I am suresh Keesara i hail from hyderabad, and iam a
a ux designer with 7years of experience.
I have done my bachelors from JNTU hyderabad in the year 2014, I started my career
as a graphics designer and I shifted to UI/UX in 2019 to align with my degree.
Worked on different user experiences like
Sales and distribution, payments, ecommerce, consultant application etc.
I can handle
Ui by following design guidelines
Ux traditional process
Like
1. Gathering requirment
2. Researching the product
3.preparing the user journeys
4. Creating wire-frames
5. Creating Prototypes
6.Creating User personas
7. Matining design guidelinces
So on
My job is to analyze and understand user needs, goals, and behaviors, and then
design interfaces and experiences that meet those needs. I work closely with other
members of the product team, such as developers and product managers.
I have experience in designing for different platforms such as web, mobile, and
desktop, and I am familiar with the latest design trends and tools.
What is ui ux Design?
UI/UX design is the process of designing digital interfaces and experiences that
are user-centered and effective in achieving business goals. UI (User Interface)
design involves designing the visual and interactive elements of an interface, such
as buttons, menus, and typography, while UX (User Experience) design involves
overall user journey, including usability, accessibility, creating a seamless and
enjoyable experience for users by focusing on their needs and expectations. The
goal of UI/UX design is to create interfaces and experiences that are intuitive,
efficient, and engaging, while also meeting the needs of the user and the business.
Can you walk me through your design process?
Answer: My design process typically starts with research and gathering user
feedback. From there, I create wireframes and prototypes to test and refine my
ideas. I then work on the visual design and create high-fidelity mockups before
handing off the design to the development team.
7 factors of UX?
Useful.
Usable.
Findable.
Credible.
Desirable.
Accessible.
Valuable.
What is wireframe?
A wireframe is a layout of a web page that demonstrates what interface elements
will exist on key pages.
Types of wireframes?
Low,Midand High fedility
what is low fidelity wireframes?
Low : blueprints for web pages or app screens.
Medium : wireframes will have more detail — including accurate spacing, headlines,
and buttons.
High : A high fidelity wireframe captures the look and feel of the product in the
advanced stages of the design process.
What is prototype?
A prototype is an early sample, model, or release of a product built to test a
concept or process.
Customer analysis?
the use of data to understand the composition, needs and satisfaction of the
customer.
Competative Analysis?
the process of identifying competitors in our industry and researching their
different marketing strategies.
How do you use research in UX?
face-to-face interviews, user surveys and questionnaires, card sorting, concept
testing, user groups and usability testing.
How do you verify your design Idea?
Looking for users. Consider using the following resources:
Contact your existing users;
See if you can find your competitors' (or potential) users. ...
Creating task scenarios and conducting the interview;
How do you handle client feedback?
Acknowledge feedback promptly. Your window of time to engage a customer is
slim. ...
Be respectful. ...
Dig into the issue. ...
Don't be afraid to continue the conversation.
How do you handle Engineers?
Listen actively. ...
Communicate collaboratively. ...
Ask questions. ...
Involve them early. ...
Be open to other ideas. ...
Leverage their expertise on edge cases
How do you understand Target audiance?
Analyze Your Customer Base and Carry Out Client Interviews. ...
Conduct Market Research and Identify Industry Trends. ...
Analyze Competitors. ...
Create Personas. ...
Define Who Your Target Audience Isn't. ...
Continuously Revise. ...
Use Google Analytics.
What is the answer for strength and weakness?
My strengths are I am a self-motivated and hard-working person and I will do work
with 100 per cent dedication and I am a multitasker.
My weakness is I am an over-thinker and tension over small things. but I am working
on it.
What is user Persona?
a semi-fictional character based on your current (or ideal) customer. Personas can
be created by talking to users and segmenting by various demographic and
psychographic data to improve your product.
Making informed product decisions
Empathizing with user experiences and needs
Testing design ideas and concepts
Technical vs marketing "feature debates"
Understanding the customer's motivations
What are the 4 personas?
Competitive, Spontaneous, Humanistic, and Methodical
what are the five elements of uX?
strategy, scope, structure, skeleton, and surface
How to conduct a customer needs analysis?
Identify the customer journey. ...
Segment your users to collect data more contextually. ...
Gather in-app customer feedback. ...
Visualize customer data with the right tools. ...
Analyze data to understand what customers expect.
Perform customer needs?
Gather data from your customers.
Choose the right tools.
Analyze customer feedback.
Visualize customer needs and pain points.
Align product / service with customer needs.
What is user flow?
a visual representation of how the user moves through a website or application and
shows what happens at each step along the way. These steps are called user flows
because they reflect the path a user takes while navigating a website or app.
How do you make user flow diagram?
Determine your objective and your users' objectives. You can't give directions if
you don't know what the destination is. ...
Determine how visitors find your website. ...
