Projects
Fabric Pandit - fabricpandit.com
A D2C brand selling fabrics and garments.
1. CRO - UI/UX improvements
2. Reduction in RTO - 30% to 4%
3. COD to Pre-paid conversion
4. Custom Checkout with reduced fields, steps and click to UPI app deep link integration.
5. User Research/Competitor analysis
6. Conversion Rate Snapshot reports
7. Clickpost Integration - Routing parcels based on realtime delivery statistics
8. Custom order tracking page - used for retention marketing, this is the most visited page on
the website
9. Website speed optimization
10. Custom app to track Out of stock products and notifying customers when they are back in
stock.
11. KPI tracking - CAC, LTV, Category Adoption, retention and repeat purchases
12. Webengage Management
13. Product Analytics using GAUA and GA4
14. Payment orchestration based on lowest possible commission + lowest failure rate
Powered Blinds by Somfy - somfy.co.uk/
A company expanding to new markets by building a D2C brand, now closed.
1. Launching Powered Blinds website for Denmark, Germany and Netherlands
2. Designing better layouts for PLPs and PDPs
3. A/B testing using Google Optimize for suggested layouts
CODFIRM - now acquired by cashfree
An app helping Shopify stores confirm COD orders using OTP verification
1. Improved Copy and UI for the OTP page - Increased conversion by 10% on 1000+ pages
2. UX recommendations for Zecpe - Checkout for Coupons
On The Glow - ontheglow.es
On demand Beauty services in Barcelona Spain
1. UX for Onboarding flow for new users as well as first appointment booking
2. Consulting for tech setup of Pseo
Meolaa - meolaa.com
D2C aggregator
1. Custom Checkout with payment orchestration, loyalty credits and guest mode.
2. Google merchant center feeds
3. Custom AI search integration
4. Custom page builder
Trulyfree - trulyfree.com
Subscription marketplace for sustainable and organic Products
1. Website performance optimisation
2. Custom Attribution model
3. Subscription Management
4. Credit card vaulting
5. Social and Influencer selling platform
Mettamuse - beta.mettamuse.com
A marketplace to sell Indian hand crafted luxury goods in European markets
1. Consulting for custom order Questionnaire and price negotiation chat
2. Web performance improvements