Unit - 1 Part - 1
Unit - 1 Part - 1
PG TRB
COMMERCE
Unit I
BUSINESS ORGANISATION
AND MANAGEMENT
வணிக அமைப்பு ைற்றும்
மைலாண்மை
PART 1
Business:
Meaning and Characteristics – Divisions of business: Industry,
Commerce and Trade – Objectives of business – Social responsibilities
of a business – Business ethics and Corporate governance – Evolution of
business
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Business: Meaning and Characteristics – Divisions of business: Industry, Commerce and Trade –
Objectives of business – Social responsibilities of a business – Business ethics and Corporate
governance – Evolution of business Forms of business organization: Sole proprietorship, Hindu
undivided family, Partnership, Limited liability partnership, Joint stock company, Co-operative
organisation, Government organization – Location of a plant – Business combinations: Meaning, types,
forms, advantages and limitations – Micro, Small and Medium Enterprises – Self Help Groups.
Management: Meaning, Nature and Levels – Evolution of Management Thought – Planning – Decision
making – Organizing – Power and authority – Coordination – Staffing – Directing – Motivation –
Leadership – Communication – Controlling
Meaning of Business
Business refers to an organized activity involving the production, purchase, and sale of goods and
services with the aim of earning profits and fulfilling consumer needs. It encompasses various activities
ranging from manufacturing, trade, services, and finance to create and distribute goods and services to
customers.
Businesses exist to bridge the gap between demand and supply, serving as economic entities that
contribute to society by creating jobs, generating income, and supporting economic growth.
DEFINATION OF BUSINESS
1. L.H. Haney
“Business may be defined as human activity directed towards producing or acquiring wealth
through buying and selling of goods.”
2. Urwick and Hunt
"Business is any enterprise which makes, distributes, or provides any article or service which
other members of the community need and are willing to pay for."
3. Wheeler
“Business is an institution organized and operated to provide goods and services to society
under the incentive of private gain.”
4. Keith and Carlo
“Business is a complex field of commerce and industry in which goods and services are created
and distributed to meet needs of the society in the process of making profit.”
5. Dicksee
"Business refers to a form of activity conducted to earn profit for the benefit of those on whose
behalf the activity is conducted."
6. Peterson and Plowman
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"Business may be defined as an activity in which different persons exchange something of value,
whether goods or services, for mutual gain or profit."
7. Steinford
"Business is all those activities involved in providing the goods and services needed or desired
by people."
8. Andrew Carnegie
"Business is an organized effort aimed at producing goods and services for the needs of the
society to earn profit."
Economic Activity
Business is an economic activity carried out with the objective of earning a livelihood and profit.
Unlike non-profit activities, the primary goal of business is to generate economic gains.
Profit Motive
The main objective of any business is to make a profit. This profit serves as a reward for the risk
and effort put in by business owners and investors. It enables business expansion and motivates
innovation and efficiency.
Risk and Uncertainty
Business inherently involves risks, including changes in demand, competition, economic
downturns, or technological changes. Business owners take these risks with the expectation of
potential rewards.
Production or Procurement of Goods and Services
Businesses engage in the creation (manufacturing) or acquisition (procurement) of goods and
services that are intended for sale to meet customer demands.
Sale or Exchange of Goods and Services
A business transaction involves the exchange of goods or services for money or barter. These
characteristic separates business activities from personal or household activities.
Continuity in Dealings
Business activities are continuous, meaning they are not isolated events but a regular process
of production and sales. A one-time sale does not constitute a business, as continuity is
essential.
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Customer Satisfaction
Successful businesses focus on understanding and meeting customer needs and preferences.
Customer satisfaction fosters loyalty and is essential for sustaining profitability and growth.
Legal and Ethical Boundaries
Businesses must operate within the legal framework of the country they operate in, including
adherence to regulations related to labour, environment, taxes, and fair trade. Ethical practices
are also increasingly emphasized.
Social Responsibility
Modern businesses often take on social responsibilities, striving for sustainable operations that
benefit the community and environment. Corporate social responsibility (CSR) initiatives show
businesses are accountable to society.
Dynamic and Adaptive Nature
Businesses must adapt to changes in the market, technology, regulations, and consumer
preferences. This dynamic nature allows businesses to stay competitive and relevant in the
industry.
