INTERNATIONAL TRAVEL AND
TOUR
UA-HTM202
INTRODUCTION
OBJECTIVES OF THE TOPIC
Upon completion of this course, students will be able to:
Define and explain the key concepts of Describe popular international travel destinations
international travel and tour. and their global appeal.
Give account of history and evolution of Examine the impact of international tourism on host
countries and local communities.
international travel and tour.
Demonstrate awareness of sustainable and
Identify importance of international travel in the responsible tourism practices.
21st century. Discuss international travel and tour marketing
Enumerate various benefits of international travel strategies
and tour. Evaluate the role of technology in transforming
international travel and tour experiences.
Analyze the challenges associated with
Communicate effectively about global travel
international tourism. experiences and reflect on their personal and
Identify international destinations. societal value.
THE COURSE OUTLINE
Course Contents
Concepts of international travel and tour.
Evolution and history of international tourism.
Importance international travel and tour in the 21st century.
Benefits of international travel. International destinations.
Challenges of international tourism.
International travel, tour & trends.
International travel and tour ideas.
International travel and tour etiquettes.
Marketing international tourism
Sustainable tourism
International travel tour and technology.
LEARNING RESOURCE
Bennett, J. A., & Strydom, J. W. (Eds.). (2001). Introduction to travel and tourism marketing. Juta and company ltd.
Berlin, I. T. B. (2013). ITB World Travel Trends Report. Berlín: Messe Berlin Gmbh.
Brunt, P., & Cousins, K. (2002). The extent of the impact of terrorism on international travel and tourism at
specific tourist destinations. Crime Prevention and Community Safety, 4, 7-21.
Chadee, D. D., & Cutler, J. (1996). Insights into international travel by students. Journal of Travel Research, 35(2),
75-80.
Coltman, M. M. (1989). Introduction to travel and tourism. An International Approach (P. 370pp).
Glaesser, D., Kester, J., Paulose, H., Alizadeh, A., & Valentin, B. (2017). Global Travel patterns: An
Overview. Journal of Travel Medicine, 24(4), Tax007.
Lorente-bayona, L. V., Gras-gil, E., & Moreno-enguix, M. D. R. (2022). internet penetration and international
travel and tourism expenditure: the role of foreign exchange Control. Tourism Economics, 28(8),
2050-2067.
Lundberg, D. E., & Lundberg, C. B. (1985). International Travel And Tourism (P. 254pp).
Richter, L. K., & Richter, W. L. (1999). Ethics Challenges: Health, safety and accessibility in international travel
and tourism. Public Personnel Management, 28(4), 595-615.
Riege, A. M., Perry, C., & Go, F. M. (2002). partnerships in international travel and tourism marketing: a systems-
oriented approach between Australia, New Zealand, Germany and the United Kingdom. Journal of
Travel & Tourism Marketing, 11(1), 59-77.
CLASS ACTIVITY
I. What do you hope to achieve at the end of this course?
CONCLUSION
The introduction aspect of this course has exposed you to the
course contents, objective and learning resources.
THANK YOU…………………………