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Inter 04

The document outlines a curriculum for Global Business Management, detailing required and elective courses along with their credit hours. Key courses include Digital Marketing, International Trade, and Strategic Supply Chain Management, among others. Additionally, it emphasizes the importance of co-operative education as part of the program.

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Intelligent Channel
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6 views1 page

Inter 04

The document outlines a curriculum for Global Business Management, detailing required and elective courses along with their credit hours. Key courses include Digital Marketing, International Trade, and Strategic Supply Chain Management, among others. Additionally, it emphasizes the importance of co-operative education as part of the program.

Uploaded by

Intelligent Channel
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
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2.2.2.

2 Fundamentals of Global Business Management


GBM321 Digital Marketing 3(2-2-5)
GBM331 Global Accounting and Financial Management 3(3-0-6)
GBM341 International Customs Clearance 3(3-0-6)
2.2.2.3 International Trade and Global Supply Chain Management
GBM342 International Trade 3(3-0-6)
GBM343 Strategic Supply Chain Management 3(3-0-6)
2.2.2.4 Strategic Planning for Global Business
GBM411 The Environment and Trends of Global Business 3(3-0-6)
GBM412 Seminar in Global Business Management 3(2-2-5)
2.2.3 Elective Course no less than 6 credits
2.2.3.1 Global Business Marketing
GBM322 Consumer Behavior 3(3-0-6)
GBM323 Content Marketing and Storytelling 3(2-2-5)
2.2.3.2 Global Business Management
GBM311 Change and Crisis Management 3(2-2-5)
GBM312 Organizational Behavior 3(2-2-5)
2.2.3.3 Global Financial Systems
GBM332 Financial Markets in Global context 3(3-0-6)
GBM333 Global Investment 3(3-0-6)
2.2.3.4 Business and Trade in China - ASEAN
GBM344 Chinese Perspective and Globalization 3(3-0-6)
GBM345 International Business in ASEAN Community 3(3-0-6)
2.2.4 Co-operative Education
GBM451 Co-operative Education 6(0-18-0)

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