EEB Chapter 1
EEB Chapter 1
Social Entrepreneurship-
This type of entrepreneurship focuses on
producing product and services that resolve social
needs and problems. Their only motto and goal is
to work for society and not make any profits
            Characteristics of Entrepreneurship
Ability to take a risk- Starting any new venture involves a
 considerable amount of failure risk. Therefore, an entrepreneur
 needs to be courageous and able to evaluate and take risks,
 which is an essential part of being an entrepreneur.
Innovation- It should be highly innovative to generate new
 ideas, start a company and earn profits out of it. Change can
 be the launching of a new product that is new to the market or
 a process that does the same thing but in a more efficient and
 economical way.
Visionary and Leadership quality- To be successful, the
 entrepreneur should have a clear vision of his new venture.
 However, to turn the idea into reality, a lot of resources and
 employees are required. Here, leadership quality is paramount
 because leaders impart and guide their employees towards the
 right path of success.
            Characteristics of Entrepreneurship
Open-Minded- In a business, every circumstance can be an
 opportunity and used for the benefit of a company. For
 example, Paytm recognised the gravity of demonetization and
 acknowledged the need for online transactions would be more,
 so it utilised the situation and expanded massively during this
 time.
Flexible- An entrepreneur should be flexible and open to
 change according to the situation. To be on the top, a
 businessperson should be equipped to embrace change in a
 product and service, as and when needed.
Know your Product-A company owner should know the
 product offerings and also be aware of the latest trend in the
 market. It is essential to know if the available product or service
 meets the demands of the current market, or whether it is time
 to tweak it a little. Being able to be accountable and then alter
 as needed is a vital part of entrepreneurship
           Importance of Entrepreneurship
Creation of Employment- Entrepreneurship generates employment. It provides an
 entry-level job, required for gaining experience and training for unskilled workers.
Innovation- It is the hub of innovation that provides new product ventures, market,
 technology and quality of goods, etc., and increase the standard of living of
 people.
Impact on Society and Community Development- A society becomes greater if
 the employment base is large and diversified. It brings about changes in society
 and promotes facilities like higher expenditure on education, better sanitation,
 fewer slums, a higher level of homeownership. Therefore, entrepreneurship
 assists the organisation towards a more stable and high quality of community life.
Increase Standard of Living- Entrepreneurship helps to improve the standard of
 living of a person by increasing the income. The standard of living means,
 increase in the consumption of various goods and services by a household for a
 particular period.
Supports research and development- New products and services need to be
 researched and tested before launching in the market. Therefore, an entrepreneur
 also dispenses finance for research and development with research institutions
 and universities. This promotes research, general construction, and development
 in the economy.
         Key Differences Between Entrepreneurship and
                          Management
Being the originator of the business, entrepreneurs have all the decision
 making authorities in respect of that business, whereas management
 doesn’t have such decision-making authorities; instead, they have to
 follow the decisions made by the owners except few key managerial
 personnel who are involved in the decision-making body of the
 organization.
Sustainable business growth is the primary motive of entrepreneurs,
 whereas management is motivated towards accomplishing defined
 organizational goals with the optimum utilization of available resources.
The overall process of entrepreneurship is centralized, whereas the
 management process is decentralized due to the many hierarchies
 available in an organization.
   Classification of Entrepreneurs according to the type of
                           Business
       1. Business Entrepreneurs
Business entrepreneurs we those who conceive an idea to for a new
product or service and then create a business to convert their ideas into
reality. These entrepreneurs may be found in small business units or
big enterprises. They concentrate both on production and marketing
activities. Example: A Printing Press, bakery or a textile unit.
        2. Trading Entrepreneurs
Trading Entrepreneurs are those who undertake trading activities.
These entrepreneurs do not concentrate on manufacturing activities.
They give more emphasis on distribution and marketing of goods. They
identify potential markets, create demand for the product and influence
people to buy the product. Example: Agents and Wholesalers.
   Classification of Entrepreneurs according to the type of
                           Business
       3. Industrial Entrepreneurs
Industrial Entrepreneurs are those who concentrate in industrial and
production activities. Trey identify the needs of the customers and
manufacture a product according to their needs. They are generally
a product-Oriented entrepreneur. Example: A manufacturer of
Automobile spare parts, computer accessories.
       4. Corporate Entrepreneur
Corporate entrepreneurs are those who exhibit innovative skills in
organizing and managing corporate undertaking. Example: A Trust
registered under the Trust Act.