MULTIPLE CHOOSE QUESTIONS 1
1. Which of the following best describes the primary objective of business?
A) To provide social services
B) To fulfil personal hobbies
C) To earn profit by satisfying customer needs
D) To engage in charitable activities
2. A business activity is considered to be:
A) One-time only
B) Sporadic and occasional
C) A continuous process of production and sales
D) A part-time hobby
3. The feature that distinguishes business activities from personal or household activities is:
A) It is a social service
B) It involves regular exchange of goods and services
C) It only provides goods, not services
D) It requires no financial investment
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DIVISIONS OF BUSINESS
Businesses are broadly categorized into different types based on the nature of their activities, the
purpose of operation, and the types of goods or services they offer.
1. Industry
Definition: Industry refers to the sector involved in the extraction, production, and processing
of raw materials or goods.
Types of Industry:
Primary Industry: Involves extraction and harvesting of natural resources. Examples include
mining, agriculture, fishing, and forestry.
Secondary Industry: Focuses on manufacturing and construction. This industry converts raw
materials into finished goods. Examples include car manufacturing, textile production, and food
processing.
Tertiary Industry: Also known as the service industry, it provides services rather than goods.
Examples include retail, banking, healthcare, and education.
Quaternary Industry: Involves knowledge-based services such as research, IT, and consulting.
2. Commerce
Definition: Commerce involves the distribution of goods and services from producers to
consumers. It acts as a link between the production and consumption of goods.
Divisions of Commerce:
Trade: Involves the buying and selling of goods and services. It can be further divided into:
Internal or Domestic Trade: Takes place within a country and includes wholesale and retail
trade.
External or International Trade: Involves trade between two or more countries, including
import, export, and entrepôt (re-exporting goods).
Aids to Trade: These are activities that facilitate trade and make the movement, financing, and
risk-bearing of goods possible. They include:
Banking and Finance: Provides financial support and services to businesses for smooth
transactions.
Insurance: Provides risk coverage for goods and assets.
Transportation: Helps in moving goods from the point of production to the point of sale or
consumption.
Warehousing: Involves storing goods until they are sold or needed by the business.
Advertising and Marketing: Helps in promoting products to consumers, increasing awareness
and demand.
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3. Service Businesses
Definition: Service businesses offer intangible products, focusing on providing services rather
than manufacturing goods.
Types of Service Businesses:
Personal Services: Tailored services that meet personal needs, such as healthcare, grooming,
and fitness training.
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Summary Table
In summary:
Industry creates products.
Commerce ensures their availability to consumers.
Trade involves the direct exchange and transaction of goods
MULTIPLE CHOOSE QUESTIONS 2
1. Which of the following is NOT a type of industry?
A) Primary B) Tertiary
C) Quaternary D) Charity
2. The division of business involved in the extraction of natural resources, like mining and agriculture, is
called:
A) Secondary Industry B) Tertiary Industry
C) Primary Industry D) Quaternary Industry
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3. Which type of business activity involves buying and selling goods within the same country?
A) International Trade B) Domestic Trade
C) Entrepot Trade D) Export Trade
4. Which of the following aids in the distribution of goods from producer to consumer?
A) Industry B) Commerce
C) Quaternary Sector D) Non-Profit Organization
5. A service business that provides intangible products directly to customers, like banking and
education, is classified under:
A) Primary Industry B) Trade
C) Service Sector D) Wholesale Trade
6. Non-Profit Organizations (NPOs) are primarily focused on:
A) Generating profit for shareholders B) Meeting social and charitable objectives
C) Engaging in manufacturing activities D) Facilitating only retail trade
7. In which type of business activity is a product bought from one country to be sold in another without
major modifications?
A) Export Trade B) Import Trade
C) Entrepot Trade D) Domestic Trade
8. Which of the following is NOT an aid to trade?
A) Banking B) Advertising
C) Transportation D) Farming
9. Which industry is associated with knowledge-based services such as research and information
technology?
A) Primary Industry B) Secondary Industry
C) Tertiary Industry D) Quaternary Industry
10. A hybrid business primarily aims to:
A) Only generate profit B) Only work toward a social mission
C) Combine profit-making with a social mission D) Manufacture tangible goods only
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TYPES OF INDUSTRIES
1. Primary Industry
Definition: Involves the extraction and harvesting of natural resources directly from the earth.
