DON'T SETTLE !
DON'T SETTLE !
DON'T SETTLE !
DON'T SETTLE !
DON'T SETTLE !
DON'T SETTLE !
DON'T SETTLE !
DON'T SETTLE !
DON'T SETTLE !
DON'T SETTLE !
DISRUPTING THE GAME FOR A
BILLION GAMERS
In India, real-money gaming and casual gaming
have soared to unprecedented heights.
$26B 500M $6B 900M
India’s real-money gaming market India’s casual-gaming market
and user base (FY27) and user base (FY27)
India’s overall gaming sector has the largest user base worldwide & growing rapidly.
www.bebetta.in
Increased Challenges with
Revenue
RMG : A Market Ripe Concentration
For Disruption Over 80% of users engage
for free, over-reliance on
high-stakes players and
costly acquisition highlight
Legal the need for diversified,
Complexities scalable revenue streams
Regulatory hurdles and
trust issues demand
legally resilient,
User
transparent models Engagement
which are user-first Gaps
Seasonal interest and
pay-to-win mechanics
create churn, paving the
way for inclusive, social,
and year-round gamified
experiences
www.bebetta.in
Limited User Casual Games: Struggling to
Insights retain & monetise
Limited user data reduces
personalisation and CPMs,
highlighting the potential for
enhanced data collection to
improve ad performance
High Churn Rate
Monetisation Repetitive gameplay and lack
Challenges of rewards lead to
disengagement, creating
Low IAP adoption and opportunities for platforms that
unsustainable ad models highlight offer gamification to drive
the need for innovative revenue long-term retention and
market consolidation
streams, with gamified rewards
offering a path to consolidate the
market and establish leadership
www.bebetta.in
Pioneering a new gamified ecosystem
that offers..
www.bebetta.in
THE FUTURE
IS HERE
Is the first-of-its-kind gamified sweepstakes
platform that allows users to earn coins by
playing games and placing predictions,
offering them a chance to redeem those coins
to win tangible rewards.
www.bebetta.in
Boasting
10M+
Downloads
550K+
DAU
3.2mn+
MAU
500M+ 16mins+
Sessions Played Time Spent
HIGH TRAFFIC
HIGH ENGAGEMENT
HIGH AFFINITY
3.15 16%
Session per User 30 Day
Retention Rate
www.bebetta.in
BeBetta is the next-gen gaming platform built on…
Casual Games Opinion Trading Rewards
Play casual games and earn Multiply their Betcoins by Use their Betcoins to win
Betcoins. sharing their opinions. rewards.
www.bebetta.in
Where users play, win, engage, and do a lot more…
Ease of access Sweepstakes Retaining users
via built in the via
casual games user journey rewards
ACQUIRE HOOK RETAIN
Spending time on BeBetta Earn Betcoins Win Rewards
All While Multiplying Their BetCoins
www.bebetta.in
Allowing users to increase their winning chances
proportional to time spent on the app
SKILLS
Platforms where Platforms offering
users leverage entertainment with
skills and no monetary
strategies to rewards for time or
earn money effort spent.
MONEY
TIME
A gamified platform
Platforms relying
where time invested
purely on chance,
enhances the chances
where users gamble
of winning real-world
without a need for
rewards.
CHANCE
www.bebetta.in
POWERED BY ROBUST REVENUE MODELS
Consumer Brands (Coupons & Rewards)
REVENUE
BRAND IN-APP SHARING
AD-TECH
PARTNERSHIPS PURCHASES MODEL WITH
DEVELOPERS
(To be launched)
www.bebetta.in
AD-TECH ENGINE
Opinion Rewards Gamified Surveys Non-Intrusive Ads
User Intent Mapping Preference-Based Lifestyle and Hyper-Targeted
Behavioural Analysis Financial Profiling Ads
HYPER HIGHER
EXPECTED GAMIFIED
LARGE USER DATA TARGETED CPM’S
BASE COLLECTION ADS www.bebetta.in
IN-APP PURCHASE
In-app purchases in India face challenges due to the limited appeal of cosmetic and in-game enhancements.
Real-Money Gaming (RMG) apps thrive by catering to aspirational users with tangible, real-world rewards.
Sweepstakes Games Booster Packs
Users can unlock premium rewards through micro Users can purchase in-app boosters to multiply,
transactions. These options complement the free- accelerate, and protect their Betcoins, enhancing
to-play model to keep long-term users engaged their chances of winning rewards.
and rewarded.
www.bebetta.in
Partnerships
ORDER
1 / 500,000 Bids
PLACED
Users can redeem their coins for exclusive deals from our brand partners, unlocking incredible incentives, while
BeBetta earns affiliate commissions on every successful transaction—a win-win for both users and the platform.
www.bebetta.in
Enabling Be Betta to grab a multi-billion-dollar
opportunity by 2029
TAM Global market
$459B ($397B* + $62B**)
SAM
$45.72B The SAM represents the portion of the
($7B*+$63**) TAM relevant to BeBetta's offerings.
SOM Assuming BeBetta can capture 2.2% of
$700M the addressable market
* Casual Gaming
** Real-Money Gaming
www.bebetta.in
Competition landscape analysis
Casual Games
Opinion Trading
Sweepstakes Games
Play-to-Earn
Gamified-Rewards Model
Social Engagement
Gamification
User Data Mapping
High CAC
Legal Risk
www.bebetta.in
GROWTH PROJECTIONS
Since Jan Dec 2025 Dec 2026
2024
OPINION CATEGORIES 7 15 35
BRANDS 120 250+ 500+
DOWNLOADS 10M 50M 100M
DAU 550K 5M 15M
MAU 3.2M 35M 70M
RATING 4.4 4.5 4.8
DAY-30 RETENTION 16% 18% 22%
AVG. TIME SPENT 16.23 min 25min 45 min
www.bebetta.in
Meet the Team
Core Team
FOUNDERS
Saatvik
CMO
Photo
Photo
Manoj
CTO
Meet Shah Kejal Shah
Ex-Founder, Craftezy Angel Investor (8+
(Successful Exit) Years); invested in 20+
Startups Himanshu
Managed GMV of 30
Cr+ across 13+ Countries Strong Marketing Head of Product
MSc (Intl. Business), Background
New Cast le University, Managing Operations
London @BeBetta
Jyotisman
Head of Design
www.bebetta.in
EXIT STRATEGY
BeBetta will have multiple exit opportunities that will result in high ROI
IPO Potential Acquisition
Success Stories Success Stories
Nazara Technologies, an Indian gaming company Indian gaming company, PlaySimple games
listed with a revenue of $60mn and market cap of $500mn acquired for $360mn by Swedish Gaming House
in 2021 MTG
IPO would lead to significant ROI for the investors while Potential acquirers:
giving a war chest to the company for acquisitions & Large gaming companies, Media &
growth. Entertainment giants, OTT platforms & more.
www.bebetta.in