Identify what information your users need and when they need it. ...
Map out your user flow. ...
Gather feedback, finalize, and share.
Design Guidelines?
sets of recommendations on how to apply design principles to provide a positive
user experience.
What are the 7 layout design guidelines?
Emphasis, balance and alignment, contrast, repetition, proportion, movement, and
white space
What is usability testing and how is it conducted?
Usability testing refers to evaluating a product or service by testing it with
representative users. Typically, during a test, participants will try to complete
typical tasks while observers watch, listen and takes notes.
Why do you conduct usability testing?
to understand how real users interact with your website and make changes based on
the results
What are the types of usability test questions?
Explorative Testing: This type of testing is used to explore users' natural
behavior while using the product. The user is given specific tasks to perform and
is observed by the tester to see how they interact with the product. This type of
testing helps identify issues users might face while using the product.
Comparative Testing: Comparative testing involves comparing two or more products to
determine which is more usable. This type of testing helps determine which product
design is more effective in meeting users' needs.
A/B Testing: A/B testing involves testing two versions of a product to see which
one performs better. This type of testing helps designers make data-driven
decisions about which design is more effective in achieving the product's goals.
Accessibility Testing: Accessibility testing focuses on how well a product can be
used by people with disabilities. This type of testing helps ensure that the
product is inclusive and meets accessibility guidelines.
Tree Testing: Tree testing involves testing the structure of a website or app's
navigation. Users are asked to find specific information or complete tasks, and
their success rates are recorded. This type of testing helps designers identify
issues with the product's navigation structure.
Prototype Testing: Prototype testing involves testing a working model of a product
before it is launched. This type of testing helps designers identify usability
issues early in the development process and make improvements before the final
product is released.
What do you believe are the most important qualities for a UI/UX designer?
Answer: I believe the most important qualities for a UI/UX designer are empathy,
attention to detail, creativity, collaboration, and a willingness to constantly
learn and adapt.
How do you stay up-to-date with design trends and best practices?
Answer: I make sure to stay active in the design community, attending conferences
and networking with other designers. I also regularly read design blogs and
publications to stay up-to-date on the latest trends and best practices.
What inspired you to become a UI UX designer?
Answer: I have always had a passion for art and technology, and I wanted to find a
career that combined the two. As I learned more about user experience and the
impact it can have on the success of a product, I knew that becoming a UI UX
designer was the perfect fit for me.
How do you balance user needs with business goals?
Answer: I believe that user needs and business goals are not mutually exclusive and
that the two can be aligned. I make sure to communicate with stakeholders about the
importance of user-centered design and work to find solutions that meet both user
needs and business goals.
Can you tell me about a particularly challenging project you worked on and how you
overcame the challenges?
Answer: One of the most challenging projects I worked on was designing an e-
commerce website for a client with a large product catalog. The challenge was to
create a site that was easy to navigate while still showcasing all of the products.
To overcome this challenge, I conducted extensive user testing and used data to
inform the design decisions. I also worked closely with the development team to
ensure that the site was optimized for performance.
How do you approach designing for accessibility?
Answer: I believe that designing for accessibility is not just a good practice, but
a moral obligation. I make sure to follow best practices for color contrast,
typography, and other design elements to ensure that the site is accessible to all
users. I also conduct user testing with individuals with disabilities to ensure
that the design is optimized for their needs.
How do you measure the success of a design project?
Answer: I measure the success of a design project by its impact on user
satisfaction and engagement. I also look at key performance indicators, such as
conversion rates and engagement metrics, to determine the effectiveness of the
design. Finally, I seek feedback from stakeholders and make adjustments based on
their input.
How do you handle conflicting feedback from stakeholders?
Answer: I make sure to listen to all feedback and evaluate it objectively. If there
is conflicting feedback, I try to identify the underlying concerns and work to find
a solution that meets everyone's needs. I also make sure to communicate clearly
with stakeholders and explain the reasoning behind my design decisions.
whats Challenges faced in ui ux?
Balancing user needs with business goals: It can be challenging to find a balance
between designing an interface that meets the needs and expectations of users while
also achieving the business's goals.
Keeping up with evolving technology and trends: UI/UX designers need to stay up-to-
date with emerging technologies, design trends, and best practices to create
interfaces that meet the needs of modern users.
Meeting accessibility requirements: Ensuring that digital interfaces are accessible
to people with disabilities can be challenging, especially when designing complex
or interactive interfaces.
Conducting user research and testing: Conducting user research and testing can be
time-consuming and expensive, but it's necessary to ensure that the design meets
the needs and expectations of users.
Collaborating with stakeholders: Collaborating with stakeholders, including
developers, project managers, and other designers, can be challenging, especially
when there are conflicting opinions or goals.
Designing for different platforms and devices: With so many different platforms and
devices available, it can be challenging to design interfaces that work seamlessly
across all devices and platforms.