This industry provides raw materials for other industries.
Subtypes:
Extractive Industry: Extracts natural resources like minerals, oil, and gas. Examples: mining, oil
drilling.
Genetic Industry: Involves breeding plants and animals for reproduction. Examples:
agriculture, fishing, forestry.
2. Secondary Industry
Definition: Engages in transforming raw materials into finished or semi-finished goods through
manufacturing or processing.
Subtypes:
Manufacturing Industry: Converts raw materials into finished products. Examples: automobile
manufacturing, textile production, food processing.
Construction Industry: Focuses on building infrastructure like buildings, roads, bridges, and
dams. Examples: civil engineering firms, construction companies.
3. Tertiary Industry
Definition: Known as the service industry, it provides services rather than goods, supporting
primary and secondary industries by helping distribute and deliver products.
Examples: Retail, transportation, banking, education, healthcare, hospitality.
4. Quaternary Industry
Definition: Focuses on knowledge-based services, including information technology, research,
and consulting. These industries rely on intellectual and informational skills.
5. Quinary Industry
Definition: Includes high-level decision-making roles and services that focus on creating and
distributing new ideas or policies. It’s sometimes referred to as the executive layer of the
economy.
Examples: Government, top executives, research scientists, and policy-makers involved in
strategic planning and development.
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Summary Table
Quaternary
Industry Knowledge-based services IT, research, consulting
7. The industry that involves high-level decision-making roles, like government and top executives, is
known as:
A) Quinary Industry B) Quaternary Industry
C) Tertiary Industry D) Primary Industry
8. Which type of industry is essential for providing infrastructure support, including transportation,
communication, and retail services?
10. Information technology (IT) services and data analysis fall under which type of industry?
A) Primary Industry B) Quinary Industry
C) Tertiary Industry D) Quaternary Industry
OBJECTIVES OF BUSINESS
1. Economic Objectives
Economic objectives focus on the financial and productive aspects of a business, essential for
its survival and growth.
Profit Earning: The primary objective of most businesses is to generate profit, which
sustains the business, allows for growth, and provides returns to investors.
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Environmental Protection: Sustainable practices like reducing waste, conserving energy, and
minimizing pollution are increasingly important for businesses.
3. Human Objectives
These objectives are aimed at the development and satisfaction of employees, who are critical
to the business’s success.
Employee Development: Providing training, career advancement, and skills development for
employees helps retain talent and enhances productivity.
Job Satisfaction: Ensuring that employees feel valued, respected, and fulfilled leads to a more
motivated and effective workforce.
Creativity and Innovation: Encouraging employees to innovate and contribute ideas fosters a
culture of continuous improvement and adaptability.
4. National Objectives
National objectives are aligned with the economic and developmental goals of the country
where the business operates.
Creating Employment: Generating jobs contributes to the economic health of the country,
reduces poverty, and raises the standard of living.
Contributing to National Growth: Businesses that pay taxes and contribute to the country’s
GDP support economic development and infrastructure.
Promoting Exports: Increasing exports brings foreign exchange, which is valuable for the
national economy.
Self-Sufficiency: By producing goods domestically, businesses reduce dependence on imports
and contribute to the country’s economic stability.
5. Global Objectives
With globalization, businesses also aim to operate with objectives that benefit the international
community.
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Ethical Standards: Following international ethical standards in areas like labour rights,
environmental sustainability, and fair trade builds a positive global reputation.
Summary of Business Objectives
Economic
Objectives Profit, growth, survival, and efficiency
6. Creating job opportunities to help reduce poverty and improve the standard of living falls under:
A) Social objectives B) Economic objectives
C) Human objectives D) National objectives
7. Which of the following is NOT an economic objective of business?
A) Profit earning B) Efficiency
C) Employee welfare D) Survival
Ethical responsibility goes beyond legal obligations and focuses on doing what is right. This
includes fair treatment of employees, honest advertising, responsible sourcing, and fair
competition. Ethical companies avoid exploiting loopholes or engaging in practices that could
harm stakeholders, even if those practices are technically legal.
4. Environmental Responsibility
Environmental responsibility involves minimizing the negative impact on the environment. This
can include reducing waste, recycling, managing emissions, conserving energy, and using
sustainable resources. Many companies now commit to carbon neutrality or invest in renewable
energy sources to mitigate environmental impacts and combat climate change.