       5. Agricultural Entrepreneur
An agricultural entrepreneur is one who concentrates on agricultural
activities. These entrepreneurs concentrate on activities like raising
agricultural production, marketing of fertilizers etc.
   Classification of Entrepreneurs according to the type of
                           Business
      6. Retail Entrepreneurs
Retail entrepreneurs are those who undertake trading activities.
They have direct contact with customers and hence they are
customer oriented. Example: An entrepreneur running a
departmental store
       7. Service Entrepreneur
A service entrepreneur is one who provides services to customers.
They make profit by rendering services. Example: An entrepreneur
running a hotel or dry cleaning unit.
       8. Social Entrepreneur
A social entrepreneur is one who provides importance to the society
by serving them. He concentrates on social issues and does not
aim to make profit. Example: A person running an orphanage.
       Classification of Entrepreneur according to the Stages of
                              Development
      3. Classical Entrepreneur
Classical entrepreneur is a stereo type entrepreneur. He aims
at maximizing profits at a consistent level. There may or may
not be an element of growth. Survival of the firm is given
more importance by these entrepreneurs.
       4. Inherited Entrepreneurs
These entrepreneurs have inherited family business or
possess experience from their family business. These
entrepreneurs may like to diversify a little from their family
business.
  Classification of Entrepreneurs according to Motivational Aspects
       1. Pure Entrepreneur
A pure entrepreneur is a person who is motivated by psychological
and economic factors. Entrepreneurial task is undertaken by them
due to certain reasons. Ability to handle risk, desire to enjoy better
status, desire to get recognition in the society, thirst for making
money motivates a person to take up entrepreneurial activities.
       2. Induced Entrepreneur
Induced entrepreneur are those who takes up entrepreneurial task
due to the incentives and subsides granted by the government.
Financial and technical assistance provided by the government
motivates a person to start new ventures.
  Classification of Entrepreneurs according to Motivational Aspects
Motivated Entrepreneur
They are motivated by the desire far their self-fulfillment. They
emerge because of the possibility of producing and, selling
new products. They are also motivated by economic factors.
      Spontaneous Entrepreneur
A person, turns out to be an entrepreneur, because of the
natural talent vested in him. These entrepreneurs have self
confidence and emerge as challengers. They take up
entrepreneurial activity in order to tap their talents. They have
great self confidence in their talent and are highly resourceful.
   Classification of Entrepreneurs according to Technological
                             Aspects
      1. Technical Entrepreneur
A technical entrepreneur is one who concentrates more on production
activities. He has got sound technical knowledge. He utilizes his
technical knowledge and demonstrates his innovative capabilities. He
is also known as technocrat.
        2. Non-Technical Entrepreneur
A non-technical entrepreneur concentrates more on marketing
activities. He tries to find out new strategies for marketing goods. He
also promotes his business by employing various marketing methods.
        3. Professional Entrepreneur
Professional entrepreneur is a person who applies innovative ideas in
setting up of a business. He is interested in establishing the
enterprises rather than managing it. Once the business is
established. the entrepreneur will sell the business to some one else .
 Classification of Entrepreneurs According to Clarence Danhof
     
         1. Innovative Entrepreneur
An innovative entrepreneur is one who introduces new product, new
service or new market. An innovative entrepreneur is also known as
modern entrepreneur. An innovative entrepreneur can work only
when a certain level of development is reached. These
entrepreneurs introduce new changes and develop the business
after a certain level of development is reached. They invent new
products. Such kind of entrepreneurs can be seen in developed
countries, as large sum of money can be diverted towards research
and development purposes.
      
         2. Adaptive Entrepreneur
Adaptive entrepreneur is one who adopts the successful innovations
of innovative entrepreneur. These entrepreneurs imitate the
techniques and technologies innovated by others. These
entrepreneurs can be seen both in underdeveloped and developing
countries. They also make small changes in relevance to their
market environment.
 Classification of Entrepreneurs According to Clarence Danhof
      3. Fabian Entrepreneur
A fabian entrepreneur is one who responds to changes only
when he is very clear that failure to respond to changes
would result in losses. Such entrepreneurs do not introduce
new changes. They also do not desire to adopt new methods.
They are very shy and stick to old customs. They are very
cautious.
       4. Drone Entrepreneurs
These entrepreneurs do not make any changes. They refuse
to utilize the opportunities and may also suffer losses. They
are very conventional. They refuse to introduce changes.
They even make losses but avoid changes. Sometimes they
may be pushed out of the market.
