https://www.binance.
com/en/support/faq/binance-p2p-merchant-guidelines-360043895111
Binance P2P Merchant Guidelines
2020-08-11 13:31
Please note that the rules outlined here apply to non-CN merchants only.
To create a fair, secure, and reliable trading environment for users on the Binance P2P platform,
all P2P merchants need to abide by the following principles.
General Principles
Be honest, polite, and fair.
Be responsible for your ads. Confirm the price and quantity before you publish.
Always make payments, release tokens, and reply to users in a timely manner. Only accept
payments in the methods you advertise and those available on Binance.
Do not cancel orders arbitrarily and do not appeal maliciously. Contact users directly
before filing an appeal.
Do not include “Binance”, local bank names, payment method names, or any sensitive
words in your nickname.
Binance does not have official representatives on any social media apps or messengers
except for Telegram. Please be cautious if someone contacts you and claims that they
represent Binance.
The Binance Telegram group only serves one-way communication for the Binance P2P
Team to contact merchants. Please do not seek support from the Telegram group.
The Binance P2P team email (p2p@binance.com) does not support any form of inquiries.
For merchant support, please use Binance Chat.
Important Note: The fee scheme is effective from 2021-07-01 00:00 UTC.
With the new fees scheme, Binance P2P will maintain 0 fees for takers (those who buy/sell
cryptocurrencies by placing an order from existing advertisements on the P2P platform).
Transaction fees will only be charged to makers (those who post trade advertisements).
The fee rates range from 0% to 0.35%, depending on fiat markets and trading pairs.
Binance is also launching a P2P Merchants VIP Program. All Binance P2P Verified
Merchants can enjoy exclusive 20 - 50% VIP discount on trading fees based on their
monthly trading volume and completion rate.
For exclusive Binance Merchant support, please get in touch with us via Binance Chat.
Trading Principles
Ⅰ. Payment and receipt of funds
https://www.binance.com/en/support/faq/binance-p2p-merchant-guidelines-360043895111
1. Binance requires the account holder's name on your payment method to be consistent with the
name you used in Identity Verification on Binance. If your name is not identical to that on your
ID/Passport, please contact Binance Chat for assistance.
2. When receiving funds, if the counterparty’s bank account information is inconsistent with their
verified name on the platform, do not release the crypto. You can make a refund to them, and the
counterparty should cover any fee charged by the payment method for the refund. Furthermore,
we strongly recommend you report that order through Binance Chat (P2P Merchants - Report
Scams).
3. When making a payment, merchants can cancel the order if the counterparty uses a non-
authenticated account to receive the payment. We strongly recommend you report that order to us
through Binance Chat (P2P Merchants - Report Scams).
4. You are encouraged to ask for additional identity verifications from the users. However, users
have the right to refuse. If they refuse to provide further information, you are advised to terminate
the trade by refunding the user, canceling the order directly, or asking the CS team to help cancel
the order.
Ⅱ. Asset security
1. Merchants must not participate in any form of transactions involving illegal funds.
2. When the user complains that their bank card is frozen after receiving payment from the
merchant, the merchant must cooperate with Binance to provide evidence actively. If the
merchant’s bank account is frozen due to the counterparty’s fault, the merchants shall contact local
police immediately and ask the police to email the Binance Law Enforcement team directly.
Please reach out to us by sending a request to our Law Enforcement Request System via the official
email address. Please attach the following documents in the email:
The investigating officer's photo, name, email, and contact number;
An official document of assistance with an official seal;
A letter that specifies what information Binance needs to provide to cooperate with the
investigation. For example, providing the counterparty’s account information, address, real
name, phone number, etc. Binance will fully comply with law enforcement upon receiving
the documents mentioned above.
3. If a merchant brought illegal digital assets or illegal funds into Binance, resulting in legal risks
and the loss of assets for Binance and its users, Binance has the right to disqualify the merchant,
ban all their activities, and confiscate the security deposit.
Ⅲ. Operating rules
1. Please read the Merchant Portal Tutorial carefully before trading.
2. You are not encouraged to trade with users outside the Binance P2P platform. If you trade with
users privately, Binance will not bear any responsibility for any losses. You should not indicate
any personal contacts (social networks, messengers) in the ads, the trading conditions, or the auto-
reply.
3. After completing the payment, you should contact the counterparty directly if they do not release
the tokens after 15 minutes. If there is no response, click [Appeal] and wait patiently for the
Binance P2P agent to contact you.
4. You must not make a small amount of transfer to the user's bank account for testing purposes
without their consent.
5. You can only post 3 online ads of the same order type (buy/sell) and the same crypto-fiat pair.
https://www.binance.com/en/support/faq/binance-p2p-merchant-guidelines-360043895111
Order Type (Buy/Sell) USDT BTC ETH BNB BUSD RUB/UAH/NGN/BIDR
Max. Number of Orders per Fiat
3 3 3 3 3 3
Currency
5.1. For all fiat markets (except EUR), you can only post 1 online ad in the same direction
(buy/sell) for the same crypto-fiat pair. If the price, payment method, total order amount, or order
limit of the second ad is the same as the first ad, your ads will be closed.