5. Philanthropic Responsibility
Philanthropy involves voluntarily donating resources to support community well-being. This can
include monetary donations, product donations, employee volunteer programs, and
partnerships with charitable organizations. Many businesses allocate funds to causes such as
education, healthcare, disaster relief, and poverty alleviation.
6. Employee Well-being and Development
Companies have a responsibility to create a safe and healthy work environment. This includes
fair wages, reasonable working hours, equal opportunity, and safe working conditions.
Businesses can also promote professional development through training, education, and career
advancement opportunities to enhance employee satisfaction and retention.
7. Customer Responsibility
Socially responsible companies prioritize customer satisfaction and safety by offering high-
quality products, being transparent about their offerings, and respecting privacy. This includes
clear labelling, ethical marketing, and handling customer data responsibly.
8. Community Engagement and Development
Businesses can contribute to the communities they operate in by investing in local
development, creating job opportunities, and supporting community events. Some companies
collaborate with local governments and nonprofits to work on projects that address specific
community needs, like infrastructure, education, or public health.
9. Supply Chain Responsibility
A socially responsible business monitors the ethics and sustainability of its entire supply chain.
This involves ensuring that suppliers uphold standards for environmental protection, labour
practices, and human rights, as well as fair treatment of workers in the supply chain.
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• Schedule VII of the Companies Act, 2013, provides a list of activities that qualify as CSR,
including:
• Eradicating hunger, poverty, and malnutrition.
• Promoting education.
• Enhancing vocational skills and livelihood enhancement.
• Promoting gender equality and empowering women.
• Improving healthcare facilities.
• Ensuring environmental sustainability, such as measures for ecological balance,
conservation of natural resources, and maintenance of quality of soil, air, and water.
• Protecting national heritage, art, and culture.
• Supporting rural development projects.
• Promoting sports, particularly for rural youth and people with disabilities.
• Disaster relief and management activities.
Companies can carry out CSR activities through trusts, societies, or Section 8 (nonprofit) companies
established by them.
Reporting and Disclosure:
Companies must disclose details of their CSR policy, committee, and spending in the annual
Board Report, as well as on the company’s website.
This disclosure includes details on projects undertaken, funds allocated, the expenditure made,
and reasons for any unspent amounts.
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The amendment also mandated that companies not meeting the CSR expenditure requirement
without valid reasons would face penalties, including fines for the company and responsible
officers.
Carry Forward of Unspent Amounts:
If a company has unspent funds due to ongoing projects, these funds should be allocated to an
Unspent CSR Account and utilized within the specified time frame.
Importance of CSR Compliance in India
CSR compliance in India is taken seriously by regulatory authorities, and it is viewed as a critical
part of corporate governance. The CSR rules ensure that companies contribute to the
development of society, particularly in areas like education, health, and environmental
sustainability. Non-compliance can lead to reputational risks, financial penalties, and even legal
actions, which has motivated many companies to integrate CSR into their core strategy.
CSR in India is, therefore, not just about philanthropy; it is about being an active partner in social
progress. Many companies are adopting CSR practices that align with their business objectives,
creating a model of shared value where the company’s success contributes to social and
environmental benefits.
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3. Which of the following is NOT considered an eligible CSR activity under Schedule VII of the
Companies Act, 2013?
A) Promotion of education B) Marketing expenses for a company’s new product
C) Ensuring environmental sustainability D) Contribution to national heritage and culture
4. Which committee is responsible for recommending CSR policies and monitoring CSR activities
in an eligible company?
7. Which of the following is an example of a CSR activity under the Companies Act, 2013?
A) Investing in new manufacturing technology
B) Running a healthcare program for underprivileged communities
C) Expanding business operations in rural areas
D) Offering discounts on company products
8. Who is responsible for implementing CSR policy and activities within a company?
A) Chief Financial Officer (CFO) B) Marketing Department
C) CSR Committee, under the guidance of the Board of Directors
D) Human Resources Department
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9. Which of the following funds can unspent CSR amounts for an ongoing project be transferred to
if not used within three years?
A) The Prime Minister’s National Relief Fund B) The Employees’ Pension Fund
C) Any charitable fund in India D) The company’s internal reserve account
10. Which type of company is exempt from the CSR spending requirement under the Companies
Act, 2013?