            Characteristics of Successful Entrepreneurs
Curiosity
Successful entrepreneurs have a distinct personality trait that sets them
apart from other organizational leaders: a sense of curiosity. An
entrepreneur's ability to remain curious allows them to continuously seek
new opportunities. Rather than settling for what they think they know,
entrepreneurs ask challenging questions and explore different avenues.
This is validated in the online course Entrepreneurship Essentials, where
entrepreneurship is described as a “process of discovery." Without
curiosity, entrepreneurs can’t achieve their main objective: discovering
new opportunities.
The drive they have to continuously ask questions and challenge the
status quo can lead them to valuable discoveries easily overlooked by
other business professionals.
           Characteristics of Successful Entrepreneurs
      Structured Experimentation
Along with curiosity, entrepreneurs require an understanding of structured
experimentation. With each new opportunity, an entrepreneur must run tests
to determine if it’s worthwhile to pursue.
For example, if you have an idea for a new product or service that fulfills an
underserved demand, you’ll have to ensure customers are willing to pay for
it. To do so, you’ll need to conduct thorough market research and run
meaningful tests to validate your idea and determine its potential.
       Adaptability
The nature of business is ever-changing. Entrepreneurship is an iterative
process, and new challenges and opportunities present themselves at every
turn. It’s nearly impossible to be prepared for every scenario, but successful
business leaders must be adaptable. This is especially true for entrepreneurs
who need to evaluate situations and remain flexible to ensure their business
keeps moving forward, no matter what unexpected changes occur.
            Characteristics of Successful Entrepreneurs
       Decisiveness
To be successful, an entrepreneur has to make difficult decisions and stand by
them. As a leader, they’re responsible for guiding the trajectory of their business,
including every aspect from funding and strategy to resource allocation.
Being decisive doesn’t always mean being correct. If you want to be an
entrepreneur, it means having the confidence to make challenging decisions and
see them through to the end. If the outcome turns out to be less than favorable,
the decision to take corrective action is just as important.
       Team Building
A great entrepreneur is aware of their strengths and weaknesses. Rather than
letting shortcomings hold them back, they build well-rounded teams that
complement their abilities.
In many cases, it’s the entrepreneurial team, rather than an individual, that drives
a venture toward success. When starting your own business, it’s critical to
surround yourself with teammates who have complementary talents and
contribute to a common goal.
             Characteristics of Successful Entrepreneurs
Risk Tolerance
Entrepreneurship is often associated with risk. While it’s true that launching a venture
requires an entrepreneur to take risks, they also need to take steps to minimize it.
While many things can go wrong when launching a new venture, many things can go
right. According to Entrepreneurship Essentials, entrepreneurs who actively manage
the relationship between risk and reward position their companies to “benefit from the
upside.”
Successful entrepreneurs are comfortable with encountering some level of risk to reap
the rewards of their efforts; however, their risk tolerance is tightly related to their efforts
to mitigate it.
Comfortable with Failure
In addition to managing risk and making calculated decisions, entrepreneurship
requires a certain level of comfort with failure.
It’s estimated that nearly 75 percent of new startups fail. The reasons for failure are
vast and encompass everything from a flawed business model to a lack of focus or
motivation. While many of these risks can be avoided, some are inevitable.
Despite this, successful entrepreneurs must prepare themselves for, and be
comfortable with, failure. Rather than let fear hold them back, they allow the possibility
of success to propel them forward.
               Characteristics of Successful Entrepreneurs
Persistence
While many successful entrepreneurs are comfortable with the possibility of failing, it
doesn’t mean they give up easily. Rather, they see failure as an opportunity to learn and
grow.
Throughout the entrepreneurial process, many hypotheses turn out to be wrong, and
some ventures fail altogether. Part of what makes an entrepreneur successful is their
willingness to learn from mistakes, continue to ask questions, and persist until they
reach their goal.
Innovation
Many ascribe to the idea that innovation goes hand-in-hand with entrepreneurship. This
notion is often true. Some of the most successful startups have taken existing products
or services and drastically improved them to meet the changing needs of the market.
Innovation is a characteristic some, but not all, entrepreneurs possess. Fortunately, it’s a
type of strategic mindset that can be cultivated. By developing your strategic thinking
skills, you can be well-equipped to spot innovative opportunities and position your
venture for success.
          Characteristics of Successful Entrepreneurs
Long-Term Focus
Finally, most people think of entrepreneurship as the process of
starting a business. While the early stages of launching a venture are
critical to its success, the process doesn’t end once the business is
operational.
