“Prevention should be woven into all aspects of our lives, including where and how we live,
work, and play. Everyone-government, businesses, educators, health care institutions,
communities and every single- has a role in creating a healthier nation.”
- Centers for Disease Control and Prevention, 2014
Different community sectors support each other in order to have successful community-wide
campaigns.
“Intervene” to come between as to prevent or alter a result
Interventions Programs
● These are the activities and solutions that aim to help increase physical activity in the
community.
Community Guide
That community-wide campaigns are effective in increasing levels of physical activity, as
measured by an increase in the percentage of people engaging in physical activity, expenditure
and other measures of physical activity.
Community-directed intervention (CDI)
● This is being implemented in the community under the direction of the community itself.
● Implementers
● Train & monitor health workers
Community-wide campaigns usually have these main objectives:
● ✓Address sedentary behavior
● ✓Address issues on cardiovascular risk factors, particularly diet and smoking
There are categories on which communication is often used in a community setting:
- Leban, 2011
● Strong impact on health knowledge, attitudes, and practice
● Local radio broadcast, megaphones, local theater
● ✓Radio listening groups
● ✓Dialogue groups
● Reflection care groups
● Birth registration
● Communities scoreboard (know and how disease spreads, how it be controlled in
their community, and how to formulate the solutions)
● ✓Technological advancement
● ✓Increasing the power of health communication (neighbors, peers and formal
health system)
Main goals of Community-Wide Campaign
● To generate behavioral change
● Produce positive changes in knowledge and perception about exercise / physical
activities
● Produce other benefits that can improve health and social capital in communities
Social Capital
● It is the interconnected relationship of each member of the community serving as
resource available to all members of a community through strong social networks for the
purpose of facilitating the achievement of community goals and health outcomes
Individuals - are liable for the fitness status of themselves, their families, and the wellness of
their communities.
Individual Responsibility
- Individuals are responsible for their own fitness status and that of their families.
Good Leaders Qualities in Physical Fitness Activity:
Have initiative
Are diligent
Are cooperative
Are responsible
Have a good judgement
Have the ability to think constructively
A physically educated person possesses a good grasp of leadership and its importance,
roles, and responsibility
Leadership
“all about putting the right beliefs into action, and knowing on the basis of conviction, what those
right beliefs and actions are…. Without conviction, you might be able to manage, but you cannot
really lead.”
Leadership requires a two-pronged approached-
leaders must strive to be good leaders and also train the next generation to be leaders.
Here are some of the major career options related to health and fitness:
PERSONAL TRAINER
● Personal Trainers give individual fitness instruction and comprehensive fitness plans to
clients.
● 250,000 pesos for full time trainers
● 175,000 pesos for part time trainers per year
ATHLETIC TRAINER/ STRENGTH AND CONDITIONING COACH
● Fitness program
● Recovery
GROUP EXERCISE INSTRUCTORS
● Instructors give fitness, health and exercise classes to people with varying fitness
backgrounds and fitness levels
● 1,000 - 3,000 per session
FITNESS CENTER OWNER OR MANAGER
● Marketing Facility
● Organizing special events
● Managing the staff
● Technical aspects
PHYSICAL EDUCATION (PE TEACHER)
● The teacher helps students develop physical abilities and health habits.
● Bachelor’s Degree (LET Passer)
Career opportunities in the health and fitness industries in the Philippines fall in the
following areas:
Safety and First Aid
Human Movement
Fundamentals Coaching
Sports Officiating and Activity Management
Fitness, Sports, and Recreation Leadership
Psychosocial aspects of sports and exercise
Fitness testing and basic exercise Programming (admin)
EXERCISE as a HABIT
- Award-winning author and reporter CHARLES DUHIGG
EXERCISING SHOULD BE MADE AS A REGULAR PART OF ONE’S LIFESTYLE. THIS WAY,
THE BEHAVIOR IS MORE NATURAL AND VOLUNTARY