A) Companies that do not meet the specified financial thresholds (net worth, turnover, or profit)
B) Publicly listed companies
C) Companies that operate only in rural areas
D) Multinational corporations
11. In which section of the Companies Act, 2013, is the CSR mandate for companies specified?
A) Section 134 B) Section 135 C) Section 138 D) Section 145
12. Which of the following activities is eligible as CSR under the Companies Act, 2013?
A) Building a school in a rural area B) Launching a new product in an urban market
C) Funding employee travel expenses D) Running a promotional campaign for brand awareness
13. CSR reporting for eligible companies must be included in which of the following documents?
A) Annual Board Report B) Marketing Strategy Report
C) Employee Handbook D) Monthly Financial Statement
14. The CSR Committee of a company must consist of at least how many directors?
A) Two directors B) Three directors, with at least one independent director
C) Five directors D) Only the Managing Director
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Business Ethics
Business Ethics refers to the principles and standards that guide behaviour within the business
environment. It involves the application of moral values in decision-making processes, ensuring that
actions are fair, transparent, and beneficial to all stakeholders involved, including employees,
customers, shareholders, communities, and the environment. Business ethics is vital for building trust,
enhancing reputation, and ensuring the long-term sustainability of organizations.
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Financial Transparency
Honest financial reporting and accounting practices are crucial to maintaining trust among
shareholders and investors. Ethical businesses avoid fraudulent reporting and manipulation of
financial information.
Companies can adopt frameworks to evaluate the ethical implications of decisions, considering
the impact on all stakeholders.
Deontological Ethics
Deontological, or duty-based ethics, emphasizes that actions are inherently right or wrong,
regardless of the outcome. Businesses following this principle adhere to moral rules and duties,
such as honesty and fairness.
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Virtue Ethics
Virtue ethics focuses on character and values, encouraging individuals to develop moral virtues
like honesty, kindness, and integrity. Businesses with a virtue ethics approach encourage
employees to act in line with positive personal and professional virtues.
Justice Theory
Justice ethics emphasize fairness and equality, focusing on distributing benefits and burdens
fairly among all stakeholders. Businesses apply this theory by promoting fair treatment, non-
discrimination, and social equity.
Conclusion
Business ethics is essential for creating a fair, transparent, and responsible business environment. By
adhering to ethical principles, companies not only foster trust but also contribute to sustainable
success and a positive social impact. This not only benefits the business itself but also positively
influences society as a whole.
MULTIPLE CHOOSE QUESTIONS 7
1. What is the primary goal of business ethics?
A) To increase company profits
B) To ensure a fair and transparent business environment for all stakeholders
C) To avoid paying taxes D) To improve public relations only
2. Which principle of business ethics emphasizes open and honest communication with all
stakeholders?
A) Accountability B) Transparency C) Profitability D) Integrity
3. What is a “Code of Ethics”?
A) A detailed financial report
B) A set of guidelines for expected ethical behavior within a company
C) A tool for avoiding tax obligations D) A marketing plan to attract customers
4. In business ethics, conflicts of interest typically arise when:
A) Personal interests interfere with professional responsibilities
B) A company is profitable C) A company donates to charity
D) A business follows the law
5. Which ethical theory in business is focused on actions that produce the greatest good for the
greatest number of people?
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14. Which principle of business ethics encourages businesses to consider the impact of their
decisions on customers, employees, and the community?
A) Profit Maximization B) Respect for Stakeholders’ Interests
C) Transparency D) Competition
15. Which ethical approach emphasizes following moral duties and rules regardless of the
outcome?
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Corporate Governance
Corporate Governance is a system of rules, practices, and processes by which a company is directed
and controlled. It involves balancing the interests of a company's many stakeholders, such as
shareholders, management, customers, suppliers, financiers, government, and the community.
Corporate governance provides the framework for attaining a company’s objectives, encompassing
practically every sphere of management, from action plans and internal controls to performance
measurement and corporate disclosure.
Accountability:
The board and management are accountable to the shareholders and must be able to justify
decisions and actions.
Accountability mechanisms include regular audits, shareholder voting rights, and independent
directors.
Fairness:
Corporate governance requires that all shareholders be treated equally and fairly, with the rights
of minority and foreign shareholders protected.
