Taranveer Singh Email: taranveermehra1997@gmail.
com
Address: Patiala, Punjab-147001
Digital Marketing Executive Phone: 8360767970
OBJECTIVE Results-driven Digital Marketing Executive with expertise in SEO, Meta
Ads, and social media marketing, aiming to optimize online presence
and boost brand growth.
EXPERIENCE
Jul 2024 - Present Digital Marketing Executive
Psquare Company
• Managed and optimized Meta (Facebook & Instagram) Ads
campaigns.
• Created and A/B tested ad creatives, copies, and audience segments,
increasing conversions and engagement.
• Set up and tracked Facebook Pixel and conversion events, improving
ad targeting and boosting website sales/leads.
• Developed and executed retargeting strategies using Custom &
Lookalike Audiences, increasing customer retention.
• Researched the best keywords and studied competitors to improve
search rankings on Google.
• Planned and managed social media marketing on Facebook,
Instagram, LinkedIn, Twitter, and YouTube.
• Skilled in SEO and paid advertising, including keyword research,
website optimization, and Google Search Console.
• Analyzed website and campaign data using tools like Google
Analytics, Google Tag Manager, SEMrush, and Ahrefs.
• Helped generate leads and improve conversions through A/B testing,
funnel improvements, and retargeting.
• Tracked website traffic and marketing results using Google Analytics
and SEMrush to make smart business decisions.
Jun 2023 - Jun 2024 Digital Marketing Executive
Innzes Solutions
• Managed and executed SEO strategies, increasing organic website
traffic and visibility.
• Conducted keyword research and optimized content for better search
rankings and engagement.
• Implemented on-page and off-page SEO techniques, including link
building and content optimization.
• Used Google Analytics and SEO tools to track performance and
identify areas for improvement.
• Collaborated with teams to apply SEO best practices and enhance
online reputation management (ORM).
• Developed and executed digital marketing strategies, including SEO
and social media marketing (SMM).
May 2022 - May 2023 SEO Executive
LBM Solutions
• Implemented Off-Page SEO strategies to enhance website visibility.
• Executed off-page SEO Tasks.
• Achieved organic traffic growth using white-hat SEO strategies and
data-driven
• optimization.
• Implemented SEO tactics such as content optimization, keyword
structuring, and layout improvements.
• Conducted content planning and strategy analysis with competitors
and audiences.
• Elevated Google search rankings by updating existing blog content.
EDUCATION
Jul 2017 - May 2022 B.Tech (Computer Science & Engineering)
RIMT University
Jul 2014 - Jun 2017 Diploma (Computer Engineering)
Thapar Polytechnic Collage, Patiala
SKILLS LANGUAGES
• Canva English
• Search Engine Optimization (SEO)
• Communication Skills Hindi
• Google Analytics
• Google Search Console Punjabi
• SEMrush
• Google Keyword Planner
• Ahrefs