5.1.1 For all fiat markets (except EUR, VND, THB, PHP, IDR, LAK, KHR, MNT, MMK, BND,
TWD): If you want to post 2 online ads of the same direction (buy/sell) and the same crypto-fiat
pair, the price difference of the ads should be ≥ 0.5%.
5.1.2 For all LATAM fiat markets (ARS, BOB, BRL, CAD, CLP, COP, CRC, DOP, GTQ, HNL,
MXN, NIO, PAB, PEN, PYG, UYU, VES, BZD, JMD, TTD, BSD, HTG): You can only post 2
online ad in the same direction (buy/sell) for the same crypto-fiat pair. If the price, payment
method, total order amount, or order limit of the second ad is the same as the first ad, your ads will
be closed. The price difference should be ≥ 0.1%.
For example:
Buy Ads
A merchant posts 2 USDT/USD buy ads:
Ad A price: 1/0.98, payment method: Wise
Ad B price: 1/0.98, payment method: Revolut
As the prices of Ad A and B are the same, the ads will be closed, and the merchant will receive a
warning.
A merchant posts 2 USDT/USD buy ads:
Ad A price: 1/0.98, payment method: Wise
Ad B price: 1/0.99, payment method: Revolut
As the prices of the ads are different, the merchant didn’t violate any guidelines.
Sell Ads
A merchant posts 2 USDT/USD sell ads:
Ad A price: 1/1.00, payment method: Wise
Ad B price: 1/1.00, payment method: Revolut
As the prices of Ad A and B are the same, the ads will be closed, and the merchant will receive a
warning.
A merchant posts 2 USDT/USD sell ads:
Ad A price: 1/1.00, payment method: Wise
Ad B price: 1/1.01, payment method: Revolut
https://www.binance.com/en/support/faq/binance-p2p-merchant-guidelines-360043895111
As the prices of the ads are different, the merchant didn’t violate any guidelines.
6. You cannot post links to third-party resources in the “remarks” or “auto-reply” sections,
especially with links to other exchanges/P2P/OTC platforms.
7. We may hide or close your ad without prior notice if you violate the Merchant Guidelines. We
may also hide your ads if they fall under these conditions.
Ⅳ. Disqualification
You may be disqualified if one of the following conditions exists:
1. You do not cooperate with our customer support team when processing the appeal order.
2. You charge any form of extra fees or commissions from users.
3. You contact the user to carry out transactions outside the Binance platform.
4. You leak the user's name, contact information, address, and other related information.
5. You spread false information that affects Binance.
6. You gain an advantage through unfair competition.
7. You use more than one merchant account to take advantage of trading or block assets of other
merchants.
8. You receive a large number of negative feedback from other users.
9. You use foul and offensive language on the platform. This includes, but is not limited to, the
tools permitting messaging with other users, customer support live chat, and the order comment
section.
Types of
Behavior 1st Violation 2+ Violations
Violation
The merchant uses an account that is
inconsistent with their Binance account's
Warning Disqualification
verified name, but the merchant does not
refund the user and the user appeals
The bank account provided by the
merchant is abnormal and the merchant
failed to provide an effective payment
Warning Disqualification
method in a timely manner, which caused
Payment and the user cannot complete the payment and
receipt of funds appeals
The merchant clicks [Transferred, notify
seller] before completing the payment and Warning Disqualification
the user appeals
The merchant makes payments using
accounts that are inconsistent with their Trading banned
Disqualification
verified name on Binance and the user for 1 week
appeals
Types of
Behavior Results
Violation
The average release time and payment
Failed to meet
time have been below average for the past Possible disqualification
the required
30 days
https://www.binance.com/en/support/faq/binance-p2p-merchant-guidelines-360043895111
assessment The order completion rate has been below
Possible disqualification
metrics average for the past 30 days
Appeal rate ≥ 3% (appeal rate = the
14 day P2P activity suspension or
number of complaints / total number of
possible disqualification
matched orders)
Valid Complaint rate >=1% (Valid
Complaint Rate = the number of appeal 14 day P2P activity suspension or
cases with Respondent Responsibility / possible disqualification
total number of matched orders)
The merchant did not complete any orders
Disqualification
in 2 consecutive weeks
Merchant hit with unresponsive appeal >=
Possible disqualification
2 times per week
Types of
Behavior Results
Violation
Binance verified that the user’s bank card
was frozen due to the payment made by Ads will be removed and all trading
the merchant, and the merchant failed to activities will be banned until the
provide a bank statement within the given investigation is complete
timeframe
The risk control system detects an
Risk control
abnormality, and the merchant refuses or
triggered Disqualification
does not actively cooperate with Binance
for investigation
The risk control system detects that the
merchant uses other accounts to wash
Disqualification
trades and block other merchants’ ads
intentionally
