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Carousal

The document analyzes why a well-crafted cold email ended up in the spam folder, identifying issues such as a blacklisted domain, improper email authentication settings (SPF, DKIM, DMARC), and the use of spam trigger words. It provides recommendations for improving email deliverability, including rewriting the email copy, checking domain settings, and warming up the domain. The overall message emphasizes the importance of both email content and domain reputation in ensuring successful email delivery.
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© © All Rights Reserved
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0% found this document useful (0 votes)
29 views11 pages

Carousal

The document analyzes why a well-crafted cold email ended up in the spam folder, identifying issues such as a blacklisted domain, improper email authentication settings (SPF, DKIM, DMARC), and the use of spam trigger words. It provides recommendations for improving email deliverability, including rewriting the email copy, checking domain settings, and warming up the domain. The overall message emphasizes the importance of both email content and domain reputation in ensuring successful email delivery.
Copyright
© © All Rights Reserved
We take content rights seriously. If you suspect this is your content, claim it here.
Available Formats
Download as PDF, TXT or read online on Scribd
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THIS EMAIL LANDED IN

SPAM FOLDER

HERE’S WHY

Suprava Sabat
Co-founder, Acquisition X
You write the perfect cold email:

Personalized intro
Clear value Yet, it lands in
spam
No suspicious links

We analyzed this email

And here’s why it got


flagged!

Suprava Sabat
Co-founder, Acquisition X 2/14
1

The Domain Was


Blacklisted
The sender’s
UCEPROTECT3
domain is listed on
2

No SPF, DKIM, and


DMARC Alignment
We checked the domain’s email setup:

✅ ❌ ⚠️
SPF DKIM DMARC

Configured Not fully Exists but not


correctly verified enforced

(weakens email
security)
The SOA format was invalid

Fix
Ensure DKIM is verified to prevent tampering.

Update DMARC to p=quarantine or p=reject to


reduce spoofing risks.
Why this matters?

Many email Even well-written


providers block or emails won’t reach
filter blacklisted the inbox.
domains.

Fix
Check your domain reputation on
MxToolbox.

Request removal from blacklists and warm


up the domain
3

Spam Trigger Words


in the Email Copy
Spam filters look for words that sound
too promotional or salesy.
This email contained phrases like:

It’s a easy plug and play way to make thousands


of personalized voice outreaches/calls in 5mins,

Sounds like
Solves also an inbound voice orb that talks to every
sales pitch
pain points website visitor guiding them towards bookings,
opt-ins and conversions.
mind if I send over a 50 second video on how it
works?
Vizoen a Mexican electric vehicle company is Soft CTA
currently using my tool to increase their (Non-Pushy
Ask)


consultations by 3.7X
Thanks
Overpromise P.S. I can get you hours of Multi Language
in claim Conversational AI credit for free

❌ "Free" is a
spam trigger
word
4

The Domain Was Bought


from Namecheap
Another issue 👇
Many spam domains
come from Namecheap,

The domain was


Email providers treat
registered with them with lower trust.
Namecheap.

Often flagged by
Google & Microsoft

Fix
Warm up Namecheap domains before emailing

Better alternatives: GoDaddy, Hostinger,


Cloudflare
How to Fix Cold Email
Deliverability?

Rewrite copy to Check SPF, DKIM &


remove spammy words DMARC settings for
& exaggeration proper authentication.

Monitor blacklist status Use a trusted domain


& request removal if provider and warm up
necessary. your email domain

Your email setup and domain reputation


matter just as much as copy!
Are your emails landing in spam? Comment

Are your emails landing


in spam?

Add a comment below...


FOLLOW FOR MORE
CONTENT ON LEAD
GENERATION!

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