthier options ☐ Lower prices ☐ Eco-friendly
packaging ☐ Less preservatives

22. Any additional comments or suggestions:


________________________________________________________
________________________________________________________

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