ಬಿ.ಎಂ.ಎಸ್.
ತಂತ್ರಿ ಕ ಮತ್ತು ವ್ಯ ವ್ಸ್ಥಾ ಪನಾ ಮಹಾವಿದ್ಯಯ ಲಯ
BMS Institute of Technology & Management
(An Autonomous Institution Affiliated to VTU, Belagavi)
Avalahalli, Doddaballapur Main Road, Bengaluru – 560064
DEPARTMENT OF MBA
MERHCANT BANKING AND FINANCIAL SERVICES– 22MBA4F3
08.07.2025
AAT 1(a)
You are a financial analyst tasked with preparing a report for your firm’s research division on
five significant recent developments in the Indian financial sector. Your report should
highlight:
1. What these developments are
2. Their causes and context
3. Their impact on financial institutions, investors, and consumers
4. Your analysis on future implications
Objective: To apply theory to real world financial innovations.
Topic: Merchant Banking and Financial Services
Assignment Type: Individual Submission
Submission Format: Printed word document (soft-bind report)
Deadline: 30th July 2025
Evaluation Rubrics: (25 marks)
Needs
Excellent Good (Moderate Marks
Component Improvement
(Full Marks) Marks)
(Low Marks)
Clear,
concise, Basic introduction Lacks relevance
Introduction establishes with limited or clarity (0–1) 3
relevance of context (2)
topic (3)
Timely, well- Vague, outdated,
Developments
explained, or poorly
Explanation of 5 mentioned but 9
backed by explained (0–5)
Developments with limited
data/examples
context/data (6–8)
(9)
Needs
Excellent Good (Moderate Marks
Component Improvement
(Full Marks) Marks)
(Low Marks)
Insightful,
multi- Reasonable
Superficial or
stakeholder analysis but lacks 7
Impact Analysis one-sided analysis
view, long- depth or misses
(0–3)
term outlook stakeholders (4–6)
(7)
Strong Summary with
Weak or unclear
Conclusion & summary with general 3
recommendations
Recommendations practical recommendations
(0–1)
suggestions (3) (2)
Well-
Disorganized,
formatted, Minor formatting
Structure & poorly cited or 5
cited sources, or citation issues,
References lacks visuals (0–
visuals support limited visuals (2)
1)
arguments (3)
Faculty Co-ordinator:
1. Ms. Sindhu Ramesh
AAT 1(b)
You are a budding entrepreneur planning to launch a sustainable fashion startup. Due to
limited capital, you decide to raise funds through crowdfunding platforms. Create a
Crowdfunding Campaign Proposal.
Objective: To apply crowdfunding concept for creation of a business unit.
Topic: Merchant Banking and Financial Services
Assignment Type: Individual Submission
Submission Format: Printed word document (soft-bind report)
Deadline: 21st August 2025
Evaluation Rubrics: (25 marks)
Good Needs
Excellent Marks
Component (Moderate Improvement
(Full Marks)
Marks) (Low Marks)
Business Idea Innovative, clearly Vague, lacks
Some
and explained, strong clarity or 5
innovation, clear
Introduction value proposition uniqueness (0–2)
but basic (3–4)
(5 marks)
Relevant model Appropriate
Model selected with model selected Wrong or vague
Selection & strong justification but weak model, poor 5
Justification and real examples justification (3– explanation (0–2)
(5) 4)
Ideal platform
Weak or no
chosen with clear Platform chosen
Platform explanation of 3
rationale based on with general
Choice platform choice
features, audience, justification (2)
(0–1)
success rate (3)
Well-developed Covers most
Unclear, missing
Campaign plan: clear goals, points but lacks
elements, weak 7
Strategy & detailed rewards, depth or clarity
structure (0–3) (5 -
Presentation target audience, (4–6) (7 – 5
3 marks)
plan (7) marks)
Mentions
Insightful analysis, Superficial or
Challenges & challenges with 5
practical mitigation missing analysis
Solutions some solutions
strategies (5) (0–2)
(3–4)
Faculty Co-ordinator:
1. Ms. Sindhu Ramesh