Fair treatment extends to all stakeholders, including employees, customers, and the
community.
Responsibility:
Companies are expected to comply with applicable laws and consider the interests of all
stakeholders in their decision-making.
Responsibility also encompasses ethical conduct and a commitment to sustainability.
Risk Management:
Effective governance includes identifying, assessing, and managing risks, from operational risks
to strategic and reputational risks.
This includes setting up internal controls and risk management systems to prevent fraud,
corruption, and other risks.
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Management:
The executive management, led by the CEO, is responsible for day-to-day operations.
Corporate governance ensures that management operates within an ethical and risk-managed
framework while pursuing corporate goals.
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German Model:
This is a two-tier system with a Management Board (executive board) and a Supervisory Board.
The supervisory board includes representatives of shareholders and employees, fostering a
balanced approach that considers employee interests.
Japanese Model:
Emphasizes a networked approach, with cross-holdings among companies and close links to
banks.
This model often features a Keiretsu structure, where companies maintain close
interconnections, enhancing stability but potentially limiting flexibility.
Indian Model:
India’s corporate governance is a blend, with influences from the Anglo-American model and
specific regulatory mandates.
Key guidelines are enforced by the Securities and Exchange Board of India (SEBI), which
mandates board composition, transparency in disclosures, and risk management.
Corporate Governance Regulations and Codes
SOX (Sarbanes-Oxley Act) in the U.S.: Established post-Enron to improve auditing and
financial disclosures.
OECD Principles of Corporate Governance: Provides a global standard for good governance
practices.
Cadbury Report (UK): Emphasized accountability and recommended board structure
guidelines.
SEBI (India): Regulates corporate governance for listed companies, setting standards for
transparency, board independence, and disclosure.
Board Independence:
Achieving true independence on the board can be difficult when personal or professional ties
exist between board members and management.
Corporate Scandals:
Issues like accounting fraud, insider trading, and executive misconduct often reveal weaknesses
in governance practices.
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Globalization:
International companies face challenges in adhering to diverse regulatory standards across
different regions.
Corporate Social Responsibility (CSR):
As companies are expected to contribute to societal goals, balancing CSR with financial
performance can be complex.
2. Which principle of corporate governance requires the company to provide timely, accurate, and
transparent information to stakeholders?
A) Fairness B) Accountability C) Transparency D) Responsibility
3. Who is primarily responsible for implementing corporate governance within a company?
A) Shareholders B) Board of Directors C) Government regulators D) Employees
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Impact on Business: Quality and craftsmanship became significant. Business owners often
had direct relationships with their customers, with no need for intermediaries or complex
business structures.
The Rise of Corporations and Capitalism (Late 19th and Early 20th Century)
Characteristics: Corporations emerged as powerful business entities, facilitated by capital
markets and legal structures that allowed businesses to exist as independent legal entities.
Focus: Expansion, investment, and profit maximization.
Impact on Business: Corporations gained the ability to raise large amounts of capital, enabling
expansion into new markets and industries. Stock exchanges provided a platform for raising
funds, leading to a focus on profitability and shareholder returns. Businesses became more
hierarchical, and management structures became more formalized.
The Digital Revolution and Information Age (Late 20th to Early 21st Century)
Characteristics: The rise of computers, the internet, and digital technologies revolutionized
business processes. Information became a valuable asset, and data-driven decision-making
became common.
Focus: Innovation, information management, and customer-centric approaches.
Impact on Business: Technology-driven businesses emerged, particularly in software,
electronics, and e-commerce. Companies could operate online, creating new business models
like e-commerce and digital services. Data analytics, cloud computing, and customer
relationship management (CRM) became essential to business success.
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The Era of Artificial Intelligence (AI), Automation, and the Fourth Industrial
Revolution (Present and Future)
Characteristics: The Fourth Industrial Revolution combines AI, robotics, the Internet of Things
(IoT), and other advanced technologies. Automation and intelligent systems are transforming
industries and labour markets.
Focus: Automation, personalization, and digital transformation.
Impact on Business: AI enables businesses to optimize operations, create personalized
customer experiences, and make faster, data-driven decisions. Automation is reshaping the
workforce, leading to new roles and the need for reskilling. The boundaries between digital and
physical products and services are blurring, as technology becomes an integral part of business
offerings.
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