According to Entrepreneurship Essentials, “it’s easy to start a
business, but hard to grow a sustainable and substantial one. Some
of the greatest opportunities in history were discovered well after a
venture launched.”
Entrepreneurship is a long-term endeavor, and entrepreneurs must
focus on the process from beginning to end to ensure long-term
success.
        Women in Entrepreneurship
Until a few decades ago, the mention of an average Indian woman would
elicit a picture in our minds of a woman inside a house, cooking and
serving her family members, looking after the kids or caring for the elderly
and sick members at home.
Of course there were working women who stepped out of their homes but
mostly engaged in conventional professions like teaching, banking,
hospitality industry etc. Now, with an increasing count of women
entrepreneurs in India, women are taking up all professional spaces and
leading them with empathy and confidence.
But the idea of women entrepreneurs was still dealt with resistance and
hostility in India almost until the 1990s. Deep rooted patriarchy, social
prejudices, traditional and cultural norms were few of the obstacles
blocking the way of any Indian woman taking the entrepreneurial path.
However, despite all odds, there are women who withstood every
hindrance and dared to chase their dreams. With their sheer
perseverance, courage and talent these women have proved their mettle
as successful entrepreneurs.
           Women in Entreneurship
She is the Founder and chairperson
of Biocon India, the first Indian
company to produce and export
enzymes to the U.S and Europe.
She started Biocon India from the
garage of her house, with a seed
capital of just INR 10,000/-. From
manufacturing industrial enzymes,
she eventually led Biocon to evolve
into a completely integrated
biopharmaceutical company. Net
worth 250 cr USD
                Falguni Nayyar
She quit her job in investment banking to tread on the path of her
entrepreneurial journey with Nykaa in 2012, just months before
turning 50 years. Net worth 280 cr USD
                   Aditi Gupta
Aditi along with her husband started a website called
Menstrupedia in 2012 which provides user-friendly
information about menstruation, hygiene and puberty through
comic books and relatable media. Menstrupedia’s resources
have benefitted around 13 million girls and women across the
world.
                    Shaikh Razia
Intrapreneurship
Intrapreneurship is when employees within a company take on
entrepreneurial roles and responsibilities.
This type of corporate entrepreneurship encourages employees to think
outside the box and come up with new and innovative ideas for the company.
Intrapreneurship can be fostered by creating a culture of innovation, providing
resources and support, and recognizing and rewarding employees for their
contributions.
      Types of Corporate Entrepreneurship
Corporate Venturing
 Corporate venturing is when a company invests in or
 acquires a new venture.
 This type of corporate entrepreneurship allows
 companies to diversify their revenue streams and enter
 new markets.
 Corporate venturing can take many forms, such as
 investing in startups, incubating new ventures, or
 acquiring established companies.
 This type of corporate entrepreneurship allows
 companies to tap into new technologies, business
 models, and markets, and can also bring in new talent
 and expertise to the company.
     Benefits of Corporate Entrepreneurship
Increased competitiveness: By constantly seeking new
opportunities for growth, companies can stay ahead of the
competition and maintain a competitive edge in their industry.
Diversification     of    revenue       streams:      Corporate
entrepreneurship allows companies to diversify their revenue
streams by entering new markets or developing new products
or services. This can reduce dependence on a single product
or market, and provide a buffer against market fluctuations.
Improved organizational culture: Encouraging a culture of
innovation and allowing employees to think like entrepreneurs
can improve the organizational culture and boost employee
engagement.
New opportunities for growth: Corporate entrepreneurship
opens up new opportunities for growth and expansion, which
can lead to increased revenue and profitability for the
company.
         Challenges of Corporate Entrepreneurship
Risk aversion: One of the main challenges of corporate entrepreneurship is
risk aversion.
Many companies may be hesitant to invest in new ventures or try new things
because of the potential for failure. This risk aversion can stifle innovation
and prevent companies from taking advantage of new opportunities.
Bureaucracy: Large companies may have complex processes and
procedures in place that can slow down or prevent new ideas from being
implemented.
This can make it difficult for employees to take on entrepreneurial roles and
can limit the company's ability to adapt to changing market conditions.
Limited resources: Companies may not have the financial or human
resources necessary to invest in new ventures or projects.
This can make it difficult to implement new ideas or initiatives.
Organizational culture: A lack of an entrepreneurial culture can also be a
challenge.
Many companies may have a culture that is not conducive to innovation and
entrepreneurship.
This can make it difficult for employees to think outside the box and for the
company to adapt to changing market conditions
        What Is Social Entrepreneurship